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Author Culture Podcast

Success in the Chaotic Publishing World

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Helping science fiction and fantasy authors find sustainable success on their terms in a chaotic publishing world. Using her 15 years of experience as an award-winning science fiction & fantasy author of 25+ books, editor/coach/marketing strategist, and publishing house CEO, Janeen is here to elevate your author life (and cut through some of the common myths and misconceptions). Includes: -World building guidance -Publishing industry commentary -Author interviews -Marketing strategies -Autho ...
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C.S. Lewis didn’t plot out the entire Narnia saga. He didn’t number the books. He wrote the second one first. And somehow, it all worked. This week’s episode continues our celebration of the 75th anniversary of The Lion, the Witch and the Wardrobe. We dive into the final three “impossible reasons” The Lion, the Witch, and the Wardrobe works, includ…
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C.S. Lewis basically said: “what if I mixed literally every mythology and Santa Claus into the same world?” By modern standards, that should be a world-building disaster — and yet it still works. This week’s episode celebrates the 75th anniversary of The Lion, the Witch and the Wardrobe. We’re exploring the first two of five “impossible reasons” th…
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You’ve got the idea. You’ve got the vibe. What you don’t have? A clue where to start. That’s okay—today we’re breaking down five approachable ways to begin your book, depending on your creative instincts and mood. Inside this episode: * Why your starting method shapes your story (and sanity) * The pros and pitfalls of each starting approach * How t…
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Sometimes “cozy” sneaks up on you. A book about war mages? Comforting. A gentle fantasy romance? Overstimulating. Go figure. In this episode, I’m unpacking my latest reading round-up and diving into how we find comfort in stories that weren’t built to be cozy—and what that says about our brains, habits, and creative needs. Plus, I’m talking books. …
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This quarter has been A LOT. From releasing The Veracin Blade during a whirlwind season with my mother-in-law’s health challenges, to finding ways to keep writing even when life felt upside down, I’m unpacking it all. Plus, I share how dictation helped me power through a tough project (Frogs at Noontide), and why sharing your book consistently—with…
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What happens when K-Pop stardom meets supernatural & urban fantasy action? A spectacularly fun move that works even when it “shouldn’t.” In this episode, Janeen Ippolito and special guest R.J. Metcalf unpack K-Pop Demon Hunters and what it can teach us about storytelling. From genre-bending fun to powerful character arcs, this movie is a case study…
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Writing and marketing don’t have to feel overwhelming. In this conversation with E.J. Kitchens, I dig into how simplifying your approach can create more momentum and consistency. We’ll talk about breaking projects into manageable steps, leaning on community support, and making the process fun so you actually want to keep going. * Simplify your proc…
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Tired of one-size-fits-all marketing advice? Same. That’s why in this Author Culture episode, I’m cutting through the noise and showing you how to filter your marketing strategy through your unique motivations - your reason and your why. We’ll talk about balancing profit goals, reader impact, and personal expression so you can stop stressing about …
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Hey there, Being an author isn’t easy—and no, it doesn’t magically get easier with your 5th or 15th book. In this episode, I get honest about my own struggles and why failure doesn’t mean you’re done—it means you’re learning and growing. Includes: * How to process feelings without getting stuck * Why every author faces struggles—yes, even the pros …
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Info-dumps don’t kill stories. Bad info-dumps do. In this conversation, Janeen Ippolito discusses the concept of info dumping in writing, particularly in the genres of science fiction and fantasy. She emphasizes the importance of world building and how to effectively incorporate large chunks of information into a narrative without losing reader eng…
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Superheroes… but make it cozy. In this episode of Author Culture, I explore the Fantastic Four as a surprising model for cozy storytelling. Inside: * How world-building makes or breaks cozy vibes * Why “flat arcs” still keep readers hooked * Why coziness is about style as much as setting * Reader perception is everything If you’re writing cozy sci-…
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Writing doesn’t have to be a grind! In this episode of Author Culture, I sit down with E.J. Kitchens—author of fantasy, fairytale, and steampunk adventure with romance—to talk about her journey from reluctant writer to joyful storyteller. Elizabeth shares: * How to make writing fun again (yes, even during deadlines) * The “three Rs” every writer ne…
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Let’s just face that dragon head-on: one is obligated to buy our books. Not our friends. Not our families. Not random internet strangers. Not even that one person who “said they would.” And while that truth can sting a little… it can also set us free. Because now the question isn’t “How do I convince people to care?”It’s “How can I have the most fu…
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World building isn’t just about the fun, nerdy stuff (though I’m always here for that). It can also be strategic—the part where your dragons, space stations, or magic moose help you actually reach your readers. 🎙️In this Author Culture episode, I’m digging into five key world building areas where your passions and world building excitement can help…
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In this epic Author Culture episode, Janeen sits down with her husband Stephen Ippolito (superhero super-nerd and cinematic sidekick) to tackle the newest Superman movie—and they’re both psyched and impressed by how much they liked it. In this fun, nerdy breakdown, they dig into: * A Superman portrayal that doesn’t feel flat or forced * Why the dog…
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Writers’ conferences are amazing... and also A LOT. 😅Sensory overload, tight schedules, nonstop networking—it’s a full-on experience, especially if you're neurodivergent or prone to overwhelm. In this episode of Author Culture, I share my personal strategies for staying grounded, connected, and fully present at conferences—without melting down. Whe…
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Don’t be afraid to rebel—just do it wisely. Too often, writers stick to the “safe” path when it comes to marketing—social posts, newsletter swaps, maybe a hopeful BookTok attempt, and then wonder why no one’s noticing. The truth? In an overcrowded market, sometimes you need to step a little outside the lines to get seen. This livestream of the Auth…
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This one’s personal: what I’m reading, what I’m writing, and how I’m navigating the creative chaos. In this episode, I share a peek inside my current author life—including how community, covers, and conferences are playing a big part in my process right now. You’ll hear: -My upcoming release – The Veracin Blade (aka, “the book that just. WOUDN’T. E…
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You are not behind. You are not too late. You are not a failure because another author just hit 100K in sales. 🎙️ In this episode of Author Culture, I get raw about mindset, marketing, and the hard-but-true fact that your worth isn’t measured by someone else’s metrics. Takeaways * A healthy mindset is key to effective book marketing. * Jealousy and…
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In this episode, Janeen Ippolito explores the ongoing debate of book versus movie adaptations, discussing the challenges and successes of translating beloved stories to the big screen. She reflects on various adaptations, including the recent live-action version of 'How to Train Your Dragon,' and considers the perspectives of authors regarding crea…
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Need help writing stories that are as emotionally deep as they are action-packed? In this episode, Janeen and A.C. Williams explore how to bring humor, mental health, and character growth into the heat of sci-fi and fantasy plots. They offer practical tips for authors who want to write with more heart, without losing momentum or reader engagement. …
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In this episode, I discuss the decision-making process for authors considering whether to write a standalone book or a series. Rather than just giving you hard and fast answers, I offer three key questions that you can answer to figure out your next best step. These questions emphasize the importance of understanding one's creative process, genre e…
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In this engaging conversation, Janeen Ippolito and J.M. Hackman explore the resurgence of fairy tale retellings, particularly in the context of science fiction. They discuss the blending of genres, the challenges and rewards of writing, and the importance of character development. Hackman shares her journey as an author, her transition from portal …
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In this conversation, I explore the themes of seriousness versus silliness in science fiction and fantasy, using the TV show Andor as a focal point. I discuss how the show's gritty realism contrasts with traditional world-building elements, questioning the critique biases that favor serious, “realistic” narratives over creative ones. The conversati…
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In this episode, I get real about book cover designs and when it's time to make a change. While your first book cover might feel like an important statement about your work, the truth is: you're not married to it! Over time, things change. Your brand may evolve, the market shifts, and sometimes, what worked at first no longer resonates with your au…
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In this conversation, special guest Sue A. Fairchild and I discuss the essential aspects of starting and running a successful editing business. We explore the importance of understanding one's purpose in editing, the necessary investments in education and time, and the critical questions aspiring editors should ask themselves. The discussion also c…
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In this conversation, I discuss the challenges and strategies for authors navigating collaborative writing projects, such as anthologies and multi-author series. I emphasize the importance of maintaining a unique voice while adhering to project parameters and goals. The discussion includes practical tips for authors to set their own objectives, und…
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Join Laura L. Zimmerman and me in this livestream as we explore the intricate world of dystopian fiction, discuss the themes and elements that define the genre, and shamelessly discuss all things Hunger Games. We discuss what draws readers to dystopian fiction, how allegories are key to creating memorable stories, and the need for compelling second…
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In this episode of the Author Culture Podcast, I discuss the complexities of using allegories in storytelling I emphasize the importance of understanding the power and potential pitfalls of allegories, the implications of casting choices in TV and movie adaptations, and the need for care to respect authorial intent. Plus, my examples are the latest…
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In last week’s episode, I helped you walk through a quarterly pruning. In this one, it’s time to share about mine!Includes how Substack is going, updates on her latest work in progress (and how you can learn from my mistake), what’s happening with my world building series, and what’s been on my reading stack. Tune in and let’s hang out!Prefer to re…
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So it’s the end of the first quarter in 2025. How are those goals? Knocking them out of the park? Felt like you got knocked around instead? Either way, this episode is for you to help you assess what you planned, what actually happened, and what to do next. By reflecting on what works and what doesn't, us authors can streamline our efforts and find…
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In this engaging livestream conversation, H.L. Burke (Heidi) and I explore the intricacies of writing superhero fiction, discussing the implications of superpowers, the role of government, and the moral dilemmas faced by characters. We delve into the unique challenges of marketing superhero stories, the importance of character development, and the …
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Just read books in your genre, and you’ll “get it.” Right? Sometimes it’s not so easy - but I’m here with my secret sauce tips to make doing genre research a simple and (and even fun) process. I cover methods for selecting books for research, analyzing genre elements such as tropes, character arcs, and world-building, and the crucial phrase I alway…
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In this conversation, I explore the shifting landscape of world building in science fiction and fantasy, including a comparison of simpler world building in romantasy with the enduring appeal of complex world building in other subgenres. I also offer some marketing thoughts on the increasing reader divide between complex and simple world building. …
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In this conversation, I break down my 6 key factors when evaluating which book events I sign up for every year.Bonus: I also dig into how to do book events when managing limited energy levels (and a budget).This episode includes:-Why high foot traffic does not guarantee sales-Evaluating the theme and guests of the event for potential connections-Wh…
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In this conversation, I discuss the recent changes in Amazon's Kindle ebook policies, addressing the concerns raised by readers and authors alike. I emphasize the importance of understanding the nature of digital ownership and licensing, the cultural implications of these changes, and offer practical advice for both readers and authors navigating t…
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In this episode, Janeen Ippolito reflects on the challenges and expectations that come with the New Year, particularly for authors. She discusses the importance of evaluating one's progress and setting realistic goals, emphasizing the need for a personalized creative calendar that aligns with individual rhythms. Janeen also shares her strategies fo…
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In this conversation, Janeen Ippolito discusses the critical role of theme and message in storytelling. She emphasizes that understanding and effectively communicating these elements can significantly enhance a book's connection with readers. The discussion covers the definitions of theme and message, their importance in narrative structure, and pr…
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In this conversation, Janeen Ippolito shares her personal journey through the challenges of writing, emphasizing the importance of humility, faith, and patience. She discusses the struggles of completing her latest book, the lessons learned in waiting for inspiration, and the significance of trusting God throughout the creative process. Janeen enco…
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In this episode, Janeen Ippolito discusses the intricate relationship between world building and genre in science fiction and fantasy writing. She emphasizes the importance of understanding genre definitions, cultural influences, and reader expectations. The conversation provides practical tips for authors on how to navigate the complexities of gen…
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In this episode of the Author Culture Podcast, Janeen Ippolito explores the balance between writing faster and writing better. She discusses the importance of understanding one's writing process, the trade-offs involved in increasing word count, and practical tips for enhancing writing speed without sacrificing quality. Plus, why your word count sp…
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In this conversation, Janeen Ippolito explores the pivotal questions authors face regarding the significance of their work. She emphasizes the importance of asking not just why their writing matters, but whether it matters at all. Through personal anecdotes and insights, she encourages authors to confront uncomfortable truths about their motivation…
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Hey there! In this episode I share some of my recent (and not-so-recent) experiences with pivoting my focus and what that means going forward. I'm going to be closing down some things (this podcast is staying), shifting over others, and stepping into some areas that have been really on my heart lately. This is going to be a new, highly consolidated…
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*waves* Hey there! Anyone feeling data and info overload? I'm right there with you! And in this quick episode I offer an alternative to getting lost in the analytics, likes, subscribes, and all the rest. Learn one crucial tip for sifting through all the info, and how to prioritize your goals and health to keep author life sustainable. It's time to …
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Want to do your writing and marketing easier, faster, and better? It’s time to create a process you love for author success–and I’m here to help you start right now! Don’t miss this episode of the Author Elevate podcast as I share some tips to research your process and narrow it down to something that works for your unique brain. Includes awesome w…
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Welcome back to the Author Elevate podcast! Are you ready for a few changes? We promise they’re good ones! Learn what cool things are on the horizon and our theme for this season. In this episode: -four changes I’m making to level up this podcast (and keep myself sane) -the highly underrated secret of successful authors -plus, find out more about t…
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Have you tried to write every day–and can’t, because of life? Do you want to push forward in your author biz but keep dealing with setbacks? Author and YouTuber Tiffany Grant has a boatload of encouragement, tips, and inspiration in this latest episode! And she also shares about running a successful Kickstarter with her debut novel! Includes epic c…
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Are you ready to finish your next book? How about the next one…and the next one? Author E.J. Kitchens brings all the best tips for how to overcome writer's block on this episode! And she’s offering a free guide with even more tips for eliminating writers block (check out the YouTube Channel for the link). Includes epic conversations like: -Elizabet…
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Does author life sometimes make you feel like screaming? What if laughter is a better option? Special guest A.C. Williams shares all about approaching hard author life curveballs and situations with humor. Includes epic conversations like: -how mishaps with her latest release taught her resilience (...again…haha) -the importance of letting go of co…
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Struggling to write short stories? Or maybe you just want some fresh writing inspiration? We’ve got you covered with great tips on how to intuitively write short stories that connect with larger series. My special guest H.L. Burke (author of many books, winner of awards, adorer of cats) shares her top tips on writing short stories! Includes epic co…
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