Best Maximizeyourinfluence Podcasts (2025)

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Episode 566 - Elicitation – The Art of Fishing For Information 21:00

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6d ago21:00

21:00

In this episode, Kurt discusses the concept of elicitation, also known as the art of subtly extracting information without the other person realizing it. This technique is valuable in fields such as sales, negotiation, and leadership, as it helps gather crucial information to address people's needs effectively. Why Emotional Intelligence Is Importa…

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Episode 565 - Resistant Free Selling - Greasing The Squeaky Wheels Of Your Close 21:10

13d ago21:10

21:10

In this episode Kurt discusses strategies for effective and seamless sales closing. He emphasizes the importance of creating a resistant-free environment by focusing on the needs and pains of prospects rather than prioritizing the sales agenda. Kurt introduces the concept of "greasing the squeaky wheels," which entails listening more, personalizing…

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Episode 564 - Contagious Charisma: Do You Captivate or Cripple with Your Energy? 20:50

20d ago20:50

20:50

In this episode Kurt discusses the significant impact that personal energy has on influencing and motivating others. He explores how positive or negative energy can affect interactions, whether in one-on-one situations or within a group setting. Emotional expressions shape how help is received in the workplace He also shares insights on fostering a…

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Episode 563 - Adapting To The New World Of Persuasion And Sales - New Research 20:51

27d ago20:51

20:51

In this episode Kurt explores the evolving landscape of persuasion, sales, and influence. Kurt discusses contemporary trends, crucial sales statistics, and key tactics to adapt to these changes effectively. Topics include the importance of personalizing interactions, the impact of social selling, and the necessity of persistence in sales follow-ups…

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Episode 562 - Bragging Or Credibility – The Art Of Self Promotion 20:53

1M ago20:53

20:53

In this episode Kurt addresses how to effectively promote oneself without coming across as bragging. Mortensen explores the fine line between building credibility and being perceived as boastful, especially in professional settings like networking events. He provides insights on the importance of having others vouch for you to build credibility, in…

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Episode 561 - The 95% of Persuasion - What’s Your Focus? 20:51

1M ago20:51

20:51

This episode focuses on the concept that up to 95% of persuasion involves subconscious triggers, while most persuaders focus only on the 5% of logical reasoning. Kurt emphasizes the importance of understanding and leveraging these subconscious signals to maximize influence. He discusses various examples and strategies, such as the impact of scent o…

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Episode 560 - The Psychology of Yes/No - FITD vs DITF 20:23

2M ago20:23

20:23

In this episode In this episode Kurt delves into the nuanced strategies of persuasion and negotiation, exploring when to seek a "yes," a "no," or even a strategic "yo." He discusses the psychology behind these responses and the importance of asking questions to influence outcomes effectively. 3 Cognitive Shortcuts Exploited by Marketers Kurt also s…

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Episode 559 - How To Turn Fear Into Excitement Into Influence 20:54

2M ago20:54

20:54

This episode discusses how to transform fear into excitement to enhance personal and professional influence. He explores the common fears related to public speaking and decision-making, providing techniques to reframe fear as excitement, such as focusing on the message, visualizing success, and using deep breathing. What Is Performance Anxiety? 10 …

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Episode 558 - The Power of Clickbait, Intrigue And Curiosity In Influence 20:43

2M ago20:43

20:43

In this all-new episode Kurt discusses the psychological appeal and effectiveness of clickbait. He explains how curiosity, FOMO, and emotional triggers drive people to click on intriguing headlines. Kurt also shares tips on using these principles ethically in persuasion, sales, and presentations to engage and influence audiences. The Benefits of Ov…

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Episode 557 - The Halo vs Horn effect, What’s Your First impression? 20:26

2M ago20:26

20:26

This episode delves into the psychology of first impressions, focusing on the halo and horn effects. The halo effect is when one positive trait of a person influences our perception of their other qualities, while the horn effect is when one negative trait does the same negatively. Kurt discusses how these cognitive biases impact persuasion and inf…

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Episode 556 - Why Being Authentic, Genuine, And Authentic Builds Trust 20:52

3M ago20:52

20:52

This episode explores the importance of being authentic and genuine to build trust. Kurt discusses the historical origins of the word "sincere" and its significance in modern persuasion. He highlights the necessity of adapting persuasion strategies to individual preferences and cultural differences, emphasizing the shift from the golden rule to the…

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Episode 555 - Boil The Frog: How To Change That Stubborn Mind And Close-Minded Person 20:48

3M ago20:48

20:48

In this episode Kurt explores effective methods for influencing and persuading stubborn individuals. He delves into the Boomerang effect, the importance of patience, and techniques like foot-in-the-door to gradually change minds. Sleepless and selfish: Lack of sleep makes us less generous The episode also touches on the significance of sleep on soc…

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Episode 554 - The Images, Symbols, And Gestures That Trigger Distrust 20:40

3M ago20:40

20:40

In this episode, the focus is on subconscious triggers and how symbols, images, and gestures can influence feelings and behaviors. Kurt discusses how different gestures and symbols can have varied meanings across cultures, like the thumbs up or the okay sign, and their potential impacts. The episode also explores a case study involving Delta Airlin…

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Episode 553 - Color Psychology And How It Triggers Emotions And Persuasion 20:53

3M ago20:53

20:53

In this episode Kurt Mortensen delves into the world of color psychology and its impact on emotions and persuasion. He explores how different colors can trigger subconscious feelings and influence behaviors, both positively and negatively. The discussion includes practical examples such as how color affects appetite, the perception of products, and…

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Episode 552 - How Music And Sounds Trigger Feelings And Can Enhance Influence 21:36

3M ago21:36

21:36

This episode discusses the power of music and sound in persuasion and influencing emotions. Kurt explores how different types of music can trigger specific emotional responses and affect behaviors, such as enhancing shopping experiences, reducing stress, and increasing productivity. 5 Ways to Make Sweet Music for Your Business The Monkey Business I…

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Episode 551 - How To Handle The Heckler, Jerk, Or Critic 21:50

4M ago21:50

21:50

In this episode, Mortensen discusses strategies to handle hecklers, critics, and disruptive individuals in various settings, from business meetings to public speaking engagements. He emphasizes the importance of maintaining composure, using humor, and understanding the motivations of hecklers to effectively manage disruptions. Being a selfish jerk …

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Episode 550 - Feel, Act, And Radiate More Charisma And Confidence 20:57

4M ago20:57

20:57

This episode discusses strategies for building charisma and confidence, particularly in the context of persuasion and public speaking. Kurt provides tips on body language, vocal variety, and mental preparation. He also emphasizes the importance of self-efficacy, using Albert Bandura’s research to outline methods for boosting confidence. Additional …

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Episode 549 - The Fake No - That Knee Jerk Reaction 19:49

4M ago19:49

19:49

This episode delves into the concept of the "fake no" and knee-jerk reactions. Mortensen explores how subconscious triggers can lead to unwarranted objections and resistance from prospects. He uses various anecdotes, including a wedding reception at a funeral home and a study on desk organization, to illustrate how perceptions and subconscious trig…

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Episode 548 - Double Down On Dissonance 20:39

4M ago20:39

20:39

This episode explores the Law of Dissonance, a key strategy in persuasion that helps individuals convince themselves. Kurt introduces the concept by explaining cognitive dissonance, a psychological conflict between beliefs and actions that causes discomfort and leads individuals to change their attitudes or behaviors. Immortality in the afterlife a…

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Episode 547 - How Humor Deflects Objections and Increases Influence 20:59

5M ago20:59

20:59

In this episode Kurt discusses the impact of humor on persuasion, motivation, and influence. He explains how humor can build rapport, capture attention, and create positive emotional connections. Kurt also talks about the benefits of using humor in the workplace, including increased creativity, job satisfaction, and team performance. He shares tips…

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Episode 546 - How To Turn A Foe Into A Friend, That Cold Shoulder Into An Instant Connection 20:21

5M ago20:21

20:21

In this episode, Kurt Mortensen delves into the intricacies of motivation, brain function, and making buying decisions. Key topics include goal setting, minimizing risk, maximizing reward, and effective follow-up strategies in marketing and sales. The episode also covers the latest in psychological science on self-awareness and behavior change. Und…

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Episode 545 - The Buying Decision - How To Reduce Risk Maximize Reward 20:49

5M ago20:49

20:49

This episode delves into strategies for enhancing influence, motivation, and success, featuring elements like goal setting and mindfulness. Kurt Mortensen shares personal anecdotes, such as a dentist's poor follow-up, to highlight the importance of persistence. He discusses human motivation, emphasizing the balance between minimizing risk and maxim…

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Episode 544 - Guaranteed Goals - The Science Of Maximum Success 20:42

5M ago20:42

20:42

This episode explores the science behind effective goal setting and achieving maximum success. Kurt discusses common pitfalls like failing to set goals correctly and pre-excusing failure. He highlights the importance of mindset, motivation, and self-persuasion in maintaining goal pursuit. The podcast also covers practical steps for setting and achi…

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Episode 543 - How To Read Thoughts And Minds - How Does Cold Reading Work 21:09

6M ago21:09

21:09

This episode explores techniques to understand and influence people by decoding their thoughts, emotions, and behaviors. Kurt Mortensen delves into methods like hot and cold reading used by psychics, explaining how these techniques can be applied in everyday persuasion. Going up against a rival makes us take more risks This episode also covers vari…

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Episode 542 - Learned Optimism vs Learned Helplessness Per Martin Seligman 21:26

6M ago21:26

21:26

In this episode, Kurt delves into the power of mindset and its critical role in success. Starting with insights from his recent four-day event on Millionaire Psychology, Kurt explains the fundamental differences between learned optimism and learned helplessness, concepts introduced by Dr. Martin Seligman. Listeners will learn the significance of ad…