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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Paul Roetzer, founder and CEO of Marketing AI Institute and Smarter X, left his agency world behind and now spends his days training marketers on how to better use AI to move their organization forward. When it comes to AI adoption at marketing organizations, there’s still a wide range of adoption - and Roetzer shares what he’s seen in terms of what trips people up, and where they should be putting their resources. Plus, how the agency model is changing, and some of his favorite tools and tricks.
For Further Reading:
Check out Paul’s podcast:
https://youtu.be/qu74v4zBDjQ?si=69DTuXfVUapXHnsI
Listen on your favorite podcast app: https://pod.link/1715735755
47 episodes
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