In-depth weekly interviews with some of the UK's leading independent Craft Brewers, exploring their background and motivations, hopes and fears, and big plans for the future, all whilst we share and discuss a couple of the beers that the brewer is particularly proud of.
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Rob Cheshire Podcasts
Welcome to The Hard Corps Marketing Show with Casey Cheshire, where he fuses decades of marketing expertise with the strategic prowess of a United States Marine Corps Veteran. Join our dynamic conversations with the smartest and most badass marketers out there.
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Take a ride from coast to coast without leaving your couch. All Across America is a sonic road trip across the USA, featuring icons, classic Americana, and human-interest stories from the hidden corners of the country. The soul of a nation straight to your speakers!
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#92 – Micah & Blessing Schwepler, Clearwater National Forest, Idaho
50:21
50:21
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50:21Micah and Blessing spent the season as fire-tower lookouts from the 100-foot tall Walde Mountain tower in the Clearwater National Forest. In the New Year, they will embark on a cross-country adventure in a converted ambulance. @theschweplerlifeBy All Across America
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CTM Takeover Episode: Greg Perotto - Unique Solutions, Customer Feedback & Account Prioritization
41:50
41:50
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41:50How can deep customer understanding drive more effective B2B marketing strategies? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Greg Perotto, VP of Global Marketing at Poggio to explore the power of deep customer u…
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#91 – Santa John, Cheshire, Connecticut
1:08:27
1:08:27
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1:08:27Santa John has spent more than 25 years bringing the magic of Christmas to life, appearing at over 80 events every holiday season. He is a longtime member of the New England Society of Santas and the International Brotherhood of Real Bearded Santas. *This episode was recorded on location from Santa's kitchen table.…
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CTM Takeover Episode: David Reske - Avoiding Invisibility, Mastering GEO, & Leveraging AI
42:12
42:12
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42:12How can marketers ensure their brand remains visible in an AI-dominated digital landscape? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with David Reske, Founder and CEO of Nowspeed to explore how artificial intelligenc…
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#90 – Shari Sinwelski, Los Angeles, California
52:18
52:18
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52:18Shari helped create the National Suicide Prevention Hotline: 988 Lifeline. She has worked as a crisis counselor for over 25 years and has trained thousands of people in crisis intervention. Shari is the Vice President of Crisis Care at Didi Hirsch Mental Health Services, the oldest organization of its kind in the United States. *If you are experien…
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Boost Revenue with Better Email Flows ft Megan Brewster | Hard Corps Marketing Show | Ep 461
35:02
35:02
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35:02How can a smarter email strategy, not just more emails, transform your customer engagement and revenue? In this episode of The Hard Corps Marketing Show, I sat down with Megan Brewster, co-founder and lifecycle marketing expert at Bright Iris Marketing. Megan brings deep expertise in lifecycle marketing, data-driven decision-making, and automated e…
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Aaron has directed the University of Michigan's Debate Program since 2002. Under his leadership, the team won the National Debate Tournament in 2024.By All Across America
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CTM Takeover Episode: Steve Kahan - Creating Urgency, Amplifying Influence & Pipeline Acceleration
51:05
51:05
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51:05How can marketers master urgency to accelerate growth and boost sales performance? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Steve Kahan, Marketing Advisor at Insight Partners and bestselling author, to uncover …
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#88 – Rob Lawless, Philadelphia, Pennsylvania
59:25
59:25
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59:25Rob is on a quest to meet 10,000 people. *This episode was recorded on location at the Warehouse Cafe.By All Across America
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CTM Takeover Episode: Mike Montague - Audience Refinement, Tailored Communication & AI Messaging
45:56
45:56
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45:56How can marketers harness AI to create personalized, scalable, and effective marketing strategies? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Mike Montague, Founder of Avenue9 and Host of Human-First AI Marketing…
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The Grateful Dead are one of the most influential bands in American history and San Francisco tech pioneers. Their innovations in sound are brought to life in Brian's book "Loud and Clear: The Grateful Dead's Wall of Sound and the Quest for Audio Perfection." A writer and editor at VICE, The Atlantic, and Vox, Brian teaches journalism at Northweste…
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CTM Takeover Episode: Rob Freedman - Empathy Buyer Interviews & Turning Customers Into Evangelists
38:46
38:46
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38:46How can marketers use empathy and customer storytelling to drive B2B growth? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Rob Freedman, Vice President of Marketing and Partnership at EZO, to explore the power of em…
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CTM Takeover Episode: Alan Gonsenhauser - Customer Experience, Indispensable Tactics & AI's Role
44:49
44:49
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44:49How can marketing leaders shift from tactical execution to strategic business alignment? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Alan Gonsenhauser, founder and CEO of Demand Revenue, LLC and experienced CMO ad…
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#86 – Tom Tolla, Guilford, Connecticut
1:56:31
1:56:31
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1:56:31Tom is custom home builder and the owner Construction Services Unlimited. He and his crew have built dozens of high-end homes along the Long Island Sound since 1991. *This episode was recorded on location from Tom's shop.By All Across America
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Unlocking Marketing Success Through Connection ft Lina Tonk | Hard Corps Marketing Show | Ep 457
53:18
53:18
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53:18How can customer connection transform your marketing strategy and drive authentic growth? In this episode of The Hard Corps Marketing Show, I sat down with Lina Tonk, CMO at Recurly and seasoned marketing leader. Lina shares her expertise on why regular, direct conversations with customers are essential to building meaningful marketing strategies t…
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Kris is a science writer and the senior producer of the Academy Award nominated Lyme disease documentary "Under Our Skin." She is also the author of the acclaimed book "Bitten."By All Across America
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CTM Takeover Episode - Adam Needles: 2X Stakeholders, QLs & Buyer Unit Demand
47:04
47:04
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47:04How can B2B marketers succeed when every deal involves 11 or more stakeholders? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Adam Needles, CEO and Co-Founder of ANNUITAS, Inc., to unpack the game-changing concept o…
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Redefining Entry-Level Sales ft Gabe Lullo | Hard Corps Marketing Show | Ep 456
40:10
40:10
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40:10What if cold calling isn’t dead and SDRs are not just seen as “entry-level”? In this episode of The Hard Corps Marketing Show, I sat down with Gabe Lullo, sales leader and CEO of Alleyoop. Gabe brings decades of experience to the table and delivers a no-nonsense perspective on what makes modern sales development succeed and why human connection sti…
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CTM Takeover Episode - Paul Jones: Scaling Client Relationships Through Community
41:30
41:30
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41:30What does it take to build authentic communities that truly connect with your market? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Paul Jones, Moderator of the Connect To Market Community & Founder of Bridgio. Paul…
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#84 – Marco Bechelli, Ridgefield, Connecticut
1:00:29
1:00:29
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1:00:29Marco is a Freemason and the Worshipful Master (President) of Jerusalem Lodge #49 of the Ancient Free and Accepted Masons. *This episode was recorded on location.By All Across America
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Set Your Idea Experimentations into Motion ft Brandon Redlinger | Hard Corps Marketing Show | Ep 455
47:09
47:09
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47:09How can structured brainstorming and rapid testing transform your team’s creativity and innovation? In this episode of The Hard Corps Marketing Show, I sat down with Brandon Redlinger, a Fractional Marketing Leader to multiple B2B tech companies and Co-Founder of The Forge. Brandon shares his approach to generating high-impact ideas without falling…
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CTM Takeover Episode: Generative Engine Optimization Master Class ft Al Sargent
46:29
46:29
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46:29How can marketers stay discoverable as AI reshapes the search landscape? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Al Sargent, Senior Director, Product, Solution & Partner Marketing at ZEDEDA, to explore the evo…
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#83 – Andrew Lake, Chepachet, Rhode Island
1:24:56
1:24:56
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1:24:56Andy is a ghost hunter, paranormal investigator, and author of "Ghosthunting Southern New England." *This episode was recorded on location at the Tavern on Main, a haunted location featured in Andy's book.By All Across America
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Avoid Distraction, Drive Real Growth ft Brendan Leonard | Hard Corps Marketing Show | Ep 454
48:00
48:00
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48:00How can strong business fundamentals, cross-functional alignment, and a focus on planning drive sustainable growth in today’s tech-saturated world? In this episode of The Hard Corps Marketing Show, I sat down with Brendan Leonard, President and Chief Revenue Officer at Crews & Co., to unpack the real drivers of business success. Brendan brings deep…
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CTM Takeover Episode: Why B2B Go-To-Market Is A Team Sport! ft Cole Field
38:30
38:30
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38:30What does it take to master B2B marketing with empathy and precision? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Cole Field, VP of Marketing at Beryllium InfoSec. Cole offers a thoughtful and tactical breakdown o…
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#82 – Ralph Blumenthal, New York, New York
55:01
55:01
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55:01A New York Times reporter for over 60 years, Ralph is among the longest-tenured writers in the newspaper's history. He co-authored the explosive New York Times article "Glowing Auras and Black Money: The Pentagon's Secret UFO Program," widely credited with sparking a renewed global interest in UFOs. He is the author of many non-fiction books, inclu…
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Unlocking AI’s Real Impact in Marketing ft Craig Rosenberg | Hard Corps Marketing Show | Ep 453
54:20
54:20
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54:20How can AI drive real impact in your marketing and sales teams beyond just ROI? In this episode of The Hard Corps Marketing Show, I sat down with Craig Rosenberg, a B2B marketing thought leader and Chief Platform Officer at Scale Venture Partners. Craig brings his deep experience in go-to-market strategy and AI transformation, sharing how companies…
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CTM Takeover Episode: The Power of Observation in the Era of AI ft Megan Ward
48:44
48:44
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48:44What does it take for marketers to truly connect with their audience and harness AI for impactful strategies? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Megan Ward, SVP of Marketing and Product Management at 360F…
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#81 – Jenna Udenberg, Two Harbors, Minnesota
1:04:24
1:04:24
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1:04:24Jenna is the founder of Above & Beyond With U, a disability and accessibility advocacy organization, and the author of “Within My Spokes.” She has been a full-time wheelchair user since the age of seven. aboveandbeyondwithu.orgBy All Across America
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Ditch Empty Metrics for Growth ft Jennifer Mancusi | Hard Corps Marketing Show | Ep 452
43:23
43:23
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43:23How can aligning your marketing strategy with business goals transform your impact and career trajectory? In this episode of The Hard Corps Marketing Show, I sat down with Jennifer Mancusi, CEO and co-founder of Growgetter. Jennifer is a marketing leader, strategic thinker, and passionate advocate for measuring what matters. She brings her real wor…
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CTM Takeover Episode: Mind-Saving Hacks to Align Marketing and Sales ft Bronson Cordle
48:35
48:35
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48:35How can simplifying your goals and aligning with sales transform your marketing success? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Bronson Cordle, Vice President of Marketing at Vsimple. Bronson offers a thought…
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#80 – COL Edna Cummings, USA, Retired, Laurel, Maryland
1:07:54
1:07:54
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1:07:54A 25-year Army veteran, Colonel Cummings is the author of "A Soldier’s Life" and an inductee into the Army Women’s Foundation Hall of Fame. Her advocacy to honor the 6888th Battalion secured the unit a Congressional Gold Medal, a story featured in the Netflix film "The Six Triple Eight."By All Across America
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Marketing Is Hard Work, Not Magic ft Laura Luckman-Kelber | Hard Corps Marketing Show | Ep 451
35:28
35:28
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35:28Is Your Marketing Strategy Built on Magic or Business Fundamentals? In this episode of The Hard Corps Marketing Show, I sat down with Laura Luckman-Kelber, a seasoned marketing leader and strategic powerhouse. Laura brings her real-world experience to debunk one of the biggest myths in marketing today; that success comes from a single viral moment …
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CTM Takeover Episode: Crossing The Digital Divide ft Josh Cherfoli
46:57
46:57
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46:57How can understanding your audience and building purpose-driven brands elevate your marketing results? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Josh Cherfoli, Vice President of Marketing at Precision Aviation G…
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#79 – Dave Letterfly, Plant City, Florida
1:04:08
1:04:08
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1:04:08Dave is a traveling sign-painter and pinstripe artist who spends seven months a year on the road. His artwork has been exhibited at the American Sign Museum, the Carnival World Museum, the RV Hall of Fame, and on thousands of vehicles crisscrossing America’s highways. letterfly.comBy All Across America
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Create Content that Counts ft Jessica Nickerson & Andy Pondillo | Hard Corps Marketing Show | Ep 450
46:14
46:14
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46:14How can modern marketers thrive by busting myths, embracing authenticity, and ditching perfection? In this episode of The Hard Corps Marketing Show, I sat down with Jessica Nickerson and Andy Pondillo, Senior Content Solution Consultants at LinkedIn and co-hosts of The Making of a Marketer podcast. These two bring a fresh, no-nonsense approach to m…
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#78 – Hurricane Katrina, New Orleans, Louisiana
23:35
23:35
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23:35Released 20 years to the day Hurricane Katrina struck New Orleans, this is the true account of my life in the city and the people I came to know.By All Across America
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CTM Takeover Episode: The 3 Pillars of Degenerative AI ft Ron Close
46:24
46:24
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46:24How can both empathy and distilled communication reshape your marketing strategy? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Ron Close, VP of Marketing at First Resonance. Ron shares his unique journey from manuf…
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Old-School Tactics Drive Modern Marketing Wins ft. Aaron Welch | Hard Corps Marketing Show | Ep 449
48:11
48:11
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48:11How can emotional intelligence, authenticity, and classic marketing strategies fuel modern success? In this episode of The Hard Corps Marketing Show, I sat down with Aaron Welch, a Marine Corps veteran and Founder/Chief Strategist at Lift Digital Marketing. Aaron brings a unique blend of traditional grit and modern marketing savvy, offering insight…
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#77 – Iceman, Livingston Parish, Louisiana
1:34:14
1:34:14
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1:34:14Iceman hosts the Motorcop Chronicles Podcast. A full-time Sheriff’s Deputy, he has served as a police officer since 1995. motorcopchronicles.comBy All Across America
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CTM Takeover Episode: Speak Your Customer’s Language With These 2 Steps ft KB Burdette
42:56
42:56
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42:56How can deep audience research transform your marketing effectiveness? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with KB Burdette, Growth Advisor at Del Sol Digital. KB shares her unique path from working at Target C…
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Rethinking Marketing for Real Revenue ft. Karthiga Ratnam | Hard Corps Marketing Show | Ep 448
44:29
44:29
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44:29Is your marketing driving real revenue or just making noise? In this episode of The Hard Corps Marketing Show, host Casey Cheshire sits down with Karthiga Ratnam, a serial entrepreneur and marketing leader, for a bold and eye-opening conversation about the evolving role of marketing in modern business. Karthiga challenges conventional thinking arou…
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CTM Takeover Episode: Feeding Sales: Strategy That Starts with Solving ft Ashleigh Norton
34:17
34:17
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34:17How can empathetic B2B SaaS marketing transform your growth strategy? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Ashleigh Norton, Vice President of Marketing at Blink AI Automotive. Ashleigh shares her unique jou…
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#76 – Mary Pember, Cincinnati, Ohio
1:14:36
1:14:36
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1:14:36Mary is a national correspondent for Indian Country Today News and the author of “Medicine River: A Story of Survival and the Legacy of Indian Boarding Schools.” She is a citizen of the Red Cliff Band of the Wisconsin Ojibwe.By All Across America
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Don’t Be the Podcast Everyone SKIPS ft Ollie Whitfield | Hard Corps Marketing Show | Ep 447
48:06
48:06
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48:06Can your podcast stand out in a sea of sameness? In this episode of The Hard Corps Marketing Show, I sat down with Ollie Whitfield, Partner at Slingshot Content, for a fun and wildly creative conversation about breaking the mold in podcasting. Ollie brings his signature energy and out-of-the-box thinking to the mic, sharing a mix of inventive podca…
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CTM Takeover Episode: Building Relationships at Scale ft James Furbush
50:47
50:47
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50:47How can empathetic B2B SaaS marketing transform your growth strategy? This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with James Furbush, VP of Marketing at AccessOne and host of the RCM Ladder Podcast. James shares his in…
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#75 – Michael Engelhard, Moab, Utah
1:11:20
1:11:20
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1:11:20A backcountry guide in Alaska and the Grand Canyon for over 25 years, Michael is the author of many books, including "Arctic Traverse: A Thousand-Mile Summer of Trekking the Brooks Range." michaelengelhard.comBy All Across America
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MEANINGFUL Qualified Leads ft Melissa McCready | Hard Corps Marketing Show | Ep 446
47:09
47:09
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47:09Are MQLs really dead, or just evolving? In this episode of The Hard Corps Marketing Show, I sat down with Melissa McCready, Founder and CEO of Navigate Consulting Group. With decades of experience in marketing automation, customer success, and growth operations, Melissa is a recognized thought leader and award-winning expert in her field. Melissa u…
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#74 – Felipe Torres Medina, New York, New York
1:07:02
1:07:02
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1:07:02A writer and humorist, Felipe is a staff writer for the Late Show with Stephen Colbert and the author of "America, Let Me In: A Choose Your Immigration Story.“By All Across America
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You’re Getting Marketing Ops ALL WRONG ft Mike Rizzo | Hard Corps Marketing Show | Ep 445
55:02
55:02
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55:02What does it really mean to work in marketing operations, and how can leaders better leverage these professionals as strategic enablers? In this episode of The Hard Corps Marketing Show, I sat down with Mike Rizzo, Community-led Founder and CEO of MarketingOps.com. A longtime community leader and champion of the marketing operations profession, Mik…
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