Copywriting lessons from David Garfinkel
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Direct Response Marketing Podcasts
The Marketing 4 Business Podcast gives business owners the insights and strategies they need to succeed. M4B episodes feature a mix of interviews with successful business owners, during which we discuss their business, marketing, and mindset. Plus, you will get actionable direct response marketing advice and real-world examples of what works from your Marketing 4 Business Podcast host Scott Wilson.
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Make better and faster decisions in response to far-reaching market shifts in business and technology. Featuring content from our 6Pages subscription service, a new kind of market intelligence for professional decision-makers. Learn more and sign up for free summaries of our deeply researched briefs on 6Pages.com.
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The Radio Pitchman’s Direct Response Radio Program allows Home Service Professionals To ’Stand Out’ with Custom Direct Response Radio Programming, Videos, & Podcasts. Educating Homeowners Before They Call Allows For A Predictable Sales Process That Gets The Phone To Ring For Service Professionals. ”Direct Response Radio, The Best Kept Secret In Advertising Today” - Jim Klauck
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The Financial Advisor Marketing Playbook is a podcast/video series for high-performing financial planning professionals that are committed to improving their craft, helping their clients, and growing their business. Hosted by Mark Mersman, this series contains a wide variety of content – from quick win ideas to long-form interviews, each episode provides actionable marketing ideas and insights that can be implemented easily into your practice. From digital marketing to traditional direct-res ...
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Dan Kennedy is internationally recognized as a 'millionaire-maker', helping people in just about every category of business turn their ideas into fortunes. He has been called the "Professor of Harsh Reality" because he's provocative, irreverent, sarcastic, and tells it like it is in a humorous, but chilling, serious fashion that cuts to the core of the issues in a way no other marketing 'guru' does. Dan Kennedy's advice can be moved with remarkable ease from one very different field, industr ...
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Welcome to the Sharkpreneur Podcast with Kevin Harrington and Seth Greene. Kevin Harrington is the inventor of the infomercial, one of the original sharks from the hit tv show shark tank, and has generated over 5 billion dollars in TV and digital direct response sales. Seth Greene is the world’s #1 trusted authority on cutting edge direct response , a best-selling author, the only 3x Marketer Of The Year Nominee, and the founder of http://www.MarketDominationLLC.com On the podcast, Kevin & S ...
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Each week, the Grow Your Practice Podcast with Chad Madden of Breakthrough brings you no-nonsense marketing & business growth strategies that deliver new patients and higher profits. Co-Founder of Breakthrough, Owner of Madden Physical Therapy and Author of "Killer Marketing Secrets for Private Practice PTs", Chad grew his practice 600% in the last five years using direct response marketing strategies. He sees more than 200 new patients each month in his single location Private Practice. Now ...
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AdTalk by AdClass is a biweekly podcast hosted by AdClass co-founders Caleb Cruz and Dakota Hermes where they debate, discuss, and analyze all things advertising. Through focusing on current events, topical chat, concept analysis, and guest appearances from those working within the advertising workspace or those benefiting from innovative advertising solutions, Dakota and Caleb bring levity, insight and a fresh perspective to the constantly shifting landscape of the advertising world.
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Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.
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Tim Conley and Jack Zerby slam old school direct response marketing into the startup world. Tim has been creating direct response campaigns for 16 years and Jack has just recently discovered the power of these marketing principles that are largely ignored most of the startup world. Join Tim and Jack each week as they share strategies and tactics that take startups out of the hope-and-pray efforts and into the measurable impact of direct response marketing. You'll learn everything from online ...
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This is the Timeless Marketing Podcast with Brian Kurtz. Your connection to insights from some of the top direct response marketing minds on the planet.
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Glint Advertising brings a branding, advertising, and marketing perspective to help marketers and business owners learn about the crazy world of advertising. The Glint Standard provides unexpected insights about culture, clients, and careers. Glint Advertising is from the Dallas, Fort Worth area and has been inspiring brands since 2000. If there's a topic or story you'd like us to discuss, email us: [email protected]
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Follow along as I design marketing campaigns and write copy for some of the most successful companies in direct response.
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There’s a lot of focus in our industry on those already at the top, but change is driven at all levels. Rising highlights the builders, the shapers and the doers across marketing, media, and innovation — the ones tagged to be our future leaders. Each episode showcases a leader rising up and what they see ahead. Hosted by Josh Boaz and Mat Zucker, we talk to guests about career trajectory, the people who helped them, skills gained along the way, and the trends they're watching. Don't forget t ...
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Join Bobbie as she interviews Enterpreneurs and Business Owners and dives into what's working for them as well as a little about their copy.
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Stella Bayles, author, speaker and director of PR technologies 'CoverageBook' & 'AnswerThePublic', hosts this direct and straight-talking podcast on PR, marketing and communications. In each episode, Stella explores an emerging topic in Public Relations and with the help of an expert dispels any myths and breaks down the jargon. Summarised in plain language, this PR podcast is informative, often amusing and always under and hour, so you can be clued up before your next Zoom call.
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Media Sales Monthly is for media advertising sales professionals. This monthly podcast from AdMall includes advertising sales outlooks and opportunities, a Selling Digital segment, and tips to help you make the sale.
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Everyone can be a marketer. On The Make Me A Marketer Show I share simple and effective marketing principles to help coaches and course creators spread their unique message. And, helping them redefine success in life and business along the way.
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All things ads and offers. Brought to you by: The Maestro Of Marketing The Architect of Ads The Director of Direct Response I like coming up with ads and offers for...just about anything.
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A personal finance and investing podcast on money, how it works, how to invest it and how to live without worrying about it. J. David Stein is a former Chief Investment Strategist and money manager. For close to two decades, he has been teaching individuals and institutions how to invest and handle their finances in ways that are simple to understand. More info at moneyfortherestofus.com
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Hello and Welcome to Greatness! I'm Yeshua Yin, your Growth, Monetization & Marketing Strategist with over a decade of experience in Direct Response Marketing, Copywriting, Audience Building, Advertising, Community Development, and Sales. Over the last decade, my strategies and teachings have made a significant difference in the lives of over 100,000 people all over the world. Even if you've never made a dime or tasted long-term success before meeting me, I can help you succeed. Listen as I ...
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Media Entertainment Productions is an industry leader in providing innovative and effective marketing and media production services to a variety of industries. Since 1995, MEP has produced more than 5,000 short and long form programs.
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Why the heck would you subscribe to Breakthrough Marketing Secrets? Because you'll get proven direct response marketing, copywriting, and entrepreneurship success strategies you can use today... To write your own ticket and create the life, business, and career you want. The show's host, Roy Furr, has been in the trenches of entrepreneurial marketing since 2005... Creating winning campaigns, breaking sales records, and generating windfall wealth. Thanks to these copywriting, marketing, adver ...
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Pixels & Ink by MindFire | Case Studies, Interviews, & Tactics for OptiChannel Marketing w/Direct Mail, Email, & Social
MindFire (David Rosendahl)
This is where we bring you the best tips, tactics, and strategies for using OptiChannel marketing & sales to grow your own business and boost leads and sales for your Customers too. From the top sales & marketing minds across agencies, print services providers, and enterprise marketers, you’ll hear what’s working -- and not working -- so you can be on the cutting edge without having to empty your wallet in the process.
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As the official podcast of the United States Postal Service, Mailin’ It! takes you inside a thoroughly American institution, exploring the rich history of the USPS, going behind-the scenes of its present innovations, and discussing its dynamic future with organization and industry leaders. Join our host for a fun look at your United States Postal Service.
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Podcast by Online Marketing for Doctors
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Script to Screen is a direct response agency with a 30-year legacy of unrivaled experience. Join Ken Kerry, Executive Creative Officer and Co-Founder of Script to Screen, for a behind the scenes download on the insights and wisdom from our agency and our clients.
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My Mantra: Make Money from Marketing...use that Money to buy Multi-family and Multiply Money :-) I am obsessed with few “M’s”… Marketing (marketing/sales coaching, consulting and professional services agency operating under my company Core Funnels Inc) built on the principles of magnetic direct response marketing Multi-family (72 units cash flow Real Estate Apartments portfolio I own and manage under company Be Home Apartments Inc. & coaching/training provided under my program Cashing Doors) ...
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The Rich Cleaner Podcast keeps Cleaners and Restorers informed of the latest cutting edge equipment, chemicals, and industry standards and shows them how to use excellent marketing to promote these superior skills and assets. The content we deliver here on how to run and grow a successful carpet cleaning and restoration business is better information than what you would normally PAY for...and you can get here for free on the Rich Cleaner Podcast!
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Advertising podcast that helps small businesses and entrepreneurs to win in the advertising arena.
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Produced by Rick Cesari (the mind behind the George Foreman Grill, Sonicare, Clarisonic, and GoPro campaigns)The Cesari Marketing Podcast is the best place to get all the latest updates, in the world of Direct Response Advertising and Marketing. Every week we bring in experts in the field to share their experiences and advice on all things marketing.
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REAL PEOPLE / REAL BUSINESSES / REAL INSPIRATION. In this raw and unfiltered podcast, nationally recognized host Michael Alden discusses fresh business ideas as well as timeless and proven success principles with real people, doing real things, running real businesses and providing real inspiration. These recordings offer a rare glimpse into what it takes to start, grow and succeed in business and in life. Mike Alden is the Founder of a premier Direct Response Marketing firm, recognized for ...
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The ONE Thing Business Podcast, hosted by Ron Sheetz. On each episode Ron introduces you to the amazingly successful entrepreneurs from his rolodex, who reveal the simple truths behind the ONE marketing strategy they rely on to produce extraordinary results. Each episode is guaranteed to expose you to a proven approach for producing high-value and highly profitable business.
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The Way of Kings podcast is for faith-based, online business owners who use direct response marketing. Traffic, funnels, offers - NONE of that matters if you’re not operating from Gospel intentionality. That’s why, in each episode, your hosts, Josh Monen and Joshua Lee Henry, will share actionable insights, practical systems, and proven marketing strategies to help you grow your business God’s way. Each episode is rooted in biblical principles and covers topics like time management, content ...
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The International Food Policy Research Institute (IFPRI) provides research-based policy solutions to sustainably reduce poverty and end hunger and malnutrition in developing countries. Established in 1975, IFPRI currently has more than 600 employees working in over 50 countries. It is a research center of CGIAR, a worldwide partnership engaged in agricultural research for development.
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Path To Purchase is a weekly podcast created and brought to you by Oli Billson (Oliver Billson Marketing) and Tom Breeze (Viewability). They’re here to share their dynamic strategies and years of experience in the Marketing and Advertising world, with you. Giving you cutting-edge advice that you can implement today in your own business; and see incredible results. One of the most important things you can focus on right now is what your customer journey looks like... ...What Is Their Path To ...
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Investment team guests explore asset class themes and share their on-the-ground perspective. Our Portfolio Construction & Strategy Team hosts bring the client perspective as part of lively debates. Views presented are as of the date published and may not reflect the views of others in the organization. This material shall not be deemed to be a direct or indirect provision of investment management services. No forecasts can be guaranteed and there is no guarantee that the information supplied ...
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The Money Mind Set Channel: How to Reprogram Yourself for Financial Riches
West Loh and Andrew Grant | Money Mindset Mentors
The Money Mind Set Channel: How to Reprogram Yourself for Financial Riches. The Money-Mind-Set.com has been put together to guide you through the process that many self-made millionaires have used to take monumental leaps in income by addressing financial mental blockages and improving their financial emotional intelligence. We reveal many of our proven steps, resources, strategies and mind techniques that you won\'t find anywhere else. In this series we talk to several multi millionaires wh ...
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The stories you tell determine how much you sell. Discover the secrets of storytelling as the key to consistent, predictable and scalable profits. Mike Connolly is a direct response copywriter, funnel strategist and business investor with over 40 years experience growing, building and investing in companies in over 40 different industries. Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support
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Are you an ambitious marketer seeking new strategies and inspiration so that you can become an effective marketing leader? Welcome to Marketing Freed, the podcast designed to elevate your marketing game and inspire innovation. Each week, marketing expert David Richter sits down with a freelance marketing expert, to uncover the marketing strategies and techniques they’ve honed in their specialist field. Marketing Freed brings you regular inspiration for marketers, whether in-house, freelance ...
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The Medical Devices Group is the medical device industry hub that connects you with experts cherry-picked among our 350,000 members. • MedicalDevicesGroup.net – 1,000+ archived discussions + resources • medgroup.biz/premium – direct access to medical device experts • medgroup.biz/10x – in-person events • medgroup.biz/linkedin – legacy group • medgroup.biz/podcast – this podcast • medgroup.biz/eavesdrop – sister podcast Medical device work saves and transform lives, so we make our recordings, ...
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How To Personalize Direct Mail Campaigns For Even Greater Response
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49:33When your customers/prospects receive a piece of direct mail from you, do they really feel like you're speaking directly to them? Or do they feel like they're being sent the exact same junk mail as thousands of others? Bill Glazer teaches exactly how he and Dan Kennedy personalize and segment their sales letter messaging by walking step-by-step thr…
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Reviving Old-School Marketing: The Power of Direct Response Radio in HVAC
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8:07Want to grow your HVAC business and actually make the phone ring? Discover how Direct Response Radio campaigns with Jim Klauck at Check A Pro deliver powerful results for home service contractors. In this episode, Jim breaks down the advantages of Direct Response Radio including: 🔥 How to target motivated homeowners 📞 Why radio drives calls, not ju…
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Making Money Fun Again: The Sharenanigans Story
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1:13:04In this episode of the Marketing 4 Business podcast, Scott is joined by Alli Kennedy, the 24-year-old founder of Sharenanigans, the board game teaching Kiwi families about money. From a university project to national distribution in The Warehouse, Alli shares how she turned a simple idea into a successful product-based business. They cover product …
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Episode 1159: The Dugout Mugs Journey: Turning a Baseball Bat into a Multi-Million Dollar Brand with Kris Dehnert
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17:43What happens when a simple, innovative idea becomes a $55 million business? In this episode of Sharkpreneur, Kevin Harrington and Seth Greene speak with Kris Dehnert, the founder of Dugout Mugs, who shares the incredible story of turning a baseball bat into one of the coolest and most successful drinking mugs in the world. From scaling the business…
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Worsening food insecurity, waning response capacity: Options for a better way forward
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1:33:47Policy Seminar | IFPRI Policy SeminarWorsening food insecurity, waning response capacity: Options for a better way forwardCo-organized by IFPRI, the Food Security Information Network (FSIN) and the CGIAR Science Program on Food Frontiers and Security | Part of the Fragility to Stability Seminar SeriesJuly 2, 2025Food crises arise from the complex i…
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In this episode, Senior Investment Manager Tal Lomnitzer and Chief Responsibility Officer Michelle Dunstan explore the critical role of natural resources and how integration of financially-material Environmental, Social and Governance (ESG) factors is essential for mining companies as they navigate the complexities of geopolitical and environmental…
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As a physician and therapist, working with PTSD and trauma, what is the best way to do an old-school ad?
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4:15So I've got a physician and a therapist and she's working with PTSD and trauma. Wondering what the best way to do an old-school ad would be with this. Oh, "read this if you..."By Frank Kern
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Our returning champion is Sam Woods, who’s been using AI for business in very big ways since 2016.That’s a lot longer than most people, including me. And Nathan.And we’re both big fans of AI for copywriting!But more important for today’s show, we’re big fans of Sam Woods!And last time he was here, Sam gave us some highly valuable insights and hands…
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Episode 1158: The Power of Neuroscience in Marketing Strategy with Alexandra Gonzalez
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18:07In a world of constant change, understanding consumer behavior and using innovative tools like AI and neuroscience is essential for staying ahead in marketing. In this episode of Sharkpreneur, Seth Greene speaks with Alexandra Michelle Gonzalez, founder of Savvy Marketers, who shares her extensive knowledge gained over 30 years in the marketing ind…
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The Graduation Rate Audit: How One Simple Tool Transformed Our $150K Revenue Leak
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25:52Want to improve patient outcomes, increase referrals, and make your marketing way more effective without spending a dime? In this episode, we break down the Graduation Rate Audit — a simple but powerful tool every private practice physical therapist should be using. Learn how one clinician went from a 40% to over 80% graduation rate in just 90 days…
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Stop Being Ignored: 5 Steps to Messaging That Gets Customers Off the Couch
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31:09Got a great product or service but feel like your message just isn’t landing? You’re not alone. In this Marketing 4 Business podcast episode, Scott is joined by Renée Omand, our Growth Specialist at Digital Influence, to unpack why so many businesses struggle with messaging, and what to do about it. Drawing on insights from over 50 strategy session…
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Are Robo Advisors Worth It Even With Tax Loss Harvesting and Direct Indexing?
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23:19We examine how robo-advisors have evolved over the past decade to determine if their services justify the fees they charge. Topics covered include: How large are the top 5 robo-advisors Robo-advisor fees Robo-advisor holdings Why robo-advisors are turning toward direct indexing for tax loss harvesting How much excess return does tax loss harvesting…
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Episode 1157: OpenProvider’s Unique Business Model: Domains at Cost with Arno Vis
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17:26Looking to scale your business while staying ahead of the competition? Discover how one entrepreneur turned a simple idea into a rapidly growing global business with smart strategies and innovations. In this episode of Sharkpreneur, Seth Greene speaks with Arno Vis, founder of OpenProvider, who has built a global business specializing in wholesale …
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• Before Disaster Strikes: Behind the Scenes of USPS National Preparedness
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33:51USPS Director of National Preparedness, Rae Ann Haight, joins us to discuss the comprehensive and dynamic preparedness program designed to safeguard mail operations against any type of disruption. She shares real-life stories that highlight how planning, training, and coordination enable USPS to keep mail moving and employees safe no matter the cha…
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Building Demand With Content Marketing Ft. Dr. Kevin Christie
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41:42In this episode, Chad Madden talks with Dr. Kevin Christie about how chiropractors and physical therapists can grow their practices using content marketing that builds trust, not pressure. Whether you're insurance-based or cash-based, this episode covers how to position yourself as a local expert and turn educational content into consistent patient…
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What do you think about building a lead generation ad that is actually a conversion ad on Facebook?
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2:14What do you think about building a lead generation ad that is actually a conversion ad on Facebook? First step is the freebie/lead collection. Next page is a low ticket offer and order bump, then upsell. It's fine. You just have to be prepared for them to a. not click to the next page...By Frank Kern
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In 1911, psychology pioneer Alfred Adler resigned from the presidency of a prestigious society in Vienna—and Sigmund Freud took it personally and deemed Adler an enemy.It didn’t stop there. Freud continued to rail against Adler until Freud’s death in 1939.The details of the dispute are kind of technical and petty, and we won’t get into them today. …
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Episode 1156: How Financial Clarity Can Transform Your Business with Natalia Zacharin
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16:23Struggling to gain financial clarity in your business? Discover how strategic financial insights can transform your company’s future. In this episode of Sharkpreneur, Seth Greene speaks with Natalia Zacharin, founder of Zacharin Consulting, a company that specializes in helping entrepreneurs build profitable and resilient businesses. Natalia explai…
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Exploring the dynamics of long-short equity strategies
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24:21Portfolio Managers Ben Wallace and Luke Newman explore the complexities of long-short equity strategies, focusing on market rationality and risk management to achieve absolute returns.By Janus Henderson Investors
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There's a gigantic misconception out there that says asking your clients/customers for referrals is tacky, or the sign of a failing business. The reality is, NOT asking for referrals is the sign of a fearful entrepreneur trying to protect their ego. However you choose to look at it, not asking for referrals is a big mistake. In the opening segment …
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Climbing the Wealth Ladder with Nick Maggiulli
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37:02How our spending, investing, and life strategy change as our net worth grows. We consider how skill, luck, discipline, relationships, and AI can allow us to ascend and, in some cases, descend the wealth ladder. Sponsors NetSuite LinkedIn Jobs – Use this link to post your job for free on LinkedIn Jobs Insiders Guide Email Newsletter Get our free Inv…
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Episode 1155: How ADHD Can Be Your Entrepreneurial Superpower with Skye Waterson
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17:56ADHD doesn't need to hinder entrepreneurial success. Discover how to harness your unique strengths and transform chaos into opportunity. In this episode of Sharkpreneur, Seth Greene speaks with Skye Waterson, an ADHD strategist and founder of Unconventional Organisation. Skye specializes in helping entrepreneurs, executives, and business owners emb…
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Loving Lately - The Glint Standard Podcast
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28:53Send us a text Jonathan and Jake sit down to discuss everything they've been enjoying lately. Let us know what you think and if we should discuss further what's been on our minds. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.face…
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Loyalty Isn’t a Stamp Card: Why Your Marketing Strategy Needs an Upgrade
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1:11:47What do thriving hospitality businesses have in common? It’s not just great food or fast service, it’s systems that scale and data that drive smarter decisions. In this Marketing 4 Business podcast episode, Scott chats with Andrew McClurg, hospitality expert and Managing Director at Tevalis, about how better systems, smarter use of data, and genuin…
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Today, I have 10 words for you that can polarize or they can unify. My hope is that they unify. Here they are. The words are...By Frank Kern
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Nick Lowe had a big hit on the top 40 back in the day called “Cruel to be Kind.”Interesting idea, but how about this one?“Kind to be Kind.”Now there’s a novel idea.And it’s the guiding principle of copywriter and agency owner Cath Reohorn, who has taken this philosophy to £1 million/month in revenues for her clients. So you don’t have to do the mat…
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Episode 1154: The Secrets to a Successful Business Sale Process with David Barnett
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18:20Thinking of selling your business? Discover key strategies for pricing, preparation, and attracting the right buyers to ensure a smooth and successful transaction. In this episode of Sharkpreneur, Seth Greene speaks with David Barnett, a seasoned business transaction advisor and author who shares his extensive expertise in the small and mid-market …
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3 Shifts Edition (Jun 13 2025): Shrinkages in the US labor market, Scale AI and Meta's $15B investment, Deep-sea desalination
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34:54Hi everyone – welcome to your 3 Shifts Edition [AI-generated audio version]. First, the US labor market is shrinking in ways that feel more structural than cyclical, with a declining employment-population ratio and businesses seeking “headcount-less growth.” So far it’s mostly “small cracks” but between immigration policy and automation, we’re look…
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How Financial Advisors Can Build Trust and Keep Clients
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13:23Struggling with client retention or referrals? In this episode, Mark Mersman shares proven communication strategies for financial advisors to strengthen trust, improve client retention, and increase referrals. You'll discover four things your best clients likely believe—and why most clients leave not because of poor advice, but because of surprises…
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How To Find And Interview Your Elite Sales Team
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44:23The procedure for hiring salespeople CANNOT be treated the same as any other role in a company. The vetting process is unlike any other, and there's a very specific reason why. Join marketing expert Dave Dee and master sales recruiter Nick Loise as they discuss how to recruit, interview and hire the type of salespeople that are the best fit for you…
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Stablecoins and CBDCs: Their Rise, Risks and Possibilities
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27:25Circle Invest, one of the leading stablecoin providers, just went public, and its stock price has tripled. We delve into the growth of stablecoins, their applications, and the associated risks. We also discuss the surprising political pushback against central bank digital currencies. Episode Sponsors Delete Me – Use code David20 to get 20% off NetS…
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