Welcome to the Leveraging Thought Leadership podcast, a beacon illuminating the paths and possibilities of thought leadership. With your guides, Peter Winick and Bill Sherman, we will embark on a journey into a captivating world where ideas converge with strategy and insight. Where will thought leadership take you? In each episode, we engage with thought leaders from diverse backgrounds. Whether it’s professional keynote speaking, writing your own thought leadership book, investigating the n ...
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Accidental Thought Leadership: When a Minor Point Becomes a Major Movement | Ellen Joan Ford | 641
26:46
26:46
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26:46What happens when leadership, military service, and motherhood collide with a mission for change? Dr. Ellen Joan Ford didn’t set out to become a thought leader—she became one by accident, driven by action. A former army officer, academic, and founder of Belonging, Autonomy and Purpose Leadership, Ellen first spoke about the challenges of working pa…
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Crafting Books that Grow Your Brand and Business | Cathy Fyock | 640
17:42
17:42
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17:42What’s the real reason you want to write a book? If your answer doesn’t connect directly to your business goals, you may be missing the mark. In this episode of Leveraging Thought Leadership, Peter sits down with Cathy Fyock, a book strategist who helps authors write the right book—the one that aligns with their business, audience, and long-term st…
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Turning Industry Disruption into Thought Leadership Success | Kerim Kfuri | 639
19:42
19:42
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19:42When the world stopped getting its stuff, why did supply chain suddenly matter? In this episode, Peter Winick speaks with Kerim Kfuri, global entrepreneur, author of "Supply Chain Ups and Downs," and CEO of Atlas Network. Kerim reveals why he stepped into thought leadership—especially when his industry became the center of public attention overnigh…
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Breaking Through the Noise: Targeted Thought Leadership That Drives Results | Paige Velasquez Budde | 638
23:09
23:09
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23:09Are you spending your resources wisely to amplify your thought leadership—or just making noise? In today's fast-paced marketplace, standing out from the crowd is tougher than ever. Peter Winick is joined by Paige Velasquez Budde, CEO at Zilker Media, one of Austin's fastest-growing agencies specializing in building people-driven brands. Paige share…
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How Reluctant Thought Leaders Can Amplify Their Impact | Christina Wedgwood | 637
29:01
29:01
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29:01Does thought leadership belong only to bold personalities and charismatic speakers? Christina Wedgwood doesn't think so. In her book, "Better: A More Authentic Path for the Reluctant Thought Leader", Christina explores how deep thinkers, perfectionists, and even those uneasy about taking center stage can still powerfully shape ideas and conversatio…
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Sales Isn’t Sleazy - If You’re Doing It Right | Lisa McLeod | 636
22:42
22:42
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22:42What if the secret to extraordinary sales success wasn't pressure—but purpose? Lisa McLeod believes the best salespeople aren't chasing quotas. They're chasing impact. Lisa is a bestselling author of "Selling with Noble Purpose", keynote speaker, and creator of the Noble Purpose business philosophy. Her work has reached over 2 million people on Lin…
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Transforming Discomfort into Influence | Sean Barnes | 635
35:43
35:43
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35:43Can an introvert become an influential thought leader? Today, Bill Sherman speaks with Sean Barnes, executive coach, speaker, and host of The Way of the Wolf Podcast. Sean didn't start out comfortable on stage. In fact, his first speaking experience—presenting technical details to executives—was uncomfortable enough to make many quit. Instead, it s…
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Unlocking Careers Without College | Lawrese Brown | 634
26:00
26:00
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26:00Is college really the only path to career success? In this compelling episode of Leveraging Thought Leadership, host Bill Sherman speaks with Lawrese Brown, author of "I Don't Have to Go to College: Discover Well-Paying Jobs that Don't Require a Four-Year College Degree". Lawrese passionately challenges outdated ideas about success, advocating alte…
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Leveraging Awkward Moments for Business Success | Henna Pryor | 633
23:20
23:20
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23:20Ever felt awkward in a meeting, on stage, or in a tough conversation? What if that discomfort wasn’t a weakness—but an advantage? In this episode of Leveraging Thought Leadership, Peter sits down with workplace performance expert Henna Pryor, author of Good Awkward, to explore the hidden power of social discomfort. Henna breaks down why avoiding aw…
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The Science of Success: How High Achievers Think and Win | Dr. Ruth Gotian | 632
34:45
34:45
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34:45How do you turn an idea into lasting thought leadership? Dr. Ruth Gotian has done just that—translating academic research on high achievers into actionable insights that help individuals and organizations thrive. In this episode, we explore the power of mentorship, the resilience of high achievers, and the relentless pursuit of excellence. Ruth sha…
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Podcasting for Influence: How to Build Authority Without Ads | Mischa Zvegintzov | 631
21:34
21:34
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21:34Are you really a thought leader—or just claiming the title? Today's guest Mischa Zvegintzov, Chief Influence Officer at Influence Army, thought he was a Thought Leader. As a sales expert with decades of experience, he knew how to pitch. But when a podcast host bluntly told him, “You don’t look like a thought leader,” everything changed. In this epi…
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Predicting the Market with the Wisdom of Crowds | Vuk Vuković | 630
17:06
17:06
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17:06Can social media predict the stock market? Vuk Vukovic, CIO and co-founder of Oraclum Capital, believes it can. His hedge fund leverages the wisdom of the crowd and a proprietary network analysis of social media bubbles to forecast weekly equity market movements. With a PhD in political economics and a track record of accurately predicting election…
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AI, Leadership, and the Future: What We Know (and What We Don’t) | Nada Sanders | 629
42:42
42:42
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42:42How do you lead in a world where the future keeps shifting? Dr. Nada Sanders, a distinguished professor at Northeastern University, an expert in supply chain management and AI-driven decision-making, believes the key is humility. In this episode, we dive into why thought leaders must stay agile, question assumptions, and embrace uncertainty. AI is …
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Scaling Sales, Not Sacrificing Quality – The AI-Driven Secret to Billion-Dollar Growth | Mike Latch & Gregg Murphy | 628
33:53
33:53
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33:53Can you scale sales without sacrificing quality? Gregg Murphy and Mike Latch have done it—taking a company from $50 million to a billion-dollar run rate. The secret? A fusion of technology, strategic sales processes, and thought leadership that turns even mid-level sales reps into top performers. Now, they’re sharing their insights in their book "S…
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Why Leaders Struggle with Emotional Depth (And How to Fix It) | Adam Dorsay | 627
23:05
23:05
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23:05Are you truly connected—to yourself, to others, to your purpose? Dr. Adam Dorsay, psychologist, TEDx speaker, and author, joins me for a deep conversation on how connection shapes our lives. From working with Silicon Valley execs to writing his new book Super Psyched, Adam explores the ways we build (or neglect) meaningful connections. We dive into…
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Building Resilience: A Thought Leader’s Guide to Thriving After Tragedy | Nina Sossamon-Pogue | 626
45:21
45:21
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45:21Trigger Warning: This episode includes discussions of severe accidents, injuries involving young individuals, and mentions of suicide and self-harm related to these events. While these topics are integral to the conversation, some listeners may find them distressing. If you wish to avoid these sections, please skip from 17:46 to 25:06. What happens…
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The Secret to Landing More Speaking Gigs | Cam Beaudoin | 625
16:31
16:31
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16:31How do you get booked as a speaker when no one knows you? And how do you stand out in a crowded market? Cam Beaudoin has cracked the code. A former speaker on disability inclusion and accessibility, Cam now helps speakers create powerful demo reels that get them noticed—and hired. He joins me on Leveraging Thought Leadership to share why most speak…
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Beyond Influence: Why Expertise Beats Popularity | Eric Sheinkop | 624
19:50
19:50
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19:50Is the influencer model broken? Consumers are drowning in five-star reviews and paid endorsements. But what if credibility, not clout, was the real driver of influence? In this episode of Leveraging Thought Leadership, Peter Winick sits down with Eric Shienkop, entrepreneur, author, and tech innovator. Eric built the world’s largest community of un…
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The Courage to Lead: Saying Yes to Hard Things | Rajeev Kapur | 623
37:48
37:48
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37:48What does it take to chase greatness in a world of rapid change? Rajeev Kapur, CEO of 1105 Media and bestselling author, shares his journey of saying "yes" to hard things—from navigating international markets in the early days of Gateway and Dell to leading businesses during a global pandemic. His stories reveal the resilience and courage required …
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Aligning Leadership and Empathy | Hortense le Gentil | 622
20:55
20:55
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20:55What do horses and leadership have in common? According to executive leadership coach and author of The Unlocked Leader: Dare to Free Your Own Voice, Lead with Empathy, and Shine Your Light in the World Hortense le Gentil, a lot more than you might think. In this episode of Leveraging Thought Leadership, Hortense shares how lessons learned from sho…
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Thought Leadership in Action: Making Big Ideas Accessible | Lisa DeFrank-Cole | 621
33:48
33:48
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33:48Where do big ideas come from, and how do we make them accessible to the next generation? Thought leadership isn't just about creating new ideas—it’s about synthesizing insights and making them available to those who need them most. In this episode of Leveraging Thought Leadership, we explore the fascinating journey of Dr. Lisa DeFrank-Cole, profess…
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The Power of a Good Question | Laurence Minsky | 620
35:42
35:42
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35:42What if curiosity could change the course of your career? Today on Leveraging Thought Leadership, Laurence Minsky shares how a simple question about advertising portfolios led to a book deal for his first book: How to Succeed in Advertising When All You Have is Talent, that transformed his professional path. From launching an advertising career to …
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Blueprint for Unleashing Innovation in Thought Leadership | Maxine Mackie | 619
18:54
18:54
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18:54How do you bridge the gap between brilliant ideas and real-world impact? In this episode, Peter Winick sits down with Maxine Mackie, Managing Director of Label Sessions, to explore the art of translating thought leadership into actionable innovation. Maxine shares her journey from working with IBM’s research labs to founding a global expert network…
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Breaking the Stigma: Mental Health in the Professional World | Stephen J. Dietrich | 618
17:26
17:26
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17:26What happens when a high-powered attorney decides to tackle fear and anxiety head-on? On this episode of Leveraging Thought Leadership, Peter Winick speaks with Stephen J. Dietrich, corporate M&A attorney and author of Fear Dynamics: Harnessing fear and anxiety to create lasting happiness and meaningful achievement. Stephen shares how introspection…
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Mastering Innovation and Clarity: Best Practices from 2024’s Thought Leaders | Best of 2024 with Bill Sherman | 617
34:44
34:44
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34:44In this year-end highlight episode of Leveraging Thought Leadership with Bill Sherman, we revisit the journeys of six incredible thought leaders from diverse fields. They share insights into their evolving work, the hurdles they’ve faced, and the laser focus needed to connect deeply with their audiences. From startup leadership and immigrant entrep…
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