Best Sherry Goldman Podcasts (2025)

1
Let's Talk PR & More Show #82: Frank D'Agostino on brand-media partnerships 28:00

Play Pause

3d ago28:00

28:00

Sherry Goldman's guest is Frank D'Agostino, a brand and media partnership executive. Sherry and Frank discuss brand partnerships with media and entertainment entities. Their conversation spans how to enter into brand-media partnerships, strategic planning and timelines, creating creative & impactful content, and evaluating their effectiveness. Let’…

1
Let's Talk PR & More Show #81: Alexandra Zendrian, AtoZ Communications, on identifying newsworthy stories 26:36

17d ago26:36

26:36

Sherry Goldman's guest is Alexandra Zendrian, founder of AtoZ Communications. Sherry and Alexandra discuss best practices for creating stories that will make news. Drawing on their earlier careers as journalists before becoming PR pros, Sherry and Alexandra identify the stories and issues that can help companies generate earned media coverage and a…

1
Let's Talk PR & More Show #80: Pam Cronin, Pam Ann Marketing, on Google analytics 25:51

24d ago25:51

25:51

Sherry Goldman's guest is Pam Aungst Cronin, owner of Pam Ann Marketing LLC. Sherry and Pam discuss Google analytics - how it works, what it tells us, ways to use the data to improve all aspects of business, and how AI is impacting analytics. The conversation will also offer helpful tips for understanding all search engine and website analytics, no…

1
Let's Talk PR & More Show #79 - Natacha Favry, Kalamari, on PR in the U.S. and Europe 27:32

1M ago27:32

27:32

Sherry Goldman's guest is Natacha Favry, founder of Kalamari. Sherry and Natacha discuss best practices for international PR - for American companies wanting to do PR in Europe and for European companies wanting to do PR in the U.S. It is more than just translating the materials into another language. Media relations and journalist expectations are…

1
Let's Talk PR & More Show #78: Tommy Means, Mekanism, on storytelling for emerging media 27:21

1M ago27:21

27:21

Sherry Goldman's guest is Tommy Means, founding partner and chief creative officer of Mekanism. Sherry and Tommy discuss creative brand storytelling. Their conversation spans storytelling for emerging media; how to determine a brand's DNA and then apply it to storytelling, PR, advertising, and marketing; and how AI is influencing and changing all a…

1
Let's Talk PR & More Show #77: Peter Freedman, Think Inc., on PR, guerilla marketing & the PR for Calm 27:59

2M ago27:59

27:59

Sherry Goldman's guest is Peter Freedman, founder and director of thinking of Think Inc. Sherry and Peter discuss Peter's 10 Golden Rules of PR and Guerilla Marketing and how taking risks can help start-ups, many of which are apps, create buzz and awareness for their ventures. Peter also discusses his 'silly PR' for client Calm, which helped the re…

1
Let's Talk PR & More Show #76: Neil Brown, The Poynter Institute, on local media and today's media environment 29:02

2M ago29:02

29:02

Sherry Goldman's guest is Neil Brown, president of The Poynter Institute. Sherry and Neil have a wide ranging conversation about the state of today's media, the critical role that local media plays, how the media and journalists can combat the growing mistrust in the media and the rise of misinformation and disinformation, and how the public can he…

1
Let's Talk PR & More Show #75: Matt Krayton, Publitics, on political communications 29:07

2M ago29:07

29:07

Sherry Goldman's guest is Matt Krayton, founder and principal of Publitics. Sherry and Matt discuss the changing landscape for political-related communications and public relations campaigns that are political-adjacent. Their conversation includes effective use of earned media, social media, and influencer endorsements. Let’s Talk PR & More!, hoste…

1
Let's Talk PR & More Show #74: Gabrielle Kessler, We Are Social, on experiential marketing 29:05

2M ago29:05

29:05

Sherry Goldman's guest is Gabrielle Kessler, creative and strategic leader of We Are Social. Sherry and Gabrielle discuss experiential marketing - best practices, how to incorporate it in public relations campaigns, and how to create an experiential experience that could go viral. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the aw…

1
Let's Talk PR & More Show #73: Brian Bohl, Canon USA, media relations for sports and B2B clients 29:11

3M ago29:11

29:11

Sherry Goldman's guest is Brian Bohl, specialist in the corporate communications department of Canon USA. Sherry and Brian discuss best practices for media relations. Their conversation covers B2B media relations, as well as handling media outreach for sports entities. (Brian handled media relations while for local sports associations and the New Y…

1
Let's Talk PR & More Show #72: Lynn Appelbaum, Classroom to Workplace: Land Your First Marketing Communications Job 28:46

3M ago28:46

28:46

Sherry Goldman's guest is Lynn Appelbaum, professor emerita at the City College of New York and author of the book Classroom to Workplace: Land Your First Marketing Communications Job. Sherry and Lynn discuss practical tips and advice for students and young professionals looking to find their first (or next) job in public relations, advertising, ma…

1
Let's Talk PR & More Show #71: Adam Rubin, Commack School District, on PR for school districts 29:39

3M ago29:39

29:39

Sherry Goldman's guest is Adam Rubin, public relations director for the Commack School District on Long Island, NY. Sherry and Adam discuss his career trajectory (from a sports journalist to sports PR pro to heading PR for a school district) and the many aspects of communications that local school districts must do to effectively reach and motivate…

1
Let's Talk PR & More Show #70: Ethan Rasiel, Lightspeed Public Relations, on global PR 28:20

3M ago28:20

28:20

Sherry Goldman's guest is Ethan Rasiel, co-founder of Lightspeed Public Relations. Sherry and Ethan discuss handling PR on a global scale. Their conversation covers the differing expectations of media in various countries as vs. U.S-based media and best practices for implementing campaigns around the world. Let’s Talk PR & More!, hosted by Sherry G…

1
Let's Talk PR & More Show #69: Sandra Stahl, jacobstahl, on healthcare and life sciences communications 29:00

4M ago29:00

29:00

Sherry Goldman's guest is Sandra Stahl, co-founder of jacobstahl. Sherry and Sandra discuss the changing environment for healthcare and life sciences communications, as well as how today's changing communications channels are impacting healthcare PR. They also discuss the three books on public relations that Sandra has authored. Let’s Talk PR & Mor…

1
Let's Talk PR & More Show #68: Pam Cronin, Pam Ann Marketing, on SEO 29:14

4M ago29:14

29:14

Sherry Goldman's guest is Pam Aungst Cronin, owner of Pam Ann Marketing LLC. Sherry and Pam discuss best practices for SEO (search engine optimization) and how AI is impacting SEO. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue related to …

1
Let's Talk PR & More Show #67: Elliot Sloane, ThroughCo Communication, on crisis communications and reputation management 29:00

4M ago29:00

29:00

Sherry Goldman's guest is Elliot Sloane, managing partner of ThroughCo Communication. Sherry and Elliot discuss crisis communications and best practices for reputation management, including what companies and organizations need to do to prepare for potential crises that can cause reputational damage. Let’s Talk PR & More!, hosted by Sherry Goldman,…

1
Let's Talk PR & More Show #66: Janet Goldstein, Janet Goldstein Enterprises, on book publishing 28:13

5M ago28:13

28:13

Sherry Goldman's guest is Janet Goldstein, publishing strategist and founder of Janet Goldstein Enterprises. Sherry and Janet discuss book development and marketing. Their conversation discusses the pros and cons of executives writing a book as part of their thought leadership efforts, the range of publishing options available, and the steps to bri…

1
Let's Talk PR & More Show #65: Simone Sloan, Your Choice Coach, on DEI and creating an inclusive workplace 28:00

5M ago28:00

28:00

Sherry Goldman's guest is Simone Sloan, founder of Your Choice Coach. Sherry and Simone discuss the importance of DE&I in today's corporate environment and what companies can do to foster a more inclusive culture and workplace that will help them attract and retain talent. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winn…

1
Let's Talk PR & More Show #64: Patrick Aievoli, Rock Paper Pixels, on how AI is changing how we communicate 28:16

6M ago28:16

28:16

Sherry Goldman's guest is Patrick Aievoli, author of Rock Paper Pixels: How Our Need to Communicate Created a New Economy, Society and Individual. Sherry and Patrick discuss how AI is changing how we communicate and how the growing speed of quantum computing is influencing our era of information, misinformation, and disinformation. Let’s Talk PR & …

1
Let's Talk PR & More Show #63: Alyssa Peek, Peek Photography, on using photos in PR and marketing 26:31

6M ago26:31

26:31

Sherry Goldman's guest is Alyssa Peek of Peek Photography, where she specializes in corporate photography and personal branding photography. Sherry and Alyssa discuss best practices for using photography in marketing and social media, how PR pros can 'direct' photographers to ensure the photographers represent their brands and clients effectively, …

1
Let's Talk PR & More Show #62: Jack Appleman, Successful Business Writing, on writing effective copy 26:00

6M ago26:00

26:00

Sherry Goldman's guest is Jack Appleman, president of Successful Business Writing and author of "10 Steps to Successful Business Writing - 2nd edition." Sherry and Jack discuss how to write effective copy and be an effective and persuasive writer. Their conversation spans tips for effective writing, how to break through writer's block, the 5-step p…

1
Let's Talk PR & More Show #61: Lee Harris, NewsNation, on the changing media landscape and impact 29:01

7M ago29:01

29:01

Sherry Goldman's guest is Lee Harris, New York bureau chief and director of integrated operations for NewsNation and WGN Radio. Sherry and Lee discuss Lee's Hall of Fame career in broadcast news - from New York's 1010WINS morning anchor and being the most listened to radio newscaster in the country, to his now heading the New York bureau and integr…

1
Let's Talk PR & More Show #60: Linda Zebian, Muck Rack, on the State of PR Report 26:00

7M ago26:00

26:00

Sherry Goldman's guest is Linda Zebian, senior director of communications at Muck Rack. Sherry and Linda discuss the findings of Muck Rack's 2024 'State of PR' report. The report and their discussion spans the top concerns of PR pros, the changing work model for PR professionals, how today's evolving media landscape is impacting PR and earned media…

1
Let's Talk PR & More Show #59 - Norman Pearlstine, executive editor of the Wall Street Journal, LA Times and Forbes 26:44

7M ago26:44

26:44

Sherry Goldman's guest is Norman Pearlstine, one of the most respected journalists of our time. Norman has been managing editor and executive editor of The Wall Street Journal, executive editor of Forbes, editor in chief of Time Inc., and executive editor of the Los Angeles Times. Sherry and Norman discuss his storied career and the evolution of jo…

1
Let's Talk PR & More Show #58: Julie Fry, Your Expert Guest, on podcasts 28:11

7M ago28:11

28:11

Sherry Goldman's guest is Julie Fry, founder of Your Expert Guest. Sherry and Julie discuss podcasts. Their conversation spans the importance of podcasts in PR and thought leadership programs, as well as best practices for pitching podcasts and being a guest on podcasts. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winnin…

1
Let's Talk PR & More Show #57: Grace Leong, Hunter, on consumer marketing 30:16

8M ago30:16

30:16

Sherry Goldman's guest is Grace Leong, CEO of Hunter. Sherry and Grace discuss consumer marketing and the changing ways brands and organizations are using marketing and PR to reach newer generations of consumers, including Gen Z and the emerging Gen Alpha consumers. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Gol…

1
Let's Talk PR & More Show #56: Mike Maynard, Napier Group, on B2B communications 29:30

8M ago29:30

29:30

Sherry Goldman's guest is Mike Maynard, managing director/CEO of Napier Group. Sherry and Mike discuss the importance of B2B communications, including best practices for creating and implementing B2B PR and media relations campaigns. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an …

1
Let's Talk PR & More Show #55: Josh Reynolds, Rob Roy Consulting, on persuasive storytelling 28:52

8M ago28:52

28:52

Sherry Goldman's guest is Josh Reynolds, founder and CEO of Rob Roy Consulting, a consulting firm that focuses on persuasive communications and authentic storytelling. Sherry and Josh discuss the relationship between persuasion and storytelling (there is a science behind them), best practices for telling a story with a purpose, and the 3 pillars of…

1
Let's Talk PR & More Show #54: Steve Chirello, Chirello Advertising, on handling integrated communications in smaller markets 27:00

8M ago27:00

27:00

Sherry Goldman's guest is Steve Chirello, founder of Chirello Advertising. Sherry and Steve discuss best practices for handling integrated communications campaigns (public relations, advertising, marketing) in smaller markets. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-dept…

1
Let's Talk PR & More Show #53: Kate Finley, Belle Communication, on building a remote culture 29:04

9M ago29:04

29:04

Sherry Goldman's guest is Kate Finley, founder of Belle Communication. Sherry and Kate discuss building and fostering a remote culture that fosters teamwork, strong communication, and a work-life balance for employees. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conver…

1
Let's Talk PR & More Show #52: Tara Baumgarten, //NKST, on conferences role in integrated communications 30:00

9M ago30:00

30:00

Sherry Goldman's guest is Tara Baumgarten, head of public relations and strategic communications at //NKST. Sherry and Tara discuss the important role conferences can play in integrated communications and thought leadership programs. Their discussion includes best practices for outreach to conference organizers and how leaders and organizations can…

1
Let's Talk PR & More Show #51: Andrew Bergin, Speaking Virtually, on communicating effectively 30:49

9M ago30:49

30:49

Sherry Goldman's guest is Andrew Bergin, founder and managing partner of Speaking Virtually. Sherry and Andy discuss the keys to effective and effortless communication. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue related to public relat…

1
Let's Talk PR & More Show #50: Margaret Myers, Long Dash, on effective storytelling 27:39

10M ago27:39

27:39

Sherry Goldman's guest is Margaret Myers, director of editorial at Long Dash. Sherry and Marge discuss effective storytelling and how the 'editorial difference' can enable brands and organizations to better develop messages and communications that will engage audiences authentically. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the…

1
Let's Talk PR & More Show #49: Dick Grove, INK Inc Public Relations, on earned media and client relations 29:47

10M ago29:47

29:47

Sherry Goldman's guest is Dick Grove, founder and CEO of INK Inc Public Relations. Sherry and Dick discuss the changes in the PR industry, changing agency-client relations and relationships, including the retainer model, and the importance of earned media in PR programs. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winnin…

1
Let's Talk PR & More Show #48: Jerry Barmash, NY broadcaster and author, on Here Now The News 29:00

10M ago29:00

29:00

Sherry Goldman's guest is Jerry Barmash, a New York area broadcaster and reporter and author of the new book Here Now The News. Sherry and Jerry talk about Jerry's new book Here Now The News, which focuses on the stories of local TV news anchors and reporters, discussing how broadcast talent both reflects and also shapes the news covered. Let’s Tal…

1
Let's Talk PR & More Show #47: Ray Hennessey, Vocatus, on crisis communications and corporate apologies 29:12

10M ago29:12

29:12

Sherry Goldman's guest is Ray Hennessey, CEO and executive partner of Vocatus and author of the book Beyond Sorry: How to Own Up, Make Good and Move Forward After a Crisis. Sherry and Ray discuss crisis communications and best practices for corporate apologies. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman …

1
Let's Talk PR & More Show #46: Kerri Allen, Applecart, on the role of data in PR and marketing 27:31

11M ago27:31

27:31

Sherry Goldman's guest in Kerri Allen, senior managing director of Applecart. Sherry and Kerri discuss the growing role of data in PR, how data and the digital landscape are changing what PR and do and evaluate, and decision-maker marketing. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group…

1
Let's Talk PR & More Show #45: Jerry Pionk, Xcelsior Communications, on AI in PR & government communications 31:16

11M ago31:16

31:16

Sherry Goldman's guest is Jerry Pionk, owner and principal of Xcelsior Communications. Sherry and Jerry discuss AI and how government entities are using AI in PR and communications initiatives. Jerry shares his experiences using AI and handling communications in key government roles, including for the King County Department of Local Services in Sea…

1
Let's Talk PR & More Show #44: Mickie Kennedy, eReleases, on what makes a good press release 28:43

12M ago28:43

28:43

Sherry Goldman's guest is Mickie Kennedy, founder of eReleases. Sherry and Mickie discuss what makes news and what makes a good press release that will generate media coverage. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue related to publ…

1
Let's Talk PR & More Show #43: Chris Vaccaro, NOAA's National Weather Service, on PR for the weather service 34:00

12M ago34:00

34:00

Sherry Goldman's guest is Chris Vaccaro, communications director of NOAA's National Weather Service. Chris discusses the internal and external communications and media relations efforts done for the National Weather Service. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth …

1
Let's Talk PR & More Show #42: Karen Amster-Young, Sabrina Levine Communications, on brand partnerships 30:00

12M ago30:00

30:00

Sherry Goldman's guest is Karen Amster-Young, strategic advisor for Sabrina Levine Communications. Sherry and Karen discuss best practices for strategic brand partnerships and sponsorships. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue re…

1
Let's Talk PR & More Show #41: Chris Winans, Chris Winans Consulting, on crisis media relations 27:44

1y ago27:44

27:44

Sherry Goldman's guest is Chris Winans, a strategic communications advisor working mostly with the insurance industry and founder of Chris Winans Consulting. Sherry and Chris discuss Chris' experience in insurance industry crisis communications (including at AIG) and best practices for media relations in a crisis communications effort. Let’s Talk P…

1
Let's Talk PR & More Show #40: Barrie Cohen, BC Public Relations, on starting an entreneurial PR agency 29:02

1y ago29:02

29:02

Sherry Goldman's guest is Barrie Cohen, founder of BC Public Relations. Sherry and Barrie discuss their journeys starting and building entrepreneurial public relations agencies. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue related to pub…

1
Let's Talk PR & More Show #39: Linda Zebian, Muck Rack, on State of Journalism 2024 Report 30:06

1y ago30:06

30:06

Sherry Goldman's guest is Linda Zebian, senior director of communications and community for Muck Rack. Sherry and Linda discuss the key findings and insights from Muck Rack's 2024 State of Journalism Report. Journalists and PR pros need each other to succeed, and Sherry and Linda discuss key report findings that will enable both journalists and PR …

1
Let's Talk PR & More Show #38: Michael R. Virgintino, MRV Marketing Communication, on historical campaigns and Freedomland U.S.A. 30:11

1y ago30:11

30:11

Sherry Goldman's guest is Michael R. Virgintino of MRV Marketing Communications. They discuss Mike's experience leading CSR initiatives for a range of clients and his passion for history, which he incorporates in his PR campaigns and which also led him to revive interest and now spearhead a public relations effort for Freedomland U.S.A., an America…

1
Let's Talk PR & More Show #37: Neha Bhalani, CSG Law, on intellectual property 30:00

1y ago30:00

30:00

Sherry Goldman's guest is Neha Bhalani, member of the intellectual property group at CSG Law. Sherry and Neha discuss intellectual property (IP), how PR must handle IP, and how the growing use of generative artificial intelligence (AI) is impacting IP and PR. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Co…

1
Let's Talk PR & More Show #36: Tony Sclafani, Mercury Public Affairs, on public affairs PR and storytelling 28:35

1y ago28:35

28:35

Sherry Goldman's guest is Tony Sclafani, managing director of Mercury Public Affairs. Sherry and Tony discuss best practices for identifying and developing news-worthy stories. Tony shares his personal experiences in creating and covering news stories (he's a former NY Daily News reporter and also led PR for NYC municipal departments and the Javits…

1
Let's Talk PR & More Show #35: Lesley Gold, SutherlandGold Group, on developing compelling stories for executives and brands 30:49

1y ago30:49

30:49

Sherry Goldman's guest is Lesley Gold, founder and CEO of SutherlandGold Group. Sherry and Lesley, discuss Lesley's work launching major tech brands including TiVo and Zoom, as well as how to develop compelling stories and narratives that position corporate executives and brands as influential and strong leaders. Let’s Talk PR & More!, hosted by Sh…

1
Let's Talk PR & More Show #34: Anthony D'Angelo, Syracuse University, on AI's impact on PR 29:52

1y ago29:52

29:52

Sherry Goldman's guest is Anthony D'Angelo, interim chair of the public relations department and director of executive education at Syracuse University's Newhouse School of Public Communications. Sherry and Anthony discuss the growing impact of AI in PR and how PR pros can 'future-proof' their careers in a climate of expanding AI tools. Let’s Talk …

1
Let's Talk PR & More Show #33: Ken Makovsky, Makovsky, on the importance of trust 24:00

1y ago24:00

24:00

Sherry Goldman's guest is Ken Makovsky, chairman and CEO of Makovsky. Sherry and Ken talk about the importance of trust - in PR and beyond - and PR's role in information and disinformation. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue re…