Do you LOVE photography but feel totally overwhelmed trying to turn it into a real, money-making business? You're not alone — most photographers aren’t natural-born business pros. The creative part? Easy. But the business part...that’s where it gets tough. That is exactly why I created The Profitable Photographer. Every week, I bring you fun and heart centered conversations with top photographers and industry experts who share their best ACTIONABLE marketing and photography sales strategies, ...
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Andrew Hellmich Photographer Podcasts

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313: Larry Hersberger: The “Don’t Fear Me” Photography Project: Celebrating Kids with Downs
23:19
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23:19This week on The Profitable Photographer with Luci Dumas, I had the absolute joy of chatting with my repeat guest, Larry Hershberger — an internationally acclaimed, award-winning artist often called a modern-day Norman Rockwell. For over 35 years, Larry has been creating magical, theatrical, emotion-filled art, with clients in more than 50 countrie…
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312: Luci Dumas on Your Big Photography Business Goals
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7:01Okay…solo time. This episode might seem short but if you take the challenge and write out the answers to my suggestions, it might just change everything for you. You could find that your photography business hits new levels of success and fulfillment? In this solo episode of The Profitable Photographer, I’m walking you through a step-by-step proces…
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311: Jessica McKnight: Mindset as the Heart of Your Photography Business
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27:59This week’s episode is a soulful one, friends. I’m joined by the amazing Jessica McKnight — an award-winning luxury photographer in St Petersburg, FLA, for over 25 years, mindfulness coach, and founder of Brilliance Key. She has a big heart for helping others to create their success using the power of their thoughts as well as a photographer with a…
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310: Jeff Lubin & Luci Dumas: What Two 40-Year Pros Want You to Know About Portrait Success
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23:31This week on the show, I’m chatting with Jeff — a PPA Master Photographer, Craftsman, educator, and author of 2, soon to be 3, books including “The Professional Photography Playbook: Mastering Portrait Photography, Branding and Business Success.” Jeff is has been one of the most successful portrait photographers in the US for 40 years and counting.…
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309: Elizabeth Toller: Invite Your Creativity with Daily Habits
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23:15What if your creativity isn’t something you have to chase… but something you can invite in, every single day? This week, I’m joined by the wonderfully unique and inspiring Elizabeth Toller — a Certified Professional Photographer, fine artist, intuitive life coach, Reiki healer, tarot reader, and speaker on creativity as a lifestyle. She calls herse…
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308: Luci Dumas: The Art and Science of Color for Photographers
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16:57Well, it is the fourth episode after three incredible interviews with brilliant and fun photographers. So it is time to go solo and dive into one of my absolute favorite topics… COLOR! Color isn’t just pretty—it’s powerful. It tells stories, creates mood, attracts clients, and makes your photography truly stand out. In this episode, I share some ba…
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307: Brenda Pottinger: Photography Marketing Made Easy
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26:32Get ready for a lovely and super practical episode! This week, I’m hanging out with the amazing Brenda Pottinger—photographer, educator, and marketing genius. She also has a heart for giving back and before we chat about her easy marketing strategies, she shares her love for helping others using the power of photography. Who is Brenda? Well, with d…
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306: Karen McCall: From Drab to Fab with Photoshop Painting
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25:15Oh friends, you're going to love this episode! I have been a fan of Karen McCall and her art, and met her in person at PPA’s Imaging Expo this year. I am thrilled that she agreed to be my guest today because a true artist and Photoshop wizard. Karen’s been rocking the photography world for 35+ years and has all the accolades—Team USA, Diamond Photo…
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305: Andrew Hellmich: Build Your Photography Empire - One Connection at a Time
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26:57I am a huge fan of my guest for this week, Andrew Hellmich. A photographer with 25 years of success and the host of a top-rated photography business podcast, he has done so much to support photographers and photographic educators (like me) with his 612 episodes of Photo Biz Xposed (PhotoBizX), which features industry experts sharing powerful insigh…
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304: Luci Dumas: Recipe for Successful Portrait Sessions of Kids and Families
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13:13Hey there, friends! It’s just me, Luci, flying solo on this episode of The Profitable Photographer. In my 40+ years as a portrait and wedding photographer, I’ve learned just how important it is to prepare both myself and my clients before a session—and to have a clear plan in place once we start shooting. Sure, there’s always room for spontaneity a…
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303: Lauren DelVecchio: The Queen of Dramatic Lighting for Weddings and Portraits
31:20
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31:20Get ready to be inspired! This episode features Lauren DelVecchio, a lighting wizard and award-winning photographer. Based in Maine, Lauren is a PPA Master Craftsman, and Master of Wedding Photography. She’s a five-time Maine Wedding Photographer of the Year, a two-time Team USA rep in the World Photographic Cup, and even placed 6th in the world fo…
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302: Allison Tyler Jones: No Excuses, Just Results! Take Control of Your Photography Success!
31:35
31:35
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31:35Running a profitable photography business is tough, but my guest in this episode proves that it can also be wildly profitable—if you take full responsibility for how you run it. Meet Allison Tyler Jones, CPP, Master Craftsman, educator, photographer, author of four books, and host of the REWork Podcast. I have to say that how she shares her vast kn…
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301: Anjana Olson: The Power of Self-Portraits for Photographers
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26:52Ever felt the urge to create just for yourself? This week, I’m chatting with Anjana Olson, an award-winning photographer, educator, and lighting guru, about her self-portrait journey and how it’s transformed her art AND her business. Master photographer, Anj (Anjana) Olson is the portrait photographer of Anj Portrait Studio, serving Des Moines, Iow…
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300: Celebrating 300 Episodes! Tips from Favorite Solo Shows
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20:39We made it to Episode 300! I am beyond grateful for every listener who has joined me on this journey. With 70 solo episodes, 220 guest interviews, and listeners from over 100 countries, this podcast has grown into an incredible community of passionate photographers. Thank you for your support, engagement, and commitment to growing your photography …
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I’m thrilled to welcome back Jeffrey Shaw—one of my most popular guests! This is his third time on the show, and for good reason. I first heard him speak at PPA’s Imaging USA, and he completely blew me away. Now, five years later, he is just releasing “Sell To The Rich”, and he shares so many great insights from this book. He also has 2 other amazi…
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Okay, photographers—real talk. What happens to your business if life throws you a curveball? Whether it’s an unexpected emergency or the day you finally decide to retire to a beach with endless piña coladas, your business needs a plan. I know this isn’t something many of us think about or even want to talk about, right? This week, I’m chatting with…
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297: Dirk Witt: The Power of Partnering with Your Photo Lab!
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20:42Hey, photography friends! Ever thought about how much your photo lab impacts your business? This week, I chat with Dirk Witt from Mid South Color Lab, and he’s breaking down why not all labs are created equal—and why choosing the right one is a game-changer for your success. But not only how to select the right companies but why making them a partn…
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296: Luci Dumas: Mastering In-Person Sales - Part 2: The Sales System
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18:47Hey, friends! I’m still buzzing from PPA’s Imaging Expo—so many incredible people, ideas, and gratitude for my 40 years in this amazing community! Meeting past guests in person was a blast. Now, onto today’s episode! This is Part 2 of my deep dive into In-Person Sales (IPS) using a projector. If you haven’t yet, check out Part 1, where I covered wh…
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295: Debbie McFarland: Empowerment and Photography of Tweens
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26:01I had the most amazing time at PPA’s Imaging Expo and if you are one of my new listeners I met in Dallas…HELLO!! We have the most incredible industry. We are so fun, dedicated, creative, smart and love to hang out together. I feel soooo blessed ho have had 40 years in this community. This episode features Debbie McFarland, a photographer with 27 ye…
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294: Luci Dumas: Mastering In-Person Sales - Part 1: 7 Reasons to Make the Switch
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9:39
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9:39I thought I would go back to the basics. It has been a while since I shared my step by step “In Person Sales System” so today, and in two weeks, I go deep into the Why and How of showing our work and helping people select art and albums they will treasure from their sessions. Question 1-Are you ready to transform your photography business and take …
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I’m kicking off the year with a bang with wonderful guests, and I couldn’t be more thrilled to have Heather Lahtinen as my new BFF on The Profitable Photographer today! Heather is an award-winning wedding and portrait photographer from Pittsburgh, PA, with over 20 years of experience as a photographer and entrepreneur. She’s built not one but two s…
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292: Shawn Black: Empowering Women with Stunning Photography
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31:39
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31:39I’m beyond excited to have Shawn Black on The Profitable Photographer. Shawn is a powerhouse in the world of boudoir photography. He is based in Boston, Massachusetts, and is an international award-winning photographer, educator, and president of AIBP (Association of International Boudoir Photographers) His mantra? #BeBoldBeSexyBeYou—with an emphas…
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291: Dan McClanahan: Making People Feel Amazing Without Burning Yourself Out
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29:05Meet Dan McClanahan, a photographer based in Ames, Iowa, who’s making waves in the world of photography. With honors like representing Team USA and being a Top 10 finalist in the World Photographic Cup, Dan knows his stuff. AND he’s a featured speaker at SYNC and Imaging USA too! Oh and…he is a super nice guy In this episode, we dive into: • How Da…
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290: Luci Dumas: Abracadabra! How I Use Positive Thinking and the "Magic" of Visualization
21:39
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21:39Hello and Happy New Year! This has been one of the MOST popular episodes so I thought it would be a great one to start out 2025. Here we go….Magic is real. Thoughts have power. In this repeat episode I am going FULL Woo Woo and talk about the power we have to become a magnet for success, attracting what we want in life, both big and small. The secr…
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289: Luci Dumas: Ho, Ho, Hot Tips For A Profitable 2025
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8:01This special episode of The Profitable Photographer is a little gift just for you! It’s a sneak peek of my guest appearance on Andrew Helmich’s PhotobizX podcast. I was honored to join nine other amazing coaches to share some top tips for thriving in 2025. And because I didn’t want you to miss a second of my part, I’m sharing it here—with an extra …
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288: Scott Wyden Kivowitz: Surprise Proposal Photography and Workflow Tools
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25:37On this episode of The Profitable Photographer with Luci Dumas, I chat with Scott Wyden Kivowitz, a talented photographer, educator, and storyteller who has mastered the art of surprise proposal photography. As the Community Manager and podcast host at Imagen (an AI editing program), Scott balances his roles as a father of two, husband, photographe…
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287: Denise Watrous: "Have Camera, Will Travel" Portrait Photography
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25:57Where in the world would you love to photograph clients and get paid really well for your photography including all your expenses? Paris? Costa Rica? New Zealand? I loved my conversation with Denise Watrous who has built a wonderful business that includes traveling to amazing locations. She reveals so much about how you can do the same. She is an a…
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286: Maria Arellano: Unveiling True Beauty with Goddess Portraits
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24:58Hey there, fabulous podcast listeners. Today, I’m thrilled to introduce you to Maria Arellano, a Fine Art Photographer based in Houston, Texas, who’s been creating magic since 2015. Maria has this incredible gift for helping women see themselves as the stunning, powerful goddesses they are—no matter their size, shape, or story. In this episode, we’…
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285: Luci Dumas: The Psychology of Motivation
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16:55Hey, it's Luci Dumas, and today’s solo episode is a little different because I am sort of “journaling” about my experiences around the topic and looking for my own answers as I explore a topic that’s been on my mind lately: motivation. Specifically, how we can find it, sustain it, and even question whether we always need it. Is it okay to just be s…
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284: Kelly Warkentin: Virtual In-Person Sales and Work-Life Harmony
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25:01In this episode of The Profitable Photographer, I’m thrilled to catch up with Kelly Warkentin, a lifestyle family photographer in Vancouver, Canada, mom of three, and one of my proudest coaching success stories. Kelly has not only built a thriving photography business but also created a work-life balance that lets her focus on her family and her cl…
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283: Linda Carroll: How to Stay Inspired as a Photographer
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22:34I’m so excited to welcome Linda Carroll to the podcast! Linda is a Certified Professional Photographer, Photographic Craftsman, and Portrait Artist who has been capturing beautiful moments and inspiring others for decades. Her studio in Kennesaw, Georgia, specializes in family and portrait photography, and her approach to “Capturing Life” has made …
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282: Luci Dumas: Transform Limiting Beliefs into Photo Business Success
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13:31In this episode, I share how to unlock your potential as a photographer by embracing an abundance mindset! If you’ve ever thought, "My clients won’t pay that" or "This just won’t work here," this one's for you. Join me as we explore practical ways to challenge and overcome limiting beliefs and create the business you truly want. Some of my one-way …
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281: Amy Posner: It’s Not Them; It’s You. Why Might be Your Own Worst Enemy In Your Business
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33:05In today’s episode, I’m thrilled to chat with Amy Posner, a true trailblazer in the world of online business and coaching. Amy has built six thriving businesses (five are still going strong!) and empowered thousands of freelancers to find their footing and flourish. She shares insights from her course, Complete Breakthrough Freelancer, and her expe…
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280: Hart Tan: Seven Figure Singapore Photographer
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25:24Hey, fans of The Profitable Photographer Podcast! I’m bringing back one of my all-time favorite episodes from 2021 because it’s just that good. If you missed it the first time or need a refresher, this is your chance to hear from Hart Tan, an incredible photographer and entrepreneur from Singapore. Hart is the mastermind behind Tomato, one of the l…
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279: Jen Hargrove: How To Use Photo Competitions to Grow Your Business
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23:36Here we go again...another great guest and conversation on The Profitable Photographer with Luci Dumas! I’m so excited to introduce you to Jen Hargrove, an award-winning fine art photographer specializing in character portraits, pets, children, and abstract waterscapes. With 12 years under her belt, Jen’s earned titles like Master Photographer and …
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278: Luci Dumas: Resistance, When Easy Things Feel Hard To Do
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27:01Hello new and loyal listeners. This episode is from the “Way Back” machine from 2019. I still have the resistance challenge, and I thought you would enjoy it again as well, or for the first time. Are you like me? Are there a million great ideas to help you grow your business, and simple tasks on your "To Do" list that you struggle with completing o…
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277: Luci Dumas: Purse Shopping or "The Luxury Experience"
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12:10In this solo episode, I share my experience shopping for a new purse, and illustrate many of the points I love to share about how to communicate value and create that luxury experience for potential clients. How we can take someone from a warm lead to someone wanting what we offer and are willing to invest well to receive it? I needed a new purse. …
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276: Pete Coco: Advice for Launching Your Photography Business
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27:13In this episode, I have an awesome chat with the super-talented Pete Coco, a successful headshot and portrait photographer. We dive into the nitty-gritty of starting your photography business, and yeah, it can be overwhelming. But Pete’s advice? Don’t worry—just start! Pete specializes in headshots and portraits and is based in Garden City, New Yor…
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275: Tanya Goodall Smith: How Introverts Thrive in the Photography Business
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24:14Hey lovely listeners! I am delighted to share my conversation with the fabulous Tanya Goodall Smith. She has been on the show two other times and this time, she has a wonderful new book we are going to chat about, “The Introvert's Guide To Personal Branding: How To Put Yourself Out There Without Changing Who You Are”. It is a great read and wow, di…
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274: Jack Zigon: Unlocking the Secrets of Architectural Photography
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30:31Hey everyone, it’s me again, Luci Dumas, and in this episode of The Profitable Photographer, I had the pleasure of chatting with architectural photographer Jack Zigon. We dug into the fascinating world of architectural photography and the business side of things that makes it all work. Let me tell you, it was such an insightful conversation, it alm…
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273: Luci Dumas on The Joy of Setting Boundaries
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14:11Welcome to The Profitable Photographer! We all have them, right? Clients that are beyond challenging, can not be pleased no matter what, and make us question ourselves. Or create sleepless nights trying to come up with just the right response to a criticism. Did we do something wrong, are we not good enough, should we change our policies? In this e…
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272: Ruth Annan: Intentional Diversity in Business & The Thrill of Event Photography
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24:07In today’s episode of The Profitable Photographer, I had the pleasure of chatting with Ruth Annan, and we had a rich and thought-provoking conversation about two very different topics: the importance of intentional diversity in our businesses and the pure joy of event photography. Ruth shares her insights on how embracing diversity can lead to rich…
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271: Marcel Van der Horst - Marketing Weddings by Being Likable
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26:42On this episode of The Profitable Photographer, I’m joined by Marcel, a wedding photographer in Australia with over 16 years of experience who is all about creating a remarkable client experience. He loves the connective and passionate memories that he creates for couples. And he's also generous with his time by mentoring photographers entering the…
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270: Adam Goldberg: Pet Photography and In Person Sales
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32:05Hello hello hello. I have some BIG NEWS! I am throwing a meet and greet in Dallas during the Professional Photographers of America’s Imaging Expo for my guests and listeners to The Profitable Photographer with Luci Dumas podcast. Come hang out on Sunday, Feb 2nd in the afternoon and meet guests, fans of the show, and of course me. And now about thi…
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269: Luci Dumas: Objections Can Be Opportunities
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16:19Hi Brilliant Photographer, welcome back! Today, I am sharing my solo episode diving into a topic that can always use more info and ideas: handling objections. I shared my thoughts on this a while back, but I'm excited to give you a fresh take. As Sandra Boynton's coffee mug says, "Salesmanship begins when the customer says no." This couldn't be tru…
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268: Judy Reinford (part two): Using Artificial Intelligence with Equine and Other Photography
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21:44Hey everyone! I hope you loved Judy Reinford’s amazing interview in part one as much as I did. She shared so much wisdom and inspiration about photographing horses. Now, we’re back with part two of this fantastic conversation, and I can't wait for you to dive in. Who is Judy Reinford? So, who is Judy Reinford? Well, she's an award-winning photograp…
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267: Judy Reinford (part one): Horses and Other Animal Photography
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19:20Get ready to explore the enchanting world of animal photography with the amazing Judy Reinford! In this fun and informative episode, Judy shares her top tips and tricks for capturing stunning photos of horses, zoo animals, and pets. She had so much great info to share that I split it into two episode. Stay tuned for part two, where we’ll dive into …
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266: Andrew Darlow: From Digital to Decor! Printing Options for Your Photographs
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28:20My friend, Andrew Darlow, is a New Jersey-based photographer, author, and workflow coach. He is very skilled at “tech stuff” and is my go-to guy when I get in the weeds about software, digital issues, and such. For over 25 years, he has helped people capture, edit, print and backup their photographs, videos, and other media. His work has appeared i…
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265: Luci Dumas: Part 3 of "10 Big Ideas for Marketing Photography in the Real World"
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14:51And here we are at Part Three…the final solo episode about the material I share in my eBook called “10 Big Ideas for Marketing High Dollar Portrait and Wedding Photography in the “Real World”. You can download your free copy by going to the bottom of the home page at www.lucidumascoaching.com to follow along and gain deeper insights into the topic.…
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264: Ernst Ulrich Schafer - Fine Art Black and White Photography
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25:24This episode of “The Profitable Photographer with Luci Dumas” is a bit different and very special. I am sharing an inspiring conversation with Ernst Ulrich Schafer a master of black and white photography. He started as a fine art photographer after being given a camera by a friend in Vietnam, and many years later created a successful portrait photo…
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