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Manage episode 460366229 series 3540787
10 Pricing Commandments: Empower Your Creative Business with Effective Pricing Strategies
In this bonus episode of Bright, host and money mentor Melissa shares her '10 Pricing Commandments' designed to help wedding professionals create a profitable and audacious price list. The commandments cover understanding costs, market research, value proposition, identifying ideal clients, value pricing, avoiding overwhelm, transparency, paying yourself, maintaining quality, and setting goals.
Melissa emphasizes the importance of understanding and managing finances, providing actionable strategies for creatives to boost their confidence and business success. Listeners are encouraged to follow these steps to optimize their pricing and ensure long-term growth.
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Tune in next week for more insights and don't forget to check out the episode on the Bright Growth YouTube channel.
00:00 Introduction to Pricing Commandments
00:34 Understanding Costs
00:47 Market Research and Value Proposition
01:23 Identifying Your Ideal Client
01:39 Embracing Value Pricing
02:13 Avoiding Overwhelm
02:31 Transparency and Paying Yourself
02:55 Maintaining Quality and Setting Goals
03:32 Conclusion and Final Thoughts
03:51 Bonus Content and Subscription Reminder
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39 episodes