Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel custom ...
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Agent Branding And Local Reputation Podcasts
🎧 Discover the agents behind the For Sale signs and the sales pitch. Elite Real Estate Agents of SEQ is the go-to podcast for anyone buying, selling, or simply curious about the people driving Southeast Queensland’s dynamic real estate market. Hosted by Adam Bell, each episode features a genuine, down-to-earth conversation with one of the region’s top-performing real estate agents. From the Gold Coast to Brisbane and everywhere in between, these agents share their personal stories, expert in ...
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Santa Clarita Artificial Intelligence with Connor with Honor by Santa Clarita Open Houses
Connor with Honor - MacIVOR
Santa Clarita Artificial Intelligence with Connor with Honor is a practical playbook for using AI to win in Santa Clarita real estate and local business. I’m Connor MacIvor—honorably retired LAPD, full-time SCV Realtor since 1998, and the voice behind SantaClaritaOpenHouses.com. Each week, I break down AI chat, voice, and automations that capture leads, follow up 24/7, and elevate client experience—without fluff. What you’ll hear: AI with Honor: Real workflows, prompts, and case studies for ...
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Welcome to Local Real Estate Podcast - Join Adam Bell from PodPro Australia, Australia's leading expert in Real Estate Podcast marketing as he unlocks an absolute game-changing opportunity that will turn you into most recognisable Real Estate name and face in your region with your own Local Real Estate Podcast. Discover how you can leverage podcast marketing to massively elevate your brand, connect with your community, and ultimately drive more listings and sales. Adam discusses how this is ...
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Welcome to Local Real Estate Podcast - Join Adam Bell from PodPro Australia, Australia's leading expert in Real Estate Podcast marketing as he unlocks an absolute game-changing opportunity that will turn you into most recognisable Real Estate name and face in your region with your own Local Real Estate Podcast. Discover how you can leverage podcast marketing to massively elevate your brand, connect with your community, and ultimately drive more listings and sales. Adam discusses how this is ...
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#764: Closing the gap between brand promise and brand experience with Mark Wagner, Horizontal Digital
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19:33What if your brand's voice is drifting off-key in the ears of your customers, and you're the last one to know? Agility requires more than just rapid execution; it demands a real-time, nuanced understanding of customer sentiment and the ability to translate that intelligence directly into action. We are here at Sitecore Symposium in Orlando, Florida…
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#763: Pega CTO Don Schuerman on how AI can pay down tech debt and accelerate digital transformation
28:53
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28:53Pega provides the leading AI-powered platform for enterprise transformation. The world’s most influential organizations trust Pega’s technology to reimagine how work gets done by automating workflows, personalizing customer experiences, and modernizing legacy systems. Since 1983, Pega’s scalable, flexible architecture has fueled continuous innovati…
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#762: Scaling a brand while maintaining local differentiation with Renaud Delaquis, Coastline Academy
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27:06With customer expectations constantly evolving, how can large organizations avoid using obsolete methods and instead embrace agility to thrive and drive meaningful growth? Agility requires both adapting to change and anticipating it in the first place. It demands a willingness to experiment, learn, and iterate quickly, especially when it comes to c…
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Real Estate is just about as exciting as watching paint grow and grass dry - Here is Today's Update for Santa Clarita by Connor with Honor
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2:50Santa Clarita 🚨 Critical Market Update for 2025 Inventory just slid into the mid-600s and “Coming Soon” opportunities are popping—quietly. Rates have been easing, and the winners this quarter are the ones who prepare early and move clean. In today’s quick video: • What 645 active listings really means for buyers & sellers • How to use “Coming Soon”…
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Be Different: 17 AI Prompts to Make Your Business Unmistakable (Class 11) by Connor with Honor Santa Clarita Ai
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54:01If your business sounds like everyone else’s, you’re invisible. In this Class 11 episode, Connor with Honor lays out a practical AI Differentiation Playbook for Santa Clarita businesses and REALTORS® who want clearer offers, faster execution, and measurable results in days—not weeks. What’s inside: • Why “you don’t have a traffic problem—you have a…
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#761: Treasure Data CEO Kaz Ohta and CMO Karen Wood on the AI-driven reinvention of marketing
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29:03What if the very foundation of your marketing cloud, the one you've spent years building, is at worst actually giving your AI amnesia, and at best missing key opportunities to connect with your customers? Agility requires more than just reacting quickly; it demands an intelligent foundation that can anticipate customer needs and empower your teams …
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Honor Advantage sales system for Santa Clarita and San Fernando Valley real estate sellers
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4:51The Honor Advantage Listing System | Why Smart Sellers in Santa Clarita Are Re-Thinking Real Estate Fees Most real estate agents are still selling like it’s the early 2000s. Same sales pitch. Same bloated commission structure. Same “trust me, I’m full-service” line. Meanwhile: Technology evolved. Transparency evolved. Sellers got smarter. I’m Conno…
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#760: Nestlé's Daniel Damasio on successful marketing transformation that is both global and local
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25:47When customers continually demand hyper-local relevance, is the concept of a "global brand" an asset or a liability? Agility requires not just the ability to pivot, but the intelligence to know *when* and *how* to pivot based on real-time customer understanding. This means moving beyond global assumptions and empowering local teams with the data to…
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#759: Transcend's Phyllis Fang on personalization utilizing data privacy by design
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32:18With AI making it easier than ever to generate content, and consumers demanding more privacy than ever, is the promise of true 1:1 personalization now an impossible myth? Agility requires both adaptation to new AI-based tools and methods while also navigating the complex and shifting landscape of consumer trust and data privacy. It's about being re…
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I’ve been told I should smile more 😄 — but with 664 active listings across Santa Clarita, I’m smiling because the numbers are finally getting interesting.
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2:57📊 Santa Clarita Real Estate Is Quietly Tightening Up... 😏 I’ve been told I should smile more 😄 — but with 664 active listings across Santa Clarita, I’m smiling because the numbers are finally getting interesting. Here’s your 7-day snapshot 🏡👇 ➡️ 5 Coming Soon ➡️ 65 New Listings ➡️ 71 Price Changes ➡️ 75 Closed Sales ➡️ 17 Back on Market ➡️ 18 Cance…
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#758: Lovesac CEO Shawn D. Nelson on building a resilient brand in an uncertain world
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28:19What if bankruptcy, a global financial crisis, and other hurdles along the way aren’t the end of your brand, but instead a way to help you define what it truly is? Agility requires a willingness to experiment and adapt, not just in your technology stack, but also in your organizational structure and the very culture of your company. It also demands…
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You’re Not Losing Deals Because of ‘The Market’ — You’re Just Answering Second.
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38:26Let’s be adults about this. If you’re an agent, lender, inspector, roofer, HVAC, contractor, remodel, solar, or any local service business… the reason you’re not getting enough booked conversations is not “the market,” “the algorithm,” or “people are cheap right now.” The reason is simpler: You are not in the first conversation. Here’s exactly what…
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Holiday Buyers Are Dead Serious (Santa Clarita Market Heat Check with Connor with Honor)
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2:57Santa Clarita is not cooling off. 🔥 As we close out October 2025, we’re watching 60-70 homes a week hit the Santa Clarita Valley market… and about the same number go under contract or close. That means inventory is basically getting absorbed as fast as it appears. Translation: this is still a competitive, high-intent market — even heading straight …
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Santa Clarita real estate update October 2025 by Connor with honor at Santa Clarita Open Houses
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2:55Santa Clarita Real Estate Update – 10/27/2025 🏡 Coming Soon: 3 new listings ✅ Last 7 days: 67 NEW listings 🔥 77 price changes 💸 16 fell out of escrow (way lower than normal) ⬇ 669 total active homes/condos/townhomes across Santa Clarita right now. LOW INVENTORY. Sellers: you cannot wing pricing in this market. If you're selling: – You need to know …
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#757: Funnel CEO Fredrik Skantze on the evolution of marketing measurement
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29:47Marketing is quickly evolving - is your team agile enough to navigate the waters of evolving customer expectations, best practices in marketing measurement, and the rise of AI? Agility requires more than just quick reactions; it demands a proactive understanding of emerging trends and the ability to adapt your strategies, processes, and tech stack …
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Artificial Intelligence help with your next fitness goal, make sure you tell it to be hard on your and not to BS, it changes the game for sure.
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2:24You don’t need another “keep going champ 💪” speech. You need someone who cares enough to call you out without protecting your feelings. You can get that for free — instantly — from AI if you know how to ask. I’m going to show you exactly how to do it in this video. WHAT THIS VIDEO IS This is not a sales pitch. There is nothing to buy. I’m not coach…
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Santa Clarita tips for home buyers and sellers in November 2025
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12:45SANTA CLARITA REAL ESTATE UPDATE 🏡🔥 Santa Clarita home buyers and sellers — November 2025 is not normal. BUYERS ➡ You finally have leverage again. You can negotiate seller credits to lower your rate, help with closing costs, even money for repairs. The goal is not “we got the house,” the goal is “we locked the payment we can actually live with.” SE…
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#756: Eagle Eye CRO Jeff Baskin on maximizing your retail media network strategy
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21:02Are retailers leaving money on the table by treating retail media networks as just another advertising channel, rather than a strategic lever for growth and profitability? Agility requires a willingness to adapt and evolve strategies in response to real-time data and changing consumer behaviors. It also demands a commitment to iterative testing and…
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The Real Estate Bluff: How One ‘Best and Final’ Backfired — and My Open House Closed the Deal
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5:44🎥 Real Estate isn’t poker… but sometimes it feels like it. You ever have a buyer or agent hit you with “best and final — that’s it”? Yeah… about that. 😏 In this clip, I break down how one open house in Santa Clarita turned into a full-price escrow — even after everyone said it was “over.” Turns out, a little persistence (and the right bluff call) g…
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The Real Estate Bluff: How I Turned an ‘Open House That Doesn’t Sell’ Into a Full-Price Escrow
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5:44Welcome back — I’m Connor MacIvor, better known as “Connor with Honor,” and today’s story from the front lines of Santa Clarita real estate might change how you think about open houses, bluffing, and “best-and-final” offers. Everyone’s heard the clichés: “Open houses don’t sell homes.” “When a buyer says ‘best and final,’ it’s over.” Wrong on both …
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Santa Clarita Real Estate Update | Inventory Drops Again | Market Watch Report (769 Active Listings)
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2:59🏡 Current Market Overview The real estate inventory continues to dip across the Santa Clarita Valley, now sitting at 769 active listings, down from approximately 850 just a couple months ago. This tightening inventory is reshaping how both buyers and sellers approach negotiations and timing. Despite the lower supply, buyer activity remains strong —…
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#755: Sitecore CMO Michelle Boockoff-Bajdek and Microsoft's Talisha Padgett on designed intelligence for marketing
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27:13In the race to adopt AI, how do we avoid creating a sea of sameness and alienating the very customers we're trying to connect with? Today, we're going to talk about the intentional design of our marketing future. We’ll explore how leading brands are moving beyond the hype of AI to build practical, collaborative frameworks between humans and machine…
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10 Real Estate Questions Agents Hate Answering — I Don’t. (Santa Clarita Edition)
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15:00If you live in—or want to move to—the Santa Clarita Valley (SCV), this episode gives you straight talk on the Top 10 most-asked real estate questions. We cover when to sell, what your home is really worth, how to prep without overspending, whether to order pre-listing inspections, how long it may take to sell, the first step for buyers, loan types …
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If you think you are on your last nerve and you are about to toss in the towel - you may want to have some hard truth.
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2:15Youtube Channels: Conner with Honor - real estate Home Muscle - fat torching From first responder to real estate expert, Connor with Honor brings honesty and integrity to your Santa Clarita home buying or selling journey. Subscribe to my YouTube channel for valuable tips, local market trends, and a glimpse into the Santa Clarita lifestyle. Dive int…
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#754: Robin Ross on what happens to retail when your best customers are AI agents
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30:28What if your perfectly crafted brand message, your multi-million dollar ad campaign, and your carefully designed user experience are completely ignored by your next customer... because your next customer is a machine? Agility requires not just adapting to changing customer behaviors, but completely rethinking the very definition of a "customer inte…
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What happens when real estate becomes personal? In this episode of Elite Real Estate Agents of SEQ, Adam Bell sits down with Vicki Barr, Property Marketing Consultant at Coastal Robina, who has built her career on empathy, transparency, and real connection. Over the past year alone, Vicki has sold 29 properties worth more than $27 million, earning …
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Highest and best should not be your last and final line in the sand when it comes to buying real estate in 2025
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2:57🎥 When “Highest & Best” Isn’t the End | Real Estate Negotiation Wisdom from Connor with Honor Have you ever been this close to closing a deal—buyers and sellers both nearly there—and suddenly someone says, “That’s it. Best and final. No more.” 🚪💥 If that sounds familiar, you’re not alone. In real estate, this moment is where deals live or die. It’s…
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#753: Wrike CMO Christine Royston on building marketing teams for agility
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27:32Is your marketing organization built for disruption or doomed to be disrupted? Agility requires both rapidly responding to market changes while also anticipating and shaping your products or services to map to evolving customer expectations. This means embracing new technologies and strategies while maintaining a laser focus on delivering value. To…
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STOP Before Your Next Showing: LAPD → Realtor → AI Growth Architect Reveals the SCV Safety Playbook
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40:22Before you step into a vacant house or hop on a “quick” Zoom with a stranger, hit pause. In this episode, Connor with Honor (Connor MacIvor)—LAPD veteran turned top Santa Clarita Realtor and now AI Growth Architect—delivers the no-nonsense safety playbook every agent and service pro needs in a remote-first world. You’ll learn how to run appointment…
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#752: Microsoft Azure Core CTO Marcus Fontoura on innovation and the platform mindset
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29:20Is your organization truly agile, or are you still clinging to outdated processes and siloed teams instead of a platform mindset? Agility requires a fundamental shift in mindset, embracing collaboration, rapid iteration, and a willingness to adapt to change. It demands a commitment to not just talking about silos, but meaningfully breaking them dow…
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Santa Clarita AI Secrets EXPOSED: How Local Businesses Capture Calls at 2AM, Rank Everywhere, and Grow on Autopilot
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14:42Tired of missed calls, voicemail black holes, and “we’ll get back to you” turning into lost business? In this video, Connor with Honor (Connor MacIvor) shows how Santa Clarita businesses use AI to answer after hours, earn 5-star reviews, and surface across Google, Bing, and AI answer engines (ChatGPT, Copilot, Gemini). If you’re a realtor, lender, …
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Artificial Intelligence companies are going to go the way of sexy above honor
19:35
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19:35🚨 AI IS PICKING WINNERS IN 2025 — Are You One of Them? 🚨 https://santaclaritaartificialintelligence.com/post/santa-clarita-los-angeles-ai-growth-blueprint-how-to-win-answer-engines-maps-and-youtube-in-2025-before-the-singularity Santa Clarita + Los Angeles owners: models now rank answers, not hype. I break down the exact AEO/AIEO/GEO steps I use to…
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#751: Traject Data CEO Rochelle Thielen on the role of data in retail
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27:28In today's hyper-competitive retail landscape, is it even possible to build a sustainable brand without a thorough, real-time understanding of your customer and your market? Agility requires more than just fast reactions; it demands proactive insights driven by robust, real-time data. It's about anticipating the next move, not just responding to th…
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Today's FREE Webinar on Zoom is going to blow your mind! 🤯 Learn all about Artificial Intelligence image models and how YOU can create the BEST photos to generate more content leads, DMs, and engagement ...
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1:02🚀 This Morning at 10 AM! 🚀 Calling all Santa Clarita Businesses & Realtors! 🏡✨ Today's FREE Webinar on Zoom is going to blow your mind! 🤯 Learn all about Artificial Intelligence image models and how YOU can create the BEST photos to generate more content leads, DMs, and engagement for your listings and brand! 📸📈 Connor with Honor is making it happe…
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#750: MOO's Corin Mills on the strength of physical marketing in the digital age
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24:38With all the fragmentation in the media landscape, how can brands cut through the digital noise and create meaningful connections with their customers... without resorting to yet another intrusive pop-up ad? Agility requires not only adapting to changing consumer behaviors but also proactively anticipating them. It demands a willingness to experime…
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686 total active listings and if you are seeking a Realtor I have the best to whom I can refer you!
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2:59🔥 Santa Clarita Real Estate Market Update – October 12, 2025 🔥 🎥 Watch the full breakdown 👉 https://www.loom.com/share/4844b163d34047e18805fee0615f3534 📊 This Week’s Santa Clarita Valley Real Estate Activity (as of 7:24 AM PST): 🏡 59 new listings this week 🚪 12 coming soon listings 💸 86 price changes 🔁 24 back on market 📝 37 active under contract 📈…
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Artificial Intelligence Growth Architect for Santa Clarita Businesses - what Connor wants to know before any money changes hands.
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7:00In this episode, Connor with Honor—the ex-LAPD officer turned AI Growth Architect—dives deep into how real businesses in the Santa Clarita Valley and beyond can harness artificial intelligence without losing the human touch. If you’ve ever wondered how to shrink response times, organize leads, and keep customers engaged even when you’re off the clo…
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How to save tens of thousands of dollars on your Mortgage - full explanation without any of those online ai hooks
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5:14Want to pay off your mortgage years sooner — and keep tens of thousands in your pocket? Most homeowners don’t realize a small change in payment strategy can erase years of interest. Watch the full Santa Clarita breakdown from Connor with Honor and start saving smarter today: 👉 https://www.santaclaritaopenhouses.com/save-tens-of-thousands-or-even-hu…
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Zilltor versus Realtor who will be the last standing if that is indeed the endgame of the real estate battles
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2:14🚨 Zillow, ChatGPT & the Ziltor Future — What It Means for Real Estate in 2025 🚨 I just dropped a deep dive article: “Will Zillow Take Over the REALTOR® World — and Is That Their Endgame?” Read it here: 🔗 https://www.santaclaritaopenhouses.com/will-zillow-take-over-the-realtor-world-and-is-that-their-end-game If you’re an agent, industry pro, or eve…
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#749: Data Axle CEO Andrew Frawley on using identity resolution for stronger customer relationships
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20:29Are you building a brand that's building customer relationships—and the data behind them—to last or one that's just trying to keep up with today’s omnichannel consumer? Agility requires not just reacting to change but anticipating it and even shaping it. It demands a deep understanding of your customer and the ability to adapt your strategies in re…
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Part 1 - the evolution of Artificial Intelligence, not everything - just a bit...
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8:10Youtube Channels: Conner with Honor - real estate Home Muscle - fat torching From first responder to real estate expert, Connor with Honor brings honesty and integrity to your Santa Clarita home buying or selling journey. Subscribe to my YouTube channel for valuable tips, local market trends, and a glimpse into the Santa Clarita lifestyle. Dive int…
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#748: Markup AI CEO Matt Blumberg on creating a winning AI-supported content strategy
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25:17How can large organizations harness the power of AI for content creation while simultaneously mitigating the risks that come with exponentially scaling content volume and velocity? Agility requires adaptation to new ways of working as well as adapting governance and oversight processes to maintain brand integrity and manage risk in the new paradigm…
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#747: Shutterfly's Chip Lewis on building a strong content strategy by listening to customers
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16:45By The Agile Brand
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Southland Regional Association of Realtors Artificial Intelligence Training Event for Realtors
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0:57By Connor with Honor - MacIVOR
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Onboarding with Santa Clarita artificial Intelligence and Honor Elevate - first best steps are your business information, calendar, social media connections.
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23:56By Connor with Honor - MacIVOR
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Artificial Intelligence and Santa Clarita business implementation is part of the process of your business future
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55:03By Connor with Honor - MacIVOR
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Part 1 - Artificial Intelligence the beginning of super intelligence and the flawed IQ test when it comes to a multidimensional existence
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8:10We've been measuring intelligence with a broken ruler for over a century. The IQ test, with its troubled history, is completely unprepared for what's coming: a new kind of mind that operates on a different plane of existence. In Part 1 of my new series, "The Superintelligence Horizon," we're throwing out the old yardsticks to explore the dawn of Ar…
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#746: Microsoft's Kelly Soligon on personalizing the DTC customer experience
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24:47
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24:47In a world saturated with marketing messages, how can brands cut through the noise and create truly resonant experiences that go beyond transactions to create genuine, long-term customer relationships? Agility requires a willingness to constantly adapt and evolve your strategies based on real-time data and customer feedback. It also demands a cultu…
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Signal from Santa Clarita: Decoding the AI Future
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17:26Welcome to Signal from Santa Clarita, a special three-part series exploring the dawn of a new intelligence. We stand at a precipice, witnessing the birth of an artificial mind that promises to be unlike anything in human history. It’s a force that many of us in the Santa Clarita artificial intelligence community and beyond feel is almost beyond our…
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The AI Awakening: Why Ignoring Artificial Intelligence Could Cost You Your Job, Privacy, and Peace of Mind – A No-BS Guide for Santa Clarita Folks Over 50
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23:06TL;DR: If you're over 50 and new to AI, this no-BS intro cuts through the hype—covering job risks, privacy pitfalls, addiction dangers, and safe ways to start exploring without getting overwhelmed. From AI's 1950s roots to today's explosive growth, learn why it's reshaping Santa Clarita businesses and how to dip in wisely. Why care? Ignoring AI cou…
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