Hi! I’m Teresa if you are a business owner who is striving to build a business and life you dream of on your own terms and doing something you love then this is the podcast for you! Each week I will share with you business, marketing and mindset tools and strategies that I used to start and grow my own dream business. I also bring you the world's experts and best in the industry to share their knowledge and give you the latest tools and tactics to ensure you are marketing and growing your bu ...
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Welcome to the Monday Minders podcast with Jasmine Waring! We will discuss great tips and reminders to help our Account Managers stay on track and bring value to our accounts each week!
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From Crickets to Conversions: The 3 Webinar Mistakes Costing You Money
23:50
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23:50In this episode of the Your Dream Business Podcast, I talk about the big mistakes a lot of business owners make during their webinars that end up hurting their sales and costing them money. Based on my own experience with marketing and running webinars, I highlight three common slip-ups: treating webinars like free lessons, not showing your experti…
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How to Stay Visible Without Burning Out: Easy Marketing Wins with Hannah Isted
44:44
44:44
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44:44In this episode of the Your Dream Business Podcast, I chatted with Hannah Isted from HI Communications all about why being consistent with your marketing really matters. We compared it to gardening—if you put in regular time and care, you’ll see long-term growth. Hannah, who created the 'Best 90 Days Ever' marketing program, shared how to break you…
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How to Build an Offer Ecosystem: Boost Your Sales with Smarter Offers
18:29
18:29
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18:29In this episode of the Your Dream Business Podcast, I talked about the idea of an “offer ecosystem” and how things like downsells, order bumps, and upsells can help you make more money from each customer. I shared what I’ve learned from my own experience and from the Kajabi conference, giving real tips on how to add these to your main products. I a…
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AI That Sounds Like YOU + Time-Saving Strategies with Jen Lehner
53:22
53:22
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53:22In this episode of Your Dream Business Podcast, I chatted with my amazing friend and AI expert Jen Lehner. We got into some super practical tips on how to make AI sound more like you, which tools are worth using, and how to train AI to save time and boost your creativity. Jen shared smart ways to personalise AI tools, stay organised, and use AI to …
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Celebrating 400: Behind the scenes chat, sharing my lessons wins and challenges
52:23
52:23
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52:23For the 400th episode of the Your Dream Business Podcast, we did something a bit different—my good friend Biz Paul flipped the script and interviewed me! We talked all about what it’s really been like to keep this podcast going for 400 episodes, the ups and downs of running a business, and how getting sober has completely changed both my personal a…
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Real Talk with Lisa Johnson: Trolls, Triumphs, and True Growth
54:51
54:51
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54:51In this episode of the Your Dream Business Podcast, I chat with Lisa Johnson—global business strategist and Sunday Times bestselling author. Lisa opens up about how she bounced back from online hate and went on to have multi-million dollar launches. We talk about how every business journey is different and why cookie-cutter strategies don’t really …
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8 Essentials for High-Converting Landing Page for your Lead Magnet
23:21
23:21
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23:21In this episode of the Your Dream Business Podcast, I explore the science behind building landing pages that truly convert. I cover eight key components, including compelling headlines, strong calls-to-action, the value of social proof, and clear personal intros. Designed for course creators, membership site owners, and coaches, this episode offers…
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The Art and Science of Sales Copy that Converts with Vicki Handley
55:53
55:53
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55:53In this episode of Your Dream Business Podcast, I interviewed Vicki Handley, an expert in sales copywriting and founder of Quirky Copywriting. This episode dives deep into the art and science of writing compelling sales pages and emails. Vicki shares valuable insights on the differences between general copywriting and sales copy, the psychological …
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Lead Magnets that work: Here’s What to Do (and what to Avoid!)
25:18
25:18
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25:18In this episode of the Your Dream Business Podcast, I talked about how to create great lead magnets that actually help grow your email list. I shared the top five dos and don’ts to keep in mind, giving practical tips that work whether you’re just starting out or have been list-building for a while. I also threw in 20 creative lead magnet ideas to s…
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Mastering Authentic Personal Branding Through Powerful Photos with Vicki Knights
44:16
44:16
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44:16In this episode of Your Dream Business Podcast, I dived deep with Vicki Knights, a pro photographer and positive psychology expert, about the challenges business owners face with photography and personal branding. We talk about why so many people feel uncomfortable in front of the camera and how to overcome that to look authentic and confident in p…
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Mastering Email Onboarding: Turn Subscribers into Customers
26:09
26:09
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26:09In this episode of the Your Dream Business Podcast, I talk about why having an onboarding sequence is key to turning new subscribers into paying customers. I walk you through a simple 4-email sequence: delivering the lead magnet, introducing yourself, offering more value, and finally, introducing your product or service. I also share my personal sw…
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The Truth About Marketing: Long-Term Success vs. Quick Fixes with Caroline Cox
44:22
44:22
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44:22In this episode of Your Dream Business Podcast, I chatted with Caroline Cox from Caroline Cox Marketing, a boutique agency in Nottingham, England. With over 20 years of combined marketing experience, we got real about what marketing is (and isn’t), busting the myth that it’s a quick fix for business success. Caroline shares her journey—from working…
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The Dos and Don’ts of Speaking: How to Nail Your Next Talk
36:41
36:41
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36:41As a business owner we are constantly presenting ourselves and for those of us who can take this a step further and become a speaker it can be game changing for your business. After 10+ years of being a speaker and attending hundreds of events I know a thing or two about speaking. Thats why in this episode of the Your Dream Business podcast, I dive…
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Fame or Fortune? Creating Content That Actually Sells with Lyndsay from Jammy Digital
46:34
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46:34In this episode of the Your Dream Business Podcast, I discussed content creation with Lyndsay from Jammy Digital. Focusing on the vital question of whether your content is geared towards fame or fortune, Lyndsay shares valuable insights on crafting engaging content that converts into sales. The conversation covers practical strategies for content c…
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How to Get More People to Show Up for Your Webinars & Challenges
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15:50In this episode of 'Your Dream Business Podcast', I addressed the challenge of low attendee turnout at live launch events like webinars, bootcamps, or challenges. I discussed the significance of live attendance for building trust and increasing sales conversion rates. I offered actionable strategies to improve live show-up rates, including sending …
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Unlocking Online Growth: Messaging & Audience Strategies with Julie Solomon
52:32
52:32
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52:32I had a fantastic chat with Julie Solomon, an industry expert with over a decade of experience! We dove deep into the world of online business, specifically how your messaging and understanding your audience are KEY to growing. Julie shared some amazing insights on how the online landscape has changed and how to adapt your strategies. She also talk…
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The Secret to Growing Your Audience Faster: Strategies That Actually Work
19:37
19:37
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19:37In this episode of 'Your Dream Business Podcast,' I discussed the importance of strategically growing your audience for business success. I emphasized that simply posting on social media or having an email opt-in on your website is not enough. I also provided actionable advice on utilizing lead magnets, social media, chatbots, ads, and collaboratio…
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Overcoming Social Media Challenges with Karen Cureton: Tips for Authentic Engagement
49:31
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49:31In this episode of 'Your Dream Business Podcast,' I talked with Karen Cureton, a multi-award-winning social media trainer and speaker. We tackled the common dilemmas businesses face with social media, from engaging effectively to overcoming the fear of visibility. Karen shared her journey from corporate sales to helping women in business grow their…
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5 Myths About Launching That Are Holding You Back From Your Most Successful Launch Yet!
21:16
21:16
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21:16What if everything you thought you knew about launching was wrong? When it comes to launching there are so many beliefs out there about what it takes to have a successful launch—beliefs that might be the very thing holding you back. In today’s episode, I'm going to challenge some of the most common assumptions about launching and uncover what’s rea…
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Boosting Visibility: Using Awards and Books to Grow Your Brand
45:02
45:02
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45:02In this episode of the Your Dream Business Podcast, the wonderful Sophie Milliken, MBE, the founder and CEO of Moja, is chatting about the importance of getting noticed through awards and writing books. Something that makes many people uncomfortable, we discuss why winning awards matter and the common mistakes to watch out for when you are nominate…
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2025 Goal Setting for Success: A Step-by-Step Guide
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17:59
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17:59In part two of my review and plan series, I provide a step-by-step guide to setting goals and creating a marketing plan for the year ahead. I’ll guide you through the importance of reviewing past performance, setting SMART goals, and breaking them down into actionable steps. I also cover the significance of creating a consistent content calendar an…
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Redefining Success: Balancing Business and Motherhood with Nicky Elliott
48:09
48:09
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48:09In this episode of the Your Dream Business Podcast, I’m having a very candid and meaningful discussion with my guest Nicky Elliott, a female entrepreneur and founder of the Wilder Collective. We delve into themes such as the personal definition of success, the influence of societal expectations, and the challenges of balancing business with motherh…
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2024 Wrap-Up: Reflect, Learn, and Plan for 2025
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13:00
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13:00In this solo episode of 'Your Dream Business Podcast’, I’m guiding you through a year-end review process to reflect on 2024 and prepare for 2025. As part one of a two-part series, I reveal the questions I use with my clients to evaluate their current year, laying the groundwork for future planning. I’m also sharing the importance of tracking sales,…
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Start-up to Scale-up with Channel 4 Ventures: Shaping the Future of Diverse Businesses and Empowering Entrepreneurs with Vinay Solanki
34:19
34:19
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34:19In this final episode of my special Channel 4 Ventures series, I interviewed Vinay Solanki, the founder of Channel 4 Ventures. He explains their role in supporting diverse businesses through media for equity investments, with a focus on fostering innovation and inclusivity. Vinay shares his personal journey and the challenges of creating opportunit…
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Start-up to Scale-up with Channel 4 Ventures: Overcoming the Challenges of being an Underrepresented Founder with Grace Ubawuchi
30:14
30:14
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30:14Grace Ubawuchi is the trailblazing founder and CEO of the award-winning cocktail brand Xin and Voltaire. Grace shares her inspiring journey of creating a disruptive offering in the food and beverage industry, leveraging her youthful fearlessness and problem-solving mindset to over come the challenges of being an underrepresented founder. Grace shar…
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Start-up to Scale-up with Channel 4 Ventures: Empowering Underrepresented Entrepreneurs with Tom Adeyoola
31:06
31:06
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31:06In the third episode of the Channel 4 Ventures series, I interview Tom Adeyoola, an entrepreneur and co-founder of Extended Ventures. We discuss his journey through the creative industries and his experiences in raising investments for his startup, Metail, where he secured £25 million. Our conversation delves into the challenges underrepresented fo…
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Start-up to Scale-up with Channel 4 Ventures: Gender Equality + The Power of Resilience with Sam White
31:03
31:03
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31:03In this episode, I interviewed the brilliant Sam White, founder and CEO of Stella Insurance. We discussed Sam's journey into creating a female-centric motor insurance business, her challenges as a woman in a male-dominated industry, the difficulties in raising investment, and her unique approach to resilient entrepreneurship. Sam shares her experie…
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Start-up to Scale-up with Channel 4 Ventures: Scaling to Success with Nikki Wicks
38:07
38:07
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38:07In this exclusive series I interview five distinguished entrepreneurs, courtesy of Channel 4 Ventures, starting with the incredible Nikki Wicks, CEO of The Body Coach. He shares fascinating insights on the evolution of their business, their content strategies, the shift to mobile app development, and the challenges and opportunities in separating a…
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The Hidden Key to Business Success: Unlock the Power of Customer Transformation
21:33
21:33
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21:33Have you considered the importance of truly understanding the transformation your customers desire in order for your business to be successful? Many business owners can miss the mark with this, resulting in ineffective marketing and lost sales which we do not want. So in this episode, I share a structured approach with seven key questions to uncove…
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Align Your Business, Align Your Life: The Power of Wealth Dynamics
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45:45
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45:45Have you heard of Wealth Dynamics? It’s a personality profiling tool that I’m fascinated by and in this episode, I interview Osmaan Sharif, a Wealth Dynamics profiling specialist. We get right into the various profiles and how business owners can leverage their unique strengths for optimal performance. We talk about the significance of aligning bus…
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The Power of Testimonials: Building Trust and Driving Sales
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22:08
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22:08If you are selling online, this episode is a must-listen. I see so many business owners struggle with this and it is literally critical to growth. This episode is all about the importance of social proof, particularly testimonials. Online businesses, course creators, membership owners, and coaches, listen up... In this episode I’m sharing how testi…
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Breaking the Mold: Alternative Strategies for Product Launches
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42:08
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42:08In this episode I interviewed Nicki Krawczyk, CEO and founder of Nicki Kay Media. We discuss alternative launch strategies beyond live launches and evergreen methods. Nicki introduces her 'Circuit Sales System' which offers a hybrid, automated approach that nurtures and sells to potential clients simultaneously, for maximum effectiveness. We dive d…
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The Ultimate Launch Formula: From Idea to Income
24:23
24:23
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24:23In this episode of Your Dream Business Podcast, I delve into the critical components for successfully launching online events such as webinars, bootcamps, or courses. Drawing from personal experiences and real data, I discuss setting realistic expectations, the importance of pre-launch and launch phases, and how to create engaging content that tran…
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Four Pointers for Authentic Personal Branding with April Martini
45:13
45:13
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45:13In this episode, I talk with April Martini about the distinctions between personal brands and personas. We explore the significance of business owners showing up authentically, and April shares her four-point framework for developing a personal brand. We discuss managing these elements to develop an effective and authentic personal brand that reall…
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Mastering the Art of Webinars: A Step-by-Step Guide to Successful Online Launches
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23:44
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23:44In this episode, I’m diving into the world of webinars and breaking down why they’re such a game-changer for launching and marketing online businesses. I’m busting some common myths and sharing super helpful strategies for crafting killer sales webinars. We’ll cover everything from pre-launch content, to the live session format, and the sales follo…
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Beyond the Spotlight: The Business of Being a Social Media Influencer
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39:14
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39:14In this episode we explore the inspiring journey of Georgia Williams, the professional singer and content creator who rose to fame on the BBC's The Voice. Georgia shares her experiences of overcoming public scrutiny and severe online trolling, her tools for building resilience and how she has built an awesome career. We get into strategies for bala…
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Launch Reality Check: Understanding and Setting Realistic Expectations
40:21
40:21
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40:21I’m spilling the beans on product launches – the good, the bad, and the ugly. Drawing from real-life examples, I discuss common misconceptions about product launches and outline realistic expectations for success, breaking down the numbers and letting you know what to expect when you hit that launch button. I also highlight factors that can influen…
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The Hidden Persuaders: Unlocking the Secrets of Sales Psychology with Behavioral Economics
54:25
54:25
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54:25In this episode I interview behavioral economist Melina Palmer. We chat about how behavioral economics can enhance sales strategies using techniques like price anchoring and framing. The episode also tackles ethical considerations and the psychological principles behind decision-making. Melina shares actionable insights to help course creators, mem…
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Embracing Rejection: Building Resilience and Visibility with Alice Draper
42:19
42:19
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42:19In this episode, I delve into the often-dreaded topic of rejection, particularly as it affects women entrepreneurs. I interviewed Alice Draper, founder and chief strategist at Hustle Writers, who shared valuable insights into why rejection feels so daunting and how women are often socially conditioned to avoid it. We discussed strategies for buildi…
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Chatbots: Your Secret Weapon for engagement and Business Growth
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36:39In today's episode I chatted with chatbot expert Mel about the ease and accessibility of setting up chat funnels on Instagram and Facebook for small businesses. Mel shares valuable hacks, tips, and strategies for improving engagement, building email lists, and integrating chat funnels into your marketing plan. The discussion emphasizes the affordab…
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Has the online course bubble burst? How to adapt to the future of selling knowledge based content.
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22:46Is there still money to be made from selling online courses? A while ago, online business expert Pat Flynn argued that online courses are in decline due to oversaturation, low completion rates, and the availability of free information online. He’s not wrong but in this episode of the podcast I offer my own insights on the future of online courses a…
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How to maintain the human touch when using AI to grow your business
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40:36
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40:36Can AI really help you grow your business? And can it ever really be used with integrity so that the output sounds like you and feels authentic? These are some of the big questions I ask my latest podcast guest Michelle Thames. She’s a marketing expert and knows all there is to know about AI. In this brand new episode she shares her top tips for sa…
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Five Proven Steps to Achieve a Multi Six-Figure Online Business
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20:30In this episode I share five essential steps to grow a successful multi six-figure online business. With over 10 years of experience helping businesses scale, I’m able to share the 5 key steps that all these businesses have taken to achieve their financial goals (and beyond!) I’ll bring in elements of my personal journey and adjustments I’m current…
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Practical ways to use AI to save time and money (and avoid the pitfalls!) with Hollie Whittles
34:05
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34:05This episode is an insightful discussion of me and my very lovely guest Hollie Whittles, an award-winning TEDx speaker and director of two digital companies. The conversation explores the impacts of AI on businesses, highlighting practical applications that can save time and money, and provides examples and guidance on how business owners can effec…
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Long-Form Content: Your Secret Weapon to grow your business
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21:00
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21:00In this episode I discuss the intrinsic value of long-form content for establishing expertise and building trust with customers. I delve into Alex Hormozi's strategic shift to long-form, unedited content and provide actionable steps for creating effective long-form content. It includes the importance of consistently creating content that addresses …
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Convert Listeners into Customers: How to Grow and Monetize Your Podcast with Kevin Chemidlin
53:49
53:49
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53:49In this episode I interviewed Kevin Chemidlin, a podcast growth coach, about strategies to grow and monetize a podcast. We discussed the importance of audience growth, the misconceptions about podcast charts, and the effectiveness of lead magnets in driving listener action. Kevin emphasizes the significance of building a strong email list and offer…
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Email Over Everything: Why Your Inbox Matters More Than Your Feed
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20:01
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20:01In this episode I discuss the critical importance of prioritising email communication over social media for business owners. It addresses common reasons why business owners neglect emailing their lists and provides actionable strategies to overcome these barriers. I also outline the benefits of a consistent email strategy and offer tips on how to c…
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Redefining Self Care with Taylor Morrison: Practical Tips for Business Owners
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40:19
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40:19In this podcast episode, we discuss self care beyond conventional methods. Taylor, founder of Inner Workout and author, shares her unique perspective on self care, offering practical advice and revealing how she turned her insights into an accessible app. We delve into the importance of listening to oneself, breaking down self care myths, and integ…
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Crafting a Standout Bio: Your Guide to Getting Noticed
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21:22Discover actionable tips for writing a compelling bio that enhances your business visibility. Learn how to structure your bio effectively and choose impactful words with our free downloadable checklist. In this episode, I delve into the essential steps for writing a compelling bio that captures attention and enhances your visibility. Building on th…
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