An actionable podcast designed for accounting firm owners and partners. Each episode provides listeners with one-quick actionable lesson or takeaway that will help them scale a systematic firm that improves their lifestyle.
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The Accounting Flow Podcast is a deep dive into accounting firm workflow & processes. Each episode, we uncover specific processes that firm owners and operators encounter on a daily basis and discuss ways to improve them. Brought to you by Financial Cents.
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SEO helped me grow two 7-figure businesses. With AI changing how people search, here’s my take on whether it still works today.By Ryan Lazanis
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Authenticity: The Key to Successful Content Marketing
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4:48
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4:48In today’s AI-heavy world, authenticity is the new currency in content marketing. Discover how being real builds trust and audience.By Ryan Lazanis
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The Critical Feature of a Systematized Firm: Predictability
7:07
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7:07Predictability is key if you want to systematize your firm. Here are a few practical tips I used back when I was running mine.By Ryan Lazanis
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Avoid Saying These 4 Things to Potential Clients
6:08
6:08
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6:08I’ve seen many firms use selling points that not only fall flat—but can actually push potential clients away. Here’s what to avoid.By Ryan Lazanis
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I use AI for problem solving and replicating my expertise so my members could pick my brain 24/7. Here are my 4 favorite AI apps right now.By Ryan Lazanis
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The Freedom & Profitability You Desire Are Achievable w/Dawn Brolin, CPA, CFE
28:59
28:59
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28:59Send us a text Dawn Brolin’s perspective is clear: profitability and freedom are not mutually exclusive. In fact, one enables the other. The accounting firms that master workflow efficiency, set strategic boundaries, and leverage technology are the ones that thrive financially while enjoying the personal time they deserve. Yet, the path to achievin…
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The 7-Step Recruitment Process to Attract and Hire Top Talent w/Ryan Lazanis, CPA
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40:03Send us a text If you’ve been burned by a hire who looked amazing on paper but fell flat in execution, you’re not alone. According to Ryan Lazanis, CPA and founder of Future Firm®, almost 1 in 2 new hires fail within the first 18 months. Let that sink in. And it’s not because they don’t know how to do the work; they don’t have the right attitude. T…
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More tech won’t fix your capacity crunch if you’re maxed out. This episode breaks down a smarter way to tackle overcapacity head-on.By Ryan Lazanis
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Finding Clients in Online Communities (Easy & Cheap)
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4:52Virtual networking can boost your firm’s visibility if done right. Here’s how to make it work without spending a fortune or too much time.By Ryan Lazanis
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Security Workflow for Your Growing Accounting Firm: A Step-by-Step Guide with Brad Messner
31:43
31:43
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31:43Send us a text Growth is thrilling. Your accounting firm is gaining traction, new clients are onboarding, and your team is expanding, and you hit the wall—not the productivity wall, but the security wall. That’s when fear creeps in. One wrong click. One accidental email. One piece of client data was sent to the wrong “John,” and everything you’ve b…
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In episode 200 I review a major theme of importance for those running firms: you are the boss and you are the one in control of your own destiny.By Ryan Lazanis
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The Client Overview Template: The Key to Smooth Knowledge Transfers
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4:46
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4:46Avoid missed work and unhappy clients with a client overview template. Discover how this can help you systematize your firm.By Ryan Lazanis
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How to Focus on Meaningful Growth While Living a Balanced, Fulfilling Life w/ Keila Hill-Trawick
26:48
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26:48Send us a text You didn’t start your business to work 80 hours a week. You didn’t leave your 9-to-5 to be chained to your inbox. So why does growth feel like dragging you away from the life you wanted to build? If you’ve ever wondered how to grow your business without losing yourself, Keila Hill-Trawick of Little Fish Accounting delivered the bluep…
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My favorite way to standardize services and make scaling easier is 3-tiered pricing. Here's what to include in each tier.By Ryan Lazanis
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Your Firm's Biggest Priority (Is Not What You Think)
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5:21At a recent accounting conference, the loudest cheers were for a small software update. In this episode, I explain why that might be a problem.By Ryan Lazanis
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Job Descriptions: The Key to More Autonomy in Your Firm
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4:41
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4:41Find out how clear job descriptions build accountability, make delegation easier, and free up your time to focus on scaling your firm.By Ryan Lazanis
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Standardize to Optimize: The Benefits of a Streamlined Tech Stack w/ Kellie Parks, CPB
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37:57Send us a text Imagine trying to cook a five-star meal in a kitchen crammed with unused cookware, mismatched utensils, and multiple versions of the same pans. Would you feel calm, focused, and in control, or overwhelmed and inefficient? According to Kellie Parks, CPB, Owner of Calmwaters Accounting, that’s exactly how your tech stack can either mak…
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Most firms take a passive approach to referrals, but a proactive strategy can bring in high-quality clients — if done the right way.By Ryan Lazanis
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There's always room to improve your client experience. In this episode, I share how this question by Jeff Bezos can help your firm.By Ryan Lazanis
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Tear Down the Wall: Workflows for Bookkeeper and Tax Preparer Collaboration w/Nancy McClelland, CPA
30:13
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30:13Send us a text The divide between bookkeepers and tax preparers isn’t just frustrating; it’s costly. Miscommunication, duplicated work, and last-minute scrambles waste time and money. Worse, they leave small business clients with disorganized books and tax headaches. If you’ve ever found yourself muttering, "Why didn’t the bookkeeper clean this up?…
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Content Marketing for Your Accounting Firm: Should You?
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4:41Are you considering content marketing to help get more clients for your firm? Hear about my experiences and insights to help you decide.By Ryan Lazanis
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Click here to get more details about RyanBot: https://docs.google.com/document/d/1i_GfdO78_PHBqBdY8G5LljvIat2NPMrA1kQP6mjQG04/edit?usp=sharingBy Ryan Lazanis
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How to Optimize Your Solo Accounting Firm for a 15-Hour WorkWeek w/Erica Goode, CPA
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29:48Send us a text At WorkflowCon 2024, Erica Goode—a CPA, solo firm owner, and productivity strategist—shared a framework that flips the traditional 40-hour workweek. Erica runs a profitable, six-figure accounting firm and works 15 hours a week. No burnout. No endless to-do lists. No hustle-for-hustle’s-sake. Her strategy isn’t about shortcuts or work…
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Private equity is targeting the accounting industry. In this episode, I dive into the reasons why and what it means for your firm.By Ryan Lazanis
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Every firm will have unhappy clients. Discover quick and effective ways to turn situations around and keep clients happy.By Ryan Lazanis
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How to Use Frameworks to Grow Your Accounting Firm w/Megan Comer, Roman Villard, CPA, and Chad Davis, CPA
45:30
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45:30Send us a text Scaling your accounting firm requires strategy, structure, and a system that evolves with you. It’s about creating frameworks—tailored, practical, and adaptable—to guide how your firm operates, serves clients, and builds a team culture that thrives. At WorkflowCon 2024, three industry leaders—Megan Comer, Roman Villard, CPA, and Chad…
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What My Team Looked Like (From Scratch to Sale)
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5:24
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5:24Discover how I built my Xen Accounting team — who I hired first, why I chose them, and how my team evolved before I sold my firm.By Ryan Lazanis
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Learn how to delegate the right way so you can hand off tasks you don’t enjoy, free up your time, and focus on what matters most.By Ryan Lazanis
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How to Break Down Big Projects into a 3-Step Framework w/Justine Lackey
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56:44Send us a text Do big projects leave you feeling stuck? In this episode of the Accounting Flow Podcast, we’re chatting with Justine Lackey about her easy 3-step framework to make even the biggest tasks feel doable. She covered how to break projects into smaller steps, stay focused, and get things done without stress. Whether you’re managing your bu…
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Bench, a leading bookkeeping firm, abruptly shut down recently. Here are my insights on this news and what this means for your business.By Ryan Lazanis
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If At First You Don't Succeed, Try, Try Again
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5:08To succeed in business, you’ll need strong sales, marketing, and more. However, there's one quality that could make all the difference.By Ryan Lazanis
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What trait sets successful firm owners apart? In this episode, I share the key quality for achieving your ideal work-life balance.By Ryan Lazanis
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Offshoring virtual assistants came with challenges. Learn how I tackled them and found success, even with no prior experience!By Ryan Lazanis
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The Workflow For Scheduling a Tax Prep w/Brenda S. Cannon, CPA
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31:55Send us a text Ready to conquer tax season without losing your mind? In this episode, Roman Villard, CPA, sits with Brenda S. Cannon, CPA, to break down the ultimate workflow for organizing and scheduling tax preparation with clients—without the headaches. Brenda shares her go-to strategies, tools, and tips for staying on top of appointments, strea…
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Increasing Your Prices Without Changing Service Levels.
4:49
4:49
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4:49Many firm owners struggle with raising prices for underpaying clients. Discover the challenges involved and how to overcome them.By Ryan Lazanis
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Burnout is a common challenge for firm owners. Discover my insights on burnout, plus practical tips to prevent and overcome it.By Ryan Lazanis
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Make tax season marketing manageable with these 4 easy tactics. Keep your campaigns effective without overloading your schedule.By Ryan Lazanis
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How to Streamline Document Collection This Tax Season
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4:49Many firms struggle with document collection during tax season. In this episode, I share why it's an issue and how I recommend handling it.By Ryan Lazanis
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Your First Step To No Overtime This Tax Season
7:43
7:43
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7:43Tax season often leads to overtime, but it doesn’t have to. Start with these simple strategies to enjoy a smoother tax season this year.By Ryan Lazanis
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The Best 3-Tiered Packages Do These 8 Things
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6:03I'm a big believer in 3-tiered pricing. Here’s what makes the best packages stand out and why they can help you close more deals.By Ryan Lazanis
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Are you struggling to add advisory services without taking on all the work yourself? Learn how to delegate and make advisory work scalable.By Ryan Lazanis
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Running a firm can be stressful. Discover the top 8 stress-reducing tips that I used when I ran my firm and now in my current business.By Ryan Lazanis
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The Co-Firming Hack That Changes Everything w/Dave Kersting & Tonya Schulte (Pt 2)
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40:46Send us a text The Accounting Flow Podcast is bringing the heat this week! Host Roman Villard, CPA, welcomes the dynamic duo Dave Kersting and Tonya Schulte to reveal the co-firming hack that’s about to shake up your accounting world. We’re talking less chaos, more flow—because who doesn’t want to make firm life easier? Whether you're buried in tas…
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How to Turn Advisory Work Into a Recurring Service
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5:40Advisory services give clients peace-of-mind, but they're often delivered ad hoc. Here's how to offer advisory services on a recurring basis.By Ryan Lazanis
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Never Ignore This Critical Skill as a Firm Owner
5:28
5:28
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5:28There's one skill they don't teach you in school that can have a huge impact on your business. Find out how to harness it in this episode.By Ryan Lazanis
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6 Reasons Why Buyers Were Interested In My Firm
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5:19
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5:19I sold my firm 5 years after starting it. Discover the 6 reasons why buyers were interested, and get tips that could help you sell your firm.By Ryan Lazanis
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Employee turnover is often caused by hiring people with the wrong traits. Discover the 3 traits I require in every team member we hire.By Ryan Lazanis
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You Only Need These 4 Things to Have a Great Firm
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6:22Running a firm can be complex. But many firm owners overcomplicate it. Discover the only 4 things you truly need to have a great firm.By Ryan Lazanis
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Want to Stand Out? Here’s How to Build a KILLER Brand for Your Accounting Firm!
35:43
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35:43Send us a text Ready to take your accounting firm to the next level? In this episode, we’re breaking down exactly how to build a brand that not only differentiates your firm but also drives growth. 🌱💼 Roman Villard, CPA, will walk you through: - Why branding matters in the accounting industry (hint: it’s not just about a logo!). - How to define you…
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10 Ways We're Getting Serious With Cybersecurity
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5:18Don't take cybersecurity for granted. Learn 10 steps we're using to protect ourselves and how they can help safeguard your business too.By Ryan Lazanis
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