Renée Chaplin, VP of APAC at Constant Contact, interviews Jason Gehrke, Director of the Franchise Advisory Centre. In this episode: -What the recent changes to Australia’s Franchising Code of Conduct mean for the industry -How these updates impact both new and existing franchisees -Franchise marketing and customer service strategies that actually m…

Renée Chaplin, VP of APAC at Constant Contact, interviews Nicola Votier, CMO of Poolwerx. In this episode: Introduction of Nicola, the CMO of Poolwerx Discussion on the day-to-day tasks of a CMO at Poolwerx Understanding the importance of national and local marketing strategies The role of technology in Poolwerx' marketing efforts Addressing the ch…

Renée Chaplin, VP of APAC at Constant Contact, interviews Anne Nalder, CEO of Small Business Association of Australia (SBAA). In this episode: Introduction of Anne and her role in the Small Business Association of Australia Discussion on the problems faced by small businesses and the need for better policies The importance of education and training…

Renée Chaplin, VP of APAC at Constant Contact, interviews Jon Marburger, Director of Email Deliverability at Constant Contact. In this episode: Introduction of John Marburger and his role at Constant Contact Explanation of email delivery and deliverability Importance of email deliverability Constant Contact's email deliverability rate Changes imple…

Renée Chaplin, VP of APAC at Constant Contact, interviews Frank Vella, CEO of Constant Contact. In this episode: Introduction to Constant Contact and its mission Discussion on how Constant Contact helps small businesses in their marketing efforts The role of AI in content creation on the platform Importance of email marketing and the challenges of …