Best WJOB Podcast Network Podcasts (2025)

1
Marketing Presentation Mistakes That Cost You Business 27:54

Play Pause

18h ago27:54

27:54

Today we explore real examples of marketing presentations that either landed perfectly or fell apart in the moment. Jim and I break down the factors that made each presentation work or fail, including clarity, pacing, confidence, preparation, and the ability to read the room. You will hear how a strong presentation can create instant buy in and how…

1
PNW Today- Honors College and Nursing Program 57:21

4d ago57:21

57:21

1
How Your Marketing Bias Can Hurt Your Results 20:01

5d ago20:01

20:01

In this episode, we dive deep into how marketing bias can undermine your local marketing efforts and overall marketing strategy. Many small business owners create marketing campaigns based on their own daily habits and preferences, but this approach often leads to missed opportunities and weak results. We discuss why you are not your customer, how …

1
Expanding Your Local Marketing Sales Funnel 23:24

7d ago23:24

23:24

Most small businesses spend their time and money focused on generating awareness for their business, but real growth comes from understanding every stage of the sales funnel. In this episode, we break down ways to look at awareness, consideration, and conversion, but also introduce two new areas you need to focus on: trial and lifetime value. Simpl…

1
Holiday Marketing Ideas for Small Businesses 20:25

15d ago20:25

20:25

Holiday marketing does not need to be overwhelming or expensive. This episode shares simple and creative ideas that help small and medium businesses stand out during the busiest time of the year. The focus is on connection, visibility, and community rather than flashy campaigns or deep discounts. The ideas are practical, easy to execute, and design…

1
When Your Brand No Longer Fits 31:49

18d ago31:49

31:49

In this episode of Mastering Local Marketing, Matt breaks down one of the most misunderstood topics in business. When should you rebrand? Most small and medium sized companies do not realize that a brand is not their logo. A brand is the promise customers believe you will keep and the story that shapes their expectations. Matt explains how business…

1
Building the Right Marketing Team 21:45

19d ago21:45

21:45

This episode looks at the real state of your local marketing team. Some teams are growing, some are quietly growing cancerous behaviors, and some are stuck in the insanity loop of doing the same thing each day and hoping something will change. Today we talk through what defines a great marketing team, why every person needs a clear role, and how in…

1
Maximizing Every Minute: Time Is Marketing 26:23

20d ago26:23

26:23

In this episode of Mastering Local Marketing, we'll explore how every minute you invest impacts the growth of your small business and marketing success. From answering emails to planning social media posts, each task carries measurable value—or cost—to your bottom line. Many small business owners stay busy but often miss evaluating whether their ti…

1
PNW Today Veterans and Food Pantry 54:24

21d ago54:24

54:24

1
PNW Athletics Today- Mens and Womens Basketball 51:58

21d ago51:58

51:58

1
Limbwalkers- Episode 18 25:39

21d ago25:39

25:39

1
Wieser Podcast- Episode 15 25:51

21d ago25:51

25:51

1
Local Marketing Has a Cloning Problem 18:03

26d ago18:03

18:03

In this episode of Mastering Local Marketing, we're exposing one of the biggest issues holding small businesses back — cloning. From identical social posts and themed taglines to look-alike ads that blend into the feed, too many businesses are copying each other instead of standing out. Matt is going to explain why "safe" marketing is actually the …

1
Alta Vista Network: Episode 1 23:48

27d ago23:48

23:48

1
The Cyber War Against The US 29:23

27d ago29:23

29:23

Join us as we discuss the realities of nation-state cyber threats, the booming ransomware economy, and essential strategies for small-to-mid-sized companies to safeguard their critical assets. This 30-minute talk draws from real-world examples like SolarWinds and Colonial Pipeline, offering actionable advice on identifying "crown jewels" and implem…

1
Your Local Marketing Isn't Your Priority 23:16

28d ago23:16

23:16

Many small businesses struggle to get noticed because their local marketing isn't a priority. In this episode, we dive into the reasons why local marketing strategies often fall by the wayside and why prioritizing these efforts is essential for small business growth. Host Matt Hanson explains how every entrepreneur has a ten million dollar idea but…

1
Email Automations for Small Business Marketers 26:47

1M ago26:47

26:47

Running a small business means there's never enough time, but what if an unpaid "intern" could handle your follow-ups, reminders, and promotions automatically? In this episode of Mastering Local Marketing, we explore how email automation can be a game-changer for local marketing and small business marketing efforts. You'll learn practical ways to u…

1
Limbwalkers- Episode 17 36:05

1M ago36:05

36:05

1
Stop Talking! The Art of Listening 29:27

1M ago29:27

29:27

Effective local marketing starts with understanding your customers, and that means mastering the art of listening. In this episode of Mastering Local Marketing, we explore why the best sales and marketing conversations happen when you talk the least and listen the most. Discover how using silence strategically can close more deals and why asking in…

1
How We're Implementing Matt's Marketing System 32:57

1M ago32:57

32:57

In this episode, Jim shares an inside look at how Matt's proven marketing system is being put into action to grow the sports network. From defining audience segments to creating relatable messaging, they discuss the implementation to scale faster and smarter. You'll learn how the team is prioritizing the right goals, creating accountability through…

1
Wieser Podcast- Episode 14 32:30

1M ago32:30

32:30

1
The Power of the Marketing Pause 31:03

1M ago31:03

31:03

Most small businesses are running full speed every day, reacting to problems instead of planning for progress. The result is a fragmented marketing effort that never feels connected or strategic. In this episode, we talk about the power of pausing, taking a single day to slow down, get organized, and build a clear marketing roadmap can completely c…

1
The Secrets to Higher Website Conversions 24:31

2M ago24:31

24:31

If your website traffic is growing but your sales aren't, it's time to look at what happens after the click. Every click counts, but not every visitor converts. You'll learn: We explore the key principles behind higher conversion rates and what separates a good website from a great one. We break down what makes customers take action, why small twea…

1
The Best Geofencing Marketing Campaigns Ever 23:29

2M ago23:29

23:29

What if you could deliver an ad to someone the moment they walk past your competitor's door? That's the power of geofencing marketing, and in this episode, we're breaking down five of the best campaigns ever to do it. From boosting foot traffic overnight to turning location data into loyal customers, we'll uncover how they used precision targeting,…

1
Limbwalkers- Episode 16 32:12

2M ago32:12

32:12

1
Wieser Podcast- Episode 13 50:31

2M ago50:31

50:31

1
Turn Your Expertise Into a Marketing Power 24:37

2M ago24:37

24:37

Every local business has a story worth telling, and yours could be the one your community needs to hear. Podcasting has become one of the simplest ways to share your expertise, build credibility, and connect with customers on a deeper level. Whether you run a small retail shop, a restaurant, or a local service business, your knowledge can position …

1
Wieser podcast- Episode 12 35:42

2M ago35:42

35:42

1
PNW Today- Admissions and Paying for College 51:20

2M ago51:20

51:20

1
The Marketing Strategy Behind a Logo 26:14

2M ago26:14

26:14

In this episode, we explore the crucial role of logos in your local marketing strategy. A logo isn't just a design; it's a powerful tool that can significantly influence your marketing efforts. We dive into how exceptional branding goes beyond visuals to tell your unique story, connect with your local audience emotionally, and strengthen your overa…

1
PNW Athletics Today- Men's Hockey and Women's Volleyball 48:51

2M ago48:51

48:51

1
Limbwalkers- Episode 15 30:46

2M ago30:46

30:46

1
Shopping Across Generations: A Local Marketing Perspective 22:45

2M ago22:45

22:45

In this episode of Mastering Local Marketing, we explore the crucial question: where do different generations shop? With shopping habits no longer being a one-size-fits-all, it's essential for small business owners to understand the local marketing implications of generational preferences. From the tech-savvy Gen Z on TikTok and Instagram to the mo…

1
Weiser Podcast- Episode 11 33:43

2M ago33:43

33:43

1
Lessons from Hollywood on Small Business Marketing 28:54

2M ago28:54

28:54

Did you know Hollywood can unlock powerful insights for your local marketing strategy? In this episode, we'll reveal how the storytelling techniques used in movies can elevate your marketing approach. Hollywood has mastered the art of engaging audiences through compelling narratives, and local businesses can learn from this success. We'll explore h…

1
Best Conversion Rates in Digital Marketing 24:24

2M ago24:24

24:24

Many small businesses pour endless hours into posting on social media, but is that what drives sales? In this episode, we cut through the noise and reveal what converts. We'll break down seven core digital marketing tactics, from paid search to influencers to SEO, and uncover the average conversion rates you can expect from each. You'll learn which…

1
Is HTML or Plain Text Email Marketing Best? 26:58

2M ago26:58

26:58

Are your emails polished works of art or stripped-down messages that feel like they came straight from a friend? The format you choose can dramatically impact whether your message gets delivered, opened, clicked, or ignored. In this episode, we explore the pros of both fully designed HTML and plain text emails. You'll discover: Which one builds tru…

1
Marketing Failures That Lead to Success 26:57

3M ago26:57

26:57

Every small business marketer has efforts that don't go as planned, whether it's a campaign that flops, an ad that falls flat, or a promotion no one responds to. But what if those failures were the steppingstones to a successful marketing future? In this episode, we reframe failure as one of the most valuable tools in your marketing toolkit. You'll…

1
Limbwalkers- Episode 14 35:24

3M ago35:24

35:24

"If one never ventures out on the limb... one will never taste the fruit." Hi, I'm Will Glaros, host of Limbwalkers, this is a podcast that dives deep into real-life experiences — the risks, the growth, and the revelations that change how we see the world. Each episode, we explore personal stories that challenge comfort zones and inspire new perspe…

1
Hidden Money in Plain Sight 21:52

3M ago21:52

21:52

As a small business, you can probably use every dollar you can find. But did you know that you may already have those dollars sitting there and you're not even using them? Most small business owners don't realize their shelves are hiding thousands of dollars in locked-up cash. Products that turn slowly may look harmless, but they quietly strangle y…

1
Turning Experiences Into Marketing Gold 31:37

3M ago31:37

31:37

As a small business owner, have you noticed that customers light up more about an experience than a product on a shelf? That's the Experience Effect, the idea that people value memories, feelings, and interactions over material purchases. In today's competitive market, that shift is shaping how consumers decide where to spend their money. In this e…

1
Lipstick Effect Marketing & Small Business Strategy 20:30

3M ago20:30

20:30

If you run a small business, you have probably seen it: even when wallets tighten, people still splurge on coffee, accessories, or self-care. Why do those small luxuries survive when bigger spending disappears? Even in tough times, customers still find ways to treat themselves. Psychologists call it the lipstick effect. It is the idea that when bud…

1
Wieser Podcast featuring Mike Andrade 38:44

3M ago38:44

38:44

1
PNW Today — Student Life and University Housing 52:19

3M ago52:19

52:19

Check out PNW Today as we highlight opportunities to get involved on campus through Student Life and university housing

1
Marketing "Hooks" That Stop the Scroll 20:08

3M ago20:08

20:08

Are you a small business owner who creates social media video posts and ads, but your targeted audience seems to continue scrolling past them no matter how professional you make them? It is frustrating when your marketing is not driving clicks, customers, or sales—especially when you're already wearing ten other hats just to keep the business runni…

1
Limbwalkers- Episode 13 31:36

3M ago31:36

31:36

1
Social Media Marketing Videos That Convert 26:04

3M ago26:04

26:04

Are your video ads falling flat? Wondering why they are not pulling in clicks, customers, or sales? You are not alone. Many small business owners put time and money into video marketing content, only to see little return. The problem is not that video does not work, it is that most videos are missing the essential structure that drives attention an…

1
PNW Athletics Today- Men's and Women's Soccer 45:10

3M ago45:10

45:10

In this episode, we highlight Men's and Women's Soccer as well as Sports Fest happening September 13th

1
Limbwalkers- Episode 12 47:48

3M ago47:48

47:48

On this episode Will Glaros Brings his daughter on to talk about her walk on the limb

1
Local Sports: The New Marketing Powerhouse 23:29

3M ago23:29

23:29

Are you a small business in a town that stops when the Friday night lights come on? Or maybe you've seen a shift in recent years where more people are talking about their old high school alma mater – and the amazing year they are having in sports? Local small businesses are increasingly turning to the familiar fields and courts of high school sport…