Kris Keefer puts bikes, gear, accessories, hard parts... you name it, through the paces to bring you the straight verdict.
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Mountain Tested Gear Podcasts
Welcome to the Mountain Dude Podcast, brought to you by Initial Ascent – where we share stories of grit, determination, and the relentless pursuit of growth. This is a space where backcountry hunting meets the deeper lessons of life – success born from struggle, and the art of carrying heavy loads more comfortably, both physically and metaphorically, through faith and perseverance.
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Step inside the mind of a retail and wholesale veteran who’s spent four decades turning struggling businesses into profit powerhouses. Pete Primeau doesn’t just talk theory – he delivers battle-tested strategies from the trenches of the furniture and mattress industry that translate into explosive growth for ANY business. What You’ll Discover: • Advanced sales psychology and customer conversion techniques refined through $millions in transactions • Marketing strategies that work in today’s h ...
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Welcome to the CASTELLI podcast, your exclusive access to the iconic brand that has revolutionized how pro-riders dress and pushed the boundaries of cycling clothing performance for decades. This is the pod you never knew you needed, whether you're a roadie, triathlete, mountain biker, graveler, track rider, or someone who simply loves commuting on your city bike. In each episode, we are joined by people from the world of cycling to learn the best practices for peak performance, how to dress ...
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The Whiteout Ski Podcast – The Best Ski Podcast for Skiers Everywhere If you’re looking for the best ski podcast to keep you connected with the mountains year-round, look no further than The Whiteout Ski Podcast. Hosted by ski and mountain experts Dom Killinger, Publisher of InTheSnow Magazine, and Rob Stewart, Ski Journalist and PR Specialist at Ski Press, this podcast has become a go-to listen for skiers worldwide. Recognised for its quality and influence, The Whiteout Ski Podcast has been ...
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Sponsored by Pandora’s European Motorsports in Chattanooga, TN, "Throttle Stop" is the go to for tips and stories on two wheels. Hosted by Matt, Justin, and Jeff, “Throttle Stop” dives deep into everything that makes riding great. These guys aren’t just reading specs off a sheet; they’re real riders who live and breathe motorcycles. Whether they’re breaking down the latest Ducati that’s got everyone buzzing, or talking about the precision of a BMW, you can tell they’ve been there, done that, ...
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Show #452 - Recently Tested Parts (Gear, Hard Parts, Fuel, Bikes)
1:24:48
1:24:48
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1:24:48In this show Keefer walks you through Alpinestars Tech Air Bag chest protector, VPT4 issues, Yoshimura/Akrapovic mufflers, YZ250F mods and a lot more in this smorgasbord of things that Keefer has tested.
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Behind the Man: The Life, Faith, and Grit of Joe Elliston
1:43:38
1:43:38
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1:43:38Got questions? Send us a text! In this episode of the Mountain Dude Podcast, we sit down with Joe Elliston, Co-Founder of Initial Ascent, for a deep dive into the man behind the brand. From his childhood adventures and early hunting roots to the lessons learned through leadership, loss, and faith—Joe opens up in a raw, heartfelt conversation that g…
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The 2026 Triumph TF 450-X does have some small updates so in this episode we go over those changes as well as talk about where this bike shines and where it needs some help. With one of the best chassis in class, this British machine could be a weapon for someone looking to have a manageable 450 power with comfort to boot! Learn more about the 2026…
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Turn Success Into Significance with Jimmy Hurtado: Episode 249
55:52
55:52
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55:52In this episode, we sit down with Jimmy Hurtado — Founder and President of Returning Smiles, a nonprofit devoted to bringing hope, food, faith, and essential resources to children and families in need both locally and in Ecuador. With 19 years of leadership experience at Sweet Dreams Furniture & Mattress, Jimmy has built a reputation as a purpose-d…
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E75 - Skiing in Alberta Bonus Episode - PLUS - Ski News from around the world and Where is Best to Ski Snow?
36:14
36:14
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36:14Drop us a message with any questions you may have :) Skiing Alberta with Ski Independence In this episode, we’re joined by Karen and Ross, two true experts on skiing in Alberta, from our headline sponsors, Ski Independence. Together, we explore why Alberta is a must-visit destination for ski lovers and families alike. Key Highlights: Getting to Alb…
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PAUL MAGNIER, Part 2 | Inside the Flamme Rouge, Sprint Craft, Marginal Gains & Pro Workwear
44:29
44:29
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44:29In part two of our conversation with French powerhouse Paul Magnier of Soudal–Quick-Step — one of the brightest young stars in professional cycling — we dive deep into the art of sprinting. Paul pulls back the curtain on the final 1,000 meters: how to read chaos, trust the lead-out, and time the winning move. We dig into aero gains — from wind-tunn…
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Building Argali Outdoors: Brad Brooks on Hunting & Gear Innovation
1:10:49
1:10:49
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1:10:49Got questions? Send us a text! In this episode of the Mountain Dude Podcast, we sit down with Brad Brooks, CEO and Founder of Argali Outdoors, to talk about building one of the most trusted backcountry hunting brands in the West. Brad shares the story behind Argali’s mission to create lightweight, durable gear for serious hunters, his roots in the …
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Show #455 - Honda CRF450R Dream Build and Endurocross Talk w/Cody Webb
1:31:06
1:31:06
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1:31:06In this mash up show we discuss our latest Honda CRF450R build with Eddie Laret and also get Cody Webb on the phone to talk about his Endurocross series as well as his Yamaha YZ250F big bore race machine
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E74 - Ski Alberta | Where's Best to Ski Now | Ellis Brigham Buyers Guide | Best Family Skiing in Austria
58:19
58:19
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58:19Drop us a message with any questions you may have :) 🎙️ In Partnership With Ski Independence — Crafting unforgettable, tailor-made ski holidays to top ski resorts like Whistler, Val d’Isère, the Dolomites and beyond. 👉 ski-i.com 🎥 Interview: Ski Independence Dom and Rob chat with Karen and Ross about skiing in Alberta, Canada. 📰 Ski News Verbier Op…
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PAUL MAGNIER, Part 1 | The Rise of the French Powerhouse
50:26
50:26
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50:26Strap in — because today’s episode is an absolute sprint-finish thriller! We’re joined by one of the most exciting young riders in world cycling: Paul Magnier of Soudal–Quick-Step — a 21-year-old French powerhouse already rewriting what’s possible in the pro peloton. In just two seasons, Magnier has exploded to the top tier of world cycling with 24…
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Dirt Roads, Discipline, and the Drive to Be Better: Dennis Stokes
1:24:44
1:24:44
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1:24:44Got questions? Send us a text! This episode pulls back the curtain on Dennis Stokes, co-founder of Initial Ascent, in a way you’ve never heard before. It’s not about how the company started (you can find that story elsewhere). This is about Dennis, himself, his upbringing, battles with pride, lessons learned through failure, and the relentless mind…
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In this episode, Pete teams up once again with veteran podcast producer Chris Stone to dive into another round of real, unfiltered questions from the mattress and furniture retail world. Backed by over four decades of industry experience, Pete shares straightforward, experience-driven advice for retailers navigating slow sales, personal pressures, …
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Show #454 - 2026 TM300 Fi First Impression and Dubya USA World Vet Recap
1:13:59
1:13:59
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1:13:59Keefer and fam sit down to talk about the Dubya USA World Vet race at Glen Helen as well as some TM 300 four stroke talk. Learn about the other Italian brand and what a 300 sized four stroke is like to ride. Get all the details of the TM and some race talk all in one show!
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When the Shot Doesn’t Hit… What Hunting Teaches You - Chris Young
1:11:43
1:11:43
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1:11:43Got questions? Send us a text! In this episode of the Mountain Dude Podcast, Chris Young sits down to recap his 2025 early season — chasing antelope across Idaho’s high desert, learning through missed shots, and staying grounded through it all. From spot-and-stalk bowhunting challenges to lessons in faith, family, and perseverance, Chris dives deep…
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Show #453 - Triumph TF-450 Vs. Yamaha YZ450F and Endurocross Talk
1:26:56
1:26:56
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1:26:56We went racing with two bikes to do a little comparison to see which modified version of each bike was better. We will dive into the Triumph and Yamaha 450s to let you know which one could be right for you. We then make a call to Max Gerston to talk a little Endurocross. Is the series getting better? What size bike is the best for this discipline a…
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Reflections From The Mountain Top with Brent Batterman: Episode 247
1:03:41
1:03:41
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1:03:41In this episode, we’re excited to welcome Brent Batterman, a veteran of the mattress industry with over two decades of experience. Brent has played a pivotal role in revolutionizing sales strategies and launching new products across the industry. He’s widely respected for his leadership in training high-performing sales teams and for introducing th…
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S5 E73 - The Best Places to Ski this Winter | Where's the Best Snow right now | 2025 Gear Buyers Guide
35:09
35:09
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35:09Drop us a message with any questions you may have :) 🎙️ The White Out Podcast - In association with Ski Independence In this episode of The White Out Podcast, Dom from InTheSnow and Rob from Ski Press are back together for another jam-packed roundup of all things skiing — from awards nights and snow shows to fresh powder and gear you’ll want this w…
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When God Sends You an Elk Tag | Chris Young x Revol Entertainment
1:05:10
1:05:10
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1:05:10Got questions? Send us a text! In this powerful episode of the Mountain Dude Podcast, we sit down with Chris Young to hear the full story behind his new elk hunting film Late Season Legacy, filmed by Clint Easley of Revol Entertainment and premiering on the Vortex Nation YouTube Channel. What started as a dream tag for a once-in-a-lifetime Idaho el…
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Educate & Elevate - Karen Converse: Episode 246
1:00:44
1:00:44
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1:00:44In this episode, we explore the intricacies of more effective customer engagement with the seasoned Karen Converse. With over 20 years of experience in sales, marketing, training, and business management within the retail sector, Karen brings a wealth of expertise to the discussion. As an independent representative, she offers invaluable insights i…
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From Elk Hunts to Angry Dick Leather | The Bettencourt Family Behind Steep Kuntry Outdoors
1:07:38
1:07:38
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1:07:38Got questions? Send us a text! In this episode of the Mountain Dude Podcast, we sit down with Richard Bettencourt and his dad Dick Bettencourt of Steep Kuntry Outdoors — a father-and-son elk hunting duo who represent what hunting is really about: grit, family, and perseverance. From their first archery bull to building Steep Kuntry into a respected…
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Show #451 - Building The Ultimate Triumph TF450-RC Edition
1:08:57
1:08:57
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1:08:57We go over our latest build and this time it's the 2025 Triumph TF450-RC Edition. Let us walk you through what you can do to your Triumph as well as what other parts of the bike you should watch out for. We will give you insight on ECU mods, chassis mods, suspension help, plus the usual extra credit that only comes from this show!…
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Different Gear, Still Speeding! - Chris Taheny: Episode 245
1:01:41
1:01:41
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1:01:41In this episode, we’re joined by Chris Taheny, Vice President of National Accounts and Business Development at Cariloha Inc. — a seasoned sales executive with over fourteen years of experience in the mattress industry. Chris is a record-setting force of nature, known not only for his deep industry expertise but also for his ability to harness socia…
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Thriving in the Mountains Past 60. | Jim Naccarato’s Story
1:04:21
1:04:21
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1:04:21Got questions? Send us a text! In this episode of The Mountain Dude Podcast, we sit down with Jim Naccarato, founder of Iron Mountain Skull Hangers. From backcountry elk hunts to building some of the most trusted European mount hangers in the industry, Jim shares his story of grit, determination, and craftsmanship. We dive into unforgettable elk hu…
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DAVIDE “Brama” BRAMATI | Inside the Team Car + Win 2026 Flanders Tickets!
47:06
47:06
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47:06🎁 Ever dreamed of watching the Tour of Flanders up close? Here’s your chance! Simply comment on this episode (on Spotify or YouTube) with your favorite team Quick-Step rider or race moment from the past 23 years (2003–2025). See details below. EPISODE DETAILS Have you ever wondered what life is really like for a directeur sportif? Here’s your chanc…
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Show #450 - 2026 Triumph TF450-C (Off-Road) First Impression w/ Randy Richardson
1:11:31
1:11:31
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S5 E72 - The Snow Show London, Where to Ski Right Now, This Season’s Gear Picks & Winter 2025 Our Destinations
37:11
37:11
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37:11
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In this episode, Pete reconnects with renowned podcast producer Chris Stone to tackle raw, unfiltered questions straight from the mattress and furniture retail world. Drawing on more than 40 years of industry wisdom, Pete offers honest, experience-backed advice for retailers facing the pressures of underperforming stores, personal commitments, and …
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Behind the Lens with Clint Easley (Filmmaking, Storytelling & Real Backcountry Grit)
1:21:03
1:21:03
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1:21:03Got questions? Send us a text! In this episode, we sit down with Clint Easley, filmmaker, hunter, and founder of Revol Entertainment, to uncover what really goes into crafting powerful hunting films in the backcountry. From wedding shoots to wild terrain, Clint shares the highs, lows, and behind-the-scenes chaos of filming in unforgiving environmen…
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Show #449 - 2026 Kawasaki KX250 Talk/Tips/Tricks
45:24
45:24
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45:24Kris and Aden Keefer walk you through the 2026 KX250 and what this bike is all about. No changes in 2026 means updated settings, mods and even some things to look out for when it comes to the green machine. Is this viable option if you're in the market for a new 250 four stroke? Listen here and find out!…
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In this episode, Pete teams up once again with top podcast producer Chris Stone to answer real, unfiltered questions from the mattress and furniture retail community. Pete shares candid advice rooted in over four decades of industry experience. He speaks directly to retailers trying to balance underperforming stores with personal commitments—and th…
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Become a Better Shooter: Rodger Holscher
1:17:34
1:17:34
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1:17:34Got questions? Send us a text! Last week's episode's audio was the story part, btw. We apologize. In this episode of the Mountain Dude Podcast, we sit down with Rodger Holscher—law enforcement officer, lifelong hunter, and one of the most dialed riflemen you'll ever meet. From growing up on a California cattle ranch to navigating high-stakes situat…
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Show #448 - 2026 Yamaha YZ450F Review/Test
1:31:27
1:31:27
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1:31:27What is its like to ride Yamaha's updated 2026 YZ450F? Let Keefer and company walk you through each change and how those changes are felt on the track. Is the updated chassis and engine that much better where it could sway you to purchase one? Learn about where the new bLU cRU is better and if there is anything that Yamaha went backwards on. Plus, …
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Sales Differentiation & The First Meeting Differentiator - Lee Salz: Episode 242
57:16
57:16
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57:16In this episode, we’re joined by Lee B. Salz, a leading Sales Differentiation Strategist and bestselling author, known for transforming salespeople into high-performing sales forces. As the founder of Sales Architects, Lee helps companies stand out in competitive markets through tailored sales consulting, coaching, and custom sales playbook develop…
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Elk at 12 Yards, Bears in the Dark & No Spoon for 3 Days with Rodger Holscher
1:13:27
1:13:27
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1:13:27Got questions? Send us a text! Rodger Holscher is back in the studio—and this time, it’s not just tactics and gear talk. This is full-on story mode. From nearly bonking out after three days without a spoon to punching his tag on a bull at 12 yards, Rodger walks us through some of his most unforgettable backcountry hunts with Chris and the crew. Whe…
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Show #447 - 2026 Honda CRF450R Review
1:25:49
1:25:49
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1:25:49Keefer brings in Eddie Laret to discuss the unchanged Honda CRF450R for 2026. Even though Honda didn't change a thing to the CRF450R there is still plenty to discuss like mods that work, settings, who this machine could be best for as well as some downfalls that you might find with the 2026 Ride Red machine.…
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Success Leaves Clues - My Story - Fawad Zavary: Episode 241
58:52
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58:52In this episode, we sit down with Fawad Zavary, a 26-year veteran of the furniture industry and a driving force behind Exclusive Furniture’s continued success. Known for his relentless pursuit of excellence and innovation, Fawad shares insights into what it takes to create a standout customer experience in today’s competitive market. As both a resp…
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Why Most Hunters Quit Early (And How to Push Through): Chris Young
43:56
43:56
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43:56Got questions? Send us a text! Welcome back to the Mountain Dude Podcast by Initial Ascent. In this solo episode, host Chris Young dives deep into the one factor that separates successful hunters from those who come home empty-handed: mental toughness. From chasing bugles deep in September elk country to grinding through long solo hunts, Chris shar…
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Polartec® AirCore™ | Inside the Future of Breathable, Sustainable Cycling Performance Gear
54:12
54:12
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54:12Discover Polartec® AirCore™ — the revolutionary fabric that’s lightweight, breathable, PFAS-free, and made from recycled materials, designed to keep you dry from the inside out. Watch interview on YouTube: https://youtu.be/-EFOAr534V4 As the industry’s first advanced air-permeable laminate, AirCore™ combines stretch, windproofing, and water repelle…
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No changes made to the Honda CRF250 in 2026 but we do have a lot of info to break down about the red machine. Learn about the Honda's strengths and weaknesses as well as what mods work best and we even cover some set up tips too help you get dialed in with your new CRF250R.
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Win The Weekend With Pete & Friends Live! : EP 240
58:19
58:19
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58:19What if the mattress industry's top minds solved your biggest challenge this Friday? 'Win The Weekend With Pete & Friends: Live!' is where mattress moguls reveal their playbook, troubleshoot obstacles, and celebrate victories—all in real-time. Every Friday at 1PM EST, this exclusive mastermind transforms industry rivals into collaborators. Not just…
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Training, Faith & 40+ Packouts a Year: "Hollywood" Dave Beronio
1:04:28
1:04:28
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1:04:28Got questions? Send us a text! In this episode, we sit down with “Hollywood” Dave Beronio, elite athlete, guide, packout machine, and wedding officiant with over 1,500 ceremonies under his belt. From the ski slopes of Lake Tahoe to hauling 50 animals a year off Utah’s peaks, Dave’s story is one of relentless drive and intentional living. He opens u…
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Show #445 - How To Obtain And Keep A Sponsorship
1:28:05
1:28:05
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1:28:05In today's world where budgets are getting tighter and cost of living/racing is going up, how can a journeyman racer/family get sponsored to help offset costs? How can you, the racer, help the company that is sponsoring you? What can you do to obtain and then keep said sponsorship? We sit down with Kenny Day (Fox Racing) as well as Andy White (FXR …
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A Grand Bedding Story - Scott Grand: Episode 239
58:30
58:30
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58:30In this episode, we sit down with Scott Grand, Owner of Grand Bedding in Baton Rouge, Louisiana — a family-owned company with an impressive legacy of over 105 years in the mattress-making industry. Founded in 1920 by his great grandfather, Grand Bedding has remained a cornerstone of craftsmanship and innovation for four generations. With more than …
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The E-scouting Guru and the Secrets to Elk Hunting Success: Mark Livesay
1:18:32
1:18:32
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1:18:32Got questions? Send us a text! On this episode of the Mountain Dude Podcast, we’re joined by none other than Mark Livesay—the E-Scouting Master behind TreeLine Academy and one of the most respected educators in the elk hunting world. Mark has spent decades refining his system for digital scouting elk hunting areas and has taught thousands of hunter…
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Show #444 - 2025 KTM 300 XC Talk W/Jamie Ellis
48:47
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48:47Got a chance to go test a 2025 KTM 300 XC up in the hills of the high desert so I decided to make a show about it since I liked it so much. After that decision, I decided to grab Jamie Ellis from Twisted Development to talk about some of his magical ECU mapping he does to the stock KTM 300XC. Get the scoop on KTM's best off-road two stroke right he…
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Mattress Industry Challenges, Trends, and Insider Tips for Store Owners - ASK PETE: Episode 238
1:04:08
1:04:08
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1:04:08The tables are turned as Pete takes the hot seat and answers burning questions from listeners and live chat participants, with Producer Chris Stone stepping in as the host. This episode is packed with industry wisdom, lively audience engagement, and candid stories from Pete's decades-long journey in the mattress world. Get ready for a masterclass i…
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Elk Calling Tactics, Hunting Lessons, and Real-life Challenges: Cody McCarthy
1:17:04
1:17:04
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1:17:04Got questions? Send us a text! In this episode of The Mountain Dude Podcast, we sit down with Cody McCarthy—elk caller, Slayer Calls pro, and man of faith—to hear his incredible journey from killing his first bull at 12 years old to becoming one of the most respected voices in the elk hunting world. Cody shares raw, emotional stories from his early…
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Keefer goes over the 2026 KX450 and why this bike may be best for you. With deals going on at your local Kawasaki dealer, this KX450 may be the right fit. Listen as KK goes over the engine delivery, any misnomers that you may have heard about the KX450, how the chassis can help you corner better as well as reliability talk. Get the straight scoop o…
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Self-Care, Failure, and Winning Retail Strategies! Ask Pete: Episode 237
1:03:02
1:03:02
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1:03:02Pete hands the hosting reins over to his producer, Chris Stone, who fields a variety of questions from both live viewers and dedicated listeners who wrote in ahead of time. Whether you’re a business owner, sales professional, or just looking for a boost in positivity, Pete shares real-life lessons from his decades in sales and retail—including how …
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Q&A | Beat the Summer Heat: Smart Nutrition for Hot Weather Riding with Dani Hofstetter
53:25
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53:25Riding in the summer heat can turn a dream ride into a survival mission if you don’t fuel and hydrate correctly. In this episode, we're joined by returning guest and sports performance nutritionist, Dani Hofstetter, to break down how to fuel and hydrate smarter for hot weather training and racing. From carb absorption to sodium losses, cramping, gu…
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