There are tens of thousands of business books published every year, and it's impossible to keep up. You read what you can, we'll share what we can on here, and we'll all get better in the process.
…
continue reading
Mickey Mellen Podcasts
Running a business is daunting. There are too many things to keep track of and everything seems to cost money. So how do you actually grow your company without going crazy or broke? At GreenMellen, we understand the challenges of being business owners. As a digital marketing agency for over a decade, we've got experience helping businesses grow using the latest technology and marketing best practices. The Brighter Web podcast is aimed at sharing practical advice. The show is hosted by GreenM ...
…
continue reading

1
046 - The Art of Gathering by Priya Parker, with Claudia Solares
18:15
18:15
Play later
Play later
Lists
Like
Liked
18:15In this episode, Claudia Solares and I discuss Priya Parker's book "The Art of Gathering". Show notes and more info can be found at: https://stackingknowledge.com/ep046
…
continue reading
Today we discuss "Banana Ball", by Jesse Cole. Show notes and more info can be found at: https://stackingknowledge.com/ep045
…
continue reading

1
044 - The Coaching Habit by Michael Stanier, with Peter Shepherd
23:10
23:10
Play later
Play later
Lists
Like
Liked
23:10Peter Shepherd joined me to discuss Michael Stanier's book "The Coaching Habit". Show notes and more info can be found at: https://stackingknowledge.com/ep044
…
continue reading
Matthew Dicks joined me to discuss his book "Storyworthy". Show notes and more info can be found at: https://stackingknowledge.com/ep043
…
continue reading

1
042 - The Power of Habit, with Andrew McEntyre
19:58
19:58
Play later
Play later
Lists
Like
Liked
19:58Andrew McEntyre joined me to discuss Charles Duhigg's book "The Power of Habit". Show notes and more info can be found at: https://stackingknowledge.com/ep042
…
continue reading

1
041 - The Great Game of Business, with Marie Davis
22:04
22:04
Play later
Play later
Lists
Like
Liked
22:04Marie Davis joined me to discuss Jack Stack's classic book "The Great Game of Business". Show notes and more info can be found at: https://stackingknowledge.com/ep041
…
continue reading

1
040 - The Four Conversations, with Blair Enns
27:54
27:54
Play later
Play later
Lists
Like
Liked
27:54Blair Enns joined me to discuss his latest book "The Four Conversations". Show notes and more info can be found at: https://stackingknowledge.com/ep040
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep039
…
continue reading
In this episode, our guest Sanjay Parekh discusses the importance of privacy and security in our digital lives. We discuss the balance between convenience and security, the necessity of using strong passwords and unique email addresses, and the tools available to enhance online safety, including password managers and two-factor authentication. Sanj…
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep038
…
continue reading

1
Ranking the Top 30 Web Technology Innovations of All Time
48:06
48:06
Play later
Play later
Lists
Like
Liked
48:06What are the most impactful web technologies of all time? We were inspired by another podcast to create our very own unscientific list. What tech made the cut? Show Notes Original Hard Fork podcast episode Our Top 30 Technologies List HTML (1993) Google (1998) AOL (& AIM) (early 90’s) iPhone (2007) WordPress (2003) Wikipedia (2001) Cable modems (la…
…
continue reading

1
Predicting 10 Big Technology Trends For 2025
24:13
24:13
Play later
Play later
Lists
Like
Liked
24:13It’s 2025! At the end of 2024, we recorded our reactions to an article predicting some of the biggest trends and ideas for the new year. Which of these will come true and which will flop? Only time will tell. Original article from LinkedIn: 25 Big Ideas that will change our world in 2025 Here are the items from the list that we discussed in depth: …
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep037
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep036
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep035
…
continue reading
In this episode of the Brighter Web Podcast, we talk to Laura Beth Daws about the critical role of communication in team building. They explore the challenges of hybrid work environments, the importance of self-awareness, and the need for psychological safety within teams. Laura emphasizes that effective communication is not just about conveying me…
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep034
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep033
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep032
…
continue reading

1
Diversity in Marketing with Daniela Cintron
20:47
20:47
Play later
Play later
Lists
Like
Liked
20:47Diversity is an often discussed but just as frequently misunderstood topic—including in marketing. What does being inclusive in digital marketing mean, and why is it important? We invited a marketer with experience dealing with these questions to join us on the podcast. Let’s learn from Daniela Cintron how we can all be more diverse in our represen…
…
continue reading

1
031 - The Ideal Team Player, by Patrick Lencioni
29:57
29:57
Play later
Play later
Lists
Like
Liked
29:57Show notes and more info can be found at: https://stackingknowledge.com/ep031
…
continue reading

1
030 - Getting Things Done, by David Allen
21:00
21:00
Play later
Play later
Lists
Like
Liked
21:00Show notes and more info can be found at: https://stackingknowledge.com/ep030
…
continue reading
YouTube is the second-largest search engine online and the largest video platform. Video is becoming an increasingly powerful way to reach people online; however, producing and sharing meaningful video content is a challenge. In this episode, we talk to video production professional Kendrich Disch about the basics of growing your following on YouTu…
…
continue reading

1
029 - The Expectation Effect, by David Robson
15:48
15:48
Play later
Play later
Lists
Like
Liked
15:48Show notes and more info can be found at: https://stackingknowledge.com/ep029
…
continue reading
Every small business owner understands that social media is meant to be part of your online presence. But which platforms should you be active on? How often should you post? What’s the goal with social media? Do you need to pay for ads? Liz Bachmann manages organic social media and more for small businesses and joins us on the podcast to answer the…
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep028
…
continue reading
Over 40% of websites are built using WordPress—the popular open-sourced content management system. But do you need to be a web developer to build an effective website using WordPress. To break this down, we invited our friend and WordPress web creator, April Wier, to the podcast. Links WordPress CMS April Wier’s website April on Facebook Sugar Five…
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep027/
…
continue reading

1
026 - The War of Art, by Steven Pressfield
21:42
21:42
Play later
Play later
Lists
Like
Liked
21:42Show notes and more info can be found at: https://stackingknowledge.com/ep026/
…
continue reading
Communicating clearly is a cornerstone of effective marketing. But how do you maintain a consistent message across various digital platforms? It begins with great marketing copywriting. To unpack this underappreciated art, we invited freelance copywriter Jessica Fralin on the podcast. Links Jessica’s website Sparked studio Jessica on Instagram Jess…
…
continue reading

1
025 - The Great Team Turnaround, by Jeff Hilimire
21:26
21:26
Play later
Play later
Lists
Like
Liked
21:26Show notes and more info can be found at: https://stackingknowledge.com/ep025/
…
continue reading
Despite what you might think, effective digital marketing isn’t free. It takes time and knowledge, and it can often require paid advertising to reach new audiences. The digital ad landscape can be overwhelming, so we invited our friend Mike Scott from Manticore Marketing to walk us through how any small business can get started with ads. Links Mant…
…
continue reading

1
024 - Inspired Every Day, by Kevin Paul Scott
23:14
23:14
Play later
Play later
Lists
Like
Liked
23:14Show notes and more info can be found at: https://stackingknowledge.com/ep024/
…
continue reading
Your company’s brand is built on how you’re perceived by the general public. Therefore, managing your reputation among consumers using public relations is a valuable practice in branding. Cindy Miller is a PR expert with years of experience and the CEO of Cindy Miller Communications. She spoke with Mickey about the value of public relations and how…
…
continue reading

1
023 - Digital Body Language, by Erica Dhawan
21:46
21:46
Play later
Play later
Lists
Like
Liked
21:46Show notes and more info can be found at: https://stackingknowledge.com/ep023/
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep022/
…
continue reading
Show notes and more info can be found at: https://stackingknowledge.com/ep021/
…
continue reading
Even if it’s not in your job title or description, you’re likely somewhat familiar with project management. However, it’s not a responsibility everyone fully understands or embraces. This makes project management one of the most underrated and underappreciated parts of business and marketing. We invited GreenMellen’s project manager, Brooke Desmond…
…
continue reading