Listen to Slade and Stretch on the "serious" matter of automotive modification, operation, and admiration. Also, motorcycles. And sometimes guns.
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Everyone wants to know how to sell, but not everyone has the time or patience to sit down and put in the work. Mentor, Coach, Speaker and Respected sales industry expert with over three decades of experience. Gene Slade unapologetically brings the truth of why you're not home for dinner on time, working more and making less! Join us as we interview top sales people and business owners across the world! Don’t forget to hit the notifications button! You won’t wanna miss this!
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Blackbelt Sales Podcast Season 3 Episode 5: From Struggling Tech to Sales Superstar – Luke Claypool’s Success Story!
33:06
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33:06In this special episode, we’re bringing on a guest who’s near and dear to my heart—Luke Claypool. He’s a massive success story, and today, he’s going to share exactly how he achieved incredible results in record time. If you’re looking for inspiration, motivation, and a proven path to success, you don’t want to miss this one. Stay tuned!…
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Blackbelt Sales Podcast Season 3 Episode 4: 3 Ways to Generate More Leads—For FREE!
20:22
20:22
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20:22Leads feeling a little slow? No worries! In this short but powerful episode, we're breaking down three actionable strategies you can use right now to generate more leads—even during the slowest seasons—all without spending a single penny. If you're looking for quick wins to keep your pipeline full, this one's for you! 💰🔥…
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Blackbelt Sales Podcast Season 3 Episode 3: Water Fasting and Business Breakthroughs
23:23
23:23
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23:23What’s the connection between water fasting and leveling up your business? 💧 Last month’s Water Fest at Lead Ninja brought some incredible transformations, and we’re doing it again! In this episode, we’re diving into the benefits of a 72-hour water fast—not just for your body but for your mindset and productivity. Tune in to learn why stepping out …
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Blackbelt Sales Podcast Season 3 Episode 2: The Power of a Prioritized List
29:26
29:26
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29:26Ever wondered how some pros are consistently landing $40,000, $50,000, or even $60,000 tickets? 🤔 Today, we’re unlocking the secret sauce—prioritized lists. Discover how creating and leveraging these lists can elevate your game, increase your ticket size, and set you apart in the trades. Don’t miss this episode packed with actionable tips to help y…
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Blackbelt Sales Podcast Season 3 Episode 1: Setting Goals for 2025
33:28
33:28
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33:28Welcome back, ninjas! In today's episode, Gene and Don kicks off the new year and Season 3 of the Blackbelt Sales Podcast with a powerful discussion on goal-setting for 2025. Whether you're aiming for realistic milestones or reaching for the stars with ambitious targets, this episode dives into strategies to help you achieve them. Learn how to set,…
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Blackbelt Sales Podcast Season 2 Episode 62: Unlocking Lead Flows for Consistent Sales Success
42:09
42:09
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42:09Struggling to get enough leads? You're not alone! In this episode, we're diving into the art of lead flows—what they are, why they matter, and how to ensure you're getting into more homes and closing more deals. Say goodbye to beans and rice and hello to steak dinners! Packed with actionable tips and strategies, this episode will help you turn your…
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Blackbelt Sales Podcast Season 2 Episode 61: Thriving in the Shoulder Season
47:27
47:27
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47:27The "shoulder season" can be a challenging time for those in the trades, especially HVAC technicians. But it doesn’t have to be slow! In this episode of the Blackbelt Sales Podcast, we’re sharing actionable tips and advice to help you turn this transitional period into one of your most profitable seasons yet. Whether you’re in HVAC or any other tra…
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Blackbelt Sales Podcast Season 2 Episode 60: Inspiring Success Stories to Stretch Your Potential
32:02
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32:02In this episode of the Blackbelt Sales Podcast, we're diving into some inspiring success stories from the industry. These are the real-life wins that will not only encourage you but also challenge you to push your limits and stretch yourself just a little further. Whether you're looking for motivation or actionable insights, this episode has someth…
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Blackbelt Sales Podcast Season 2 Episode 59: Boosting Sales for Electricians — Strategies for Higher Tickets and Fewer Nos
39:54
39:54
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39:54In this episode of the Blackbelt Sales Podcast, we're shining a spotlight on electricians! Whether you're in the electrical trade or another field, you won’t want to miss this, as the tips and strategies we share are applicable across industries. Join us as we explore proven methods to increase your average ticket size and reduce those dreaded “no”…
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Blackbelt Sales Podcast Season 2 Episode 58: Unlocking Sales Success with Pleasure vs. Pain
19:08
19:08
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19:08Welcome back to the Blackbelt Sales Podcast! In this episode, we’re diving into a fundamental yet often overlooked principle of sales psychology: the balance between pleasure and pain. We always emphasize establishing a need (the pain), but how often do we explore the pleasure side of the equation? People make purchasing decisions for two reasons: …
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Blackbelt Sales Podcast Season 2 Episode 57: Elevate Your Sales with a Pre-Planned Presentation Process
27:23
27:23
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27:23In this episode, Gene Slade and Don Johnson tackle the game-changing benefits of having a well-crafted, pre-planned presentation process. From keeping your messaging consistent to enabling advanced sales techniques, a structured approach can transform your client interactions and improve your closing rate. If you're looking to take your sales skill…
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Blackbelt Sales Podcast Season 2 Episode 56: Building Customer Need for Your HVAC Products – Starting with Ductwork
31:46
31:46
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31:46In this episode, Gene Slade and Don Johnson dive into one of the most crucial skills in sales: establishing a real need for the products on your shelves. Today’s focus? Ductwork in the HVAC category. But don’t worry – the strategies we share aren’t limited to ductwork alone. These insights apply to any product in your lineup! Discover powerful tech…
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Blackbelt Sales Podcast Season 2 Episode 55: Mastering Plumbing & Water Treatment Sales – Overcoming the "I Want to Put It Off" Objection
31:50
31:50
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31:50Get ready to sharpen your approach in plumbing and water treatment sales with actionable insights today! In this episode, we break down the essential connections between plumbing and water treatment and how to leverage these insights to create more impactful conversations with customers. You’ll walk away with specific strategies and golden nuggets …
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Blackbelt Sales Podcast Season 2 Episode 54: Supporting the Trades After the Storm – Navigating Insurance and Preparedness in High-Demand Areas
17:56
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17:56In the aftermath of recent storms affecting Florida’s west coast, we're stepping up to address the urgent needs and unique challenges faced by the trades in these impacted areas. In this episode, we’ll be discussing essential strategies for contractors, technicians, and business owners as they navigate the increased demand for repairs and rebuilds.…
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Blackbelt Sales Podcast Episode 53: Choosing the Right Financing Options (and Why Zero Percent Financing Isn’t the Best Lead)
32:50
32:50
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32:50In this episode, we’re diving into a crucial topic for any business that offers financing options to clients. Today, we’ll explore which financing options you should be offering and why leading with zero percent financing could be a costly mistake. Learn how to structure your financing offers in a way that benefits both your business and your clien…
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Blackbelt Sales Podcast Season 2 Episode 52: Mastering the "Spouse Objection"
32:46
32:46
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32:46In today’s episode, Gene and Don tackle one of the most common roadblocks in sales: the "I need to talk to my spouse" objection. We’ll dive into two essential strategies — how to prevent this objection from arising in the first place and, if it does come up, how to handle it with confidence. Whether you're looking to close more deals or improve you…
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Blackbelt Sales Podcast Season 2 Episode 51: Crafting Custom Sales Scripts and Overcoming the "Spouse Objection"
23:12
23:12
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23:12Today’s episode brings a unique and powerful topic you won’t want to miss: how to write your own sales scripts for the products you sell. This is a rare insight into some of the secret sauce behind Lead Ninja’s success, and it’s something you won’t hear anywhere else. In addition to scriptwriting, we’ll dive into a common sales hurdle — the "I need…
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Blackbelt Sales Podcast Season 2 Episode 50: Breaking Down High-Ticket Indoor Air Quality Sales
52:31
52:31
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52:31Welcome to the 50th episode of the Blackbelt Sales Podcast! In this milestone episode, we’re tackling one of the most frequently asked questions: how do you create a high-value indoor air quality sales presentation? Many have asked us how we build packages worth $10,000 to $15,000 and present them confidently to customers. Today, we’re sharing the …
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Blackbelt Sales Podcast Season 2 Episode 49: Building Value in Sales
48:23
48:23
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48:23In today’s episode, we're tackling a phrase you've probably heard a lot: "You need to build more value to make the sale." But what does that really mean, and how do you actually do it? Join Gene Slade and Don Johnson as they break down the concept of building value in sales. They'll explore why this strategy is crucial, what it really entails, and …
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Blackbelt Sales Podcast Season 2 Episode 48: Understanding Lead Ninja Programs - Free vs. Paid Options
52:58
52:58
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52:58Today, we're diving into a topic that's been generating a lot of questions—our Lead Ninja programs. Many of you have been curious about the differences between our free and paid offerings, and we're here to break it all down for you. Join Gene Slade and Don Johnson as they walk you through the various programs available, highlighting what you can e…
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Blackbelt Sales Podcast Season 2 Episode 47: Wasted Talent and Potential
53:03
53:03
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53:03In today’s discussion, Gene Slade and Don Johnson tackle a topic that hits close to home for many: wasted talent and potential. Have you ever felt like you're not fully tapping into your abilities? Or perhaps you know someone who's not living up to their potential? You're not alone. Gene and Don explore the reasons behind this common struggle and h…
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Blackbelt Sales Podcast Season 2 Episode 46: Navigating Slowdowns and Election Objections in Sales
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40:07
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40:07As we approach September 2024, many of you in HVAC and other trades may notice a seasonal slowdown. But this year, there's an added challenge—it's an election year. Have your clients been giving you the election objection? In today’s episode, we’ll explore effective strategies to overcome these objections and keep your sales momentum strong despite…
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Blackbelt Sales Podcast Season 2 Episode 45: Accountability for Salespeople and Employees
33:05
33:05
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33:05In today’s episode, we’re diving into a challenging yet crucial topic: holding salespeople and other employees accountable. Accountability might be a tough and uncomfortable subject, but it's essential for the success and growth of any business. Join Gene Slade and Don Johnson as they explore effective strategies to ensure accountability within you…
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Blackbelt Sales Podcast Season 2 Episode 44: The Upcoming Ultimate Sales Ninja Mastermind
31:47
31:47
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31:47In today's episode, we're diving into the details of our next exclusive Ultimate Sales Ninja Mastermind. Have you ever wondered who should attend and what exactly is covered in these sessions? We've got all the answers for you. Join us as we talk about the upcoming mastermind taking place in a stunning 18,000 square foot mansion in Gatlinburg, Tenn…
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Blackbelt Sales Podcast Season 2 Episode 43: Three Key Factors for Boosting Sales
39:38
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39:38In today's episode of the Blackbelt Sales Podcast, Gene Slade and Don Johnson are diving into the three things that make the biggest impact on your sales. What are the three actions you can take today that will have the greatest effect on your revenue and personal paycheck? Join Gene and Don as they break down these critical factors and share actio…
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Blackbelt Sales Podcast Season 2 Episode 42: Mastering Follow-Up Techniques
30:53
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30:53What's up, ninjas! Welcome back to another episode of the Blackbelt Sales Podcast. Today, we're diving into a topic that many salespeople dread but is absolutely essential: follow-up. Did you know that 80% of sales are closed between the 7th to 12th follow-up? Following up is critical to your success, but how do you maintain originality and avoid b…
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Blackbelt Sales Podcast Season 2 Episode 41: Assuming the Sale Without Being Pushy
34:12
34:12
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34:12In today's episode of the Blackbelt Sales Podcast, Gene Slade delves into a common question in the sales world: Is assuming the sale the same as being pushy? Many technicians enter the business to fix things—they're mechanically inclined and love solving problems. However, when they're asked to sell, it can feel unnatural, especially if their past …
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Blackbelt Sales Podcast Season 2 Episode 40: Navigating Life’s Unexpected Challenges
31:20
31:20
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31:20In today's episode of the Blackbelt Sales Podcast, Gene and Don reflect on a timeless quote from Zig Ziglar: "Business is never good or bad out there. It's only good or bad between your ears." What do you do when life throws challenges your way that are completely outside of your control but can significantly impact your business, job, finances, or…
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Blackbelt Sales Podcast Season 2 Episode 39: Managing Call Volume Effectively
56:08
56:08
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56:08In today's episode of the Blackbelt Sales Podcast, Gene and Don tackle a common challenge across various industries: managing call volume effectively. Have you ever found yourself overwhelmed with too many calls, especially during peak seasons? For instance, in the HVAC industry, as we head into summertime, the phones start ringing off the hooks. M…
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Blackbelt Sales Podcast Season 2 Episode 38: Effective Pricing Strategies
40:55
40:55
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40:55In today's episode of the Blackbelt Sales Podcast, Gene and Don will be tackling the common challenge of pricing jobs effectively. Have you ever struggled with pricing jobs? Have you been taught a correct method—not the only method, but one that works well? Or are you just out there winging it? If this is one of those areas you struggle with, this …
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Blackbelt Sales Podcast Season 2 Episode 37: How Your Appearance Affects Your Sales
30:05
30:05
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30:05Today's episode of the Blackbelt Sales Podcast will tackle the critical role of appearance in your sales success. Does your appearance really make a difference in your sales? We believe it does. For service professionals who visit clients' homes, there are essential rules to follow. Join us as we explore why caring about your appearance reflects yo…
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Blackbelt Sales Podcast Season 2 Episode 36: How Tone and Inflection Change the Game
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40:20In today's episode of the Blackbelt Sales Podcast, Gene and Don will be discussing the significant impact of tone and inflection on your sales success. Have you ever thought about how the way you say something can completely change its meaning? Whether you're out in a house or in a sales situation, using the right words is crucial, but delivering t…
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Blackbelt Sales Podcast Season 2 Episode 35: Dealing with Realtors and Management Companies
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33:27
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33:27In today's episode of the Blackbelt Sales Podcast, Gene and Don will be discussing a common challenge: dealing with realtors, management companies, and other third-party higher authorities. Do these situations ever get you stuck when you can't actually get to the owner or the decision maker? Join us as we explore strategies to navigate these scenar…
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Blackbelt Sales Podcast Season 2 Episode 34: How to Eliminate Zero Tickets Without High Pressuring Your Customers!
28:57
28:57
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28:57Today's episode of the Blackbelt Sales Podcast, is about how to eliminate zero tickets without high pressuring your customers. Join Gene as he explores effective strategies to eliminate zero tickets while maintaining healthy and positive customer relationships. He'll discuss two critical reasons why potential buyers might not be purchasing from you…
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Blackbelt Sales Podcast Season 2 Episode 33: Why People Are Not Buying From You
39:18
39:18
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39:18In today's episode of the Blackbelt Sales Podcast, Gene and Don are going to talk about a common challenge amongst techs: why aren't people buying from you? Join us as we explore why customers tend to delay purchases, especially in industries like HVAC during shoulder seasons. We'll also share practical solutions to boost sales. Don't miss out on t…
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Blackbelt Sales Podcast Season 2 Episode 32: The Psychology Behind Customers Postponing Their Purchases.
37:50
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37:50In today's podcast, Gene and Don will discuss the phenomenon of customers showing a tendency to delay decisions at present. They'll delve into the underlying psychology behind this behavior, exploring why individuals are inclined to postpone actions and strategies for addressing it. Additionally, they'll provide a preview of the topics slated for d…
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Blackbelt Sales Podcast Season 2 Episode 31: The Next Blackbelt Sales Mansion Event
36:04
36:04
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36:04What's the primary objection that tends to halt your progress in your role? What's the key factor preventing you from completing transactions with clients, making sales, and ultimately, doing what's best for them? In today's episode, Gene and Don will address those objections head-on and also provide insights into the upcoming Blackbelt Sales Event…
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Blackbelt Sales Podcast Season 2 Episode 30: Gene Slade and Mark Sherwin Talk About Getting Leads
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45:46
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45:46Are you having difficulties getting leads? Yes? Well, this episode is for you! Gene is joined by Don Johnson and Mark Sherwin, co-founder of LeadsNearby, to talk strategy on how to get leads long term and market yourself better, along with short term strategies that will enable you to do things right now and go out to make your phone ring and make …
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Blackbelt Sales Podcast Season 2 Episode 29: The Price Objection
47:43
47:43
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47:43Are you sick and tired of losing sales? Are you out there serving clients and getting the price objection? Are they telling you that they need to get other quotes? How are you handling it? Are you winning most of the time? Or is this causing you to lose sales? Gene and Don tackles that and more in this episode so stick around and keep listening!…
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Blackbelt Sales Podcast Season 2 Episode 28: How To Become A Good Listener
37:02
37:02
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37:02Are you listening to your clients? Sales people are good listeners vs good talkers and clients will share their wealth with you when they know that you care about them and by listening to your clients, you're demonstrating a certain level of care for them. But how will your clients know that you're listening to them? In this episode of the Blackbel…
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Blackbelt Sales Podcast Season 2 Episode 27: Lead Flows
48:06
48:06
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48:06Are you having issues regarding your leads this year? Can't figure out what to do and need help? Then this episode is what you've been waiting for as Gene and Don talks about what to do when this happens and offer solutions to overcome this from a sales perspective. Get your pen ready and take notes! This episode is packed with helpful tips and inf…
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Blackbelt Sales Podcast Season 2 Episode 26: Price Objection
42:03
42:03
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42:03Have you had situations where you were 50% 70% 100% more than your competition? On today's episode, Gene and Don are gonna unpack how to get those deals more times than not. Stick around, you don't want to miss this!By Gene Slade
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Blackbelt Sales Podcast Season 2 Episode 25: Goal Setting
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33:40In this quick episode, Gene and Don discusses how important goal setting is. You're gonna wanna stick for this one!By Gene Slade
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Blackbelt Sales Podcast Season 2 Episode 24: The Difference Between A Price Complaint and A Price Objection
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44:48
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44:48Do you know the difference between a price complaint and a price objection? Are you perhaps, handling a price complaint as a price objection? In this episode, Gene and Don talks about the difference between the two and discuss how to handle both. Make sure to take down notes! You wouldn't want to miss this episode.…
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Blackbelt Sales Podcast Season 2 Episode 23: How To Sell Indoor Air Quality
51:59
51:59
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51:59Have you ever had clients that you're trying to get involved with stuff like Breathe Easy Packages, Ultraviolet Lights, Filters, All the Indoor Air Quality Products that are available today and they just don't seem to show any interest? In this episode, Gene and Don will show you how to increase the sense of urgency for those clients to get somethi…
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Blackbelt Sales Podcast Season 2 Episode 22: How To Increase Your Average Ticket and Closing Rate
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24:27
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24:27In this episode, Gene and Don are going to talk about how to increase your average ticket, your closing rate and help you buy back a little bit of your time. Sit back and relax, you're going to absolutely love this!By Gene Slade
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Blackbelt Sales Podcast Season 2 Episode 21: How To Get People To Move Forward
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25:57
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25:57Having difficulties getting a project to move forward because people want to put it off? In today's podcast, Gene and Don will be discussing strategies to help you out in this situation and introduce the Return of Investment Close. You're absolutely going to love this episode so make sure to tune in and be seated, it's going to be jampacked!…
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Blackbelt Sales Podcast Season 2 Episode 20: When Customers Want To Put It Off
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41:19
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41:19Today's podcast is all about when customers say to you one of two things, "I wanna think about it" or they just wanna put it off until fall, or next year, or two, or three years from then. Gene and Don will tackle how those objections can be utilized to your advantage, to the company's advantage and more importantly, to the customer's advantage. Yo…
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Blackbelt Sales Podcast Season 2 Episode 19: What Options Should Be On The List
37:28
37:28
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37:28Are your techs not getting all of the options that really should be on the list? On today's episode, Gene and Don talks about how when coaching and training techs, they find that there are options that aren't included on the list and how to handle when the client stalls or says, "I wanna think about it" or "I wanna put this off for another year, or…
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Blackbelt Sales Podcast Season 2 Episode 18: Gene Slade and Victor Rancour talk about the upcoming Profit Rocket X!
32:18
32:18
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32:18Victor Rancour comes back to the podcast to talk about the upcoming Profit Rocket X this May 2024. Stay tuned, you wouldn't want to miss this!By Gene Slade
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