Best Shinah Chang Podcasts (2025)

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Your Counterintuitive Next Step Towards Pro Calligrapher 19:33

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6d ago19:33

19:33

Rome wasn’t built in a day – and neither was any (decent) business. It was built over thousands of tiny micro-decisions, leading to compounding effects that eventually became BIG. Gorgeous buildings, architecture that has inspired masses, and historical significance spanning centuries. Likewise, when you’re establishing a business, you can’t just c…

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How Calligraphy Creates Confidence 26:54

13d ago26:54

26:54

Looking for a confidence boost or wondering how creative hobbies like calligraphy can change your life? Elisha took one of my very first in-person workshops back in 2016… and walked away with her entire life turned upside down. She joined that workshop in her early 20s, feeling like there was something wrong with her. But now, 8 years later, pursui…

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Stop Moving the Goal Posts in your Creative Business 19:26

19d ago19:26

19:26

You finally hit the goal. You should feel proud, satisfied, even a little celebratory. But instead? Your brain whispers, “Okay, cool… what’s next?” In this episode, I unpack the arrival fallacy and why it keeps creative business owners stuck in a cycle of never-enough, even when we’re living the life we once dreamed of: What “arrival fallacy” is an…

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Profitable Brand Partnerships 28:50

27d ago28:50

28:50

Think a brand partnership is just a one-time gig? Think again! When you find the right brand partnership, it can be a win-win(win) for everyone involved! Early in my career, Apolis, a national retail brand, brought me in to customize their jute tote bags. When I started working with them, never could I have known the multi-beneficial aspects of our…

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Boost Sales without Finding New Clients (with Strategic Upsells) 26:24

1M ago26:24

26:24

Advanced Calligraphy Skills Studio - 50% off sale ends May 5, 2025! -- Struggling to find enough clients for your calligraphy business? What if you didn’t need more clients—just better ways to serve the ones you already have? In this episode, we explore how to increase your revenue without constantly hunting for new leads. Learn to think of each cu…

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Deciding When To Take The Leap (When To Leave Your Job) 30:23

1M ago30:23

30:23

One of the biggest and scariest questions I get from those around me is, “How did you know when it was time to leave? How did you choose the unknown over security?” Ooof, that’s a tough one. If you aren’t familiar with my story, about 10 years ago I was an unhappy, overtired, pent up corporate lawyer who had reached the end of my rope and decided I…

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Get More Clients Now (How to Pitch Yourself) 33:55

2M ago33:55

33:55

One of the most common headaches for new business owners is figuring out where to find clients. I promise you, there is no “secret club” filled to the brim with potential clients just waiting for you to find it. The real truth? You don’t find clients, you grow them - through consistent, intentional outreach. In this episode of The Shinah Show, I’m …

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Selling at Craft Fairs - Essential Advice (With Updates!) 41:48

2M ago41:48

41:48

“The point of this isn’t actually to bring in a lot of money… the point is to get your name out there!” - Shinah We're back with an oldie but goodie - with even MORE advice packed into this episode! We’re entering into the Spring and Summer, and you know what that means! It’s time for craft fairs and outdoor markets! For creative entrepreneurs, thi…

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The Trap of Constant Self-Improvement 15:57

2M ago15:57

15:57

It’s OK to Stop Growing Once in Awhile This is a short, light-hearted episode about a new podcast that's delighting me and a new creative endeavor (completely unrelated to calligraphy) that's really fueling me right now. 💁🏻‍♀️Listen in to hear: How I'm thinking about "self-improvement" now that I'm in my mid-40s What the wealthiest, oldest people a…

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Lucrative Calligraphy Events (With LaTache Tindale) 36:41

2M ago36:41

36:41

LaTache began her calligraphy journey just a few short months ago – after dusting off a 4 – year old gifted calligraphy kit that had been sitting in the back of her closet. Now, she’s almost made her full course investment back off of one referral from a friend, that just happened to be for a high end brand needing place cards for a Michelin Star d…

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A "Right Now" Personal Update 31:21

3M ago31:21

31:21

It’s been 10 years since I started Crooked Calligraphy – and I’m finally where my 2015 self always dreamed I’d be. I have a steady $200K a year business, 3-day workweek, and I’m more at peace than I ever have been. But the truth is, that peace has come from a lot of resilience, faith in myself, and ability to ride the waves (and it’s been *quite* a…

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Calligraphy Biz In Korea (With Lisa MacIntyre) 31:22

3M ago31:22

31:22

What if you wanted to start a calligraphy business… but you lived in the “wrong” place? Like a country where nobody speaks English (the one and only language you speak)?? That’s exactly what happened to Lisa MacIntyre, who has lived in a small town in Korea for the past 20 years. She found our MC201 course and, despite not being able to find ANY su…

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Digital Calligraphy Essentials (Vectorizing, Revenue Streams & Pricing) 37:26

3M ago37:26

37:26

When a single corporate client paid me over $10K for one project — and $6K of that was digital calligraphy — I knew I had to pull back the curtain on this game-changing skill! While I would describe myself as a pen-and-paper calligrapher, digitized calligraphy has become a necessary add-on to most of my commissions. Of course, most of my clients in…

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"No Ones Buying My Calligraphy!" (What To Do Instead Of Giving Up) 27:17

3M ago27:17

27:17

You’ve FINALLY booked a spot at your local craft fair to sell your calligraphy. You pay the deposit, create your inventory, follow all the tips to set up the *perfect* booth, and… *crickets*. 🦗 Hundreds of people walk by, only TWO stop to peruse—and suddenly your brain goes, “This will NEVER work. I’m not cut out for this. No one’s interested in ca…

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How To Get Over Criticism (And Sell Your Calligraphy Anyways) 21:55

3M ago21:55

21:55

If you’ve ever feared someone criticizing you for selling your creative product, listen up! If you’re new here – welcome! My name is Shinah, and I unabashedly sell premium level curse-word laced calligraphy courses on a very public scale – and over the past 8 years, I’ve gotten a lot of shit for that. But if you’re not new, you know those neigh say…

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How to Manage Time in Your Art Biz 28:04

4M ago28:04

28:04

🎧 Are You Actually Growing Your Business—Or Just Keeping Busy? If your to-do list looks more like a laundry list, and you’re constantly posting on Instagram, answering emails, and juggling customer inquiries—but somehow, your big goals keep getting pushed aside—this episode is for you. Today, we’re breaking down the difference between working in yo…

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How to feel in control of your art biz 29:48

4M ago29:48

29:48

Feel Like Your Biz is Running You? Here’s How to Take Back Control You’re working your butt off, posting on IG, trying all the things… but the sales? Meh. 😩 It feels like your business has a mind of its own, and you’re just scrambling to keep up. I finally started feeling in control (and paying myself consistently!) when I did one thing: tracking m…

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BONUS: Student Updates You'll Love 24:46

4M ago24:46

24:46

The Pro Calligrapher Bundle - open for enrollment through Tues, Jan 28, 2025! Five short stories from students who signed up for our calligraphy courses 2 - 5 years ago. How they’re doing (you won't believe some of them!) and what actions they've taken to continue to growing their businesses. Because an investment in our courses (and your creative …

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What it Really Takes to go Full-Time with Calligraphy 33:25

4M ago33:25

33:25

The most HONEST student conversation I’ve ever had Ever dreamed of leaving your job (where you feel seriously unappreciated) to build a business that truly lights you up? Sher did just that. She enrolled in our Pro Calligrapher Bundle with one goal in mind: to quit teaching and become a full-time creative. But -cough- calligraphy is definitely NOT …

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From Hobbyist to Paid Professional 36:27

5M ago36:27

36:27

Ever wondered if your creative hobby could become something more? Megan did too—she’s loved calligraphy since childhood but never in her wildest dreams imagined getting paid for it. After leaving her overwhelming teaching job, struggling to raise her first child, and trying a mom blog (that never really felt like her…) she finally took a leap last …

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You ONE YEAR From Now 20:08

5M ago20:08

20:08

Have you ever tried to start something new, only to be paralyzed by the fear of failure and crippled with anxiety about adding one more thing to your plate? You are far from alone. Part of that fear & anxiety comes from a lack of confidence – in yourself, your knowledge, and your ability to succeed. And while society has deemed it necessary to have…

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How to GO FOR IT in 2025 25:29

5M ago25:29

25:29

Free “Newbie to Pro Calligrapher” Challenge - starts Jan 13, 2025! Sign up at crookedcalligraphy.com/challenge -- If you'd love to become a professional calligrapher and make money with a craft you adore, but you’re SCARED to make the commitment and actually go for it… You must listen to this episode where I give real-life business advice to my stu…

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Year in Review 2024 (damn you Dunning-Kruger) 35:34

6M ago35:34

35:34

A personal, off-the-cuff, HONEST look at how I did in my business in 2024. Including: How much REVENUE we made (and how I’m feeling about it) How I was able to take a whopping 81 paid days off - a completely different measure of success The truth about growth and self-healing - it’s not all peaceful meditation, in fact it can be incredibly tough em…

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Some Instagram drama (the cost of authenticity) 34:01

6M ago34:01

34:01

I posted this (kinda salty) Instagram Reel back in May… and boy did people have feelings about it. [Please please please be kind if you're going to comment there!] Everyone says they want more “authenticity” on social media. But what happens when you show up as your imperfect, un-polished self on social media… and people don’t like it? This is a SU…

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My Town Can't Afford Calligraphy 26:00

6M ago26:00

26:00

What if calligraphy is your “thing”, but not necessarily the “thing” that your towns all about? Kind of makes it hard to seek out customers, right? Wrong! Whether it’s, “There’s too MUCH competition in my area!”, or “There’s no demand in my area!”, your brain will ALWAYS find ways to cast doubt about being successful. On this episode of The Shinah …

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High Paying Calligraphy Skills 33:02

6M ago33:02

33:02

I recently asked on my social media for podcast topic ideas - and wow did you guys deliver! On today's episode of The Shinah Show, I'm sharing one student's struggles with getting her business up and running (and profitable!). She reached out because she is trying to be strategic in her products and offerings to ensure she can actually make money. …

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REPLAY How To Teach Profitable Calligraphy Workshops 27:02

7M ago27:02

27:02

**This episode is a replay of episode 48. It has been updated to reflect current course sales & promotions** The demand for calligraphy workshops (and people to teach them!) is alive and well. BUT I’ve heard from SO many of you that you’re itching to host your own workshops- but paralyzed at the laundry list of to do’s that forms even before signin…

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How To Get Live Calligraphy Jobs (And Be Great At Them) 34:56

7M ago34:56

34:56

Brand activations (aka “Live Event Calligraphy”) can be a super fun & lucrative job in the calligraphy industry – if you’ve got the skills to deliver the goods! Brands frequently collaborate with calligraphers to personalize their products with everything from pointed pens & brush pens, to glass engraving, at live in-person events. As far as locati…

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11 Years Ago I blew Up My Life 39:23

7M ago39:23

39:23

Yep, you read that title right. If you thought the idea & success of Crooked Calligraphy just fell into my lap, you might wanna settle in for an eye-opening episode. In October of 2013, depressed and burnt out, I flat out quit my 6-figure job as a corporate lawyer and went from a completely independent & successful career woman, to living in my bes…

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Normalizing Business "Failure" For Female Small Business Owners 24:56

7M ago24:56

24:56

“Us small business owners are over here thinking that if we make a mistake, if we have a failure, if something doesn’t go the way we wanted it to… it means something catastrophic about us.” Most businesses statistically fail. So how do the other businesses succeed you ask? Because most of them are products of business owners who have failed previou…

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3 Beginner Biz Mistakes I Made (so you don’t have to!) 29:49

8M ago29:49

29:49

This episode is a small preview of my full, in-depth "Calligraphy Business Made Simple Training" - CLICK HERE TO WATCH IT FOR FREE --- Starting a business isn’t necessarily hard because of the knowledge you need to run it. But rather because you need to look inside yourself and find the courage and strength to face the hard things. Let that sink i…

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The practice that changed my life (& request for help) 20:22

8M ago20:22

20:22

Montine has been my life-coach for 10 years. She leads a magical, creative, laughter-filled, self-love-incuding practice called Intuition Painting. And she needs your help, because her beautiful studio in Asheville, North Carolina was recently decimated by Hurricane Helene. Montine has had to cancel nearly all of her retreats for the rest of the ye…

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How To Stop Fearing Business "Mistakes" 26:36

8M ago26:36

26:36

“Even top ranked tennis players win barely more than half the points they play.” - Shinah In today’s episode, I’m going to totally transform the way you think about business “mistakes” and “failures.” ‘Cause way too many of us go into business thinking you’ve gotta be close to perfect. Even Roger Freakin’ Federer, a world-renowned tennis player, ba…

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Redefining what business "success" means to you 21:10

8M ago21:10

21:10

"If you only measure business success in dollars... you'll never be satisfied, because you're never acknowledging the things that are actually making your life better." - Shinah I just got back from my honeymoon trip to Paris and had a realization about why my business feels like a slam-dunk SUCCESS to me right now... despite me not reaching my goa…

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"We're Disappointed In Your Calligraphy" 13:51

9M ago13:51

13:51

“We’re not satisfied with the quality of your calligraphy, so we won’t be paying you.” Yes, that was actually said to me. And naïve, inexperienced Shinah hadn’t gotten payment upfront – so all my work ended up being for nothing. Sucks, right? I recently shared this experience with my Calligraphy Biz Inner Circle members. Not to teach them about pay…

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$900 Extra Per Month With Calligraphy 23:50

9M ago23:50

23:50

“My life is always crazy and I’m running all over the place. I do so much for everyone else but calligraphy is something to call my own….and that is a feeling I didn’t even know I needed.” Danielle Williams is a BUSY person. She’s a full-time caregiver to her mother who has dementia, and a part-time healthcare worker. She never considered herself a…

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REPLAY: Six Months to Pro Calligrapher Training 44:43

9M ago44:43

44:43

Watch the video training here -- A concrete six-month PLAN you can follow to go from calligraphy beginner, to starting your own calligraphy business! This is the roadmap I wish I had when I first started, because it tells you 1) The crucial building blocks and priorities to focus on, and 2) What you can ignore (despite "experts" telling you otherwi…

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Competition In The Calligraphy World 29:05

9M ago29:05

29:05

“I’m still afraid to put myself out there because now there are so many more experienced calligraphers than there were back then.” - Shinah Today I’m talking about one of the biggest fears that keeps calligraphers from putting themselves out there – competition. When you’re just starting out, you may think that NO ONE will want to pay you for your …

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Growing A Biz With No Social Media 28:50

9M ago28:50

28:50

“I’m no longer afraid to put myself out there... Because of my hearing loss, I’ve always been a little intimidated by new people. But calligraphy has given me a great deal of confidence. And I’m proud of my work.” - Amanda Nicole Borne Today, I’m talking to my student Amanda - a substitute teacher and calligraphy biz owner who is also dealing with …

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A Message I NEED You To Hear 22:44

10M ago22:44

22:44

Life is ALWAYS going to get in the way of your dreams. There I said it. I recently hosted my 'Calligraphy Business Inner Circle', where I gathered with a small group of students for an 8-week intensive to set them on their path towards entrepreneurship. As we’re coming down the home stretch, one of the biggest roadblocks we hit was, “life is gettin…

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Do I Regret Entrepreneurship? 26:37

10M ago26:37

26:37

In a not-so-distant time ago, I was cowering under my fancy corporate lawyer desk praying no one would find me. I was miserable and dreaded waking up and going to work every day. So I quit, and started working for myself – and then completely burned out and quit that too for a while. So when someone asks me, “Do you regret entrepreneurship?”, that …

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Surprising Calligraphy Jobs 26:07

10M ago26:07

26:07

Not many people realize calligraphy goes WAYYYY beyond weddings – and is growing exponentially in almost every place possible. From presidential (and royal) calligraphers, to highly specialized pieces for celebrities & T.V. shows (Bridgerton anyone?), simple “pen and paper” items only scratch the surface of this industry – as well as the things I’v…

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Lawyer to Calligrapher: My Story 34:25

10M ago34:25

34:25

I’ve never told my whole story in one episode… so here it is. How I ended up as a successful but unhappy lawyer. How I got out. And how I hit the calligraphy business “jackpot”. Listen to hear: The REAL reason I decided to quit law (that I’ve never shared before) The humiliating thing I did as a third grader that held me back from becoming an entre…

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My "B-" Body (Part 3 of 3) 26:56

10M ago26:56

26:56

How I learned to accept my imperfect body… and how that went hand-in-hand with business growth. In this vulnerable episode, I share openly about: How growing up Korean-American in this jacked up culture led to seriously disordered eating patterns for most of my adult life What happened when I finally did lose a lot of weight in my 20s… and how it d…

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My "B-" Husband (Part 2 of 3) 31:30

11M ago31:30

31:30

“Settling” for my husband has taught me SO MUCH about business… But letting go of the idea of my “perfect man” not only led me to the love of my life… but it taught me crucial business lessons, too. So, keep listening to hear: Everything I thought I wanted in a partner and why I was so wrong about most of it My husband’s numerous “disqualifications…

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My "B-" Business (Part 1 of 3) 27:13

11M ago27:13

27:13

As a recovering perfectionist, the idea of publishing “less than perfect” work felt totally wrong early on in my business. I would spend hours scrutinizing the tiniest of details, thinking no one would possibly take me seriously (much less buy anything from me!) otherwise. But all those hours spent overanalyzing weren’t getting me any further with …

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Middle School Teacher to Calligrapher 33:47

11M ago33:47

33:47

“I’m hopeful for the future now…” Jessica has been a middle-school teacher for 20 years, but the last six have been a real struggle. But CALLIGRAPHY has changed all of that. Jessica re-discovered the childhood hobby she had loved so much, then decided to enroll in my Calligraphy Biz Starter Guide Course - so she could finally do something more with…

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Marketing Director to Artist & Calligrapher 36:21

11M ago36:21

36:21

“What if it goes RIGHT?!?” Jana Ricci began her company “Fishtail Flourish” after stepping away from a 6-figure career as a Director of Marketing. Finally giving herself permission to do something for herself, she became immersed in my calligraphy courses during COVID - and never looked back. Jana spends a lot of her time in (go figure) the small t…

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Starting My Biz All Over Again 41:34

11M ago41:34

41:34

I broke into the calligraphy industry at one of the most ideal times. Instagram videos were on the rise & local maker events were popping up everywhere, giving me the opportunity to network my business. Then COVID quarantined everyone, and people were looking for something to do amidst the stagnant, day-to-day monotony of being stuck inside – and c…

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Is There Room For More Pro Calligraphers?? 24:55

12M ago24:55

24:55

So you want to start a calligraphy business – that’s awesome! But wait… are there too many calligraphers out there already that it’s going to be impossible to create your own space and stand out in this industry? This was an actual (and legitimate) question I got in my Instagram DM’s by a follower a few weeks ago. She was wondering if the market wa…