Best Search Engine Journal Podcasts (2025)

Exploring Howes Cave: History, Tragedy, and Tourism Historian and author Dana Cudmore, a former tour guide and current chronicler of Howes Cave, Howe Caverns, and Schoharie County's "Cave Country," gives us a lay of the land and recalls the oft-repeated question, " Anybody ever die down here?" Cudmore recounts in his 2024 book, The Cave Electrician…

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Pachai on the Future of Search & More Digital Marketing News | Marketing O’Clock Episode 386 50:19

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4d ago50:19

50:19

This week on Marketing O’Clock: Microsoft Ads drops new reporting tools and ends PMax’s priority over Standard Shopping. Google now supports loyalty perks in Organization structured data— Merchant Center not needed. Plus, AI Mode hits the main stage with multilingual search, and ads may be next (but classy). Visit us at - https://marketingoclock.co…

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Video Killed the Shopping Star? Google Ads is Bringing Video to Search, Shopping, & More 38:19

11d ago38:19

38:19

This week on Marketing O’Clock: Final URLs are turning into QR codes on TV screens. Meanwhile, Google Lens is rolling out to YouTube Shorts with real-time visual search. Also, PMax video ads are expanding to Search, Shopping, Image, and Discover tabs. Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video helpf…

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Google Shopping Ads for eCommerce 19:32

16d ago19:32

19:32

Ready to turn search clicks into sales? In this episode we unpack how Google Shopping Ads put your product image, price and brand at the very top of search results. Discover how product feeds replace keywords, how to sync Merchant Center with Google Ads, and the feed-tuning, bidding and ROAS tactics Sambuno uses to capture high-intent shoppers and …

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Engineering Word-of-Mouth for eCommerce Success 11:12

16d ago11:12

11:12

In this episode, we explore how word-of-mouth continues to be one of the most powerful—and underrated—growth channels for eCommerce brands. Far more cost-effective than traditional advertising, word-of-mouth not only drives new customer acquisition but also fosters deep brand loyalty. But make no mistake: while it may appear organic, smart brands k…

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Hobart Book Village and Don Dales' Novel Approach to Rural Revival 24:45

17d ago24:45

24:45

This episode of Kaatscast features an interview with Don Dales, a key figure in transforming Hobart, New York, into Hobart Book Village. The journey began with a single bookstore in a declining village and expanded into a book lovers' destination with seven bookstores, the Book Village Inn & Bar, and annual events, attracting visitors from far and …

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Google Ads Puts Demand Gen on the Map. Promoted Pins Have Arrived 49:28

18d ago49:28

49:28

Promoted Pin Placements for Demand Gen Campaigns & More Digital Marketing News | Marketing O’Clock Episode 384 This week on Marketing O’Clock: Promoted Pins officially launched on Google Maps through Demand Gen, offering advertisers a new way to boost visibility with location-based placements. Meanwhile, web creators face a harsh reality—there’s no…

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All AIs on Google. Recapping Google Marketing Live & Google I/O Announcements 1:09:42

25d ago1:09:42

1:09:42

This week on Marketing O’Clock, we’re un-power-packing all the biggest Announcement from Google I/O and Google Marketing Live. AI Mode is now available to everyone in the US, and ads will be featured. Plus, Gemini is everywhere, PMAX channel reporting is in open beta, and new prospecting controls are coming to demand gen. 👍 Like, Share, and Comment…

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1825! Baseball ⚾️ Hamden 🗞️ and a Page in History 20:56

1M ago20:56

20:56

In this episode, Captain Drewski of the Delhi Polecats, formerly known as the Delhi Vintage Baseball Club, joins us to discuss the revival of vintage baseball in Delaware County, New York. Drewski shares the historical significance of a 200-year-old baseball challenge documented in an 1825 edition of the Delaware Gazette, marking the earliest recor…

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CTRs Plummet With AI Overviews | Marketing O'Clock Episode 382 47:38

1M ago47:38

47:38

CTRs Plummet With AI Overviews | Marketing O'Clock Episode 382 This week on Marketing O’Clock: Ginny Marvin answered key questions about AI Max, shedding light on its upcoming features and capabilities. Meanwhile, sites are reporting significant drops in click-through rates as AI Overviews take a more prominent role in the SERPS. Also, concerns gro…

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pAId Search Will Never Be the Same. Google Ads Announces AI Max 58:47

1M ago58:47

58:47

This week on Marketing O’Clock: AI Max is officially coming soon, introducing new features that could mark the beginning of the end for keywords. ChatGPT offers clarity on how shopping results are pulled in, using user intent, past preferences, and structured data. Plus, the U.S. Department of Justice takes action against Google’s dominance, callin…

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Girl Gotta Hike with "Click" 📸 feat. Olivia Sippel 28:27

1M ago28:27

28:27

This episode explores an overnight camping trip led by Melissa Goodwin, a licensed guide and founder of 'Girl Gotta Hike,' aimed at encouraging women to connect with the outdoors. Olivia Sippel, our production intern, shares her first camping experience in the Catskills, guided by Melissa, also known by her trail name 'Click.' The story delves into…

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Channel Reporting For Duty | New Reports Coming to PMAX in Google Ads 49:04

2M ago49:04

49:04

New PMAX Reporting & More Digital Marketing News | Marketing O’Clock Episode 380 This week on Marketing O’Clock: Google Ads unveils new Performance Max reports, including channel breakdowns and asset insights. ChatGPT takes a step into eCommerce, introducing shopping features in the chat experience. Plus, Google updates its ad transparency policy, …

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Crawfish, Cold Beer, and Converting Clients: A Southern Marketing Tale [LNIM277] 29:39

2M ago29:39

29:39

Send us a text Ever felt like you need to become a social media star to succeed in your business? During a recent crawfish boil in Texas, I met a debt coach we'll call "Jill" who perfectly embodied this common struggle. Despite having incredible expertise and genuine passion for helping people escape the devastating cycle of debt, Jill was hitting …

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Ch(Ad) GPT? Internal Docs Hint at Future Advertising 54:45

2M ago54:45

54:45

Marketing O'Clock Episode 379This week on Marketing O’Clock, a leaked internal document suggests that OpenAI may be planning to introduce ads to ChatGPT, with a potential rollout by 2026. Plus, Google reports strong Q1 earnings, with search ad spend showing significant growth. Get your early bird SMX tickets!https://events.searchengineland.com/smx-…

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The Fearless First Steps: Overcoming Launch Anxiety in Online Business [LNIM276] 25:45

2M ago25:45

25:45

Send us a text Launching an online business when you have zero followers can feel like shouting into the void. The anxiety, uncertainty, and fear of failure loom large—but these challenges are exactly what we tackle head-on in this practical, no-nonsense episode. We begin by dismantling the common misconception that successful businesses need a mas…

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Bobcats and Bird Flu: Research Insights Emerging from Cornell 40:08

2M ago40:08

40:08

Kaatscast spoke with Cornell University researchers about their latest investigations into New York State bobcat population abundance and the discovery of avian influenza (bird flu) in these wild felines. Featuring Jenny Bloodgood, a wildlife veterinarian, and Haley Turner, a Cornell graduate student, the podcast explores their collaborative effort…

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GOogle Directly to Jail | Court Rules in Google’s Ad Tech Monopoly Case 50:49

2M ago50:49

50:49

Judge Rules in Google’s Ad Tech Monopoly Case | Marketing O'Clock Episodes 378This week on Marketing O’Clock, a judge rules that Google operates an Ad Tech Monopoly, but we still don’t know whether it will get a “Get Out Of Jail Free” card. Plus, Google puts it’s SERPent-like ways on full display with the latest changes to AI Overview links.Visit u…

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BIDing Time Until The Weekly News Show. A Discussion About Google Ads Smart Bidding 43:48

2M ago43:48

43:48

Big News! Marketing O’Clock’s weekly news shows are moving to a new day! Check back Monday bright and early for the digital marketing news of the week. Until then, Greg & Shep have a special bonus episode discussion Google Ads’ smart bidding strategies.Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video help…

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The Silent Killer of Side Hustle Success: How Automation and AI Can Transform Your Business [LNIM275] 25:40

2M ago25:40

25:40

Send us a text Friction is the silent killer of momentum in side hustles, preventing entrepreneurs from building the consistency needed for success. By eliminating friction through automation and AI tools, we can transform our businesses into efficient systems that practically run themselves. • Identifying sources of friction in your business proce…