Best Automation Ladies Podcasts (2025)

1
What Discounts Actually Make People Buy (Study) 41:08

Play Pause

7d ago41:08

41:08

There's this thing that happens when you run an e-commerce store. You know you need to discount, but you're terrified. Terrified of training customers to wait for sales. Terrified of looking cheap. So you do nothing, or worse, you slap WELCOME10 on your popup and call it a day. Meanwhile, the big brands? They're discounting constantly. Just invisib…

1
This Founder Automated Influencer Outreach Completely 45:44

14d ago45:44

45:44

So there's this guy, Bora Celik. Software engineer, thirty years in the game. Last year he tells his investors something crazy: SaaS is dead. Not dying. Dead. And here's the thing - he might be right. See, while everyone's playing with ChatGPT, asking it questions, Bora's building these things called AI agents. They don't just answer questions. The…

1
Buff Clucks: From Homework Assignment to 7-Figure Chicken Brand 48:43

21d ago48:43

48:43

So there's this moment in 2022 where Celia Hatch wakes up from a dream about chicken supplements called "Chicken Spice." She thinks it's ridiculous. Fast forward to today, and she's running a seven-figure business serving America's 13% of households with backyard chickens. The twist is it started as her teenage son's eighth-grade homework assignmen…

1
What's New in Shopify: November 2025 35:21

28d ago35:21

35:21

Shopify just went from 100 variants per product to 2,048. Shopify Partners Kurt Elster and Paul Reda tested it and found out there's a secret limit at 250 where everything changes. Your theme might work perfectly, it might half-work, or it might completely break depending on when it was built. They also dig into the new VS Code-based theme editor (…

1
Black Friday Starts Early: The 3-Week Email Strategy 50:59

1M ago50:59

50:59

Kurt and Filip break down buy-two-get-two offers that crush percentage discounts, why five emails on Black Friday is actually conservative, and the three-week framework 8-figure brands use to win Q4. If you're planning to send a couple emails on Cyber Monday and call it done, this episode will make you rethink everything. SPONSORS Swym - Wishlists,…

1
Accessibility: Bet Hannon's 4-Step Fix 44:52

1M ago44:52

44:52

"These tools rely on automation that only catches 30% of issues. And for blind users with screen readers? The overlays often conflict with their assistive tech—making the site harder to use." Bet Hannon runs AccessiCart, an agency that fixes accessibility problems for e-commerce stores—usually right after they've been sued. We talked about why "qui…

1
Smart Marketer Live 2025 57:26

2M ago57:26

57:26

I spent three days at Smart Marketer Live in Denver, capturing raw conversations with agency owners, brand founders, and Meta reps about what's actually working in 2025. This isn't your typical conference recap. We're talking about Meta's Andromeda update that killed everyone's ad performance over the summer, why TikTok Shop might be a trap, and ho…

1
Jomboy's 3-in-1 Store + ChatGPT Shopping Arrives 40:53

2M ago40:53

40:53

By Kurt Elster, Paul Reda

1
SEO Is Dead. Long Live GEO. w/ Domaine's Mac King 51:54

2M ago51:54

51:54

"ChatGPT is not that sophisticated yet. So for marketers, what that means is there are real ways right now for arbitrage in this short period of time before ChatGPT gets good enough to say, no, we're only showing the proper result." Mac King from Domaine breaks down why merchants are seeing ChatGPT and Perplexity show up as referral sources in thei…

1
Jamil Bhuya: Why Store Owners Can't See Conversion Killers 49:15

2M ago49:15

49:15

Jamil Bhuya has scaled businesses across three wildly different industries: restaurants, beauty, and now Shopify agencies. That multi-industry perspective gives him a unique superpower—he can spot the conversion killers that store owners become blind to. We talked about why fresh eyes matter more than fancy tools, the psychology behind purchase obj…

1
Bots, Fraud, & Other Online Store BS 43:12

3M ago43:12

43:12

We're seeing 10x more bots than humans on client stores. Fraudsters are buying your cheapest items to test stolen credit cards. Your SEO agency wants 150 new collections. This week, we dig into the actual problems hitting Shopify stores right now. Not theory, not best practices, but the real BS we're fixing for clients. We break down why your analy…

1
The $720K Exit That Disappeared 43:44

3M ago43:44

43:44

"I'm not very good at success. That's something I learned as part of this." Ben Knegendorf went from forklift operator at Walmart to selling his stake in an indoor golf business for $720,000. Then he watched most of it disappear through lifestyle creep, speculative investments, and financial ignorance. His second exit was different - and his brutal…

1
They Bought a 'Hated' Shopify App for 2X Revenue (Now Worth Millions) 48:23

3M ago48:23

48:23

Also available on YouTube: youtu.be/gGdS45JY2Yo Andrew Le and Tu Pham acquired Edit Order, a distressed Shopify app with a terrible reputation, for just 2x revenue in 2015. Ten years later, they've transformed it into Cleverific—a multi-million dollar order editing powerhouse. Guests: Andrew Le - Co-founder & Lead Developer, Cleverific Tu Pham - Co…

1
Why Shopify's Shipping Just Got Way Better 42:28

3M ago42:28

42:28

Also on YouTube: youtu.be/56r_UJZbtLg "We want to make sure that merchants who are starting their business who don't know what are all the jobs they need to take care of for shipping to merchants who are thriving and understand the space and have complex workflows, we can solve this problem for everybody." Vibhor Chhabra, Director of Product at Sho…

1
Ex-Supps CMO's Counter-Intuitive Growth Strategies 58:03

3M ago58:03

58:03

Also available on YouTube: youtu.be/0HHJ5tONfVo Most Shopify store owners are doing growth completely wrong. They're trying to lower ad costs, make prettier websites, and rush customers to buy. Devyn Merklin from X-Scale flips all of this on its head with counter-intuitive strategies that actually work. In this episode, you'll discover why the bigg…

1
From Beer Bar to Buildathon: Margarita Rosenkrans’ Journey with Ignition 50:51

4M ago50:51

50:51

When a chance conversation at a beer bar introduced her to the word “SCADA,” Margarita Rosenkrans had no idea it would spark a career in industrial automation. In this episode, Courtney and Alicia chat with Margarita—Sales Engineer at Inductive Automation—about her path from graduating in the middle of a hiring freeze to thriving in both support an…

1
The £500K Exit That Saved Jayden Clark's Sanity 56:31

4M ago56:31

56:31

Also on YouTube: YouTube: youtu.be/p1PO9o9Se5o "I'm not very good at success. That's something I learned as part of this. I actually think probably most of us aren't very good at success." Jayden Clark thought he'd cracked the code on dropshipping success. Then his seven-figure business nearly broke him. We talked about why he sold for £500K instea…

1
How Portland Leather Hit $500M + Top 50 on Shopify 48:35

4M ago48:35

48:35

Also on YouTube: youtu.be/nckQhAvYA-Q "We'll have done over 500 million in total sales. We'll do 310 million in the next 18 months." Curtis Matsko went from art festivals to a top 50 Shopify store by doing everything conventional wisdom says not to do. His company controls every step from raw material procurement to customer delivery, achieving top…

1
How Shine Supply Hit $7M/yr Without Paid Ads 36:01

4M ago36:01

36:01

Also Available on YouTube: youtu.be/_nqN9HyOpxM What happens when a 23-year-old refuses to play the ecommerce advertising game? Colby Stevens built Shine Supply into a $7M detailing brand using nothing but Instagram ASMR videos, authentic storytelling, and a "people over profit" philosophy. No paid ads until last month. No Amazon. No selling out to…

1
Viral Mattress Ads & Crowdfunding 48:14

4M ago48:14

48:14

Available on YouTube: [youtu.be/wDlijQtbLJo](https://youtu.be/wDlijQtbLJo) What if your brand could sell a million orders before shipping a single product? Bryant Garvin, marketing lead at Ozlo Sleep and former CMO of Groove Life, did exactly that. In this episode, he shares how performance branding, differentiated product, and a viral video formul…

1
From Tesla Batteries to Underground Tunnels with Riddhi Padariya 1:02:29

5M ago1:02:29

1:02:29

Ever wondered what it takes to lead automation projects at trailblazing companies like Tesla and The Boring Company? Nikki chats with Riddhi Padariya about her journey from nerdy high schooler inspired by "How It's Made" to becoming a controls engineering leader in industries ranging from tissue manufacturing to carbon capture and underground tunne…

1
What 20M Shopify Surveys Reveal About Attribution 43:17

5M ago43:17

43:17

Watch the video interview on YouTube: https://youtu.be/TMVqWfaddG8 Shopify store owners: what if one simple question could improve your ad spend, creative, and segmentation? In this episode of The Unofficial Shopify Podcast, Matt Bahr, founder of Fairing, unpacks what 20 million post-purchase surveys taught him about attribution—and why most brands…

1
(Ep 5 of 5) Digital Course Marketing with AI — What to Automate and What to Write Yourself 11:44

5M ago11:44

11:44

AI can save you hours in your business—but it shouldn’t replace you. In this episode, we’re talking about how to use AI in a smart, strategic way to simplify your marketing without losing your voice. In this episode, you’ll learn: ✅ Why not all AI is equal (and the difference between generic ChatGPT and custom AI Assistants) ✅ How to use AI to spee…

1
(Ep 4 of 5) Sales Pages That Convert (Without the Sleaze) 8:18

5M ago8:18

8:18

Writing your sales page doesn’t have to feel like a cringe-fest. In this episode, I’m walking you through how to write a sales page that actually converts—without resorting to hype or hard sells. In this episode, you’ll learn: ✅ Why most sales pages flop (hint: it’s usually vague copy or over-the-top promises) ✅ The simple anatomy of a high-convert…

1
(Ep 1 of 5) Writing Emails That Actually Convert (Without Feeling Spammy) 8:26

5M ago8:26

8:26

Ready to write emails that actually connect with your audience and drive sales—without feeling spammy? In this episode, we’re kicking off Season 1 with a fresh look at email marketing for course creators. I’ll walk you through: ✅ Why your emails aren’t converting (and the #1 mistake most course creators make) ✅ My simple Value, Tease, Pitch framewo…

1
(Ep 2 of 5) The One Lead Magnet That’s Still Working 9:05

5M ago9:05

9:05

Struggling to grow your email list? You’re not alone—and your problem probably isn’t your email platform… it’s your lead magnet. In this episode, we’ll break down: ✅ What a lead magnet really is (especially if you’re new to list-building) ✅ How to come up with the right lead magnet idea for your course audience ✅ Lead magnet examples ✅ Smart ways t…

1
(Ep 3 of 5) Funnels Aren’t Dead — But Yours Might Be 9:53

5M ago9:53

9:53

If you’ve ever felt stuck or overwhelmed trying to set up a sales funnel, this episode is for you. We’re breaking it all down step-by-step—no tech headaches required. In this episode, you’ll learn: ✅ What a sales funnel actually is (for the newbies, we’re keeping it simple) ✅ The core elements of a sales funnel tied to top, middle, and bottom of fu…

1
Machine Vision, Project Nightmares, and Automation Chaos with Kerry Pierce 1:08:56

5M ago1:08:56

1:08:56

Curious how someone ends up building a career around machine vision and industrial automation? Nikki sits down with Kerry Pierce, discussing the winding path that led her from computer engineering to becoming a machine vision integrator, the invaluable lessons learned along the way, and how she’s helping demystify the field for newcomers. ------- T…

1
Top Shopify Conversion Mistakes 47:43

5M ago47:43

47:43

Also on YouTube... What’s really holding your Shopify store back? After 10,000 UX audits, Oddit co-founder Shaun Brandt has answers, and most stores are making the same 7 mistakes. Menus that bury the merch. Popups that hijack the screen. Product pages with zero context. This episode is a takedown of bad ecommerce decisions, packed with fixes that …

1
Building Business Skills as an Engineer with Brielle Reisman 49:47

5M ago49:47

49:47

How do you build business skills as a chemical engineer? In this episode of the Automation Ladies podcast, Ali G chats with Brielle Reisman, who shares her experiences at Applied Control Engineering, and the importance of combining technical skills with business acumen. Brielle shares how she embraced the value of personal branding and content crea…

1
SEO for AI: What Works, What’s Snake Oil 43:13

5M ago43:13

43:13

Available on YouTube: youtu.be/qdpFmuFD8yE Shopify merchants are getting pitched AI SEO “solutions” left and right—none of them proven. So I called Jason Berkowitz, an SEO who actually knows the game, to answer the real question: what should you actually do to rank in an AI-powered world? (Spoiler: most of it’s nonsense.) We break down what’s real,…

1
🎙️ Trailer: Welcome to the Digital Course Assistant Podcast 1:03

5M ago1:03

1:03

Welcome to the Digital Course Assistant Podcast—the show for course creators who want to launch faster, market better, and stress less. Hosted by Julie Ball, a marketing and tech strategist with over a decade in the online business world, this podcast is your go-to for practical tools, AI-powered shortcuts, and strategies to grow your course busine…

1
AI in Industrial Automation - Insights with Ashlesha and Alex from Masked Owl Technologies 1:01:48

5M ago1:01:48

1:01:48

How will AI change Industrial automation? Ashlesha Anil Chaudhari and Alex Kaderi from Masked Owl Technologies join us this week to discuss how their team is building practical solutions to support engineers and rethink the use of AI and new technologies on the factory floor. Hear firsthand insights into what manufacturers are actually adopting, wh…

1
How Divorce, Cancer, and TikTok Built a Shopify Brand 49:22

5M ago49:22

49:22

Sara Olsher started Mighty + Bright as a handmade calendar to help her toddler cope with divorce. A decade (and one breast cancer diagnosis) later, it’s a full-time Shopify business helping kids, adults, and neurodivergent folks navigate tough life stuff with visual structure. In this episode, Sara shares how she bootstrapped the brand, embraced cu…

1
Automating the Farm - The Future of Agtech with Katie Bradford 1:01:17

6M ago1:01:17

1:01:17

How is automation and robotics changing the future of farming? Katie Bradford, Founder and CEO of Rotate8, joins Nikki to share her story of building practical automation that empowers small farms to thrive without sacrificing repairability or local expertise. Tune in to hear the challenges and opportunities in ag-tech, the design of accessible rob…

1
Shopify POS V10: What’s New? 39:19

6M ago39:19

39:19

Also on YouTube: youtu.be/4lOLw1k4ocA Shopify VP of Retail, Ray Reddy, joins to walk through what’s new in POS V10. Faster checkouts Split fulfillment Custom branding Better search If you sell in person, this episode is for you. Show Links Shopify POS Shopify Editions (Summer 2025) Ray Reddy on LinkedIn Sponsors Zipify – Build high-converting sales…

1
Lyme Disease, Tick Survival Myths, and Protecting Your Family with Tick Expert Emily Merritt 1:10:02

6M ago1:10:02

1:10:02

Think ticks can’t find you at work? Think again! In this special episode hosts Nikki Gonzales and Courtney Fernandez sit down with tick expert Emily Merritt (aka the “Tick Chick”). Learn firsthand what Lyme disease can really mean, what to watch for after a bite, how to handle household exposure, and tips you won’t find on a repellant can. Ready to…

1
Inside Shopify Editions.dev 2025 59:57

6M ago59:57

59:57

Watch on YouTube Shopify unveiled a sweeping AI-first vision at Editions.dev 2025, and it's got their partners buzzing. In this episode, we go beyond the keynote to bring you on-the-ground reactions from developers, partners, and skeptics alike. Featuring interviews with: Anne Thomas (Design Packs) Ezra Firestone (Zipify) Jamil Bhuya (Otherhalf Stu…

1
Bridging Tech, Manufacturing & STEM Careers with Brit Bartolini 1:05:19

6M ago1:05:19

1:05:19

This week Nikki sits down with Brit Bartolini, Enterprise Account Director at MaintainX, for a conversation on digital transformation in manufacturing, the future of maintenance, and attracting new generations to STEM careers. Hear how real-world manufacturing pain points, a love of gadgets, and a dash of maker-spirit are turning maintenance work i…

1
How BRĒZ Built a $28M Better-For-You Buzz Brand on Shopify 37:27

6M ago37:27

37:27

What if your Shopify brand could sell 16 million cans and hit $28M in its first full year? Aaron Nosbisch did just that with BRĒZ, a microdose drink brand that taps into the decline of alcohol, the rise of wellness, and a smarter ecommerce playbook. In this episode, he breaks down the entire journey—from ignored category to household name. Show Lin…

1
Fixing Automation’s Biggest Skills Gap With Paul Godines 54:20

6M ago54:20

54:20

Frustrated by the skills gap in automation? There’s a new approach in town. Join Nikki Gonzales as she sits down with Paul Godines from Logix Trainers to talk real solutions for bridging the entry-level technician divide. On this episode of Automation Ladies, you’ll get the inside story on why simulation training matters, what makes tenacity essent…

1
How a BOGO Deal Bootstrapped Neven Eyewear to Millions 51:42

6M ago51:42

51:42

Also on YouTube: https://youtu.be/fXKVcwl8FS8 How a BOGO Deal Bootstrapped Neven Eyewear to Millions Jonathan Strauss lost a $500 pair of sunglasses jet skiing—and turned that wipeout into Neven Eyewear. What began as a desperate liquidation promo turned into a DTC breakthrough. In this episode, Strauss reveals how a buy-one-get-two offer saved his…

1
SEO in 2025: What Still Works for Shopify 50:39

7M ago50:39

50:39

Still trying to crack the SEO code in 2025? Jeff Oxford has worked on 300+ eCommerce sites, and he’s here to share what actually works for Shopify merchants now. From why your $300 product may be killing your rankings to how AI tools can scale your SEO ops, Jeff cuts through the noise. This episode delivers a tactical, no-fluff breakdown of SEO str…

1
Building Smart Factories and Smart Teams: Secrets from Dr. Nicole Schra-Martin 45:04

7M ago45:04

45:04

How do you build sustainable talent pipelines for the industry? Nikki Gonzales, Ali G, and Courtney Fernandez sit down with Dr. Nicole Schra Martin, an expert in manufacturing and automation, to discuss early STEM education, practical hiring for automation roles, and the changing face of industrial automation careers. These themes are essential for…

1
Meta’s AI Ads Engine Explained (Andromeda + ASC) 45:02

7M ago45:02

45:02

Also available on YouTube: youtu.be/m9YTxRsosJA Meta just rewrote the Facebook ads playbook—and Shopify merchants need to catch up. In this episode of The Unofficial Shopify Podcast, ad strategist Kurt Bullock (Produce Dept) breaks down how Meta’s new AI-driven ad system, Andromeda, is reshaping targeting, delivery, and scale. From embeddings and v…

1
Mastering Trade Show Success with Joe Campbell & Jennifer Mass 1:09:34

7M ago1:09:34

1:09:34

What’s the ROI of your trade show booth? Trade shows cost more than most companies realize. Yet, year after year, exhibitors throw away tens of thousands by showing up unprepared, staff glued to phones, demos unfinished, and leads lost. In this episode we chat with veteran exhibitors and industry experts, Joe Campbell and Jennifer Mass, to learn ho…

1
How Bamboo Socks Built a B2B Empire on Faire 43:46

7M ago43:46

43:46

Also available on YouTube: youtu.be/l8ANgFlZK0Y It started with a sock. A turtle sock. That led to a Shopify store, a wholesale boom, and—accidentally—an agency. In this episode, Lucy Jeffrey shares how she turned Bare Kind from a seasonal side hustle into one of Faire’s fastest-growing brands. She walks us through surviving seasonality, scaling th…

1
Building Kansas City’s Go-To Controls Team with Caitlyn Young 1:00:36

7M ago1:00:36

1:00:36

What is it like to build a thriving controls engineering company with your partner? The Automation Ladies sit down with Caitlyn Young from Integrated Controls and Engineering to discuss what it takes to balance business, engineering, and partnership—all while serving the local industry at the highest level. Join us as Caitlyn shares the secrets of …

1
How TikTok & Sidekick Helped Sell Out a Skincare Brand 40:40

7M ago40:40

40:40

Also available on YouTube: youtu.be/Pi20dFaHoVg Ben Attwood left agency life to create a men’s skincare brand he actually wanted to use. With no investors, no marketing budget, and no prior product experience, he built Clubhouse Skin using TikTok, Shopify, and a lot of trial and error. In this episode, Ben shares how he: Sold out his first product …

1
AI, Tariffs, and Million-Dollar Mistakes in Automation—Live Insights With Frank Hurtte & Larry White 1:08:08

7M ago1:08:08

1:08:08

Curious why manufacturer-distributor relationships still make or break automation sales? Nikki Gonzales talked with industry veterans Frank Hurtte & Larry White at AHTD about tariffs, global supply chain headaches, how AI is shifting the workforce & why family-run industrial businesses are thriving. ------ Huge thank you to Automate.org for sponsor…