How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.
…
continue reading

1
Reinventing Marketing Education through AI
18:40
18:40
Play later
Play later
Lists
Like
Liked
18:40Welcome to a new episode of Business Lunch! Join host Roland as he sits down with Richard Lindner, president of Scalable.co and DigitalMarketer.com, to explore how AI is transforming marketing education and business strategies. This episode is perfect for entrepreneurs, marketers, and business owners looking to understand how to leverage AI tools t…
…
continue reading

1
From Training Humans to Training AI: The New Marketing Revolution
41:40
41:40
Play later
Play later
Lists
Like
Liked
41:40Welcome to a new episode of Business Lunch! In this episode, Roland Frasier sits down with Richard Lindner to discuss the evolution of Digital Marketer. Entrepreneurs, marketers, and business owners will gain invaluable insights into adapting business models, overcoming challenges, and leveraging emerging technologies like AI. Highlights: "We don't…
…
continue reading

1
The Business of Diplomacy: Understanding the Current Trade Wars
43:53
43:53
Play later
Play later
Lists
Like
Liked
43:53Welcome to a new episode of Business Lunch! Join hosts Roland Frasier and Ryan Diess as they dive deep into the complex world of international trade negotiations. This episode breaks down the current tariff situation, offering invaluable negotiation insights for business owners, entrepreneurs, and anyone interested in understanding high-stakes deal…
…
continue reading

1
Kicking the Hornet's Nest: Controversial Business Advice
41:46
41:46
Play later
Play later
Lists
Like
Liked
41:46Welcome to a new episode of Business Lunch! Today, Roland Frasier and Ryan Deiss dive into a viral social media post about management strategies that sparked unexpected controversy. If you're an entrepreneur, business owner, or manager looking to understand how to handle viral content and leverage audience reactions, this episode is for you. Highli…
…
continue reading

1
The Entrepreneur's Path to Financial Freedom
33:12
33:12
Play later
Play later
Lists
Like
Liked
33:12By Roland Frasier
…
continue reading

1
Why Your Business Can’t Scale Without the Right COO & CFO
48:05
48:05
Play later
Play later
Lists
Like
Liked
48:05Welcome to another episode of Business Lunch! In today’s episode, Roland dives into one of the biggest reasons businesses fail to scale: hiring the wrong operators or not hiring them at all. He breaks down the key differences between COOs and CFOs, why founders are often terrible at operations, and how to stop building your company on a house of ca…
…
continue reading

1
Surviving the AI Revolution: Turning Headwinds into Opportunities
43:44
43:44
Play later
Play later
Lists
Like
Liked
43:44Welcome to another episode of Business Lunch! Hosts Ryan Deiss and Roland Frasier dive deep into the current business landscape, exploring how entrepreneurs can navigate economic challenges using strategic thinking and AI technologies. Today's episode offers practical advice for businesses facing uncertain times. Highlights: "Keep rowing. We've got…
…
continue reading

1
Navigating Trump’s Tariffs: The Art of Negotiation in a Changing Global Market
43:55
43:55
Play later
Play later
Lists
Like
Liked
43:55Welcome to a new episode of Business Lunch! Join Roland Frasier and Ryan Deiss as they discuss tariffs as an opportunity, not a challenge, exploring how businesses can transform potential economic challenges into strategic opportunities. This episode provides a comprehensive guide to navigating trade complexities, offering practical strategies for …
…
continue reading

1
The Newsletter Apocalypse: Survival Strategies for Content Creators
33:18
33:18
Play later
Play later
Lists
Like
Liked
33:18Welcome to a new episode of Business Lunch! Roland Frasier and Ryan Deiss dive deep into the changing landscape of media, newsletters, and information consumption. They analyze a recent article about the newsletter era, discussing how AI, unique perspectives, and audience-centric approaches are reshaping how we consume and create content. The episo…
…
continue reading

1
Branding in the AI Era: Beyond Features and Benefits
46:07
46:07
Play later
Play later
Lists
Like
Liked
46:07Welcome to a new episode of Business Lunch! Today, Roland and Ryan discuss the changing landscape of marketing and branding. In this episode, they explore how businesses can create meaningful connections with customers in an era of AI, economic uncertainty, and information overload. Learn why having a unique point of view and emotional resonance is…
…
continue reading

1
Micro Ownership: A New Way to Motivate Employees
23:44
23:44
Play later
Play later
Lists
Like
Liked
23:44Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss explore an innovative "micro ownership" concept that allows teams to bid on improving specific business metrics. The strategy aims to inject entrepreneurial spirit into organizations by giving teams the opportunity to take ownership of key performance i…
…
continue reading

1
Duo's Demise: Duolingo's Viral Rebranding Stunt
41:40
41:40
Play later
Play later
Lists
Like
Liked
41:40Welcome to a new episode of Business Lunch! In this episode, Ryan and Roland dive into the fascinating world of brand marketing, using Duolingo's recent "killing" of their mascot Duo as a springboard. They explore the nuances of rebranding, the power of storytelling in marketing, and discuss strategies for creating memorable brand identities - from…
…
continue reading

1
Elon Musk, Risk-Taking, and the Power of High Agency in Business
38:04
38:04
Play later
Play later
Lists
Like
Liked
38:04Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into the concept of "high agency" - exploring what makes certain individuals stand out in business, how to identify and nurture high agency behavior, and why it matters for organizational success. The conversation ranges from personal anecdotes abou…
…
continue reading

1
The Perfect Week: Time Blocking Tips for CEOs
35:03
35:03
Play later
Play later
Lists
Like
Liked
35:03Welcome to a new episode of Business Lunch with Roland Frasier and Ryan Deiss! In this episode, Ryan shares his time blocking strategy, which includes dedicated time for strategy, connecting with team members, deep work, and recovery. They discuss the pros and cons of time blocking and explore alternative approaches like "variable time blocking." T…
…
continue reading

1
The Antidote to Overwhelm: How to Turn Stress into Solutions
41:14
41:14
Play later
Play later
Lists
Like
Liked
41:14Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss discuss strategies for managing overwhelm and maintaining high agency during challenging times, drawing from their personal experiences with issues like a moth infestation, car accidents, and the impact of external factors like tariffs and interest rates on t…
…
continue reading

1
Mastering Authentic Brand Storytelling and User-Generated Content
44:15
44:15
Play later
Play later
Lists
Like
Liked
44:15Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss and Roland Frasier dive deep into the power of user-generated content (UGC) and how it can transform your marketing efforts. They share their own experiences and strategies for capturing and leveraging compelling customer stories to build brand credibility, drive sales, and fos…
…
continue reading

1
The Demise of Google Search and the Rise of Generative AI
41:30
41:30
Play later
Play later
Lists
Like
Liked
41:30Welcome to a new episode of Business Lunch! In this episode, Roland and Ryan explore the impact of AI on the business landscape, discussing Gartner's prediction of a 25% drop in search engine volume by 2026 and the implications for traditional search engines like Google. They cover the need for employees to upskill and adapt, as well as the opportu…
…
continue reading

1
Intentionality vs. Drift: Charting Your Path to Success
47:32
47:32
Play later
Play later
Lists
Like
Liked
47:32Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss discuss the concept of "drift" - the insidious ways in which we can unconsciously veer off course from our goals and aspirations. They explore three types of drift: financial drift, strategic drift, and vision drift, and provide insights on how to consciously…
…
continue reading
Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss discuss Elon Musk's unique approach to problem-solving, where he reportedly solves his companies' biggest problems in a matter of weeks. They analyze the pros and cons of Musk's leadership style, including his willingness to make tough decisions and the poten…
…
continue reading

1
Rethinking Corporate Budgeting: Lessons from a CEO's Radical Experiment
37:03
37:03
Play later
Play later
Lists
Like
Liked
37:03Welcome to a new episode of Business Lunch! In this episode, hosts Ryan Deiss and Roland Frasier discuss a recent article about a CEO who overhauled his company's budgeting process, moving from annual to quarterly cycles and reorganizing teams every 90 days. They explore how this approach could be applied to smaller businesses and share insights fr…
…
continue reading

1
Riding the Waves of Disruption: Trends to Watch in 2025
1:15:01
1:15:01
Play later
Play later
Lists
Like
Liked
1:15:01Welcome to a new episode of Business Lunch! In this episode, hosts Roland and Ryan engage in a lively discussion about their predictions for the business landscape, technology trends, and marketing strategies for the year 2025. They cover a wide range of topics, from the expected surge in M&A activity to the rise of micro-influencers and the declin…
…
continue reading

1
From Conversations to Cash: The Art of Networking
22:56
22:56
Play later
Play later
Lists
Like
Liked
22:56Welcome to a new episode of Business Lunch! In today’s episode, Roland Frasier dives into the concept of turning casual conversations into lucrative business opportunities. Drawing from personal experiences and industry insights, Roland discusses how to make thoughtful connections, earn referral fees, and create value without being pushy. Whether y…
…
continue reading

1
Beyond Discounts: The Future of Black Friday
34:59
34:59
Play later
Play later
Lists
Like
Liked
34:59Welcome to a new episode of Business Lunch! In this episode, we dive into the historical context and evolution of Black Friday, exploring how discounting practices have changed over the years. We discuss personalized marketing strategies, the rise of flexible payment options, and emerging trends in Black Friday offers. Finally, we share actionable …
…
continue reading
Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss the process of setting and achieving ambitious 3-year business goals. They explore overcoming limiting beliefs, building scalable operating systems, and practical strategies for exponential growth. This conversation includes insights into settin…
…
continue reading

1
Marketing Missteps: What Went Wrong at TNC?
39:09
39:09
Play later
Play later
Lists
Like
Liked
39:09Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss share insights on the challenges faced during the acquisition and management of the Traffic and Conversion Summit. They discuss the importance of understanding community dynamics versus content value, the pitfalls of corporate decision-making, and how these f…
…
continue reading

1
From Passion Project to Corporate Casualty: The TNC Saga
38:10
38:10
Play later
Play later
Lists
Like
Liked
38:10Welcome to a new episode of Business Lunch! Today, Roland Frasier and Ryan Deiss cover the story of Traffic & Conversion Summit (TNC), detailing its inception, growth, and eventual sale to Clarion Events. They share personal anecdotes from the journey, discuss strategic decisions that led to the event's success, and reveal the complexities of negot…
…
continue reading

1
Luxury Brands, Inflation, and Consumer Choices: A New Reality?
23:40
23:40
Play later
Play later
Lists
Like
Liked
23:40Welcome to a new episode of Business Lunch with your host Roland Frasier. In today’s episode, we delve into the current state of the luxury market, discussing its decline, consumer behavior changes, and implications for businesses. We examine factors like the pandemic's impact, Gen Z's preferences, and economic realities reshaping luxury consumeris…
…
continue reading

1
The New Frontier: AI, Paid Media, and Organic
29:11
29:11
Play later
Play later
Lists
Like
Liked
29:11Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into the intricacies of search marketing versus paid media, exploring how marketing strategies have evolved with technological advancements. They discuss the unpredictability of Google updates, the shift towards social platforms by younger demograph…
…
continue reading

1
Redefining Success Beyond the Financial Spectrum with Craig Siegel
30:30
30:30
Play later
Play later
Lists
Like
Liked
30:30Welcome to a new episode of Business Lunch! In this episode, we sit down with Craig Siegel, a former Wall Street professional turned motivational speaker and entrepreneur. Craig shares his transformative journey from financial trading to finding fulfillment in helping others achieve their potential through personal development and entrepreneurship.…
…
continue reading

1
Why Starbucks is Ditching Discounts for Premium Drinks
25:08
25:08
Play later
Play later
Lists
Like
Liked
25:08Welcome to a new episode of Business Lunch! In today’s episode, we dive into the latest strategic shift at Starbucks, where the company is moving away from discounts and back towards a premium coffee house model. Roland and Ryan discuss the potential challenges of this move, comparing it to similar strategies seen in companies like Domino's and Tar…
…
continue reading

1
Decoding Team Dysfunction and Navigating Conflict
32:09
32:09
Play later
Play later
Lists
Like
Liked
32:09Welcome to a new episode of Business Lunch! In this session, hosts Roland Frasier and Ryan Deiss dive deep into the nuances of building a cohesive leadership team, the importance of clarity days, and the role of personality tests in enhancing team dynamics. They explore strategic exercises that foster better communication and trust among team membe…
…
continue reading

1
Can You Build a Business for Both Cash Flow and a Big Exit?
19:44
19:44
Play later
Play later
Lists
Like
Liked
19:44Welcome to another episode of Business Lunch! In today’s episode, Roland and Ryan discuss the key differences between building a business for cash flow versus building it for a large exit. They dive deep into whether these two approaches are mutually exclusive, especially for bootstrapped businesses versus those with VC funding. If you’re wondering…
…
continue reading

1
Beyond Expertise: Hiring Leaders for Growth
47:07
47:07
Play later
Play later
Lists
Like
Liked
47:07Welcome to a new episode of the Business Lunch podcast! In this episode, hosts Roland Frasier and Ryan Deiss dive deep into the complexities of hiring for executive leadership roles, particularly when you're unfamiliar with the specific function of the role. They discuss practical strategies for identifying and recruiting top talent, leveraging bot…
…
continue reading

1
How to Live Without Regret: Life, Money, and Choices
40:49
40:49
Play later
Play later
Lists
Like
Liked
40:49Welcome to a New Episode of Business Lunch! In this episode, the hosts dive deep into what it means to live intentionally and avoid the most common regrets people face in life. From financial planning to life planning, they explore powerful questions like "What would you do if you had only 5 years left to live?" They also discuss the idea of balanc…
…
continue reading

1
Founder Mode vs. Manager Mode: Striking the Right Balance
39:54
39:54
Play later
Play later
Lists
Like
Liked
39:54Welcome to a new episode of Business Lunch! Today, we dive into the intriguing dynamics between being in 'founder mode' and 'manager mode' within a business. Our hosts, Ryan Deiss and Roland Frasier, engage in a rich discussion about the challenges and strategies of balancing hands-on leadership with the necessity of delegation as companies scale. …
…
continue reading

1
Equity, Conflict, and Opportunity: A Strategic Partnership Breakdown
42:34
42:34
Play later
Play later
Lists
Like
Liked
42:34Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss dive deep into the nuances of deal-making. They dissect a real-life business deal they're considering, discussing everything from potential conflicts with partners and how to handle equity distribution to the importance of strategic alignment in busines…
…
continue reading

1
The Power of Simplicity in Business Metrics
34:58
34:58
Play later
Play later
Lists
Like
Liked
34:58Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into the critical role that metrics and scorecards play in managing and growing a business. They explore common pitfalls, such as tracking vanity metrics or setting unclear targets, and share insights on how to build a scorecard system that aligns w…
…
continue reading

1
Generational Dynamics: Seasoned Insights for Young Leaders
38:54
38:54
Play later
Play later
Lists
Like
Liked
38:54Welcome to a new episode of Business Lunch with your host, Roland Frasier, featuring guests John and Maria Assaraf. Today, we explore the shift from knowledge-based to wisdom-based roles in the workplace, emphasizing the growing appreciation for experience in a tech-heavy environment. We'll discuss the dynamics of younger bosses leading more experi…
…
continue reading

1
The Secret to Authentic Connections (For People Who Hate Networking!)
32:44
32:44
Play later
Play later
Lists
Like
Liked
32:44Welcome to a new episode of Business Lunch! In this episode, Roland and Ryan dive into the world of networking—something that many dread but is crucial for business success. They discuss the difference between transactional and relational networking, the importance of curiosity, and how to build genuine connections without feeling forced or awkward…
…
continue reading

1
Building a Multi-Million Dollar Empire with Sam Khorramian
38:32
38:32
Play later
Play later
Lists
Like
Liked
38:32Welcome to a new episode of Business Lunch with Roland Frasier! Today, we have an incredible guest—Sam Khorramian, a visionary entrepreneur and real estate mogul. Sam shares his inspiring journey from humble beginnings to building a multi-million dollar empire in the real estate industry. This episode is packed with actionable insights on scaling b…
…
continue reading
Welcome to a new episode of Business Lunch! In today’s enlightening discussion, Roland and Ryan delve into the evolving landscape of private equity, particularly highlighting the transition from financial engineering strategies to valuing effective operations within businesses. They discuss the historical context of private equity transformations, …
…
continue reading

1
The Power of Pillar Content and Discovery Ads for YouTube Virality
31:34
31:34
Play later
Play later
Lists
Like
Liked
31:34Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into leveraging YouTube for business growth, highlighting strategies that avoid the typical creator grind. They discuss the importance of producing a 'pillar content' video that encompasses the essence of their message and using it as a lead generat…
…
continue reading

1
How Equity Consulting Can 10X Business ROIs
52:23
52:23
Play later
Play later
Lists
Like
Liked
52:23Welcome to a new episode of Business Lunch! Today, join Roland Frasier and his business partner Ryan Deiss as they unpack the insights and strategies from a recent equity consulting session. In this episode, they delve into their unique approach to consulting for equity, where they not only advise but also implement strategies for significant busin…
…
continue reading
Welcome to a new episode of Business Lunch! Today, hosts Ryan Deiss and Roland Frasier delve deep into the practical applications and the realistic expectations of artificial intelligence in business. They discuss the current state of AI, debunking the hype and exploring its genuine impact on productivity and business strategy. From investment insi…
…
continue reading

1
The Fine Line Between Clickbait and Effective Marketing
28:13
28:13
Play later
Play later
Lists
Like
Liked
28:13Welcome to a new episode of Business Lunch with Roland Frasier and Ryan Deiss! Today, we dive deep into the nuances of direct response marketing, the importance of knowing your ideal client, and how this understanding transforms your brand messaging. Whether it's discussing the delicate balance between high-end perception and effective market reach…
…
continue reading
Welcome to a new episode of Business Lunch! In this episode, hosts Ryan Deiss and Roland Frasier dive into the importance of community, especially for entrepreneurs. They discuss the transformational power of getting together in person and how masterminds and advisory boards can significantly impact your business growth. From discussing large-scale…
…
continue reading

1
The Power of Cold Outreach in Business Acquisitions with Jesse Jackson
40:27
40:27
Play later
Play later
Lists
Like
Liked
40:27Welcome to a new episode of Business Lunch! In this episode, Roland Frasier sits down with Jesse Jackson, one of his business partners and a successful entrepreneur who has scaled her automotive business to an eight-figure company in just a few years. Jesse shares her journey, the challenges she faced, and the strategies that helped her succeed, in…
…
continue reading

1
Retire Early or Live Fully? The FIRE Debate
30:06
30:06
Play later
Play later
Lists
Like
Liked
30:06Welcome to a new episode of Business Lunch! In today's discussion, hosts Roland Frasier and Ryan Deiss dive into the nuances of the FIRE (Financial Independence, Retire Early) movement. They explore the philosophy behind early retirement, the potential pitfalls of extreme frugality, and the importance of balancing financial planning with enjoying l…
…
continue reading
Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss have a discussion about the genius behind Duolingo's marketing strategies. From the brand's bold use of emotional blackmail to keep users engaged to the fine line between effective persuasion and manipulation, this conversation unpacks the lessons that all ma…
…
continue reading

1
Scaling a Business Through Effective Tax Management with John Briggs
45:41
45:41
Play later
Play later
Lists
Like
Liked
45:41Welcome to a new episode of Business Lunch! In this session, we dive into the complexities of tax management and business scaling with John Briggs, a tax expert and business strategist from Insight Tax. John shares his journey from struggling with traditional employment to building a thriving business that helps entrepreneurs navigate the intricate…
…
continue reading