The podcast where we choose a subject, read a single Wikipedia article about it, and pretend we’re experts. Because this is the internet, and that’s how it works now.
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Citation Needed Media Podcasts
Citations Needed is a podcast about the intersection of media, PR, and power, hosted by Nima Shirazi and Adam Johnson.
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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Learn about the Internet’s next wave on the open social web and what it will unlock for how we connect, communicate, and innovate online. Hosted by Flipboard CEO Mike McCue.
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A podcast in which a novelist, a screenwriter, and a podcaster walk into a book, diving into its craft and impact in their mission to bring nuance back. Join your hosts Ali (@92aliboo), Aradia (@BestFirstChair), and Bree (@mostlybree) as they take you back to the 1990s to read one of Bree's childhood favorite fantasy novels: Exiles: The Ruins of Ambrai by Melanie Rawn. Grab your own copy and read along with them each week as they ask important questions like: what was going on with the wind ...
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1
News Brief: US Media, Top Dems Assist Trump and Israel's Unprovoked Attack on Iran
30:21
30:21
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30:21In this public News Brief, we detail how the NYT, Washington Post, and CNN reinforce every faulty premise of Israel's attack and how top Democrats in Congress and former Harris aides either ignore Trump and Israel's massive escalation or openly support it, showing once again the scope of debate in our politics and media ranges all the way from A to…
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Rediscovering the Magic of the Blogosphere, with John O’Nolan and Matthias Pfefferle
55:36
55:36
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55:36Social networks were built on short posts designed for speed and scale. But what if the next era of the web was built for something deeper? Two of the social web’s “longformers” are working on this. John O’Nolan, the founder and CEO of Ghost, and Matthias Pfefferle, the developer behind the ActivityPub plugin for WordPress, are at the forefront of …
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1
The $100M Marketing Strategy In An AI World
44:36
44:36
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44:36In this special throwback episode, Eric Siu joins the Digital Social Hour Podcast by Sean Kelly to reveal his game-changing strategies. From acquiring companies around the world to building AI tools that eliminate grunt work, Eric breaks down how he's reshaping the future of marketing and business. TIME-STAMPED SHOW NOTES (00:00) The Journey of Acq…
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1
Should You Build or Should You Buy?, Why In-Person Yields Incredible Results (And How To Do It), Why You Must Be Having An Epiphany Each Week Right Now
27:27
27:27
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27:27In this episode #2995, Eric Siu and Neil Patel discuss the strategic choice between building or buying businesses, the value of in-person connections, and the evolving importance of community and authentic content. They reflect on balancing work with personal life, finding joy in small moments, and the need for constant growth in a changing world. …
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The Charge of the Light Brigade was a military action undertaken by British light cavalry against Russian forces during the Battle of Balaclava in the Crimean War, resulting in many casualties to the cavalry. On 25 October 1854, the Light Brigade, led by Lord Cardigan, mounted a frontal assault against a Russian artillery battery which was well-pre…
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In this episode #2994, Eric Siu and Neil Patel discuss the wide-ranging impact of AI, from its effects on brain connectivity to personal strategies for using it in daily life. They explore AI’s role in health, business, productivity, marketing, and the future of SEO, sharing personal insights and practical tips along the way. TIME-STAMPED SHOW NOTE…
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Advice We Gave To 20 Something Millionaires, Modern Founders Will Be Half Influencer Half Founder, Every Company Will Become Half Media Company Half The Original Business What Eric Learned From Disappearing ...
23:07
23:07
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23:07In this episode #2993, Eric and Neil discuss advice for young entrepreneurs, the role of AI in entrepreneurship, and leadership lessons learned from stepping back. They wrap up by analyzing how AI is impacting sales, marketing, and attribution challenges in a fast-changing landscape. TIME-STAMPED SHOW NOTES (00:00) Advice for Young Entrepreneurs (0…
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Why AI SEO is BS, AI is actually making you STUPIDER
18:00
18:00
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18:00In this episode #2992, Eric Siu and Neil Patel discuss how AI SEO is mostly a rebrand of traditional SEO and stress the value of foundational knowledge. They also explore how heavy reliance on AI could impact cognitive abilities, especially in kids. TIME-STAMPED SHOW NOTES (00:00) The Reality of AI SEO (09:41) The Impact of AI on Cognitive Abilitie…
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News Brief: Natural Disaster-izing the Deliberate US-Israeli Starvation Campaign in Gaza
29:01
29:01
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29:01In this News Brief, we are joined by Ashley Bohrer and Ben Teller of Jewish Voice for Peace Chicago to discuss media indifference to the US and Israel-imposed starvation of Palestinians, how sectarianism is central to the ADL's strategy, and why six JVP activists have decided to hunger strike to draw more attention to the Israeli and US-made famine…
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95% Of ChatGPT Citations Are Recent.. AI Is Beating Humans, Charlie Munger’s Sales Leader On Closing EVERY Deal, Google Dropping Rich Results To Simplify Search, Marketing Agencies Hit Summer Slumps Even ...
20:15
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20:15In this episode #2991, Eric Siu and Neil Patel discuss how fresh content boosts inclusion in AI overviews and share simple strategies to optimize for it. They explore the growing quality of AI-generated content like VO3, classic sales tactics from The Ultimate Sales Machine, and the importance of creativity, timing, and standing out. They also touc…
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1
The Barkley Marathons - The Immortal Horizon - Part 2
34:39
34:39
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34:39The Barkley Marathons is an ultramarathon trail race held each year in Frozen Head State Park in Morgan County, Tennessee, United States. Described as "The Race That Eats Its Young", it is known for its extreme difficulty, purposefully difficult application process, and many strange traditions, having been completed only 26 times by 20 runners sinc…
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If You're Not Adopting AI, F**k You. You Will Be A Burden On Society, Unilever To Hire 20-30x More Influencers, How We're Handling Influencer Pitches, LLM Marketing Will Be Controlled By The Brand Side ...
24:42
24:42
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24:42In this episode #2990, Eric Siu and Neil Patel discuss why adopting AI is essential, the tension between optimism and pessimism in business, and how to navigate chaos. They explore the growth of influencer marketing, B2B CTV advertising, and the evolving role of branding and AI in strategy. The episode wraps with thoughts on how media shapes public…
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News Brief: Pundits Speed-Run 15 Months of Iraq War Propaganda for Iran in Five Day
32:09
32:09
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32:09In this News Brief, we break down the insta-talking points to sell war with Iran––from Ticking Time Bomb '24' plots to cherry-picked, dubious anecdotes of Iranians supposedly begging for Israeli bombs.
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Reddit Uses AI To Translate Millions Of Pages And Google’s OK With It, How To Effectively Recruit Offshore Talent Using AI, What's More Important Than Business, What The Future Of SaaS Will Look Like ...
26:02
26:02
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26:02In this episode #2989, Eric Siu and Neil Patel discuss how AI is transforming translation, content creation, and talent acquisition. They reflect on work-life balance, the value of relationships in business, and the growing trend toward one-click SaaS and marketing solutions. TIME-STAMPED SHOW NOTES (00:00) The Role of AI in Translation and Content…
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1
Does ChatGPT Actually Have A Higher Conversion Rate Than Google Traffic?, AI Traffic Is Not Being Tracked Accurately, How To Actually Spread AI Adoption Throughout Your Company, AI Is Slashing Headcount ...
25:17
25:17
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25:17In this episode #2988, Eric Siu and Neil Patel discuss how ChatGPT is changing user behavior and conversion rates compared to Google. They explore the rise of AI assistants in search, the cost efficiency of AI tools, and the need for AI fluency and cultural shifts within organizations. The episode wraps with insights on Google’s recent workforce ch…
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Is There Really A Summer Slump In B2B Marketing?, How We Are Managing Multiple Offers Right Now, What Are We Doing To Build A Brand
22:46
22:46
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22:46In this episode #2987, Eric Siu and Neil Patel discuss navigating B2B summer slumps, managing multiple offers, and building authentic brands. They also explore the emotional side of AI-generated content and the importance of valuing relationships over wealth. TIME-STAMPED SHOW NOTES (00:00) Navigating Summer Slumps in B2B Marketing (04:21) Managing…
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1
The Barkley Marathons - The Immortal Horizon
1:02:26
1:02:26
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1:02:26https://www.thebeliever.net/the-immortal-horizon/ The Barkley Marathons is an ultramarathon trail race held each year in Frozen Head State Park in Morgan County, Tennessee, United States. Described as "The Race That Eats Its Young", it is known for its extreme difficulty, purposefully difficult application process, and many strange traditions, havi…
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1
Ep. 223: The Empire Strikes First, Part II — ‘Abundance’ Pablum as Counter to Left Populism
1:25:52
1:25:52
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1:25:52“Can Democrats Learn to Dream Big Again?,” wonders Samuel Moyn in the New York Times. “The Democrats Are Finally Landing on a New Buzzword. It’s Actually Compelling,” argues Slate staff writer Henry Grabar. “Do Democrats Need to Learn How to Build?,” asks Benjamin Wallace-Wells in The New Yorker. For the past few months, news and editorial rooms ha…
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Meta Is Letting AI Do All The Ad Work, Elon VS Trump- A Lesson On What You Shouldn't Do Online, We're Seeing Marketing Pick Up In Countries That Are Cutting Rates
22:34
22:34
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22:34In this episode #2986, Eric Siu and Neil Patel discuss AI in advertising, the need for human-AI collaboration, and challenges for small businesses. They also touch on online feuds and global marketing trends. TIME-STAMPED SHOW NOTES (00:00) AI in Advertising: Meta's Vision (01:28) Challenges for Small Businesses Using AI (04:04) The Future of Marke…
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1
Famed Investor Asserts That AI Is Underhyped, How ChatGPT Connectors Are Changing The Game For Businesses
21:07
21:07
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21:07In this episode #2985, Eric Siu and Neil Patel discuss the rapid rise of AI adoption, major infrastructure investments, and the future of AI in marketing. They explore market valuations, the efficiency of OpenAI connectors, and the regulatory issues around data ownership in enterprise software. TIME-STAMPED SHOW NOTES (00:00) AI Adoption and Infras…
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How Losing Someone Can Completely Reshape You In Business, Chaos Is Always Present In Business. You Choose Who Absorbs It
34:18
34:18
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34:18In this episode #2984, Eric Siu and Neil Patel discuss how personal loss shapes leadership, highlighting the value of preparation, resilience, and hiring strong problem-solvers. They also explore how AI drives accountability and why tough times are often the best for making key hires. TIME-STAMPED SHOW NOTES (00:00) Navigating Loss and Business Tra…
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Should You Run Your Marketing Team From Home Or From An Office?, Stop Trying To Measure Everything, A/B Testing At Its Finest, Google Lens Coming To YouTube Shorts
18:40
18:40
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18:40In this episode #2983, Eric Siu and Neil Patel discuss handling negative feedback on social media, the shift in remote work dynamics, and how AI is reshaping workforce structures. They highlight the engagement value of negative headlines and explore innovations in commerce through tools like Google Lens and YouTube Shorts. The conversation undersco…
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1
Operation Channel Fireball & Operation Fantasia
41:38
41:38
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41:38Psychological warfare (PSYWAR), or the basic aspects of modern psychological operations (PsyOp), has been known by many other names or terms, including Military Information Support Operations (MISO), Psy Ops, political warfare, "Hearts and Minds", and propaganda.[1][2] The term is used "to denote any action which is practiced mainly by psychologica…
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Ep 222 - The Empire Strikes First Part I: Party Elites Who Lost to Trump (Twice) Blame Everyone But Themselves
1:21:29
1:21:29
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1:21:29In Ep. 222, "The Empire Strikes First Part I: Party Elites Who Lost to Trump (Twice) Blame Everyone But Themselves," we detail how our media allows the same party flacks who got the Dems into this mess, control over the narrative of how to get them out. With guest UC-Berkeley professor Jake Grumbach.…
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How We Keep A Positive Mindset When Things Are Rocky Economically, AI Has Killed Informational Content For SEO
28:28
28:28
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28:28In this episode #2982, Eric Siu and Neil Patel discuss maintaining a positive mindset during economic challenges, emphasizing resilience, perspective, and adding value to others. They explore the shift in content marketing strategies driven by AI, stressing the need for original, value-driven content that resonates with the ideal customer. The conv…
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1
When Marketing Can Go Wrong: Taco Bell Adds Quality Meats To Its Creative Roster, How We Are Going To Test Using AI On Our Marketing Qualified Leads
18:57
18:57
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18:57In this episode #2981, Eric Siu and Neil Patel discuss when marketing goes wrong, using Taco Bell’s quality meat announcement as an example, and contrast it with effective strategies that drive positive results. They highlight the role of AI in generating marketing qualified leads, the power of consistent follow-ups, and the value of authenticity a…
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What I Learned By Talking To A Marketing Team About AI At A Company That Generates Over 20 Billion A Year, SEOs Are Getting Fired Left And Right
29:03
29:03
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29:03In this episode #2981, Eric Siu and Neil Patel discuss the challenges and opportunities of AI in marketing, highlighting the gap between AI adoption and actual business results. They explore the future of SEO, the importance of accountability in AI usage, and the need for consistent brand engagement. The conversation also emphasizes collaboration o…
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Cool S**t We're Doing In AI This Quarter, How This Weird Economy Is Affecting Marketing, How We're Generating Pipeline In A Weird Economy
24:27
24:27
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24:27In this episode #2980, Eric Siu and Neil Patel discuss how AI is revolutionizing advertising, the evolution of digital marketing strategies, and shifting workplace dynamics. They also reflect on the trade-offs between fame and anonymity in today’s digital world. TIME-STAMPED SHOW NOTES (00:00) Revolutionizing Advertising with AI (02:55) The Evoluti…
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Donkey Kong[a] is a video game series and media franchise created by the Japanese game designer Shigeru Miyamoto for Nintendo. It follows the adventures of Donkey Kong, a large, powerful gorilla, and other members of the Kong family of apes. Donkey Kong games include the original arcade game trilogy by Nintendo R&D1; the Donkey Kong Country series …
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Episode 221: Anti-Science Mugging on the Right and the Ascent of American Anti-Intellectualism
1:08:10
1:08:10
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1:08:10In this episode we detail demagogues' favorite faux populist schtick of taking scientific studies out of context and mocking them, often with help from mainstream media. with guest Brenda Ekwurzel, director of climate science for the Union of Concerned Scientists.
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How Netflix Is Revolutionizing Ad Buying, Bosses Are Done Being 'Nice’, 14M YouTuber Quits - Is Going Viral Worth It?
18:03
18:03
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18:03In this episode #2979, Eric Siu and Neil Patel discuss how AI is transforming advertising, including Netflix's dynamic ad placements. They explore shifts in digital marketing, evolving workplace expectations, and the balance between fame and anonymity in the digital age. TIME-STAMPED SHOW NOTES (00:00) Revolutionizing Advertising with AI (02:55) Th…
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Digital Sovereignty Is the New Influencer Status, with Citation Needed's Molly White
1:03:22
1:03:22
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1:03:22Thanks to the rise of the open social web, it’s more viable than ever for creators to take back ownership and control of the distribution of their work, their connection to their audiences, and their livelihoods overall. Real alternatives to walled-garden platforms aren’t just theoretical ideas — they’re here, and getting stronger every day. No one…
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SEO Attribution Is COMPLETELY F**CKED, Dressing Nice Doesn't Make You More Money, How To Get A 50% Discount On Luxury Clothes
24:50
24:50
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24:50In this episode #2978, Eric Siu and Neil Patel discuss the challenges of SEO attribution, the evolution of marketing, and the need to prioritize customer value over metrics. They also explore the role of personal branding, appearance, and the psychology of giving in business success. TIME-STAMPED SHOW NOTES (00:00) The Challenge of SEO Attribution …
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