Best Brian Casel Podcasts (2025)

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I don't love SaaS anymore 1:26:15

Play Pause

5d ago1:26:15

1:26:15

AI and programming is a hot topic, and it feels like Brian⁩ has found that "founder/audience" fit where his interests align with a wave of audience interest. He and Justin discuss their process for making YouTube videos. Justin also asks: "how do we ensure that our worst tendencies don’t bloom" when we're making products? (Founder retreats and mast…

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What's in Justin's Buckets? 1:07:10

11d ago1:07:10

1:07:10

It's Justin's turn in the hot seat to talk about what he's got in his buckets: which projects make the most money? Which take the most time? Where is he focused on breaking new ground? How does Transistor, The Podcast Standards Projects, and other projects he's got going all fit together? Plus: what kind of grit, desire, and resilience do you need …

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"Happy little shovels" 1:09:20

25d ago1:09:20

1:09:20

Brian Casel shares a first look at BuilderMethods.com. Brian dig into how he's going to grow an email list from scratch, and we had a great chat about what makes an email newsletter awesome. The bulk of our chat was about honestly assessing the resources, time, and energy Brian is putting into each project, and how much revenue each project is prod…

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Brian Launches His New Project 1:23:24

1M ago1:23:24

1:23:24

Brian's walking through the new website and idea he's launching and getting Justin's feedback on what he thinks will work and what could use refining, the struggle of creating video content in 2025, keeping course content fresh, whether another podcast is the best use of time, and whether targeting junior or professional software developers is the …

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Changed my mind: AI is actually good for coding 1:32:12

1M ago1:32:12

1:32:12

Big episode! Brian shares the results of his launch of Instrumental Components (sales numbers, and how he's feeling). He also talks about his next project: helping devs and teams navigate how to use AI in software development and design. This episode was recorded live, with tons of folks joining us in the "panel" chat. Adam Wathan ended up joining …

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Back from London UK – so much to talk about 1:09:18

2M ago1:09:18

1:09:18

Justin just got back from a big trip to London UK for the podcast industry conference, and honestly, it's got him thinking about some big thoughts about the podcasting medium. This episode starts out with an honest chat between Brian and Justin: 'How are you feeling about the podcast so far?' Timestamps: (00:06) - Just the two of us (01:06) - The s…

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005 — Launching instrumental.dev (Rails starter kit + UI) w/ Brian Casel 1:29:02

2M ago1:29:02

1:29:02

Join Brian Casel ( @briancasel ) and I as we catch up on the launch of his latest product, https://instrumental.dev, UI components and start kit to build Rails apps the easy way. We’ll be catching up on what he’s included in the initial launch, how he is pricing and positioning it, and what his plans are for evolving and growing the product. And, o…

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Brian's launch – how did it go? 1:18:04

2M ago1:18:04

1:18:04

Justin and Brian talk about how Brian's launch for Instrumental Components went. "Some things are way harder now that I'm older." Brian describes some of the technical challenges faced during the launch. There's also a meaty section about how much AI to use in software development (and how Brian uses it). At the end, Justin provides some feedback o…

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"I hit my initial goal for my business – what's next?" 1:26:46

2M ago1:26:46

1:26:46

Justin is wrestling with strategic decisions for Transistor after hitting his initial "success goal," while Brian is two weeks away from launching a new Rails components product and grappling with how to reach his target audience. Timestamps: (00:06) - What are we talking about in this episode? (01:41) - The importance of a founder or CEO (05:40) -…

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"Waiting for the Dam to Break" - Jordan Gal's bet on voice AI 1:08:23

3M ago1:08:23

1:08:23

Jordan Gal is breaking the mold with his new startup Rosie. He's targeting non-technical small business owners using consumer-style marketing rather than the B2B approaches most SaaS use. He talks about the opportunities and risks with AI-based startups, and how he's waiting for the "dam to break." Timestamps: (00:00) - Intro (03:42) - Using what I…

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Figuring out what to do next (Adam Wathan) 1:14:26

3M ago1:14:26

1:14:26

Adam Wathan sat down with Justin and Brian to talk about the challenge of staying motivated with your own business, even when you've "made it." However successful you think a well-known product or founder might be, the truth is everyone's dealing with stresses and challenges and things that don't work and figuring out what to do next. That's what t…

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How do you find Founder-Product Fit? 1:10:07

4M ago1:10:07

1:10:07

Brian Casel hosts a candid conversation with Val Sopi and Christian Genco about the realities of launching new SaaS products in 2025. All three founders are at pivotal moments in their entrepreneurial journeys, wrestling with what products to build next, how to balance consulting work with product development, and finding the elusive "founder-produ…

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Is doing YouTube a good business? 1:10:23

4M ago1:10:23

1:10:23

Marie Poulin and Aaron Francis join us to discuss the realities of building creator-driven businesses. We talked a lot about YouTube (they describe how each got traction there) and their current video making process. They also challenged conventional wisdom about sticking to one niche. For them, pivoting between projects keeps them fresh and preven…

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Should you still build in public? Peldi (Balsamiq) and Jay Clouse (Creator Science) 1:00:10

5M ago1:00:10

1:00:10

Peldi is the founder of Balsamiq and pioneered transparent business building in 2007. In this episode, he came to the Panel looking advice on "build in public." We invited Jay Clouse, of Creator Science, on to share his wisdom. Jay had tons of practical suggestions for SaaS founders looking to build community and build in public in an authentic way…

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The business of open source - Caleb Porzio (Livewire) and Taylor Otwell (Laravel) 1:18:02

5M ago1:18:02

1:18:02

Is web development still a good career choice in 2025? What's the future of open source? Justin and Brian dive deep with Taylor Otwell (Laravel) and Caleb Porzio (Livewire, Alpine.js, Flux) about the state of web dev, building a business on open source, and the anxiety of managing competition. Chapters: (03:31) - Should people still pursue web deve…

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SaaS predictions for 2025 – Colleen Schnettler and Tyler King 1:02:02

6M ago1:02:02

1:02:02

Is bootstrapping a SaaS dead in 2025? How will AI affect software development as an industry? What's working when it comes to marketing? Justin Jackson (Transistor.fm) and Brian Casel (Instrumental Products) are joined by Colleen Schnettler (SaaS Marketing Gym) and Tyler King (Less Annoying CRM) to debate our predictions for the new year. CHAPTERS:…

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004 — Committing to Projects in 2025 w/ Brian Casel 1:01:32

6M ago1:01:32

1:01:32

Join Brian Casel and I as we dig into what we want to accomplish in 2025, and work through the ideas and struggles it takes to building the future you want to live with. Follow/subscribe: https://bsky.app/profile/briancasel.com https://x.com/CasJam https://www.youtube.com/@briancasel Projects: https://instrumentalproducts.com https://instrumental.d…

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The Panel – smart founders discuss the realities of building a business 6:44

6M ago6:44

6:44

When it comes to bootstrapping and building software, there's rarely one correct answer. The secret to building better products, profitable companies, and a better life is knowing how to find the best answer for you. That’s the purpose of The Panel podcast. Join hosts Justin (Transistor.fm) and Brian Casel (Instrumental Products) in each episode as…

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003 — Jamming on Side Projects and Bluesky w/ Mubashar “Mubs” Iqbal 1:36:40

6M ago1:36:40

1:36:40

Streamed live on Thursday, January 7th, 2025 at 4pm EST. Join Mubashar “Mubs” Iqbal (https://mubs.me) and myself (https://www.ryanhefner.com), we’ll be talking side projects, Bluesky, and whatever else happens to come up during the jam. You can checkout Mub’s projects at: https://blueskydirectory.com https://mubs.me https://iworkedon.com/@mubashari…

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Our final episode (for now) 39:32

6M ago39:32

39:32

It's true. We're calling this a final episode—for now—but don't unsubscribe! We promise to pop into the feed every few months to catch up :) But for now, we're taking a breather and staying focused on executing our businesses in 2025: Jordan's crankin on Rosie, Brian's building Instrumental Products. Don't be a stranger! Connect with Jordan: Follow…

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6: Christian Genco 1:17:07

7M ago1:17:07

1:17:07

In this episode, Christian Genco and I do a deep dive on indoor air quality, including extremely practical advice that anyone can implement immediately to make their home/office/whatever a healthier place to breathe in. Stuff mentioned: Air Quality Monitors & Equipment - Awair Air Quality Monitors - AirGradient DIY Air Quality Monitor - Panasonic W…

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5: Rishi Malik & Kendall Miller 51:58

7M ago51:58

51:58

Stuff mentioned: Friday Deployment Spirits Force Push Gin Generative A Rye Bevy's Liquor Store Ghost Wars by Steve Coll Command and Control: Nuclear Weapons, the Damascus Incident, and the Illusion of Safety by Eric Schlosser Friday Deployment on LinkedIn Friday Deployment on InstagramBy Travis Northcutt

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Year-end takeaways & goals 1:06:33

7M ago1:06:33

1:06:33

2024 look-back and takeaways. 2025 goals. Let's go! Connect with Brian: Follow Brian on Bluesky / Twitter Brian's products: Building! Instrumental.dev Instrumental Products Clarityflow Connect with Jordan: Follow Jordan on Bluesky / Twitter Jordan's company, RosieBy Bootstrapped Web

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Bluesky. 1:07:16

7M ago1:07:16

1:07:16

Bluesky takes. Activation funnels. Retention. Delegating. Demo videos. Video marketing. Sick vacations. Connect with Jordan: Follow Jordan on Bluesky / Twitter Jordan's company, Rosie Connect with Brian: Follow Brian on Bluesky / Twitter Brian's products: Building! Instrumental.dev "One Month MVP" service Clarityflow…

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002 — Brian Casel: Clarityflow, Instrumental.dev and more 1:32:39

8M ago1:32:39

1:32:39

Join Brian Casel and I as we talk about building and growing products, like Clarityflow (https://clarityflow.com) and managing clients while building a practice and juggling projects on the side. Follow/subscribe: https://bsky.app/profile/briancasel.com https://x.com/CasJam https://www.youtube.com/@briancasel Projects: https://instrumental.dev http…

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4: Brian Casel – Music Production 1:01:31

8M ago1:01:31

1:01:31

Links: https://briancasel.com/ https://bsky.app/profile/briancasel.com https://x.com/casjamBy Travis Northcutt

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Building out of a job 56:45

8M ago56:45

56:45

Putting in more hours to put in less. Building systems for delivering software. Deploying demo video(s). Listening to customers. Using a business to deepen your craft. News detox. Connect with Brian: Follow Brian on Bluesky / Twitter Brian's products: Building! Instrumental.dev "One Month MVP" service Clarityflow Connect with Jordan: Follow Jordan …

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"Thank you for solving my problem." 55:08

9M ago55:08

55:08

Bluesky is having a moment. Halloween. Customers telling us their problems are solved. Essential onboarding. Calm before the (hiring) storm. Projects are waiting. The podcasting election. Bluesky starter packs to follow: Founders & Bootstrappers Podcasters Ruby on Rails People Laravel Friends Connect with Jordan: Follow Jordan on Twitter Jordan's c…

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Probably fine 1:06:47

9M ago1:06:47

1:06:47

Join us in the (free) Bootstrapped Web community on Ripple.fm Today: Political noise. Removing features. Positioning. Products for developers. Idea wireframes (as a service). Hiring a video editor. Retainer-based hiring. Frequent flyer miles. Apple picking. Brian's stuff: Brian's products: New! Instrumental.dev "One Month MVP" service Clarityflow B…

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Funnels & Moonshots 1:14:19

9M ago1:14:19

1:14:19

Hey we didn't talk about WordPress this week! But we did talk about Elon... Also: Brian's working on a components product (instrumental.dev), Jordan's figuring out onboarding (heyrosie.com), and Brian's starting to scale consulting (onemonth.app). Join our free community for Bootstrapped Web listeners Connect with Jordan: Jordan's company, Rosie Jo…

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Products For Builders 54:17

9M ago54:17

54:17

Join us in the (free) Bootstrapped Web community on Ripple.fm Today: Brian's new product (Instrumental.dev). Comparing the open-source leadership styles of Matt, DHH, and Taylor. Building products for builders. Components. Tightening the team. Scaling consulting from 1 to...? Let's Go Mets. Brian's stuff: Brian's products: New! Instrumental.dev "On…

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3: John Rudolph Drexler – Game Design 1:21:48

9M ago1:21:48

1:21:48

John and I dive deep into game design, going on a journey from a remote mountain village in West Papua to a bag of cash at a software conference. Stuff mentioned: Codenames Heat Bloodborne Journey Cormac McCarthy The Sopranos The Simpsons Perfect Days The Americans Husky WorkbenchBy Travis Northcutt

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2: Sean Naughton – Eurovision Song Contest 1:06:26

10M ago1:06:26

1:06:26

Stuff mentioned: https://eurovision.tv/ https://en.wikipedia.org/wiki/Eurovision_Song_Contest Eurovision Song Contest: The Story of Fire Saga (Netflix) https://www.reddit.com/r/eurovision/ https://twitter.com/seannaughton_ https://www.instagram.com/seannaileditBy Travis Northcutt

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Pressing Questions 1:01:26

10M ago1:01:26

1:01:26

Brian and Jordan's expert (lol) takes on WordPress-land. Car shopping. Netflix rec's. Funnel tracking. Customer observations. Over-building. Join our free community for Bootstrapped Web listeners If you're wondering "what's happening in WordPress?", our friend Matt Medieros published this excellent "just the facts" timeline. Connect with Jordan: Jo…

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001 — Daniel Coulbourne: Verbs & Event Sourcing 1:27:22

10M ago1:27:22

1:27:22

For the first episode of Jam Sessions I am joined by Daniel Coulbourne, a software developer who is running his own development and project management agency called, Thunk, while also building games and products using an open-source Laravel package that he is the co-creator and maintainer of called, Verbs. We sit down to talk all things event sourc…

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000 — Welcome to Jam Sessions (Trailer) 2:01

10M ago2:01

2:01

Hi, I’m Ryan Hefner and I’d like to welcome you to, Jam Sessions! A weekly–ish show that will be lived streamed on both Twitter and YouTube. The show will dive into to what people are working on, whether it is a side project, their business, an open-source package or tool they are building, or trying to advance their career—or start a whiskey brand…

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Community Business on Your Own Terms w/ Daniel Vassallo (Small Bets) 1:21:44

10M ago1:21:44

1:21:44

What a fascinating episode with Daniel Vassallo, creator of smallbets.com. From leaving Amazon to become self-employed, to experimenting and iterating on business models, software, books, courses, and finally his flagship community, Small Bets.By Brian Casel

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Onboarding Funnels 55:55

10M ago55:55

55:55

Join us in the (free) Bootstrapped Web community on Ripple.fm Today: Optimizing our onboarding funnels. Calls to action. Lead ads. ARPU. API plans. Pearl Jam. Sleep (or lack thereof). Brian's stuff: Brian's "One Month MVP" service Brian's SaaS, Clarityflow Brian on Twitter: @casjam Brian on Threads: @brian.casel Jordan's stuff: Jordan's company, Ro…

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1: Ben Borowski 58:45

10M ago58:45

58:45

Ben Borowski and I talk about music, books, firefighting, mountain biking, feelings, emotions, personal growth, Japanese, learning systems, uncertainty, games, movies, and more. Find Ben: https://typeoneerror.com/ https://x.com/typeoneerror https://notionmastery.com/ Stuff mentioned: Cynefin Framework High Weirdness Balatro Art of Accomplishment Ru…

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What Customers Want 55:11

10M ago55:11

55:11

Q4 energy. Signup funnels. Self-serve vs. not. Building assets vs. building cashflow. Membership business models. Join our free community for Bootstrapped Web listeners Connect with Jordan: Jordan's company, Rosie Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Connect with Brian: Brian's MVP serice OneMonth.app Brian's SaaS, Clarityflo…