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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this juicy mentoring episode, I sit down with Charli—a UGC creator who’s already crushing it but is ready to work smarter, not harder. She's done the one-off grind, the content hustle, and now she’s here to scale with big bundle deals, dreamy retainers, and a workweek that fits around her gorgeous boy, Theo.
We chat:
- Retainers, outsourcing & reclaiming your time
- Pricing with confidence
- Reframing the pitch process to feel less ick and more “yes please”
- The power of client relationships
Oh—and did I mention? Less than a week after this call, Charlie locked in a major retainer client. Yep. This stuff works.
Whether you're ready to go from sporadic gigs to consistent cash flow—or just want a behind-the-scenes look at how another UGC mum is making moves—this one’s for you.
Find Charli on Instagram @ugc.withcharli
Jingle: La La Love - Vocalista
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