Best Ricky Shockley Podcasts (2025)

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Wednesday Thoughts: Med Spa Devices - Only Buy What You Believe In 7:54

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7d ago7:54

7:54

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Thinking about buying a new med spa device? Before you invest thousands into the latest laser or machine, watch this video. We break down the most common mista…

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Med Spa Branding Tips: Build Client Loyalty Beyond the Provider 12:46

8d ago12:46

12:46

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Want clients to love your med spa, not just their provider? This video shares the exact strategies successful med spas use to build long-term client loyalty to…

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Multi 7-Figure Med Spa Benchmarks: Why You Should Build It Like You'll Sell It! w/ Ben Hernandez 53:35

12d ago53:35

53:35

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode, Ricky talks with Ben Hernandez, foun…

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Social Media Marketing Guide For Med Spas (2025): What Actually Works! 28:42

16d ago28:42

28:42

Welcome to the Med Spa Success Strategies Podcast, hosted by Ricky Shockley of Med Spa Magic Marketing.Download our FREE 2025 Social Media Guide for Med Spas: https://go.medspamagicmarketing.com/2025-social-media-guideIn this episode, Lauren and I dive deep into what actually works when it comes to organic social media marketing for med spas in 202…

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AmSpa’s Director of Education Shares Tips to Elevate Your Practice - Interview w/ Kirstie Jackson 55:00

19d ago55:00

55:00

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleOn this episode, we’re joined by Kirstie Jackson, Dir…

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The Best Lead Gen and Marketing Strategies for Med Spas in 2025 35:45

23d ago35:45

35:45

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing.On this episode, Lauren and I break down the most effective and profitable marketing strategies for med spas in 2025 - based on what we’re seeing actually work across dozens of practices we work with every day.Whether you're just getting starte…

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Building a 5-Star Med Spa: Team Culture, Social Media, & Patient Loyalty- Interview w/ Haley Wood 1:22:09

26d ago1:22:09

1:22:09

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleOn this episode, we're joined by nationally recognize…

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Rebooking & Retention Strategies for Med Spas - 2025 Edition (Part 8) 15:18

30d ago15:18

15:18

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Welcome to Episode 8 - the final episode - of our 2025 Med Spa Marketing and Growth Series! 🌟 In this multi-part series, Ricky Shockley, owner of Med Spa Magic…

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Growing, Scaling, and Managing a Multi-Million Dollar Med Spa - Interview w/ Sara Shikhman 47:05

1M ago47:05

47:05

Welcome to the Med Spa Success Strategies Podcast, hosted by Ricky Shockley of Med Spa Magic Marketing. In this full-circle episode, we’re excited to welcome back Sara Shikhman - attorney, entrepreneur, and managing partner at Lengea Law - for her third appearance on the show! In this powerful conversation, Sara and Ricky go deep on what it takes t…

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Wednesday Thoughts: Insider Secrets to Get More Botox Clients with BETTER Marketing Strategies (FB, IG & Google) 35:06

1M ago35:06

35:06

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Want more Botox clients without wasting ad dollars? This video breaks down the exact blueprint we use to help med spas attract high-quality Botox patients usin…

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9 Ways Med Spas Can Go Beyond Digital Marketing to Achieve Omnipresence (2025 Series: Part 7) 18:45

2M ago18:45

18:45

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule - Welcome to Episode 7 of our 2025 Med Spa Marketing and Growth Series! 🌟 In this multi-part series, Ricky Shockley, owner of Med Spa Magic Marketing and host …

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Wednesday Thoughts: This Mindset Mistake Is Killing Your Med Spa's Growth & Profitability 12:39

2M ago12:39

12:39

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule - Are you treating your med spa marketing as an expense instead of an investment? That mindset could be holding you back from real growth and profitability. In…

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9 Common Med Spa Meta Ads Mistakes (And How to Fix Them!) 24:47

2M ago24:47

24:47

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleStruggling to get results from your Facebook and Instagram ads? You’re not alone, and the problem isn’t always the platform. In this video, we break down the 9 …

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Wednesday Thoughts: CoolSculpting & Emsculpt Advertising - What Every Med Spa Is Missing in the ROI Math! 10:26

2M ago10:26

10:26

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleMost med spas stop running body sculpting ads too soon - not because they aren’t working, but because they don’t understand what the real ROI looks like. In thi…

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Better SEO For Med Spas in 2025: When to Invest & What Really Impacts Rankings (2025 Series: Pt. 6) 32:39

2M ago32:39

32:39

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Welcome to Episode 5 of our 2025 Med Spa Marketing and Growth Series! 🌟 In this multi-part series, Ricky Shockley, owner of Med Spa Magic Marketing and host of…

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New Med Spa Wins: 64% Higher Conversion w/ Better Botox Ads, 5X Returns on Laser Hair Ads, SEO Tips 38:47

3M ago38:47

38:47

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re discussing the power of effective marketing and operational strategies that help med spa owners grow, become more profitable, and enhance their overall business impact. If you want to see faster, more predictable growth,…

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Wednesday Thoughts: The Real Reasons Clients Choose One Med Spa Over Another, & What You Can Do About It! 10:51

3M ago10:51

10:51

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleMost med spa owners don’t fully understand how new clients actually choose where to book their first appointment - and it’s costing them leads, appointments, an…

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$10 Leads with Action Figure Ads, Body Sculpting Marketing Tips, SEO Quick Wins & More 29:26

3M ago29:26

29:26

Work with us! https://go.medspamagicmarketing.com/schedule Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re bringing you valuable insights and strategies to help your med spa grow and thrive, even during challenging times. From winning in the margins to staying ahead o…

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Building a 5-Star Med Spa: Leadership & Patient Loyalty Tips - Interview w/ Raquel Merlini 58:17

3M ago58:17

58:17

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleOn this episode, we're joined by attorney Raquel Merl…

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Wednesday Thoughts: Med Spas, This Appointment Confirmation Text Is Costing You New Patients! 8:38

3M ago8:38

8:38

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule - A lot of med spas unknowingly sabotage their own show-up rates by including a default confirmation text that gives new clients an easy way out after they’ve …

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Recession-Proof Your Med Spa, Irresistible Offers, Reduce No-Show Rates & More 40:30

3M ago40:30

40:30

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re delivering a range of insights and actionable strategies to help you grow and thrive in today’s ever-changing landscape. From navigating economic uncertainties to fresh marketing ideas and operational tips, we've got you…

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Wednesday Thoughts: Does Groupon for Med Spas Still Work in 2025? 9:24

3M ago9:24

9:24

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Groupon has long been a go-to strategy for attracting new clients to med spas, but does it still work in 2025? While it can drive traffic, the real question is…

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Powerful Branding Tips, New Meta Ads Ideas, + Med Spa Owner Q&A 41:24

3M ago41:24

41:24

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re continuing with our value-packed format, delivering practical strategies and insights to help you grow and differentiate your med spa in an increasingly competitive market.If you're ready to implement more efficient & ef…

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Wednesday Thoughts: "Branding" for Med Spas - How to Stand Out From the Crowd! 8:46

3M ago8:46

8:46

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Branding is one of the most misunderstood concepts in Med Spa marketing. Many think it’s just about logos and aesthetics, but true branding is what sets you ap…

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New High Performing Ad Ideas, Industry News, + Med Spa Owner Q&A 29:52

4M ago29:52

29:52

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re introducing a brand-new format designed to provide even more valuable insights into med spa marketing, management, and growth. If you're ready to implement more efficient & effective marketing strategies for your practic…

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Wednesday Thoughts: Med Spa Searches DOWN + Competition UP - What It Means For Your Med Spa 6:33

4M ago6:33

6:33

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-In this video, we dive into Google search data to analyze the current Med Spa market trends and how consumer interest in popular treatments like Botox, laser h…

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BETTER Google Ads for Med Spas: Maximize ROI & Eliminate Waste (2025 Series: Part 5) 22:51

4M ago22:51

22:51

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule- Welcome to Episode 5 of our 2025 Med Spa Marketing and Growth Series! 🌟 In this multi-part series, Ricky Shockley, owner of Med Spa Magic Marketing and host o…

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Pay-Per-Appointment Marketing for Med Spas: The Problem with Patient Guarantees 8:11

4M ago8:11

8:11

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-In this video, I break down the reality behind patient guarantees in Med Spa marketing and why they might not be the best strategy for your business. While the…

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Med Spa Rebooking & Retention Roundtable - Expert Insights from Practices That Do It Best 1:21:54

4M ago1:21:54

1:21:54

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley and Lauren Nettles of Med Spa Magic Marketing. On this episode we are joined by:- Renata Roddy of Roddy Med Spa (https://roddymedspa.com/)- Laura Smutz of Bold Confidence Aesthetics (https://boldconfidentyou.com/)- Brooke Harper and Michelle Plotke of Port St. Lucie Medi…

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GLP-1 Legal Updates, Non-Competes & Compliance - Interview w/ Courtney Walker 56:33

5M ago56:33

56:33

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleOn this episode, we're joined by attorney Courtney Wa…

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Med Spa Facebook & Instagram Ads Strategies That Work! (2025 Series: Part 4) 45:47

5M ago45:47

45:47

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Small details in terms of strategy, offer framing, lead nurturing, graphic elements and more can have a DRAMATIC impact on the ROI and effectiveness of your me…

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Why Med Spas Lose Their Best Providers (And How to Stop It!) - Interview w/ Mary Beth Hagen 1:00:31

5M ago1:00:31

1:00:31

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. This episode comes full circle as we welcome back Mary Beth Hagen, our very first podcast guest, to discuss one of the most critical challenges in the aesthetics industry.If you’re looking to build a strong, ethical, and talented provider team…

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Marketing Automation for Med Spas: Turn More Leads into Paying Clients! (2025 Series: Part 3) 33:40

5M ago33:40

33:40

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan:https://go.medspamagicmarketing.com/schedule-Med Spa Marketing Masterclass: Automate Your Follow-Ups & Boost Bookings!Welcome to Episode 3 of our 2025 Med Spa Marketing and Growth Series! 🌟 In this multi-p…

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These 6 Failures Will DESTROY Your Med Spa Marketing Efforts - Interview w/ Lauren Nettles 30:19

5M ago30:19

30:19

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. Today, we're joined by Lauren Nettles, our Lead Digital Marketing Specialist at Med Spa Magic Marketing.On this episode, Lauren and I dive into strategies for converting first-time discount clients into long-term patients, improving patient co…

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Med Spa Device Buying Tips - Interview with Gina Graziano 41:20

6M ago41:20

41:20

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Gina Graziano of Med Spa Matchmaker (https://www.themedspamatchmaker.com/) If you're in the market to buy new equipment / devices for your med spa, this is a must watch! In this episode, we cover talk about...-…

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BETTER Facebook and Instagram Ads Results for Your Med Spa - Interview w/ Lauren Nettles 38:06

6M ago38:06

38:06

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Lauren Nettles. Lauren is our Lead Digital Marketing Specialist at Med Spa Magic Marketing.On this episode, we talk about...- How to improve Facebook and Instagram ads for med spas- Tips to cut your cost per le…

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The Most Important Concept in Med Spa Marketing - True ROI Measurement (2025 Marketing for Med Spas Part 2) 24:35

6M ago24:35

24:35

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule MedSpa Marketing Masterclass: Proven Strategies for 2025 Success 🚀 Welcome to Episode 2 of our 2025 MedSpa Marketing and Growth Series! 🌟 In this multi-part se…

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Social Media Marketing for Med Spas: Connect & Build Loyalty! Interview w/ Chris Balbi 38:26

6M ago38:26

38:26

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Chris Balbi of Meesha Aesthetics (https://www.botoxbymeesha.com/). On this episode, we talk about...- How to make your social media content more engaging- Building a strong community around your brand- Creative…

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Marketing for Med Spas: Top Performing Strategies for 2025, Part 1: How to Get Clients to Choose You 21:49

6M ago21:49

21:49

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule--MedSpa Marketing Masterclass: Proven Strategies for 2025 Success 🚀 Welcome to our 2025 MedSpa Marketing and Growth Series! 🌟 In this multi-part series, Ricky …

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Med Spa Growth Strategies: Hire Smarter, Delight Patients & More - Interview w/ Dr. Silvia Tuthill 54:00

7M ago54:00

54:00

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Dr. Silvia Tuthill of Tenth Avenue Aesthetics (https://tenthavenueaesthetics.com/). On this episode, we talk about...-Unique and helpful hiring advice for med spas-Tips for better consultations in your med spa-…

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Essential Strategies for Med Spa Growth - Interview with Louis Frisina 1:15:03

10M ago1:15:03

1:15:03

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Louis Frisina to discuss some of the most important topics for med spa and aesthetics practice owners, including effective marketing strategies, key insights for managing practices, and proven tactics for growt…

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PR & Influencer Marketing for Med Spas - Interview with Reena Goodwin 47:09

10M ago47:09

47:09

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Reena Goodwin of FACTEUR PR (https://www.facteurpr.com/aesthetics) to discuss Public Relations, Media Relations, and Influencer Relations. We will dive deeper into these topics and explain how these can benefit…

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Here's Why Discounting Strategies for Med Spas WORK - Interview w/ Lauren McAtee 13:50

11M ago13:50

13:50

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Lauren McAtee. Lauren is our lead Digital Marketing Specialist at Med Spa Magic Marketing. Lauren manages online advertising strategies for med spas across nearly 20 states, overseeing about $1 million in annua…

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Top Strategies to Prevent No-Shows & Reduce Customer Acquisition Costs - Interview w/ Lauren McAtee 22:59

11M ago22:59

22:59

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Lauren McAtee. Lauren is our lead Digital Marketing Specialist at Med Spa Magic Marketing.Lauren manages online advertising strategies for med spas across nearly 20 states, overseeing about $1 million in annual…

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Mastering Your Injector Style & Team Performance in Your Med Spa - Interview with Steven Roddy 38:15

12M ago38:15

38:15

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Steven Roddy of Roddy MedSpa (https://roddymedspa.com/) to discuss an intriguing framework designed to help you understand and optimize the performance of your injectors and team, creating a more efficient and …

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How to Hire and Retain Top Talent for Your Med Spa - Interview with Kim Burke 1:00:07

12M ago1:00:07

1:00:07

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Kim Burke of Kiss Aesthetics (https://kissaestheticschicago.com/) to discuss how Kim grew a successful business from scratch. We also discuss how Kim goes about hiring and managing a team, and the critical fact…

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Secrets to Success: Benchmarks From 250+ High Performing Med Spas! Interview with Louis Frisina 45:30

1y ago45:30

45:30

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Louis Frisina. Louis is a renowned biotechnology entrepreneur and aesthetics industry thought leader. Harvard-educated, with over 30 years success discovering new markets, and founding, leading and building pro…

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Better Financial Planning & Management For A More Profitable Med Spa - Interview with Jessica Nunn 44:25

1y ago44:25

44:25

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: ⁠⁠https://go.medspamagicmarketing.com/scheduleWelcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Jessica Nunn of Ma…

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Avoiding Debt, Enhancing Patient Experience, Retention & More - Interview w/ Danielle White 49:56

1y ago49:56

49:56

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Danielle White of d'lux aesthetics (https://www.dluxaesthetic.com/) to discuss strategies for building a successful and profitable med spa without falling into to the trap of business debts. We also discuss how…

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Insider Secrets: Marketing Strategies That Are CRUSHING It for Med Spas (Summer 2024 Edition) 50:36

1y ago50:36

50:36

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Lauren McAtee. Lauren is our lead Digital Marketing Specialist at Med Spa Magic Marketing. Lauren manages and guides online advertising strategies for med spas in 16 different states and oversees roughly $1 mil…