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Content provided by Ian Garlic, Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, Their stories of failure, and Success. Ian also works live to create video marketing strategies.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Garlic, Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, Their stories of failure, and Success. Ian also works live to create video marketing strategies. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Most personal injury attorneys waste thousands every month on marketing that does not create authority or real clients.


In this episode of the Garlic Marketing Show, Ian Garlic sits down with Chris Dreyer, CEO of Rankings.io, to reveal how law firms can transform their marketing strategies in today’s AI-driven world.


Chris explains how to fix the biggest mistakes law firms make, how SEO is evolving, and how firms can build a brand that outlasts Google Ads.

He also shares powerful lessons law firms can learn from Geico and State Farm, and how smart branding wins the best clients.


🎯 Chris also talks about his book, Personal Injury Lawyer Marketing, and shares insights from launching PIMCon (Personal Injury Marketing Conference).

If you are serious about growing your law firm in 2025 and beyond, watch this episode and subscribe for more strategies from the world’s top marketers and attorneys.

What You’ll Learn:

  • The Biggest Marketing Mistake Law Firms Make (And How to Fix It)
  • Building a Standout Brand Instead of Blending In With Generic Ads
  • Beyond Google Ads – How Diversifying Marketing Channels Boosts Results
  • Why Multi-Channel Marketing (SEO, PPC, Social TV) Wins in the Long Run
  • What Law Firms Can Learn From Geico and State Farm About Branding
  • Applying Insurance Company Strategies to Your Law Firm Marketing

Connect with Chris Dreyer:

Resources:


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