Copywriting lessons from David Garfinkel
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Copywriting Podcasts
Ideas and habits worth stealing from top copywriters.
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You didn’t start your business to become a full-time marketer—but here you are, juggling content, launches, and visibility on top of everything else. If you're exhausted by marketing formulas that feel pushy or misaligned, this podcast is your permission slip to do it differently. Values-First Marketing is a strategic approach that centers your beliefs, mission, and principles—so your message feels true to you and resonates deeply with the people who already believe what you believe. You won ...
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Welcome to the jungle! Where AI eats boring marketing alive and serves you something fresh instead. We've got cool guests, fun strategies, and a few laughs (we don't take ourselves too seriously). So hit play before you get replaced by a chatbot named Brenda...
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Better Clients. More Money. A Happier Life.
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Lynn Coleman hosts essential conversations about power for coaches and healers: inner, outer, and how it affects our businesses and lives. These conversations are lovingly created to help you help more clients. Lynn's guests all have something intriguing, useful, and personal to share with you. If you're a watcher, catch us on YouTube too: https://www.youtube.com/@ConversationsAboutPower
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In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned.
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Join Bobbie as she interviews Enterpreneurs and Business Owners and dives into what's working for them as well as a little about their copy.
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ill communication: copywriting tips & sales strategies for small businesses
Kim Kiel - Marketing & Copywriting Strategist
2
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As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. E ...
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UX writing. Content design. Call it whatever you want: words and content are more important to good design and technology than ever. The words, phrases, and sentences you see in a user interface don't just appear there. They are written. Carefully crafted. This podcast is about the people who write those words, who design experiences with words, and who combine the power of language and technology.
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Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk, Kate Sitarz, and the Filthy Rich Writer team to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here. Nicki and Kate have 20+ and 10+ years ...
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We sit down to chat with experts from all over the SaaS industry to explore their journey to where they are today. Their successes, their failures and everything in between. Produced by the very talented Alex Radford, and hosted by the much less talented Jon McGreevy, SaaSy as F**k aims to help anyone who wants to work in SaaS, or already does. saasyasfuck.substack.com
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Neville Medhora hosts a podcast about all sorts of topics including copywriting, life, web stuff and more. A great supplement to CopywritingCourse.com, NevBlog.com, and SwipeFile.com.
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Get your weekly dosage of copywriting and content marketing inspiration from copywriter Nick Beaumont. Go to www.nicholasbeaumont.com for more awesome content!
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Tap the brains of some of the greatest masters of writing of all time including Ted Nicholas, John Carlton, Denny Hatch, Melvin Powers, Mike Pavlish, Carl Galletti, Brian Keith Voiles, Gary Halbert, Joe Vitale, Bob Bly, Ben Settle, Eugene Schwartz and more and cut years off your education right now!
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Copywriting, content marketing and business strategies for time-starved entrepreneurs!
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🎙️ From Keywords to Connections – The Podcast for Therapists & Private Practice Owners Looking to Grow with SEO 🚀 If you’re a therapist, private practice owner, or wellness professional looking to expand your online presence without getting lost in the complexities of SEO, you’re in the right place! Hosted by Mary Walker, small business owner with a Master’s in Psychology and a Master’s in Marketing, and Winnie Youger-Rash, VP of SEO Services with a Bachelor’s in Psychology, this podcast ble ...
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Interesting conversations. Insightful people. Sometimes we even talk about writing.
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THRIVING BUSINESS Business Insights to Help You Grow Your Business with Ease We’re two seasoned business owners — Sam Morris and Kate De Jong — sharing our nearly thirty-year combined experience of starting and growing service-based businesses from the ground up. We so many small businesses struggling or falling prey to expensive promises of quick fixes or silver bullets. Both of us know what it REALLY takes to start and grow a business, we've done it many times over and we've got the bliste ...
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Welcome to the FreeDive Podcast, your go-to source for all things digital marketing! Join hosts Kristy and Anna-Lynn every Tuesday at 5 AM EST as they dive deep into the dynamic world of digital marketing. From SEO strategies and social media trends to the latest in AI and video marketing, we cover it all. Brought to you by Seapoint Digital, a leading digital marketing agency, our podcast offers valuable insights and practical tips that have propelled us to success in the industry. Whether y ...
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Where small business meets your favorite pair of slippers. A little quirky, not too buttoned up, one less accessory, ahhh… just right. Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around! From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter! I’m here to walk alongside you as we make running our businesses ...
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Welcome to Chasing the Insights, the podcast designed for you, the marketer, entrepreneur and small business owner. Each week your host, Vince Warnock, has a fireside chat (minus an actual fireside) with some of the biggest and brightest minds in entrepreneurship, web3, mindset, marketing and sales (basically anything that helps you on your entrepreneurial journey). This is your chance to glean insights from the best in the business to help you to grow your business and to gain an unfair adv ...
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Chaos to Conversions: A Podcast on Launching and Email Marketing
Melanie Battistelli, OBM and Branda Villacob, Copywriter
187
Why did my launch flop? What do I write in my welcome sequence? Is my sales page copy effective? How do I track my ROI? Is it time to hire? There are a million questions that run through your mind as an online entrepreneur. As time goes on, things may feel like they’re getting harder instead of easier, and you may even have days where you want to burn it all down. Welcome to Chaos to Conversions, a podcast of practical, no-BS strategies to grow your online business. Here, you’ll gain clarity ...
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Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away. Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty bus ...
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The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love. Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepren ...
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ClearCutCopywriting.Com - Tips - Methods - Strategies - To Help Business Owners And Freelance Copywriters Write Higher Converting Copy.
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In each bite-sized episode, personal trainer, gym owner, and copywriter Mitch Rothbardt covers a key aspect of copywriting and marketing you can use right away to can speak to your ideal prospects and get more of the clients YOU want.
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Talks with legendary persuaders, marketers and copywriters - these are the Geniuses Of Copywriting.
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Marketers are the artisans of commerce. Our palette is ideas. We ply our craft to facilitate choice. To empower every person creating value in the world – sharing their inventions, their service, their good works. And ultimately, to keep a society built on choice functioning.But also…This is one of the most fun, wildly creative, never-grow-up, 99% boring meetings followed by 1% of sheer creative brilliance, funny-yet-frustrating-yet-fruitful career choices you can make.Let’s explore the dich ...
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Welcome to the The Copywrite, a monologue of my crazy cookoo life living in the UAE, aka Dubai, aka it’s hot af turn on the AC.
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Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his pr ...
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The Spanish Language Division (SPD) is the American Translators Association (ATA)’s largest division. With over 4,000 members around the world, we help the world to connect in Spanish.The aim of this PODCAST is to help you move forward, evolve and improve your business and your lifestyle as a language professional.Throughout these episodes, the members of the ATA Spanish Division and special guests will share ideas and actionable strategies for greater motivation, creativity, communication a ...
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Email Swipes | Email marketing teardowns for SaaS brands
Nikki Elbaz | Email marketing strategist for SaaS brands
083
How do you sell a $20,000 product to a busy school principal who’s never heard of your brand? How do you win back public favor when the NY Times slams your company? How do you build community when your huge Earth Day initiative is shut down by a global pandemic? You send an email of course. These are real challenges that real brands faced – and solved – with email. Listen in on email experiments that worked – and didn’t – to inform and inspire your own email strategies. Every other week, an ...
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Dreams Around The World - The Podcast For ENFPs (Campaigners), ADHDers, and Ambitious Creatives
Dan Johnston | Coach and Author of The ENFP Calling
584535
You've only got one life, so why not design it around your own personality, dreams, and desires? I’m Dan Johnston and I do my best to help you create your own version of an awesome life…whatever that means for you. Personally, I value freedom and experiences over money and things and even if the seas are a bit rougher, I’d rather be the Captain of my own ship. I, and the occasional guest, cover a range of topics from psychology and MBTI personality types (you know, that whole ENFP, INFP, INF ...
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Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert fol ...
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Personal podcast of online copywriter Dimitri Lambermont
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Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation
Faith Hanan Marketing Strategist, Copywriter, Christian Business Coach, Barrel Racer
3243
Hey there fellow entrepreneur! Welcome to Simple SEO & Marketing. Do you want to grow your business with sustainable traffic sources? Have you heard about the power of Search Engine Optimization- and want to take advantage of it to get more traffic- more eyeballs- on your business? But when it comes down to it- does SEO feel complicated and hard to implement? Are you tired of wondering what in the heck to do with your website to get more traffic to that bad boy and more leads knocking on you ...
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Welcome to "Amplify Your Authority." Where innovative marketing meets heart-centered entrepreneurship Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business. Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world. ✅ Smart, Sustainable Marketing – Grow your busi ...
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What does it take to create experiences customers love, craft campaigns that captivate, and drive measurable results? Insights Unlocked features candid conversations with the builders, creators, and innovators driving some of the world’s most impactful digital transformations. Tailored for marketing, product, UX and CX leaders, each episode delivers actionable insights to help you create customer-first strategies and stay ahead in today’s competitive landscape. Each episode is about 30 minut ...
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Hi-Res is a one-on-one podcast with creatives about the experiences that have helped shape their careers and influence their work.
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Welcome to Talk Like a Brand, where your branding isn't bland and your message packs a punch! If your business is blending in when it should be standing out, it's time to turn up the heat. Hosted by Peachi Williams - Brand Voice Builder®, Brand Chef, and the secret sauce behind unforgettable brands - this podcast is your go-to kitchen for bold, bankable branding. Each episode serves up the must-know ingredients of branding and business to help you create a brand that stands out, sticks, and ...
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Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like ...
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AI for Content Repurposing: How to Maximize Your Existing Content
32:53
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What if the content you've already created could work harder for you? If you're like most small business owners and creatives, you've spent hours crafting blog posts, emails, and social content—only to use them once and move on. But here's the thing: you're sitting on a goldmine of material that could be repurposed to extend your reach, fill your c…
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A Major Midlife Shakeup from Teaching to Copywriting - Vikki's Story (Episode 250)
37:10
37:10
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By Filthy Rich Writer
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TCC Podcast #467: Hacking the Human Mind with Michael Aaron Flicker
55:42
55:42
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By Rob Marsh
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243// But Did You Deliver? A Checklist for Your Content Body to Increase Sales
12:23
12:23
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Truth bomb: your content body can make or break your conversions. Hooks and intros grab attention, but it's the body that solves the problem and earns the sale. In this episode, I’m walking you through a seven-point checklist to make sure your content body actually does its job. Think of this as your roadmap for stronger, more persuasive content. A…
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A little over a month ago we did a last-minute podcast about an audacious experiment our special guest today, Nick O’Connor, did with Glenn Fisher and the financial publishing giant Marketwise:Glenn told us how they put together a special program called Financial Copy U, which would train 12 copywriters ABSOLUTELY FREE on how to write copy for fina…
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In this episode, Kim invites you to her brand-new live workshop, Master Your High-Ticket Message: How to Attract and Win Premium Clients. If you've been struggling to raise your rates, exhausting yourself with lower-ticket offers, or wondering how to position yourself as THE go-to expert, this episode is your wake-up call. Kim walks you through exa…
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#381: How to Have Better, More Productive Conversations with AI
9:36
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AI is changing how we work. But many freelancers are falling into the trap of using it in the least effective way possible: by relying on massive, fully pre-written prompts that remove you from the creative process. In this episode, I share a better, more natural approach that treats AI like a trusted collaborator rather than a black box you dump i…
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Analytics: Even the most rigorous analysis fails without the right story (episode #153)
57:11
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By Jiaxi Zhu
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How LinkedIn Marketing Put Her Personal Brand in the Top 3% with Caroline Pennington
30:45
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By Megan Kachigan, Caroline Pennington
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[#03] The IP Empire - My "Antifragile" Strategy for Multiplying Markets (Without Starting Over)
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Ep 086: 5 Email Sequences You Need in Your Business
23:37
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By Melanie Battistelli, OBM and Branda Villacob, Copywriter
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Removing the Ghosts that Haunt Your Business (sage not required)
28:23
28:23
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Text Emily! All sorts of ghosts can haunt our businesses… from missed opportunities, forgotten content, and neglected relationships that are all but decaying away. Don't worry, you can put away your sage... And you won't need your book on exorcism or spell-breaking... This episode has all you need to look the ghosts that haunt your business in the …
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AI Video Editing Tips + TikTok Influencer Marketing - TJ Robertson
43:47
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Get Your FREE AI Copywriter here: https://conversionzoo.com/ai-copywriter-assistant/ What if you could create 10 pieces of content in 30 minutes? And actually land leads from TikTok without dancing in your kitchen? That’s exactly what TJ Robertson is doing — and in this episode, we break down how (I was super curious!). From w…
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The BRAND NEW Instagram Algorithm | Direct From Instagram CEO - 853
21:54
21:54
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In this episode, Brock Johnson breaks down the brand new Instagram algorithm directly from Instagram CEO Adam Mosseri. He’ll cover the latest updates, including customizable feeds, TikTok-style recommendations, and how Instagram is prioritizing Reels, messaging, and niche targeting in 2025. Brock explains how these changes affect reach for Reels, S…
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All the questions you had about synthetic users but were afraid to ask
42:51
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Episode web page: https://bit.ly/42dkHi0 ----------------------- Episode summary: In this thought-provoking episode of Insights Unlocked, host Lija Hogan sits down with Dr. John Whalen—cognitive scientist, author, and founder of Brilliant Experience—to explore how artificial intelligence is reshaping the way teams conduct customer research. With de…
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Beyond “Near Me”: How Local SEO Helps Clients Find You
40:48
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In this episode of From Keywords to Connections, Winnie and Mary sit down with Sterling, Simplified’s Technical SEO Guru, to demystify Local SEO and why it’s a game-changer for private practices and small businesses. We break down what Local SEO really is, why it matters for helping professionals, and how it influences the way clients discover serv…
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536: The Treadmill of Success w/ Ben Callahan
32:22
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Have you ever been on the treadmill of success? That’s what happens when the marketing works and now you’ve got too many clients, which can be exhausting. Will it ever end? I recruited my good friend, Ben Callahan, to tackle this question. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips f…
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242 // The 1 Content Creation Step Everyone Forgets That KILLS Conversion
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15:29
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Ever wonder why your content takes forever to finish—or why it doesn’t really land? Nine times out of ten, it’s because you skipped this step. Today I’m sharing my own story (including a 7th grade lesson and a Disney movie fail) about learning this the hard way. I’ll walk you through the exact, simple steps to make this part of content creation sec…
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What to Do When Overwhelm Derails Your Momentum
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What to Do When Overwhelm Derails Your Momentum Ever find yourself ignoring your to-do list, reaching for the remote, and wondering why you can’t just do the thing you said you’d do? You’re not lazy, you’re probably overwhelmed, a word I have heard countless times by my clients and colleagues. In this episode, I’m sharing what emotional flooding ac…
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The Copywriter’s Guide to Showing Up (Strategically) on Social (Episode 249)
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If the thought of “showing up on social” makes you want to toss your phone out the window … you’re not alone. Here’s the truth: social media can help you grow your copywriting business—but not in the way most people think. (And if you’re OVER social media, then skip this episode. You DO NOT have to be on social media to have a thriving business, no…
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3 Automations to Grow Your Email List (ManyChat Summit Recap)
22:50
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How do you turn Instagram engagement into subscribers who actually want to hear from you? ManyChat is more powerful than most creators are using it for. If you’re only using ManyChat’s “comment X to get Y” automation, then you’re part of the 70% who are also missing out on the kind of connection that actually helps you grow your brand and grow your…
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Learn how Ryan Reynolds mastered viral marketing and what your business can steal from his playbook. In this week's episode of the FreeDive Podcast, we dive into the world of viral marketing... what makes it work, why some campaigns crash and burn, and how agencies can learn from both. From hilarious stories about past clients (like the restaurant …
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[#02] Three Mental Models That Help Me Make Better, Faster Decisions (and Live a Fuller Life)
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It's common to agonize over decisions, but a few years ago I realized I was asking the wrong question entirely. Instead of "Did I make the right decision?" I started asking "How do I make better decisions faster?" That shift led me to discover and study decision-making frameworks - and these three have that completely changed how I approach busines…
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Ep 085: "I Don't Know What to Write About..."
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In this episode, Branda talks about the common struggle of business owners who often find themselves at a loss for words writing content. She explores the reasons behind this writer's block and gives actionable strategies to overcome these challenges. She explores tailoring content to various stages of the marketing funnel to effectively engage aud…
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Does Your Business Need a Rebrand? With special guest, Lindsay Dreyer
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Text Emily! Almost every business owner finds themselves asking the question at one point or another, "Does my business need a rebrand?" How do you know when it's time to fully overhaul your brand and when it's time for a simpler refresh? I'm joined by my fellow cozy small business owner friend, Lindsay Dreyer of City Chic Real Estate (rebranding t…
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Ep.28: Mastering Positioning Strategy in SaaS with Jon McGreevy
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Episode Summary: In this episode, Alex puts cohost Jon McGreevy on the spot to unpack one of his favorite topics: positioning strategy. They break down why positioning makes or breaks SaaS products, the traps founders fall into, and how AI is reshaping discoverability in marketing. Jon shares his five-step blueprint for creating positioning that st…
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AI Automations: Automating Business Processes - Aarti Anand
39:36
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Get Your FREE AI Copywriter here: https://conversionzoo.com/ai-copywriter-assistant/ AI can feel like the shiny toy everyone’s racing to grab. But if you’re not careful, it can turn into another distraction eating up time, trust, and money. In this episode I spoke to Aarti Anand to unpack the messy, brilliant, and sometimes aw…
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REPLAY: Plain text emails might be exactly what your email marketing strategy is missing| Takeaways from Winning Winback
10:56
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♻️ This is a replay episode originally aired on September 25, 2024. I’m resurfacing it because – as much as we love fresh content – replaying smart ideas deepens the insights. And a second listen usually surfaces something you missed the first time ‘round. So, earbuds in — pen out. Let’s make this listen actionable. ♻️ Let’s dive into the strategie…
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Build your Plan B: How content entrepreneurship can unlock freedom and meaning
43:52
43:52
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Episode web page: https://bit.ly/46shU5A ----------------------- Episode summary: Joe Pulizzi—bestselling author, founder of the Content Marketing Institute, and creator of the Content Inc model—joins host Nathan Isaacs to talk about redefining work, meaning, and success in the age of AI and economic uncertainty. From his transition after a success…
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It’s the sure-fire strategy that makes you overconfident.It looks like this:The copy’s loud. Aggressive. Alpha-male on a double dose of adderall. It’s practically SCREAMING at you to buy.And you know what?Sometimes it works.But not most of the time. Especially these days.Hyper-aggressive copy is just a huge risk you don’t want to take.And here’s wh…
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How Freelancers Can Fix the “Forced-Hire” Scaling Mistake
1:07:21
1:07:21
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In This Episode: Zach breaks down how to escape the “panic hire” cycle by building a simple hiring funnel you can use before you hit capacity. This includes evaluating candidates in a standardized way, using structured rubrics to protect your client work, and using your project manager (not you) as the filter in the process. 🚀 What You'll Learn: Ho…
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Is It Possible to Use AI As a Brainstorming Partner?
25:20
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You've got your AI trained with your brand voice and messaging, but you're still just using it to write social posts. (Sound familiar?) But what if you could actually use AI as a brainstorming partner? If you did the foundation work from last week's episode, your AI actually knows your business well enough to help you think through bigger challenge…
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Get Up and Get it Done: Motivation When You'd Rather Nap
8:59
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Some days, the to-do list is shouting while your energy is whispering. If you’ve ever felt the tug-of-war between ambition and exhaustion, this one’s for you. In this episode, we're discussing what to do when motivation disappears and naps sound better than next steps. Through real talk, relatable metaphors, and practical tips, you’ll discover how …
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241// Content Conversion Hack: Increase Retention & Sales By Doubling Down on This ONE Element
11:43
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Instagram, TikTok, Blog, Podcast, or YouTube. It doesn't matter. Your introduction makes or breaks your content—plain and simple. Today, I’m walking you through how to craft an intro that hooks people, builds trust, and points them toward your offer. I’ll share the format I use across blogs, podcasts, and even social media captions to keep people e…
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How To Grow An Instagram Account from ZERO Followers (Step-by-Step) - 852
37:33
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In this episode, Brock Johnson walks through a complete, step-by-step process for growing an Instagram account from zero followers. He will cover how to pick your niche, optimize your profile with a strong username, bio, and profile picture, and set up your account to attract the right audience. Brock also explains how to create and post your first…
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7 beliefs that block women entrepreneurs from premium clients
21:47
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21:47
High ticket buyers are still buying — even in a softer economy. In this episode of the Ill Communication Podcast, I’m busting 7 of the biggest myths I hear from Gen X business owners about premium offers. From “my niche can’t command premium rates” to “I’ll alienate my audience” or “I need a bigger audience first,” I’ll share real-life examples and…
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473 - The Newsletter-First Strategy That's Changing How I Build My Brand
4:24
4:24
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4:24
I got sick this past week and it made me realize something important about my content strategy - I've been spreading myself way too thin. Sometimes it takes getting "punched in the mouth" (as Mike Tyson would say) to see what's really not working. So, I'm sharing my honest struggle with feeling scattered across multiple platforms and the bold new a…
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How to Use Bonus Psychology to Win More Buyers
16:51
16:51
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16:51
Smart marketers understand that a well-designed bonus can tip a buyer from “maybe” to “I’m in.” When done right, a bonus becomes one of the strongest psychological triggers you have to turn leads into buyers. In this podcast episode, I’m sharing the psychology behind effective bonuses, and when you understand how bonuses influence decision-making, …
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REPLAY: How SparkToro prioritizes feature requests, builds relationships, and shares killer pasta recipes with a combo feedback-retention-winback email (with Rand Fishkin) | Winning Winback
31:17
31:17
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31:17
Shownotes: ♻️ This is a replay episode originally aired on September 18, 2024. I’m resurfacing it because – as much as we love fresh content – replaying smart ideas deepens the insights. And a second listen usually surfaces something you missed the first time ‘round. So, earbuds in — pen out. Let’s make this listen actionable. ♻️ When your audience…
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Police Officer to Copywriter—without Pitching - Martin's Story (Episode 248)
36:35
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36:35
I have been just as burned out as the next person. Before I became a copywriter, I was working at a health club, but my mental health was at its lowest. So, I related so deeply to Martin. Martin spent 15 (!!!) years as a police officer. To say he was burned out is an understatement. On this episode of the Build Your Copywriting Business podcast, he…
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Ep. 27: Minimum Viable Positioning: A chat with Fletch's Rob Kaminski
57:29
57:29
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57:29
Episode Summary: In this episode, Rob Kaminski, co-founder of Fletch, joins the show to discuss the importance of effective positioning and messaging for B2B startups. He dives into how to create engaging infographics for LinkedIn, the value of open-sourcing ideas in consulting, and the concept of minimum viable positioning. Rob shares insights on …
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