Owning every choice in your business is not for the faint of heart. Each Monday, join Michele Williams, strategic profitability coach for the interior design industry as she interviews guests who are taking control of their business one decision at a time to increase their profits. If you are an entrepreneur who wants to make money while working in your passion, this is the podcast for you.
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Michele Williams | Business Coach | Podcaster |Speaker

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The Hidden Costs of Winging It in Your Design Business
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12:43287: The Hidden Costs of Winging It in Your Design Business In this episode, we unpack the hidden costs of winging it in your design business. Michele shares why flying by the seat of your pants can lead to burnout, missed opportunities, and financial messes. She dives into the power of intentional planning, strategic hiring, and clear marketing—al…
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Profitability of Working with a Family Member
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59:33286: Profitability of Working with a Family Member On today’s episode, we’re joined by Beth Meyer and Abby McLane of Beth Meyer Design, a mother-daughter team specializing in luxury residential interiors. Featured in Southern Home and LUXE, they’ve built a trusted brand through elegant design and smart business growth. We’ll explore how they starte…
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The Top 5 Profit Drains in Your Interior Design Business
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17:10285: The Top 5 Profit Drains in Your Interior Design Business Welcome to the podcast! Today, we’re diving into the five biggest profit drains that can silently sabotage your interior design business. If you’ve ever wondered where your money is going or why your profit margins aren’t where they should be, this episode is for you. Grab a pen and pape…
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284: The Hidden Costs of Employment s Joining me is Jessica Harling, founder of Behind the Design. Jessica is a seasoned expert in employee and process development, specializing in recruitment, training, and change management for design organizations. Her work helps businesses streamline costs, increase productivity, and develop high-performing tea…
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283: Implementing Profit First with Success Welcome to the podcast! Today, we’re talking about Profit First—a powerful money management system that is proven to boost interior design business profit. If you're making money but never seem to keep it, or constantly juggling funds, you're not alone. We’ll show you how Profit First helps you separate m…
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282: Design Mentorship for Beginners Welcome to today's episode. I’m thrilled to have Rebecca Ward with me. Rebecca is an award-winning interior designer based out of Sacramento, California, and she’s truly dedicated to nurturing emerging talent in the design industry. Not only does she host the Design Curious podcast, but she also runs a mentorshi…
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281: Creating an SEO Strategy with Pinterest On the podcast today is Julia Bocchese, an SEO and Pinterest consultant for small businesses in the creative industry. We’re discussing business strategy for interior designers, covering essential strategies for your website, Pinterest direction, and SEO. Julia shares some simple, actionable reminders th…
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280: What Does it Mean to Know Your Numbers I am so excited to have you join us on the podcast today! I’m going to be joined by Courtney Bramlett, who is the director of marketing and operations here at Scarlet Thread Consulting. She also owns her own company, The Good Sower, and today, we’re diving into an incredibly important topic: financial pla…
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279: Good Management Leads to Profitability Joining me on the podcast today is Courtney Bramlett, director of marketing and operations for Scarlet Thread Consulting. We are going to talk about values, how they lead to setting expectations, and having accountability in our firms. It's not every day that we have everything set up so perfectly that ev…
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Creating Productivity in Your Workday
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1:03:49278: Creating Productivity in Your Workday Today, I'm joined by Leslie Shreve, a workload and productivity expert, and the founder of Productive Day. She’s also the author and creator of Taskology, a comprehensive system designed to help manage tasks, time, email, and information. In our conversation, we’ll explore the distinction between organizat…
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277: Demystifying Inventory in Your Business Joining me today is Ciara Stockeland. She is a fractional CFO focusing on inventory-based businesses. She has a podcast called Inventory Genius along with a book by the same name. She also has a new book called Profit Genius that is out soon. Today we're going to demystify inventory. All about inventory,…
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276: Strategy is Key for Longterm Success I am so excited about our podcast today. With me is Courtney Bramlett. She is the director of marketing and operations here at Scarlet Thread Consulting and she's also the owner of her own company, The Good Sower. Courtney and I are going to have an in-depth conversation about strategy, why we need to have …
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275: Cheers to 2024! Every year Ceil DiGuglielmo and I sit down and chat about the prior year. We talk about the books we've read, some of the things that have happened in our lives, and how those experiences have shaped us to be the business owners that we are and that we are becoming. I am excited to, once again, invite you to listen in as Ceil a…
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Business Inspiration for Your Design Firm
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54:00274: Business Inspiration for Your Design Firm Joining me today is Colleen Bennett of CBB design firm and Mimosa Home. Colleen has had a varied career in design working worldwide, and today she's going to share some of her story and how she's created a unique experience for her clients maintaining profitability in the process. Topics Mentioned: Tra…
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273: Construction Management is Profitable Welcome to the podcast! Today, I’m joined by the talented Renee Biery, a luxury interior designer, construction expert, and the host of the Only Girl on the Jobsite podcast. We’re diving into an incredible conversation about expanding your design services to include construction management. Whether you’re …
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Ending the Year Well for Your Design Business
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12:38272: Ending the Year Well for Your Design Business Have you ever wondered how to end the year well? You'll hear us talk about this in multiple places all around, how do we end our year well? In this podcast, we will discuss how to define what ending the year well for you and your company looks like, how to plan in advance, how to be intentional, an…
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Buying a Commercial Space for Your Business
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42:47271: Buying a Commercial Space for Your Business Joining me today on the podcast is Paul Neal. He's a financial strategist and author dedicated to transforming the way entrepreneurs view commercial property. He has a book called Un-Lease Your Business: Unlock Wealth, Autonomy and Control by Buying Your Building and Firing Your Landlord and it is a …
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4 Year-End Steps to Prepare Your Interior Design Business
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17:22270: 4 Year-End Steps to Prepare Your Interior Design Business Join us as we revisit an insightful episode focused on empowering interior designers through creating a strategic business plan. This re-showing of our previous podcast, "Four Year-End Steps to Prepare Your Interior Design Business," is perfect for anyone looking to enhance their busine…
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269: Delegating Begins with Hiring Joining the podcast today is Selina Johnson. Selina is a team operations strategist and go-to expert for reclaiming your time and embracing an enriched, peaceful life. Her mission is to empower CEOs to build efficient teams that don’t rely on them 24/7. We will talk about where delegating really begins and the bes…
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268: Pricing Your Work Without Emotion On today's podcast we're going to hear a pre-recorded podcast that I did with Ceil DiGuglielmo of the podcast "Sew Much More". Ceil interviewed me and spoke with me about the Pricing Without Emotion course that I have been teaching since 2010. I am so excited for you to hear this as we are getting ready to lau…
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267: The Role of Tech in Your Business On the podcast today is Jen McFarland founder of Marit Digital. Jen partners with small businesses and teams as they plan, assess, and improve the digital solutions that help them succeed. She helps with implementing AI to setting up web hosting and digital experience design. Today’s topic is all about tech. T…
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266: The Sales Process Doesn't Have to End Dr. Nadia Brown is the founder of the Doyenne Agency, a global sales and training agency dedicated to educating and equipping women business leaders to pursue their passion, own their power and increase their profits. She is the host of the “Straight Talk About Sales” podcast and is the author of Leading L…
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265: Managing Your Team Effectively Today's podcast is a conversation with Shelly Warren. Shelly is a women's leadership advisor, and she's the host of the “Stacking Your Team” podcast. Her expertise is in helping small business owners develop and nurture a leadership team so that they can take over the day-to-day operations, giving you, the owner,…
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The Role of Storytelling in Your Email Marketing
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53:35264: The Role of Storytelling in Your Email Marketing With me today is Kamala Nair. Kamala is a meticulous copywriter, a brand voice expert, and a published novelist with more than 20 years of professional writing experience. Our focus today will be on email messaging surrounding your conversion and nurture campaigns. Listen in as we talk about the…
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Your Financial Personality Impacts Your Decisions
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38:37263: Your Financial Personality Impacts Your Decisions Joining me today is Gary Arblaster of Arblaster Consulting. Gary is a finance expert, and he is on a journey to help us recognize our mindset around money and communications. He has created an assessment called the 41 Financial Personality Assessment, which is a tool that links personality trai…
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262: Big Thinking Big Results On the podcast today is Andrea Liebross. She's a business and life coach who works with high-achieving women entrepreneurs. She's the host of the podcast “Time to Level Up”, and just published a fantastic book called She Thinks Big. We're going to be talking about intention, integration, priorities, and agency in our b…
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261: Podcasting as a Revenue Stream With me on the podcast today is Traci DeForge. Traci has over three decades of experience in broadcast media, executive management, and consulting for Fortune 500 businesses. She is the founder of Produce Your Podcast, and she's going to be sharing with us today how creating and having your own podcast can lead t…
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260: CFO2GO Success Story With me today is Kate Wood of Worth Preserving. Kate partners with property owners, designers, architects, trades, and others to rescue, rehabilitate, and determine what is worth preserving in historic homes and buildings. Recently, Kate completed my CFO2GO program, and the results that she has had in just a few short mont…
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259: The Power of Feasibility Robyn Thomas is joining us today on the podcast. Robyn has an architecture degree from Auburn, and she has merged that education with her love of design to provide a one-stop architecture offer specializing in design completion and optimization. She calls it the master of done. I love that so much. Today we're going to…
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258: 4 Strategies to Stop Being Underpaid I am so excited to be talking to you today. I'm actually so excited that I didn't wait and get all dolled up to be on the video part of the podcast. I decided in the middle of my work session just to stop and go ahead and share this message. So, I hope you are excited as I am, because we are going to talk a…
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257: Design the Life You Want Nicole Comis is a life and mindset coach, and she's passionate about helping driven professionals achieve their career goals without sacrificing their personal lives. She's certified by the International Coaching Federation and she's also a neurolinguistics programming master coach. Nicole's goal is for those that she …
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256: One Size Does Not Fit All One size does not fit all. Okay, I just said it. I know that's going to be hard for some of you. But in our haste to get things done, to keep moving, to provide a service, often we're looking for that shortcut to success. We're looking to ride the elevator to the top instead of taking the stairs. Today, we will explor…
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255: Ignite Your Passion in Your Business With me on the podcast today is Jacqueline Green of Behind the Design company. Jacqueline is a coach, and she helps people move from a hobby into the business that they want that can be profitable. We're going to have a very robust conversation today on how to identify areas that we're passionate about and …
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254: CFO2GO for Your Business On the podcast today, we're going to consider the work of a CFO or a chief financial officer. Given that most of our businesses are too small to hire this as a full-time position, we've begun to see the rise of fractional offerings in this space. Today, we're going to talk about what a CFO does, and if you need one. To…
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Removing Fear from Video in Your Business
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38:49253: Removing Fear from Video in Your Business Joining me today is Jasmin Bryant with Fear No Video. Jasmin has had a very varied background. She has worked in television, as an actress, and in the news. She is going to share with us today how we can show up on video without fear. One of the things that Jasmin and I are going to focus on is how to …
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The Intersection of your Financial and Strategic Plans
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13:55252: The Intersection of your Financial and Strategic Plans On the podcast today, we're going to be talking about the intersection of your financial plan and your strategic plan. It's not enough to have one or the other. We really need them in combination to make our business as healthy as possible. So, listen in as we talk about that overlap betwe…
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251: Year End Wrap Up Joining me on the podcast today is Ceil DiGuglielmo. You probably recognize Ceil as she has been with me multiple times since 2018. She is the owner of the Curtains and Soft Furnishings Library and the host of the Sew Much More podcast. Every year, Ceil and I get together to talk about what has happened over the last year. We …
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Financials are the Foundation to Work Life Balance
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49:27250: Financials are the Foundation to Work Life Balance Joining me on the podcast today is Val Duvick. She is the owner of Val Marlene Creative. She is a Profit First coach and a business coach for those in creative industries. We're going to have so many awesome things to talk about today including Profit First, what it is like to be a creative, h…
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249: 5 Financial Mistakes Made at Year End On the podcast today, we're going to be talking about the five mistakes that business owners make at the end of the year. I want you to listen in and see if you are finding yourself falling into any of these traps so that you still have time to do something different. Topics Mentioned: Cash flow Budgets De…
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248: All Roads Can Lead to Profit Today, I am excited to offer you a replay of an episode that I did back in 2018 with Mike Michaelowicz. You may know Mike, he is the author of a large number of books from Profit First to Clockwork to Surge, The Toilet Paper Entrepreneur , and The Pumpkin Plan. Mike and I had a really awesome conversation about how…
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Using Debt Strategically in Your Business
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37:53Joining me on the podcast today is Danielle Hendon. She is the owner of Four Corners CFO. Danielle loves to take big business ideas and break them down to support small businesses to reach that next goal, to grow and scale, or to just wrap their arms around their business. We're going to have a really great conversation today focusing on debt, such…
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246: Creating Good Financial Systems Joining me today is Kelcee Sparks with Elite Ops, and we are going to be talking about financials. This is always one of my favorite topics to talk about, and so I'm excited to see and to hear the questions that she has for me. Topics Mentioned: Basic financial concepts Understanding your financials Strategic pl…
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Investing in Yourself to Build Your Business
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50:20245: Investing in Yourself to Build Your Business Joining me on the podcast today is Amanda Scotto, principal designer and owner of AMA Designs and Interiors in New Jersey. Amanda is a client of mine, and she is going to be sharing her journey starting with where she began, some of her early successes and pivots that she's had in her business, and …
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Get Uncomfortable by Choice in Your Design Firm
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57:52244: Get Uncomfortable by Choice in Your Design Firm Joining me on the podcast today are Joann Kandrac and Kelly Kole of Kandrac & Kole Interior Designs based here in the Atlanta area. Kelly and Joann have been together for about 18 years, and they do something every year that has just really been inspiring to me. They go on a mission trip to Guate…
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Dressing With Confidence in Your Business
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48:49242: Dressing With Confidence in Your Business Joining me on the podcast today is Angela Foster. She is a style coach who is going to help us focus on how to be confident in what we're wearing no matter where we're going, and no matter what our sizes. We can all dress to accentuate our best features. Listen in and learn how. Topics Mentioned: Confi…
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241: Creating Space for Your Business to Grow Joining me today is Rasheeda Gray of Gray Space Interiors. Rasheeda started her business 7 years ago as part time and then evolved into full time business ownership. In this episode we will discuss the journey to growing a business and leading a team. Rasheeda shares her lessons learned and you don’t wa…
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Joining me on the podcast today is Kelcee Sparks with Elite Ops. She has been with us on previous podcasts where we are answering the questions that you all have sent in and today, we're focusing on processes. We are going to answer questions on how to get started, how to organize and structure your process, where to put your processes, who will he…
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Creating a Vision for Your Life and Business
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49:59239: Creating a Vision for Your Life and Business With me on the podcast today is Kathy Geffen of Kathy Geffen Designs and Fine Tune Coaching. Kathy has had an amazing 25-year career in corporate America doing all types of organizational management, started a drapery workroom in 2015, and has recently launched Fine Tune Coaching. We’re going to hav…
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238: Diversifying Your Business With us today is Anastasia Harrison of AHD&CO as well as with AHD Trade. Anastasia is a licensed architect and an interior designer with a primary location in New Jersey. Her business has grown and changed since she first started and we're going to be talking about how it has diversified with a trade-only showroom. J…
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