What distinguishes a “typical” credit union from one that is truly remarkable? Find out in our monthly podcast. The Remarkable Credit Union explores the intersection of marketing and impact in the credit union movement. Each month we interview trailblazers in the credit union movement to help you: Reframe how your market your credit union. (Hint: Relationship building comes before automation and AI.) Learn how to identify and pursue your true core and differentiators. (Hint: they’re not grea ...
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Pixelspoke Podcasts
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Purpose Podcast | Impact Entrepreneurs | Strategy | Execution | Management | System | Ted Sarvata | Rockefeller Habits | Scaling Up
Purpose + Aligned Actions = Impact in the World
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Our 2026 Playbook for Credit Union Marketers & Leaders
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37:04The end of another year is upon us. Over the course of 2025, we’ve had the opportunity to speak to a wide range of leaders in the credit union movement, delve deep into trending topics, and stay close to industry news.In our final episode of the year, our co-host Katie Stone, also CEO and Co-Owner at PixelSpoke, takes the guest seat, along with Pix…
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Beyond the Hype: Inside a Credit Union's AI Lending Journey
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36:59Perhaps you're getting a little sick of all the AI hype. Perhaps you're totally into all the AI hype. Perhaps you're intrigued, but you're not sure how to leverage AI most effectively. Perhaps you're a skeptic who wishes we could turn back the clock. No matter how you feel about AI, the truth is, it's here to stay. So how can credit unions best lev…
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What Credit Unions Can Learn From Weight Watchers
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42:11We think of finance as a science, not an art. But the truth is, when it comes to our personal finances, money is about so much more than numbers.World-renowned financial wellness expert Manisha Thakor joins us to talk about how our emotions affect our financial decisions, what we can learn about behavior change from Weight Watchers, and what opport…
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What Gen Z Really Wants From a Financial Institution
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32:29According to a survey conducted by Digital Federal Credit Union (DCU), Gen Z doesn't know all that much about credit unions. Perhaps this doesn't come as a surprise, but it's most definitely an issue that the credit union movement must be actively working to address.DCU is setting an example for how to recruit and engage Gen Z members in a way that…
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The Crucial Metric That Credit Unions Aren’t Measuring
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55:17Credit unions have reams of data at their fingertips. They can measure member satisfaction, website traffic, loan and account conversions, market trends, and financial performance. But the one metric credit unions aren’t generally measuring just might be the most important one: member financial health. Andy Bandyopadhyay, Founder and CEO of Attune,…
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Unexpected Lessons for Credit Unions From a Popular Folk-Rock Band
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41:44In this special episode of The Remarkable Credit Union podcast, we explore the surprising parallels between beloved folk-rock band, The Avett Brothers, and effective strategies for credit union marketing.When our host, Katie Stone, discovered that she isn't the only superfan of The Avett Brothers in the credit union movement, she invited Call Feder…
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Feel Shaken Up by the NCUA Shakeup? Insights From an Insider Here
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44:08In the midst of what has already been a tumultuous year, the credit union movement was rattled in April by the unexpected firings of NCUA Board Chairs, Todd Harper and Tanya Otsuka. There has been a lot of speculation about what this could mean for the future of credit unions and the broader financial services industry.Elizabeth Eurgubian, a curren…
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How to Protect CDFI Funding for Credit Unions by Playing Offense, Not Defense
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39:21To say there is uncertainty in the credit union movement right now is an understatement. The NCUA shake-up has left many feeling… well, a bit shaken up. And though tax exemption and funding for CDFIs (Community Development Financial Institutions) are protected for now, it’s hard to say when “for now” might abruptly end. When compared to concerns ab…
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Beyond Tech Innovation: How BECU is Reimagining Philanthropy
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38:04These days, most people automatically think of technology when they think of innovation, but innovation doesn’t require fancy digital bells and whistles. In fact, sometimes the most impactful innovations aren’t about dramatic invention, but rather incremental iteration. Philanthropy is a field that’s rife with opportunities for iteration, and Glori…
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Beyond Crisis Response: How One Credit Union Proactively Cultivates Joy
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38:20Between natural disasters, economic volatility, and political chaos, there is a lot to respond to these days. It’s important for credit unions to create contingency plans and prepare for crisis. It’s equally important to escape the reactivity trap by proactively creating opportunities for joy and connection. That’s precisely what Abilene Teachers F…
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Why Cooperative Ownership Matters — And How Credit Unions Can Lead the Way
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39:05The listeners of this podcast are likely to know that credit unions are financial cooperatives — an identity that some credit unions lean into and others don't talk about much. Amongst the general U.S. population, our understanding of cooperatives is limited, at best. Most people are ill-equipped to distinguish between, say, a consumer co-op, like …
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Micro-Interactions: The Key to Credit Union Growth in 2025
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40:13What is a micro-interaction, and why should credit unions care? Fintech growth and business transformation strategist Samantha Paxson joins us on The Remarkable Credit Union podcast to discuss how credit unions could benefit from focusing less on big loans and focusing more on daily financial activities. We talk about how frequently used financial …
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How to Grow Your Credit Union From the Inside Out
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43:05Many of us have been trained to look outward when it comes to growing companies, whether that means looking to new target markets, potential investors, or evolving trends. But according to Ronaldo Hardy, President & CEO of The National Association of Credit Union Service Organizations (NACUSO), we are missing a crucial step. In episode 106 of The R…
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How to Create a Game-Changing Financial Product
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36:44In a heavily regulated industry like financial services, innovation can seem daunting. There are so many regulatory hoops to contend with, not to mention a fierce aversion to risk. But as Jerome Emanuel, Chief Lending Officer at Alternatives Federal Credit Union has discovered, if you focus on solving a proven problem and finding ways to say yes, t…
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What Black Cooperatives Can Teach All Credit Unions
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38:52In this age of multibillion-dollar credit unions, it can be easy to forget that most started with a small group of people looking to pool their resources. Well, Jessica Gordon Nembhard is here to remind us. Professor of Community Justice & Social Economic Development in Africana Studies at John Jay College, CUNY and author of Collective Courage: A …
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How Your Credit Union Can Reap the Rewards of Green Lending
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32:50Demand for clean energy products is on the rise, and not just from well-to-do Tesla owners. There is also widespread interest and demonstrated need in lower-income and disadvantaged communities. But how can credit unions meet that need? Enter the Clean Communities Investment Accelerator program (CCIA), which is currently offering funding to credit …
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Partnerships Before Products: How LES People’s FCU Drives Systemic Change
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33:36We all know that products are a credit union’s bread and butter, so to speak. But a “product-first” mentality can result in more transactional relationships with your members, not to mention a product mix that may not fully meet their needs. This month, we talked to Alicia Portada, Director of Communications and Community Engagement at Lower East S…
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At This Tech-Forward Credit Union, People Still Come First
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26:40As AI has wriggled its way into more nooks and crannies of our everyday lives, we’ve been hearing quite a bit of chatter about technology versus humanity. We’re not here today to speculate about possible dystopian futures, but we are here to talk about why it’s so important for even the most technologically advanced credit unions to keep the focus …
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How Element FCU Defies the Odds with Grit, Humor, and Heart
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29:08Welcome to our 100th episode of The Remarkable Credit Union podcast! We couldn't have asked for a better guest to help us celebrate this milestone—the inimitable Linda Bodie, Chief + Innovator at Element Federal Credit Union. Linda joins us to share some incredible stories from her over 25 years as a leader in the credit union movement, including h…
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Have Credit Unions Moved the Needle on Financial Inclusion?
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28:03A shared commitment to serving the financial needs of the underserved has long distinguished credit unions from other financial institutions. In this episode, we talk to Jules Epstein-Hebert, the Director of Membership, Growth, and Partnership at Inclusiv, a nonprofit that has been championing the cause of financial inclusion for 50 years. We refle…
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Success, Impact, and Longevity: 3 Key Tips for Credit Union Leaders
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39:36This is both an exciting and bittersweet episode. After recording 97 episodes of The Remarkable Credit Union, longtime host and PixelSpoke's founder and former CEO, Cameron Madill, joins as a guest to share his top takeaways from his 20 years leading an impact-focused marketing agency for credit unions. Accompanying him is PixelSpoke's new CEO, Kat…
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The Power of Small: What We Can Learn from Express Credit Union
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32:31In a movement where large asset sizes have become a badge of honor, Express Credit Union is proud to be small. They believe that their intimate size affords them the opportunity to truly know their members and to pivot quickly when faced with unexpected challenges. This month, we’re excited to welcome Express Credit Union’s Chief Business Officer, …
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Does Your Credit Union Think Like a Brand?
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38:21Most credit unions have a set of brand guidelines that include dos and don’ts for their color palettes, logos, images, graphics, and copy. But do guidelines like these truly capture the essence of your brand? Allison Netzer, Chief Marketing & Strategy Officer at Nymbus and co-author of Think Like a Brand, Not a Bank, would answer that question with…
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Pushing Past No: How Verity Credit Union is Challenging the Status Quo
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35:47Credit unions across the country are searching for ways to offer their underserved members pathways to homeownership. But when it comes to affordable housing, it’s clear that bolder action is needed to meaningfully move the needle. The affordable housing crisis is particularly acute in Seattle, Washington, where home prices increased by over 80% be…
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How Self-Help Credit Union Helps Communities Help Themselves
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49:30Is “ownership and economic opportunity for all” an idealistic pipe dream, or is it an achievable goal? Self-Help Credit Union would like to think the latter. Its mission statement embodies the credit union’s penchant for thinking big and pushing the boundaries of what credit unions can do and be. This month, we’re thrilled to be joined by Randy Cha…
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