Best Strategy Generation Company LLC Podcasts (2026)

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Building in Layers: The Compound Startup Playbook 48:00

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14d ago48:00

48:00

April co-founder and CEO Ben Borodach joins Fund/Build/Scale to break down how he built a compound startup in one of the hardest markets in fintech: U.S. taxes. We talk about why some problems can’t be solved with a simple wedge product, how to sequence engineering, compliance, and distribution, and what it takes to operate inside complexity for ye…

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How to Build in a Market That Won’t Let You In 53:07

1M ago53:07

53:07

In most industries, if you’ve got a solid idea, a few engineers, and a working prototype, you can at least get in the game. Professional sports is not one of those industries. When Jordy Leiser co-founded Jump with Alex Rodriguez and Marc Lore, he wasn’t just building software — he was trying to rebuild the entire fan experience from the ground up,…

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How to Prove You’re Building a Venture-Scale Company 1:00:46

1M ago1:00:46

1:00:46

Most founders think VCs want a pitch deck full of market numbers, a roadmap, and a feel-good story about the future. Hoxton Ventures Partner Payton Dobbs isn’t looking for any of that. He wants to know if you actually understand the game you’re trying to play. In this conversation, Payton breaks down the tactical stuff founders almost always get wr…

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The "Marionette Threat" of Generative AI with All Tech is Human’s David Polgar 19:50

2M ago19:50

19:50

Today’s episode is something a little different. I’m doing a feed swap with Humans of AI, a podcast from the team at Writer. What you’re about to hear is their conversation with David Ryan Polgar, the Founder and President of All Tech Is Human, a leading organization in the Responsible Tech movement. He’s a pioneer in tech ethics and responsible in…

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[Interview] Million Dollar Contracting Series – Let’s Talk Real Profit - Part 11 - BPMP #172 41:22

2M ago41:22

41:22

Welcome back to our Million Dollar Contracting series with author and contractor Kim Hopkins. In this episode, we dive into the chapter that separates struggling businesses from seven-figure operators: PROFIT. Kim breaks down: Why “breaking even” is a trap How most contractors underprice without even knowing it The 10% rule for long-term success (m…

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Cyan Banister & Cristian Cibils Bernardes: Early Signals, Founder-Investor Fit, and Trustworthy Consumer AI 47:19

2M ago47:19

47:19

Recorded live in San Francisco during TechCrunch Disrupt 2025 week, this Fund/Build/Scale session brings together Cyan Banister (Long Journey Ventures) and Cristian Cibils Bernardes (Autograph) for a practical look at building consumer AI and the investor-founder dynamics that make it work. We dig into pre-traction signals that actually predict mom…

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Messaging That Reflects Their Business, Not Yours 55:34

2M ago55:34

55:34

In this episode of The Marketing Phoenix Podcast, host Melissa “Rogo” Rogozinski sits down with Stephen Embry, founder of TechLaw Crossroads and respected voice in legal technology, to unpack why so many startups miss the mark with their messaging. They explore how sales teams and sales reps in legal tech can create more effective sales conversatio…

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From Engineer to CEO: Ryan Wang on Building Assembled and Finding Product-Market Fit 53:40

2M ago53:40

53:40

I interviewed Ryan Wang, co-founder and CEO of Assembled, in his San Francisco office to unpack how he turned lessons from Stripe into a fast-growing startup that powers customer support teams at Robinhood, Canva, and Notion. We talk about: Finding the right co-founders and surviving a CEO hand-off Discovering product-market fit by asking one power…

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Prepping Smarter & Closing Faster (in Legal Tech Sales) 58:21

3M ago58:21

58:21

Many legal tech and B2B companies struggle to move prospects through the sales cycle. When sales reps walk into sales calls without preparation or rely only on marketing to deliver leads they miss opportunities for closed deals and stronger customer relationships. Episode Overview: In this episode of the Marketing Phoenix Podcast, host Melissa “Rog…

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Why Cold Outreach Sucks! (and How to Fix It) 6:15

3M ago6:15

6:15

Cold outreach sucks. For most law firm buyers, cold emails without context are an instant delete. Legal tech startups and B2B sales teams can’t afford to waste time on outdated sales approaches. The good news? Outbound sales feels different when sales reps use marketing insights, consultative selling, and solution selling strategies that build trus…

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The Starting Five: How to Build a Leadership Team That Can Scale 35:14

3M ago35:14

35:14

When startups fail to scale, it’s rarely because of bad code or bad luck. More likely, it's because they didn’t hire the right people at the right time. Chris Barbin, founder and CEO of Tercera, shares a playbook for assembling your “Starting Five” — the essential leadership roles every professional services startup needs to grow from $10M to $100M…

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From Code to Customer: The Strategic Power of a Field CTO 31:16

3M ago31:16

31:16

By Walter Thompson

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Pitch Rehab: Sell Value, Not Tech Specs 53:44

3M ago53:44

53:44

Too many legal tech vendors are still leading with features, buzzwords, and AI hype. The problem? Law firms don’t buy technology specs—they buy solutions that solve real pain points and impact the bottom line. In this episode of The Marketing Phoenix Podcast, host Melissa “Rogo” Rogozinski talks with Steven Lerner, senior reporter at Law360 Pulse, …

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AI’s Role in Legal Marketing, Sales, and Business Outcomes 43:55

3M ago43:55

43:55

AI is no longer a buzzword. It’s transforming how law firms and legal tech vendors approach marketing, sales, and business growth. But adoption is the real challenge. Without leadership buy-in, data cleanup, and workflow integration, the tools won’t drive impact. In this episode of The Marketing Phoenix Podcast, Melissa “Rogo” Rogozinski sits down …

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[Interview] Million Dollar Contracting Series – The Collections Episode - Part 10 - BPMP #171 58:52

3M ago58:52

58:52

We’re back with another no-BS episode in our Million Dollar Contracting book series—and this one hits where it hurts: getting paid. Author and 40+ year Operator Kim Hopkins returns in Episode 171 to break down: How he went from losing $80K at a time to collecting every penny The common collection mistakes that bleed your bottom line What to do when…

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What Marketing Should Feed Sales for Growth 43:33

4M ago43:33

43:33

Without Sales and Marketing alignment, pipelines stall, client acquisition slows, and company valuations suffer. In this episode of Marketing Phoenix, Melissa “Rogo” Rogozinski talks with George Farrall. He is the Managing Partner at Compass Business Advisors. They discuss how marketing can better support sales. From fixing broken handoffs to creat…

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Dead Weight on the Cap Table: Inside the Ugly World of Founder Breakups 47:35

4M ago47:35

47:35

More startups die from co-founder breakups than from running out of money. Attorney David Siegel, a partner at Grellas Shah LLP, has spent years inside these conflicts, helping founders navigate everything from equity disputes to emotional meltdowns. In this conversation, he explains: Why greed and mismatched expectations trigger so many founder br…

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An Operator’s Playbook for Monetizing Product-Led Growth 46:20

4M ago46:20

46:20

What do you do when everyone loves your product but no one’s paying for it? That was the challenge facing Beautiful.ai. Founder Mitch Grasso nailed the product, but to build a sustainable business, he brought in operator Jason Lapp as CEO. In this conversation, Jason shares how Beautiful.ai killed its freemium tier, introduced a credit-card-gated t…

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Persona Fatigue: Sell to Problems, Not Titles 33:49

4M ago33:49

33:49

Too many salespeople chase titles instead of tackling real challenges. In this episode of The Marketing Phoenix Podcast, host Melissa “Rogo” Rogozinski is joined by law firm buyers of legal tech, Marimer Muñoz (Kluger Kaplan) and Emily Bartkowicz (Akerman), to explore how consultative selling and solution selling can make or break your discovery ca…

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[Interview] - How Tom Howard Turned 3 Failing HVAC Shops Into $25M in 16 Months - BPMP #170 48:45

4M ago48:45

48:45

In this power-packed episode, Tom Howard (VP at ServiceTitan + serial service business acquirer) lays out how he and his team took three underperforming HVAC companies and flipped them into a $25M machine—fast. You’ll learn: How to spot opportunity in a dumpster fire of a business What radical transparency and equity can do for your team How AI is …

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How Strategic Account Plans Boost B2B Sales 3:40

4M ago3:40

3:40

Too many sales pros walk into key accounts without a strategy and end up wasting opportunities ripe for conversion. In this episode of The Marketing Phoenix Podcast, Melissa “Rogo” Rogozinski shares a personal story that forever changed the way she approached B2B sales and client acquisition. If you’re in legal tech, a law firm, or any B2B field, t…

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Building a Bridge Across the Valley of Death 41:11

4M ago41:11

41:11

Frontier tech startups don’t fail because the science is bad — they fail because no one needs what they’re building. In this episode, Roadrunner Venture Studios CEO/co-founder Adam Hammer explains how to avoid that fate. We talk about why the U.S. struggles to turn research into startups, why being right isn’t enough, and what it really takes to cr…

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Are You Really Ready to Raise a Round? Here’s How to Tell 58:08

4M ago58:08

58:08

You don’t need a Stanford degree or a flashy deck to raise a pre-seed, seed or Series A, but you do need to show investors that you’ve put in the work. 645 Ventures co-founder Nnamdi Okike shares practical advice for founders who are prepping to raise capital, including what he looks for in pitch meetings, how to uncover “earned secrets,” and why c…

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From Side Project to Series B: How Learning Led to Product-Market Fit 36:32

4M ago36:32

36:32

Dan Lee co-founded what would become Nooks while on leave from Stanford. He wasn’t solving sales. He was exploring remote collaboration during the pandemic. But when they noticed that some of his most active users were in sales development — and that investors were starting to reach out — he followed the signal. Today, Nooks is a sales AI platform …

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Building Hard Tech: Lessons on Funding, Teams, and Timelines 51:52

4M ago51:52

51:52

UPDATE: On 9/8/2025, ZEI announced "the conclusion of its operations." https://www.linkedin.com/posts/zeroei_zero-emission-industries-zei-announces-activity-7371012829409177601-yQph? ******* Transforming breakthrough research into a sustainable company is never simple — especially in hard tech. In this episode recorded in December 2024, Zero Emissi…

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Forget the Spin: Startup Myths That Hold Founders Back 43:43

4M ago43:43

43:43

Rob Biederman has sat on both sides of the table — first as co-founder and CEO of Catalant Technologies, and now as managing partner at Asymmetric Capital Partners. In this candid conversation, he explains why so much of the conventional wisdom around startups is actually counterproductive. He breaks down why design partners don’t equal traction, w…

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The Hidden Cost of Selling to the Wrong ICP 57:21

4M ago57:21

57:21

Your sales team is hustling hard, but win rates aren’t moving. The real problem? You might be selling to the wrong Ideal Client Profile (ICP). In this episode of The Marketing Phoenix Podcast, Melissa “Rogo” Rogozinski sits down with sales leader CJ Webster to unpack the risks of targeting the wrong ICPand how it quietly sabotages your sales foreca…

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Avoiding Founder Burnout and other Early-Stage Startup Pitfalls 42:38

5M ago42:38

42:38

Pro tip: If you can’t see yourself getting up every morning for the next ten years and being excited about going to work, don’t launch a startup. Ajay Prakash co-founded Rinse in 2013 to take the friction out of laundry and dry cleaning — for consumers, and for the small, family-owned businesses behind the counter. Since then, Rinse has scaled into…

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De-Risking Deep Tech: How to Land Seed Capital for Complex Ideas 41:03

5M ago41:03

41:03

Karthee Madasamy is the founder of VC firm MFV Partners and the founding managing partner of Harper Court Ventures, both of which focus on early-stage deep tech startups. In this episode of Fund/Build/Scale, he explains what early-stage founders get wrong about TAM, why technical validation isn’t enough, and how to de-risk your company when the mar…

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[Interview] - Million Dollar Contracting by Kim Hopkins - Part 9 - BPMP #169 55:22

5M ago55:22

55:22

Think great work is enough to grow your service business? Think again. In this episode, we sit down with Kim Hopkins, author of Million Dollar Contractor, to break down the three skills every local service pro must master to scale—people skills, technical skills, and admin systems. Kim built a multi-million dollar electrical business from the trunk…

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Research Like a Pro to Close More B2B Sales Deals 36:48

5M ago36:48

36:48

If your prospects are ghosting you, the problem may not be your pitch — it’s your research. Discover how to find the right decision-makers, prepare smarter, and turn cold calls into warm conversations. Overview: Legal tech sales, law firm business development, and B2B Sales all have one thing in common — the most successful reps never skip research…

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Execution > Ideas: What Engineers Need to Know Before Becoming Founders 44:24

5M ago44:24

44:24

Jyoti Bansal sold his first company, AppDynamics, to Cisco for $3.7 billion. Harness, his next company, reached a similar valuation a few years later. As an entrepreneur — and as a VC at Unusual Ventures — Jyoti has built and backed multiple billion-dollar startups. But despite his track record, he says technical founders often overlook the same ha…

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How to Think Like a VC When You’re Building (or Joining) a Startup 34:28

5M ago34:28

34:28

Brian Rothenberg, partner at Defy and former VP of Growth at Eventbrite, joins Fund/Build/Scale to share what really matters when evaluating early-stage startups. From spotting false signals of traction to building defensible business models, Brian offers practical advice for both founders and operators. He also explains why job seekers should “thi…

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Cap Table Strategy: A Playbook for Early-Stage Founders 38:44

5M ago38:44

38:44

When you’re raising your first rounds, every cap table decision can echo for years. Give away too much equity early, lock yourself into restrictive pro rata rights, or over-optimize for valuation — and you may find yourself boxed in just when your company starts to grow. Pulley co-founder and CEO Yin Wu has seen these mistakes firsthand. In this ep…

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Smart Sales Starts with Smarter Qualification 6:14

5M ago6:14

6:14

Whether you're managing leads in a startup or navigating enterprise-level sales, choosing the right lead qualification framework is the key to closing smarter, faster, and more profitably. In this episode of The Marketing Phoenix Podcast, host Melissa “Rogo” Rogozinski breaks down three powerhouse sales frameworks—BANT, CHAMP, and MEDDICC—to help y…

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From D2C to B2B: How to Pivot Without Losing Your Mission 51:58

5M ago51:58

51:58

A turbulent flight sparked Wayne Slavin’s idea for Sure: let consumers buy insurance in real time. But after launching as a D2C app, he realized the bigger opportunity was powering insurance sales for others. Sure’s pivot to B2B turned it into a vertical SaaS platform that lets enterprise companies embed insurance at the point of transaction. In th…

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Sales Hunters vs. Challengers: Who Wins? 42:11

5M ago42:11

42:11

Episode Summary: Melissa "Rogo" Rogozinski sits down with Gil Wolchock, VP of Outside Sales at Steno, to unpack two powerhouse sales mindsets: the “HUNTERS” and the “Challenger.” Together, they explore how today’s best sales teams leverage consultative selling, marketing alignment, and RevOps strategy to close more deals in competitive markets like…

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How to Sell Your World-Changing Idea to a Mission-Driven Investor 46:38

5M ago46:38

46:38

James Joaquin is co-founder and managing partner at Obvious Ventures, a VC firm that backs startups tackling intractable problems like climate change, chronic disease, and income inequality. Their portfolio includes businesses that once sounded like science fiction but are reshaping billion-dollar industries. He says he's looking for technology tha…

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Product Strategy that Aligns Teams and Accelerates Growth 37:16

6M ago37:16

37:16

Too many companies confuse product marketing with product management—costing them alignment, customers, and revenue. Learn how to unify your strategy and drive results. In this final episode of the Marketing Phoenix Podcast's six-month Growth Marketing Series, Melissa Rogozinski sits down with B2B product strategy consultant, Tina John, to unpack t…

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[Interview] - Million Dollar Contracting by Kim Hopkins - Part 8 - BPMP #168 55:30

6M ago55:30

55:30

We continue the “Million Dollar Contracting” book review series with special guest and author, Kim Hopkins, Founder & Owner of The Electric Connection out of Los Angeles CA, in business for over four decades. In this episode Kim we cover Sales, chapter 8 of his book. Kim shared the lessons he learned on what customer types are ideal and which ones …

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How to Make Your Prospects Buy 5:20

6M ago5:20

5:20

What’s the real reason your prospects aren’t buying? Spoiler: it’s not your pricing. In this episode of The Marketing Phoenix Podcast, Melissa “Rogo” Rogozinski breaks down a practical, structured approach to sales that empowers prospects to choose your solution. No pushy tactics, just proven strategies that turn preparation and follow-through into…

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How to Align Marketing & Sales for Scalable B2B Growth 4:08

6M ago4:08

4:08

Is your marketing generating leads, but your sales team isn’t closing them? Or maybe your content strategy and CRM aren’t playing nicely? You're not alone—and the good news is, there’s a fix. In this episode of The Marketing Phoenix Podcast, Melissa “Rogo” Rogozinski breaks down the 7 major barriers that disrupt marketing and sales alignment and wa…

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Why Conviction Matters More Than TAM: The Seed-Stage Litmus Test 40:46

7M ago40:46

40:46

Uncork Capital Partner Amy Saper shares practical advice for early-stage founders building AI-enabled tools for engineering, product, and design teams, or as she describes them, "products that make you not want to quit your job." Drawing on her experience in product marketing at Twitter, Uber, and Stripe, she explains why storytelling is an underra…

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What is Sales Enablement? Strengthen Your Process to Drive Growth 3:15

7M ago3:15

3:15

Does your sales team have a clear process to qualify leads, run discovery meetings, and keep deals moving? If no, or if it's inconsistent, sales enablement can change that. In this episode of The Marketing Phoenix Podcast, Melissa “Rogo” Rogozinski outlines a practical approach to sales enablement for B2B SaaS professionals and legal tech leaders. …

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How (and How Not) to Pitch a Cybersecurity VC 38:06

7M ago38:06

38:06

Ten Eleven Ventures CTO and Operating Partner Scott Lundgren shares practical advice for early-stage cybersecurity founders. He explains why founder-market fit matters more than product polish, how teams should think about TAM in fragmented markets, and the signals he looks for in technical pitches. He also breaks down how Ten Eleven’s network help…

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Deep Tech Without Stealth: Inside Dusty Robotics’ Origin Story 43:10

7M ago43:10

43:10

Construction workers spend hours on their hands and knees snapping chalk lines to mark where walls, plumbing and utilities should go. It’s painstaking, back-breaking labor. And that’s how it’s been done for centuries. Tessa Lau saw an opportunity — and built a robot that does it faster, safer, and with surgical precision. In this episode of Fund/Bu…

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[Interview] - Million Dollar Contracting by Kim Hopkins - Part 7 - BPMP #167 45:42

7M ago45:42

45:42

We continue the “Million Dollar Contracting” book review series with special guest and author, Kim Hopkins, Founder & Owner of The Electric Connection out of Los Angeles CA. In this episode Kim shares two of the most important lessons he’s learned in four decades of running his electrical services company. We also touched on a few key points of Cha…

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Using Buyer's Journey Email Campaigns to Turn Cold Leads Into Hot Deals 45:49

7M ago45:49

45:49

Are you still sitting on a goldmine of cold leads that never converted? They’re not dead—they’re just waiting for the right conversation. In this episode of The Marketing Phoenix Podcast, Melissa Rogozinski sits down with Sophia Sprowls, Marketing and Sales Operations Manager at RPC Strategies, to share a behind-the-scenes look at how they transfor…

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Leveraging Founder-Market Fit to Win Over Risk-Averse Buyers 39:46

7M ago39:46

39:46

What happens when a team of legal veterans decides to rebuild the dispute resolution process from the ground up? To find out, I interviewed Rich Lee, co-founder and CEO of New Era ADR, a platform designed to resolve legal disputes faster, at lower cost, and with less friction for both companies and individuals. We talked about building a team that …

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From Side Project to API Powerhouse: How Postman Went Global 49:49

7M ago49:49

49:49

Before Postman became a category-defining platform used by millions of developers, it was a personal side project. In this episode, co-founder and CEO Abhinav Asthana shares how he went from hacking on API tools in Bangalore to leading a global company with nearly 900 employees across three continents. We talk about: Building a developer-first prod…