Welcome to the No Limits Selling Podcast, where top leaders share their most impactful WINS, LOSSES, and candid WTF moments. Dive deep into the world of real estate coaching, mindset coaching, and sales coaching. Discover how elite leaders persist when others falter, inspire teams to exceed expectations, cultivate a winning culture, and drive rapid revenue growth. For actionable advice and insights from industry-leading speakers, tune in and elevate your performance today. Learn more and unl ...
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C Suite Insights For Revenue Growth Podcasts
C-Suite Strategies delivers proven insights on how to scale, streamline, and strengthen your B2B business. If you’re looking for real-world growth strategies from a C-level sales and revenue pro who’s been in the trenches, you’re in the right place. Hosted by Stacie Sussman, Chief Revenue Officer at RevUp Advisory, this show is your go-to resource for navigating the messy middle of business growth. Each episode features practical advice, candid conversations, and expert interviews designed t ...
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Selling the Cloud delves into the stories of C-suite veterans in Sales, Marketing, Customer Success, and RevOps, revealing the secrets behind building successful SaaS empires. Each episode features seasoned leaders who walk through their career journeys, sharing the wins and lessons learned along the way. From mastering customer acquisition to leveraging AI-powered marketing and sales strategies, our guests provide actionable insights for driving growth and business success in the B2B SaaS s ...
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Welcome to The Value Factory Podcast, powered by OneAccord, where we decode the secrets to building substantial, lasting enterprise value for your business. If you’re a business owner, CEO, or leader of a privately held company striving for sustainable growth, navigating complex transitions, or aiming to maximize your company’s worth, this is your essential resource. Hosted by the seasoned operators at OneAccord, The Value Factory delves into the practical strategies and real-world insights ...
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Wonder what it's like to control millions of dollars of marketing budget? Manage hundreds of people? Make the decisions on which ideas get to market? The CMO Confidential podcast shares how it feels to be in that chair of the shortest-tenured position on the C-suite. We detail the long, hard road most ideas take to get to market & how challenging it is to get the best ones through. Hosted by Mike Linton -- the former P&G Brand Manager who went on to be the Chief Marketing Officer of Best Buy ...
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Welcome to The Shawanna Kennedy Experience—your go-to podcast for bold conversations, real-life transformation, and next-level visibility. This powerhouse channel features two dynamic shows that blend business brilliance with personal growth: 💼 C-Suite CEO Chat Step inside the boardroom and behind the brand with Shawanna Kennedy, as she interviews high-impact CEOs, founders, executives, and change-makers. These are raw, unfiltered conversations about business growth, leadership mindset, scal ...
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Selling to Healthcare with Lisa T. Miller: Transforming Transactions into Partnerships Join Lisa T. Miller, a renowned healthcare sales innovator responsible for generating over $200 million in revenue, as she unveils her groundbreaking approach: transforming traditional sales into meaningful partnerships built on exceptional service. In this insightful five-part series, Lisa leverages her 30+ years of hands-on expertise to guide you through the complex and rapidly evolving healthcare landsc ...
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Are you ready to unlock the timely insights on consumer lending from industry leaders? Step into the world of cutting-edge financial innovation and balance sheet strategies with Consumer Lending Perspectives, the must-listen podcast for forward-thinking finance executives. In an era of rapid technological advancement and shifting consumer behaviors, staying ahead of the curve is essential. Join host Jeff Bogan, CFO at Upgrade and a fintech veteran, as he brings you episodes with C-Suite exec ...
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Give and It Shall Be Given | Hope Haven with Dr. Yvonne Pointer & Shawanna Kennedy
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1:10:13In this powerful episode of Hope Haven, Dr. Yvonne Pointer welcomes special guest Shawanna Kennedy for a faith-filled conversation about obedience, generosity, and walking boldly into God’s perfect will. This is not just a podcast episode—it’s a sacred moment of truth, testimony, and divine alignment. Together, they explore what it truly means to “…
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Ep. 104 - Turning Personal Networks Into Pipeline: Inside the Relationship Intelligence Era with Drew Sechrist - Part 1
23:23
23:23
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23:23In this episode of Selling the Cloud, Mark Petruzzi and KK Anderson sit down with Drew Sechrist, CEO and co founder of Connect The Dots and longtime Salesforce veteran, to unpack why traditional ABM motions and high volume outbound are running out of gas and what comes next. Drew shares how relationship intelligence, warm introductions, and network…
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The Value Factory Podcast | Episode 46 - J.R. Covey
40:27
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40:27On this episode of The Value Factory Podcast, host Andrew Ballard talks with J.R. Covey—sales psychologist, OneAccord principal, and creator of Narrative Powered Success—about the stories that drive or destroy performance. J.R. explains how cognitive behavioral and narrative therapy principles reveal the fears, habits, and self-limiting beliefs tha…
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Ep. 103 - Operationalizing Process and AI for Real Sales Impact with Paul Fuller - Part 2
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21:03In this episode of Selling the Cloud, Paul Fuller, Chief Revenue Officer at Membrain, joins KK Anderson and Mark Petruzzi for a compelling conversation on how modern sales leaders can use AI to coach more effectively, eliminate wasteful pipeline rituals, and build real self-leadership within their teams. Paul outlines how high-performing sales mana…
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Evan Wittenberg | Chief People Officer, VuMedi | What HR Really Thinks About Marketing
40:57
40:57
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40:57A CMO Confidential Interview with Evan Wittenberg, Chief People Officer of VuMedi formerly CPO of Ancestry and Box, Google's Head of Leadership Development, and a Saturday Night Live Page. Evan discusses why HR has become a much tougher position over the last 5 years, AI's negative impact on leadership development, and the similarities between mark…
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The Value Factory Podcast | Episode 45 - Kim Frost
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37:41On this episode of The Value Factory Podcast, Andrew Ballard talks with Kim Frost, founder of Frost Connections and Managing Principal at OneAccord, about the truth behind why hiring feels harder than ever. Kim breaks down what most leaders get wrong—not a hiring problem, but a clarity problem—and how alignment, transparency, and preparation turn g…
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How to Build a Customer-Centric Culture and Reduce Cycle Time with Empowered Leadership
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33:14Some leaders teach tactics. Others teach systems; Cheryl Crumb teaches transformation. In this episode of the No Limits Selling Podcast, Umar Hameed speaks with Cheryl Crumb, global coach, trainer, consultant, and creator of the “Courage in Action” methodology. For nearly three decades, Cheryl has helped leadership teams across 19 countries build c…
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The Value Factory Podcast | Episode 44 - Nick Knutsen
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36:45On this episode of The Value Factory Podcast, Andrew Ballard talks with Nick Knutsen, founder of Tahoma Tech and principal at OneAccord, about how conversation intelligence is changing the way B2B sales teams operate. With a background spanning Amazon Web Services, Zoom, and AI innovation, Nick explains how recording, analyzing, and automating meet…
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Ep. 102 - Operationalizing Process and AI for Real Sales Impact with Paul Fuller – Part 1
22:52
22:52
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22:52In this episode of Selling the Cloud, Paul Fuller, Chief Revenue Officer at Membrane, joins KK Anderson and Mark Petruzzi to reframe how revenue teams win in complex, multi-stakeholder deals. Paul explains why many orgs over index on apps and one-off skills while under investing in operating rhythms, leadership habits, and relationship-driven execu…
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Brand U - Building Your Personal Brand as a Marketing Leader | Kip Knight | CMO Coaches Founder
37:39
37:39
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37:39A CMO Confidential Interview with Kip Knight, founder of CMO Coaches, former CMO of Taco Bell and H&R Block USPresident. Kip lays out the case for marketers to build their brands based on trust, authenticity and personal core principles along with an objective understanding of "what you are really famous for being able to accomplish." Key topics in…
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The Value Factory Podcast | Episode 43 - Lawrence Lerner
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16:20On this episode of The Value Factory Podcast, Nick Anderson and Lawrence Lerner dig into one of the most critical—and most misunderstood—elements of leadership: trust. They unpack what real trust looks like between boards and executives, why “the job of the board is not to run the company,” and how communication, clarity, and clean agreements shape…
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The Value Factory Podcast | Episode 42 - Kurtis Hanni
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53:53On this episode of The Value Factory Podcast, Nick Anderson talks with Kurtis Hanni, Founder of Bison CFO, about where profit really goes—and why it disappears as you scale. Together they unpack the hidden mechanics behind pricing, margin erosion, overhead creep, and the operational blind spots that quietly drain cash. Kurtis brings clarity to fina…
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Ep. 101 – Unlocking AI’s Potential: Mastering the Art of Smarter Questions (Webinar Replay)
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59:24In this replay of Mastering Sales with AI, AGS Co-Founder Mark Petruzzi is joined by KK Anderson and Scott Stollwerk, Chief Sales Officer at Pest Share, together with Gabriella Koenig of Collective[i], for a lively and practical discussion on how AI is reshaping the art of selling. The conversation dives deep into what separates average sales teams…
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Think Like a Sales Scientist and Build Systems That Scale
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41:52In this episode of The No Limits Selling Podcast, we sit down with Tanner Da Rocha, Director of Sales at LumiQ, to explore how a former CPA turned into one of the driving forces behind one of Canada’s fastest-growing SaaS companies. Tanner shares his journey from public accounting at a Big 4 firm to joining LumiQ as the 13th employee and second sal…
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17: The C-Suite Network Strategy: How to Land Your Next Role Before It’s Even Posted
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43:22Networking isn’t a nice-to-have — it’s a leadership strategy. In this episode, Stacie Sussman sits down with Rachel Rozen, a former hospitality executive turned connection strategist, to break down how high-performing leaders can turn authentic relationships into career-defining opportunities before they ever start job-hunting. Rachel shares how me…
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AI - The Year in Review & The Year Ahead | Andy Sack and Adam Brotman | Forum3
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45:27A CMO Confidential Interview with Andy Sack and Adam Brotman, Co-Founders and Co-CEO's of Forum 3, authors of the book AI First, previously at Microsoft and Starbucks. Adam and Andy discuss the exponential growth of LLM's in the 3 years since the Chat GPT launch, the rapid pace of consumer adoption and "why there's never been a bigger prize in capi…
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The Value Factory Podcast | Episode 41 - John Steckler
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54:37
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54:37On this episode of The Value Factory Podcast, Nick Anderson sits down with John Steckler, a veteran sales strategist and OneAccord Partner, to unpack the real mechanics of growth. From self-storage to high tech to healthcare, John has spent decades helping companies stuck in decline rediscover how to sell, price, and scale smarter. He shares why fr…
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AI Is Smashing the Marketing Funnel & It Might Crush CMO's in the Process | Mike Walrath | Yext
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45:41A CMO Confidential Interview with Mike Walrath, Chairman and CEO of Yext, Inc., formerly CEO of Right Media, and SVP at Yahoo! Mike discusses what he believes is the collapse of the marketing funnel, the need to understand how AI consumes data while judgement stays with consumers, and how an "influence marketing" mindset is emerging. Key topics inc…
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The Value Factory Podcast | Episode 40 - Rob Torres
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22:53On this episode of The Value Factory Podcast, Nick Anderson talks with Rob Torres, District Manager at Insperity, about strategy, growth, and the real-world value of people. Rob breaks down what a PEO (Professional Employer Organization) actually does—and how Insperity helps companies turn HR from a cost center into a competitive advantage. Drawing…
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Ep. 100 – Leading and Scaling Revenue Organizations When the Old Playbook Is Obsolete - Part 2
22:34
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22:34In Part 2 of our conversation with Neil Graham, Chief Revenue Officer at Disqo, we dive deeper into how modern CROs must rethink their org design, marketing execution, and AI integration strategies to stay competitive in 2025 and beyond. Neil shares why curiosity, humility, and bias for action are now non-negotiables; and how his team is operationa…
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How To Turn Connections Into Conversations with Brynne Tillman
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51:28
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51:28Most people treat LinkedIn like a résumé. A digital brag sheet. A highlight reel. But if you’re in sales, that mindset is costing you business. In this episode of The No Limits Selling Podcast, Umar Hameed sits down with Brynne Tillman, the LinkedIn Whisperer herself and co-author (with Jeb Blount) of The LinkedIn Edge, to talk about how the best s…
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How to Sell with Insight in Healthcare: A Conversation with Tim Boyle of REVA Global Medical
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32:33In this episode of Selling to Healthcare, Lisa Miller kicks off a show with an in-depth conversation with Tim Boyle, Director of Sales and Business Development at Riva Global Medical. Tim shares his unlikely path from professional hockey to healthcare sales and breaks down how consultative selling, discovery questioning, and workflow mastery separa…
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The Value Factory Podcast | Episode 39 - John Martinka
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49:52
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49:52On this episode of The Value Factory Podcast, Nick Anderson and John Martinka of Nokomis Advisors dive deep into growth by acquisition—when it works, when it doesn’t, and what it really takes to make it pay off. They unpack why some owners chase “boring business” deals with no cash down and lose, while others scale smart through strategic buys, int…
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The Value Factory Podcast | Episode 38 - Harrison Schenck
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43:56
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43:56On this episode of The Value Factory Podcast, Nick Anderson sits down with Harrison Schenck—entrepreneur, consultant, and founder of Clients Through Social (CTS) Incubator—to talk about the hard truth behind leaving your W-2 for independent consulting. Harrison shares how a layoff and a missed moment with his son pushed him to build a million-follo…
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Ep. 99 – Leading and Scaling Revenue Organizations When the Old Playbook Is Obsolete - Part 1
19:14
19:14
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19:14In this episode of Selling the Cloud, we’re joined by Neil Graham, Chief Revenue Officer at Disqo and a seasoned revenue leader whose career spans Salesforce, Siebel, Jive, and Telem. Neil shares a ground-level view of what it takes to lead, scale, and modernize revenue organizations in an era where traditional sales playbooks are no longer enough.…
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The AI Application Layer - The Good, The Bad, And The Ugly | Jim Lecinski, Northwestern-Kellogg
40:26
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40:26A CMO Confidential Interview with Jim Lecinski, Clinical Professor of Marketing at the Kellogg School of Management, author, and former Google VP. Jim discusses why he believes marketers are often overly focused on using AI for productivity improvements versus business growth, the gaps between marketers and the C-Suite highlighted by recent Gartner…
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The Value Factory Podcast | Episode 37 - Chris Stitt
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36:55On this episode of The Value Factory Podcast, Andrew Ballard talks with author and former U.S. Diplomatic Security Service special agent Chris Stitt, founder of CrisisLead LLC and author of Scaling Pyramids: Leadership Lessons from a Mid-Level Bureaucrat. Chris unpacks how structure, process, and leadership intersect—why managing programs isn’t the…
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The Value Factory Podcast | Episode 36 - Wade Sugiyama
1:14:27
1:14:27
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1:14:27On this episode of The Value Factory Podcast, Nick Anderson sits down with Wade Sugiyama—StoryBrand Certified Guide, marketing strategist, and founder of Guide the Hero Consulting—to unpack how storytelling transforms business. Wade shares how the “hero versus guide” mindset shift reshapes marketing, leadership, and brand messaging in an age where …
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How AI and Mindset Are Redefining Sales Leadership in 2025
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55:47
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55:47In this episode of The No Limits Selling Podcast, Umar Hameed sits down with Sonia Bizier, VP of Sales at Hexagon, for a powerful conversation on how AI, mindset, and neuroscience are reshaping the future of sales leadership. They discuss why the ability to unlearn old habits is now a competitive advantage, how psychological safety and trust fuel h…
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Ep. 98 – Driving Symbiotic Outcomes in High-Stakes Sales with Josh Hoffman – Part 2
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20:24In Part 2 of our conversation with Josh Hoffman, we explore the leadership mindset required to thrive in moments of high-pressure change, like mergers, long enterprise cycles, and AI-driven disruption. Josh shares how sales teams can stay grounded in customer value, build trust through co-created plans, and lead with consistency; regardless of who …
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Solving the AI Cold Start Problem - Managing the C-Suite & Culture Gaps | Abhay Parasnis
39:14
39:14
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39:14A CMO Confidential Interview with Abhay Parasnis, Founder & CEO of Typeface, Board Member of Dropbox and Schneider Electronic, formerly EVP of Adobe. Abhay discusses the large gap between AI expectations and execution, the human and cultural issues in the way of adoption, and the C-Suite's responsibility to "guide the change" versus demand and moni…
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The Value Factory Podcast | Episode 35 - Steve Nasca
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27:13On this episode of The Value Factory Podcast, host Andrew Ballard talks with Steve Nasca, Principal at OneAccord and seasoned CEO, about what happens when a company outgrows its founder. Steve breaks down the “Founder’s Dilemma”—the moment when a craftsperson’s talent builds a business that exceeds their capacity to lead it. Drawing from 25+ years …
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Recession-Proof Revenue: How Dr. Lori Smith Mastered Billion-Dollar Government Contracts | C-Suite CEO Chat Pt. 1
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29:40In this unmissable episode of C-Suite CEO Chat, host Shawanna Kennedy sits down with Dr. Lori Smith, powerhouse CEO of Acu-Elligent and founder of Sowing Our Seeds Empowerment Ltd., to uncover how she transitioned from overseeing a $128 billion government portfolio to building a legacy-driven consulting empire that transforms lives. 🎯 What You’ll L…
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When Your Identity Isn’t Yours: Breaking Free | You First Show with Shawanna Kennedy & Ashlee Washington
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29:26“I didn’t know who I was outside of what I did for others.” In this unfiltered continuation of You First with Shawanna Kennedy, Ashlee Washington returns to dig deeper into the burnout, identity loss, and emotional exhaustion that high-achieving women often suffer in silence. If you’ve ever wrapped your worth in productivity or lost yourself in mee…
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The Value Factory Podcast | Episode 34 - JR Covey
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58:37On this episode of The Value Factory Podcast, Nick Anderson welcomes JR Covey—OneAccord consultant and creator of Narrative Powered Success—to unpack how the stories we tell ourselves shape our lives, our sales, and our leadership. With roots in neuroscience and behavioral psychology, JR breaks down how fear, motivation, and mindset intersect to dr…
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Ep. 97 – Driving Symbiotic Outcomes in High-Stakes Sales with Josh Hoffman - Part 1
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22:21In this episode of Selling the Cloud, we sit down with Josh Hoffman, a seasoned go-to-market leader who has guided sales transformations at Dell, Avaya, Poly, Datto, and now ControlCase. Known for his “sell-with” philosophy, Josh shares what it really means to drive symbiotic outcomes, where sellers, partners, and customers win together. He unpacks…
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16: When the Math Isn't Mathing: Building Sales Teams That Actually Scale
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42:42In this episode of C-Suite Strategies, host Stacie Sussman sits down with Matt Austin, a seasoned sales leader with deep expertise in B2B growth and operational excellence. Together, they unpack what it truly takes to scale a business—from navigating the transition to a recurring revenue model to ensuring alignment across leadership and sales teams…
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Richard Sanderson | Dissecting Compensation Understanding, Negotiating and Managing Pay" Part 2
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25:09"Dissecting Compensation - A Primer on Understanding, Negotiating and Managing Pay" A CMO Confidential Interview with Richard Sanderson, the Marketing, Sales, and Communications Practice Leader at Spencer Stuart. Richard starts with the basics of salary, bonus and equity and branches out to compensation mix, the various types of equity, negotiating…
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The Science of Persuasion: 5 Tips to Close More Deals at Higher Margins
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36:46In this powerful episode, Andres Lares, Managing Partner at Shapiro Negotiations Institute and co-author of Persuade: The 4-Step Process to Influence People and Decisions reveals how top performers use psychology, not pressure, to win more deals. From coaching NFL and NBA teams to teaching negotiation at Johns Hopkins University, Andres has helped …
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The Value Factory Podcast | Episode 33 - Pamela Mattson
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28:30On this episode of The Value Factory Podcast, Nick Anderson sits down with Dr. Pamela Mattson—executive coach, culture strategist, and thought leader on leadership in the age of AI. Pamela helps organizations close the gap between who they say they are and who they truly are, unpacking what it means to lead when intelligence itself is now shared be…
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Dissecting Compensation A Primer on Understanding, Negotiating and Managing Pay | Richard Sanderson
26:33
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26:33A CMO Confidential Interview with Richard Sanderson, the Marketing, Sales, and Communications Practice Leader at Spencer Stuart. Richard starts with the basics of salary, bonus and equity and branches out to compensation mix, the various types of equity, negotiating best practices, and the "other" elements of an offer. Key topics include: why the d…
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Ep. 96 – Scaling Sales with Value Intelligence with Max Elster - Part 2
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20:10In Part 2 of our conversation with Max Elster, Co-Founder and CEO of Minoa, we go deeper into how sales teams are actually operationalizing outcome-based selling; at scale. Max shares how revenue teams at companies like Vanta are moving beyond founder-led, feature-centric narratives, and building scalable, repeatable playbooks rooted in customer ou…
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Coaching C-Suite Leaders in an AI-Driven World
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The Value Factory Podcast | Episode 32 - Chris Keody
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28:56On this episode of The Value Factory Podcast, Nick Anderson sits down with OneAccord consultant Chris Keody to talk about the grind, the heart, and the discipline behind building a small business that lasts. From film school dreams and sushi-bar chaos to helping founders scale sustainably, Chris shares what he’s learned about patience, process, and…
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The Value Factory Podcast | Episode 31 - John Martinka
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51:02On this episode of The Value Factory Podcast, Nick Anderson sits down with John Martinka of Nokomis Advisors to examine how uncertainty in tariffs, government contracts, and economic swings are reshaping the M&A market. John explains why dependencies—on outdated systems, single machines, or key people—can crush enterprise value, and how transparenc…
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Ep. 95 – Scaling Sales with Value Intelligence with Max Elster - Part 1
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24:15In this episode of Selling the Cloud, Max Elster, Co-Founder and CEO of Minoa, joins co-hosts Mark Petruzzi and KK Anderson to explore what B2B revenue leaders often miss: a clear, consistent understanding of why they win. Max introduces the concept of a Value Intelligence Layer, a data-driven framework that links discovery, business cases, and out…
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The Fine Art of Reducing Marketing Expense in an AI World | Dwight Hutchins |Boston Consulting Group
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37:18A CMO Confidential Interview with Dwight Hutchins, Senior Managing Director of Boston Consulting Group (BCG) and a Northwestern Adjunct Professor, previously Managing Director at Accenture focused on Consumer Products, Health Care and Public Service. Dwight shares his thinking on why marketers should be prepared to reduce expenses and shift resourc…
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From Losing $50M to Building Real Estate Empire
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30:38A Dutch immigrant turned real estate investor, Rod built a portfolio of over 2,000 properties—only to lose $50 million in the 2008 crash. Instead of quitting, he reframed it as one of his life’s biggest “seminars” and rebuilt with an unstoppable mindset for success. Today, Rod is a real estate mogul, philanthropist, and peak performance coach, know…
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The Value Factory Podcast | Episode 30 - Chris Cazares
1:09:26
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1:09:26On this episode of The Value Factory Podcast, Nick Anderson welcomes Chris Cazares, founder of Polaris Injury Law, veteran JAG officer, and president of Seattle Executives. Chris shares his journey from growing up on the Texas–Mexico border, to defending Guantanamo detainees, to leading in the courtroom as a personal injury attorney. He explains wh…
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Ep. 94 – Reinventing Growth in a Commoditized Market with Steve Smith Part 2
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21:18In Part 2 of our conversation with Steve Smith, Chief Revenue Officer at Live Oak Fiber, we go deeper into how his team is scaling with both agility and authenticity—blending AI, community engagement, and a customer-first mindset to win in a highly commoditized telecom market. Steve unpacks what it really means to lead with transparency, build a cu…
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