INTERVIEW: CEO Jen Toivonen. Discusses the importance of water testing in homes, wells, lakes and more. What's in your water? You should know.

ABOUT: WATER.

WE DRINK IT. WE PLAY IN IT. WE BATHE IN IT. WE DO A LOT WITH WATER. AS A GENERAL RULE OF THUMB WE CAN GO WITHOUT FOOD FOR A WHILE, BUT WHEN IT COMES TO WATER, AFTER ABOUT 3 DAYS OUR BODY’S BEGIN TO SHUT DOWN. AND JUST LIKE YOUR BROWN HAIR OR BLUE EYES , WATER HAS ITS OWN PHYSICAL CHARACTERISTICS WHICH ARE IN THE GROUND AND UP IN THE SKIES. SO WHEN IT COMES TO WATER, WE NEED TO BE CRYSTAL CLEAR ON THIS SUBSTANCE THAT’S BOTH FAR AND NEAR.

WHY?

WELL, WHATEVER IS IN THE WATER WE DRINK, OUR SOIL, OR THE IN THE LAKES WHERE WE HAVE FUN OR TOIL, THAT WATER AND WHAT’S IN IT, WILL BE ABSORBED IN US THEREFORE IT’S GOOD TO KNOW IF SOMETHING WILL GIVE OUR INTESTINES US FUSS...BUT THERE’S NO WAY WE CAN BECOME A CHEMIST OR BIOLOGIST OVERNIGHT…

SO, THANKFULLY THERE ARE WATER PROFESSIONALS. WHO THEIR ENTIRE BUSINESS REVOLVES AROUND…

WATER.

COMPANY: Water Associates, Inc. is an analytical laboratory and environmental consulting firm with over thirty-five years of experience. With offices and laboratories located in Michigan’s Upper Peninsula (UP) and Kewaunee, Wisconsin, White Water satisfies a diversity of clients throughout the United States.