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Your go-to catch-up on all things Product & Marketing Analytics with Amplitude. Hosted by Alex Magnusson, founder of Magnusson Analytica, this podcast delivers insightful updates on Amplitude features, community trends, and real-world use cases without the jargon or fluff. Whether you’re scaling your first analytics setup or deep into experimentation, we help you stay sharp, every week.
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Full-Funnel Innovations & Lifecycle Strategy in Amplitude
48:20
48:20
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This week on The Product Pulse, we unpack a massive set of updates from Amplitude that signal a bold shift in the analytics landscape. Here’s what we cover: Amplitude for Marketers: Why this launch breaks down the walls between product and marketing teams, and how it unlocks full-funnel visibility—from campaign to conversion to retention. Amplitude…
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Scaling Smarter: AWS, Agentic AI, and Funnel Analysis from the Amplitude Community
5:51
5:51
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In this week’s Sunday roundup, we break down some of Amplitude's biggest updates. From their major new partnership with AWS to experimental features that are quietly redefining how teams build smarter products. You’ll hear about: Amplitude’s new strategic collaboration with AWS Q1 earnings highlights and what they signal for Amplitude’s enterprise …
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