Best Anthony Blatner Podcasts (2025)

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Ep. 20: How Musicians & Creators Dominate LinkedIn Ads with Anthony Blatner 51:10

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26d ago51:10

51:10

In Episode 20 of the Scale to Sale Podcast, Mark Crandall sits down with Anthony Blatner, founder of Speedwork Social, to reveal exactly how artists, bands, and producers can leverage LinkedIn Ads not just Facebook and Instagram to land five figure sync deals, private event bookings, and brand partnerships. Anthony breaks down: • Why LinkedIn is th…

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Ep. 24: The VA Flywheel - Barbara Turley on Building a 150 Person Powerhouse and a Delegation Playbook You Can Steal 1:04:31

9d ago1:04:31

1:04:31

When global lockdowns threatened to stall her agency, Barbara Turley moved one hundred fifty virtual assistants out of a sealed Philippine office in forty eight hours. Ten weeks later the team delivered zero downtime and a spike in customer satisfaction. Today Barbara breaks down the systems that turned crisis into competitive edge and reveals how …

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Supercharge Your LinkedIn Ads with Social Proof 56:41

10d ago56:41

56:41

In this conversation, experts Anthony Blatner and Tanner Stolte discuss strategies for optimizing LinkedIn ads, focusing on cost reduction, effective targeting, and the importance of social proof. They explore how to leverage social proof through testimonials and case studies, the role of video content, and the benefits of thought leadership ads. T…

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Ep. 22: Scaling Purpose: Dr. Carolyn Colleen’s Testimonial-Flywheel Playbook 27:13

18d ago27:13

27:13

Dr. Carolyn Colleen went from cell-phone rehearsals to NBC, TEDx, and a fully booked keynote calendar. In this tactical chat with Mark Crandall, she breaks down: • Crafting a signature talk that planners actually buy • Her “home-run then testimonial” trick that doubled her fee in a year • Turning every rave review into the next paid stage (the Test…

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Ep. 21: Shedding False Assumptions: How Natalie Jill Turned Pain into Purpose 53:05

23d ago53:05

53:05

Fitness icon Natalie Jill shares her “FAT” framework—False Assumed Truths—and how a 2008 foreclosure, 60-lb pregnancy weight gain, and business collapse became the raw fuel for a heart-centered empire. Key Takeaways FAT = False Assumed Truths: untested beliefs that run your life until you bust them. Radical transparency sells: Natalie hit “Record” …

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Ep. 19: Keep More Money: Caleb Guilliams on the “And Asset” & Tax Hacks 48:12

1M ago48:12

48:12

Bleeding money to taxes? Caleb Guilliams shows you how to keep it. • “And Asset”: tax-free growth you can leverage anytime • Augusta Rule: rent your home to your business—14 tax-free days a year • C² Formula: compounding + control turns every dollar into a multitool Want the tax-savings checklist + extras? Visit ScaleToSaleConsulting.com…

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Ep. 18: Essentialism for Entrepreneurs w/ Greg McKeown 46:06

1M ago46:06

46:06

Hustle harder? Greg McKeown says do less, but better. In 40 power-packed minutes you’ll learn: Priority Circle: Asset → Family → Other 48-Hour Buffer: Kill “urgent” busywork Five-O-One Ritual: Clock out on time—guilt-free Want the worksheet + extra resources? Visit ScaleToSaleConsulting.com

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Ep. 16: How Tom Schwab and Interview Valet Rewrote My Playbook for Podcast Relationships 52:14

1M ago52:14

52:14

Cold podcast pitches strike out—warm introductions scale trust. In 30 minutes you’ll learn: • Why cold pitching fails (and what to do instead)• The “Hippocratic Oath” of guesting—serve first, sell later• Karen Schwab’s 3× placement playbook for landing quality shows Want the guesting checklist + extras? Visit ScaleToSaleConsulting.com…

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Ep. 17: Joe DeMaria Built a $100M Company. Then Got Kicked Out. Then Built His Best Business Yet. 54:13

1M ago54:13

54:13

Silicon-Valley dropout turned $100 M founder Joe DeMaria rebuilt from zero after being booted from his own board. In 35 minutes you’ll learn: • Stillness > Hustle: why Joe locks himself in a cabin before big moves • Survival Math: asset-based offers that beat “six-figures-in-six-weeks” hype • Post-Meltdown Mindset: distance beats dollars—how to reb…

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LinkedIn Ads Paid + Organic Strategies That Actually Work | Dave & Anthony on the Exit Five Podcast 40:38

2M ago40:38

40:38

In this episode, I join Dave G. on the Exit Five Podcast to go deep on what’s working right now in LinkedIn Ads—both paid and organic. We cover everything from the overlooked power of creative consistency to making Thought Leader Ads a growth engine, especially for niche B2B audiences. You'll hear how to build brand memory, warm up cold leads, and …

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Ep. 15: Why There Are Levels to Funnel Marketing with Steve Larsen 21:26

2M ago21:26

21:26

“One perfect funnel” is a myth—Steve Larsen shows how pre-launch hype and ruthless delegation actually scale sales. • Hollywood Launch: year-ahead → week-of teasers = bigger conversions • Offer Creation: start with who you serve, then solve their core pain • Green-Dot/Red-Dot: keep revenue tasks, delegate the rest Want templates + extras? Visit Sca…

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Ep. 14: How to Turn YouTube Video's into Lead-Gen Machines with Aleric Heck 50:54

2M ago50:54

50:54

Facebook ads draining your wallet? Aleric Heck’s 3D YouTube Ads pay only for qualified eyeballs. In 40 minutes you’ll learn: • YouTube > Facebook: pay after 30 s, target intent not interests • 3D Targeting: demographics + keywords/topics + affinity/in-market • Winning Ad Formula: 15 s hook → micro-value → soft CTA; $500 test = 11 k downloads Want t…

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Ep. 13: Taylor Welch on 10-Hour Months & Level-2 Delegation 53:03

2M ago53:03

53:03

80-hour weeks got you trapped? Taylor Welch escaped founder jail by delegating decisions—not just tasks. • 2× Growth, ½ Hours: apply Theory of Constraints + Level 2 Delegation • Manufactured Resistance: daily micro-challenges that spark creative breakthroughs • Vertical Integration: stack “boring” industries for compounding margins Want Taylor’s St…

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Ep. 12: Go HighLevel’s Agency-Only Playbook w/ Co-Founder Shaun Clark 20:36

2M ago20:36

20:36

From $49 invoice app to 6,000-agency Swiss-army platform—Shaun Clark reveals Go HighLevel’s secret playbook. • Agencies-Only Pivot: one referral (Robin Alex) turned churn into rocket fuel • $997 White-Glove Onboarding: pay for certainty, slash churn, create evangelists • Self-Funded Ethos: no VC money = customer care over cash grabs Ready to test H…

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Ep. 11: From Studio Floors to Scaling Assets: A Conversation with Produced by Nef 57:46

2M ago57:46

57:46

NYC producer Nef went from underground beat-maker to working with DJ Premier & Statik Selektah—and the business lessons transfer. • Respect & Humility: why relationships outrank raw talent • Digital Assets 101: treat beats like equity that compounds • Grind-to-Legacy: a roadmap any entrepreneur can copy Want Nef’s resource kit + extras? Visit Scale…

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Ep. 10: How to Win Customers and Influence Referrals Dale Carnegie Would Love the Testimonial Waterfall 11:48

2M ago11:48

11:48

You don’t need more leads—you need better soil. In this episode, I break down why most business owners keep throwing money at paid ads (aka store-bought tomatoes) and never stop to build the one thing that really grows their business: digital assets. What you'll hear: Why SEO is asset-building, not just traffic hacking The $5.1M deal I backed out o…

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The Ultimate LinkedIn Thought Leader Ad Playbook 32:53

2M ago32:53

32:53

In this episode, I flip the mic and take the guest seat as Mony Chhim interviews me about one of the most powerful developments in B2B advertising right now—LinkedIn Thought Leader Ads. We break down what makes this new format a game-changer for B2B marketers, how it helps brands build authentic connections, and why it’s driving better engagement a…

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Ep. 9: The Garden of Organic Marketing Why Most Marketers End Up Back at the Grocery Store 20:00

2M ago20:00

20:00

You don’t need more leads—you need better soil. In this episode, I break down why most business owners keep throwing money at paid ads (aka store-bought tomatoes) and never stop to build the one thing that really grows their business: digital assets. What you'll hear: Why SEO is asset-building, not just traffic hacking 🌿 The $5.1M deal I backed out…

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Ep. 8: The Top 3 Ways Business Owners Waste Money on Digital Marketing (And the Organic System That Replaces It) 21:03

3M ago21:03

21:03

The Top 3 Ways Business Owners Waste Money on Digital Marketing (And the Organic System That Replaces It) Episode Summary: Most business owners don’t need more leads. They need to stop wasting the ones already trying to find them. In this hard-hitting episode, Mark Crandall—agency veteran turned systems architect—breaks down the top 3 ways business…

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Ep. 7: How to Teach Your Customers to Sell for You (The Testimonial Waterfall System) 21:22

3M ago21:22

21:22

In this episode, Mark drops the strategy that helped scale multiple trades companies organically—without ad spend—and turned one into a $5.1M sales contract: The Testimonial Waterfall System. Learn how to turn your past five customers into your next five using grassroots, referral-driven marketing that converts. If you’ve ever felt stuck in the cyc…

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Ep. 6: Don't Do business under friendship protect your assets 43:35

3M ago43:35

43:35

In this powerhouse episode, Mark Crandall sits down with business attorney Nick Dupre to break down one of the most avoided—but critical—topics in entrepreneurship: legal protection. If you've ever formed an LLC on a state website and thought you were covered...this episode is your wake-up call. Nick walks Mark (and you, the listener) through the e…

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Ep. 5: $5.1M Sales Contract Organic Playbook Pt. 2 33:21

4M ago33:21

33:21

Episode 5: $5.1M Sales Contract Organic Playbook Pt. 2 In this episode of the Scale to Sale Podcast, Mark Crandall uncovers the three essential pillars for scaling your business: Capacity Evaluation, Overcoming the Humility Block, and Training Leaders to Take Over Operations. From assessing your communication flow and marketing spend to recognizing…

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Ep. 4: $5.1M Sales Contract Organic Playbook Pt.1 36:35

4M ago36:35

36:35

Episode 4: $5.1M Sales Contract Organic Playbook Pt.1 In this episode of the Scale to Sale Podcast, Mark Crandall pulls back the curtain on the organic strategies and operational systems that led to securing a $5.1M sales contract. This is Part 1 of a two-part series where Mark shares the proven playbook for building scalable systems, empowering le…

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Power Up Your LinkedIn Prospecting with Ads 38:59

5M ago38:59

38:59

✨ Dive into our latest exploration, where we uncover LinkedIn prospecting strategies and best practices with Darren Whitmer from the messaging department of Speedwork. From insightful techniques of outbound messaging campaigns to actionable creative prospecting strategies, this episode is your go-to source for powering up your LinkedIn outbound mar…

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Ep. 3: Buying & Selling Businesses w/ Blueline Ventures Group 35:16

7M ago35:16

35:16

In this episode of the Scale to Sale Podcast it's part two of our special series with Joe Wechsler from Blue Line Ventures. In this episode, we’re shifting gears from the emotional side of selling a business to the strategic world of acquisitions and investing. Mark and Joe dive into how Blue Line Ventures operates its fund and what they look for w…

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Ep. 2: How I got to a $5.1M Sales Contract w/ Blueline Ventures 19:18

7M ago19:18

19:18

In this special two-part episode, your host Mark Crandall is joined by Joe Wechsler from Blueline Ventures, and today, we’re diving deep into the emotional rollercoaster of selling a business. If you’ve ever wondered what it’s really like to sell your company—what goes on behind the scenes, the emotional ups and downs, the tension of waiting for th…

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Ep. 1: Escaping the Rabbit Hole & a $5.1M Sale Contract 30:18

8M ago30:18

30:18

Welcome to the Scale to Sale Podcast—your VIP pass to scaling your business to the next level! Your host, Mark Crandall, takes you through his exhilarating journey of scaling, selling, and stepping out of the day-to-day grind. From managing multiple trades companies to securing a jaw-dropping $5.1M sale contract, Mark shares the highs, lows, and le…

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Showtime! LinkedIn Video Ads Best Practices 35:54

9M ago35:54

35:54

✨ Dive into our latest exploration, where we uncover everything in the world of LinkedIn video ads! From strategic insights and technical tips for effectively leveraging video ads to creative video ad ideas to measurement and optimization, this episode is your go-to source for planning and strategically creating your LinkedIn video ads. 📝Special Ep…

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All About Text Ads, Spotlight Ads, Dynamic Ads - The Cheapest Ads on LinkedIn 23:47

11M ago23:47

23:47

✨ Dive into our latest exploration, where we uncover the small but mighty ad units on LinkedIn, Text and Dynamic Ads. From key component details to best practices and tips, this episode is your go-to source for mastering the cheapest ads on LinkedIn and creating new opportunities to increase your business growth. 📝Special Episode Links: LinkedIn Te…

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The New Built-in Attribution Tool: Revenue Attribution Report (RAR) with Liz Gentile and Joanne Lee from LinkedIn Ads 40:46

11M ago40:46

40:46

✨ Dive into our latest exploration, where we invited Liz Gentile and Joanne Lee from LinkedIn Ads to uncover the powerful new LinkedIn Revenue Attribution Report. From understanding the challenges in B2B Revenue Attribution and the benefits of RAR to ways of setting up and securing accurately useful reports, this episode is your go-to source for ma…

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Mastering LinkedIn Sponsored Message Ads & Conversation Ads 29:19

12M ago29:19

29:19

✨ Dive into our latest exploration, where we uncover the ins and outs of LinkedIn-sponsored messaging ads and conversation ads. From insightful details on optimizing B2B ads for conversions to LinkedIn Ads best practices and practical tips for crafting engaging messages, this episode is your go-to source for mastering this targeted ad format and dr…

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Mastering ABM Marketing with LinkedIn Ads 28:03

1y ago28:03

28:03

✨ Dive into our latest exploration, where we uncover how to best use Account-Based Marketing (ABM) strategies on LinkedIn Ads. From insightful details of these marketing features to maximizing its potential ROI, this episode is your go-to source for reaching the right accounts at the right time with ABM in your LinkedIn campaigns. 📝Special Episode …

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New Connected TV Ads (CTV) with Robert Yanik from LinkedIn 24:03

1y ago24:03

24:03

✨ Dive into our latest exploration, where we uncover LinkedIn's newest ad feature: Connected TV advertising options through the LinkedIn Ads platform with one of LinkedIn's senior product marketing managers, Robert Yanik. From insightful details of this new ad feature to practical tips on creating an effective video ad, this episode is your go-to s…

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Goodbye Lookalikes, Hello Predictive Audiences powered by AI 16:05

1y ago16:05

16:05

✨ Dive into our latest exploration, where we uncover LinkedIn's shift from Lookalike Audiences to Predictive Audiences. From insightful details of this new feature to best practices, this podcast episode is your go-to source for expanding your campaign's reach with the new AI-powered audience targeting tool. 📝Special Episode Links: LinkedIn Predict…

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Dominate LinkedIn Organic Social with AI - with Luke Matthews 49:19

1y ago49:19

49:19

✨ Dive into our latest exploration, where we uncover the strategies and techniques for maximizing LinkedIn Organic Social with guest expert Luke Matthews. From insightful details about AI writing the right way to practical tips on boosting social media post engagement, this episode is your go-to source for mastering organic social by writing with A…

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The 95-5 Rule Will Improve Your B2B Advertising, with Ty Heath from The B2B Institute 43:29

1y ago43:29

43:29

✨ Dive into our latest exploration, where we invite Ty Heath, Director at LinkedIn B2B Institute, to uncover the intriguing "95-5 Rule" in B2B marketing. From insightful details to practical tips on how to balance short-term B2B advertising with long-term brand building, this episode is your go-to source for creating new opportunities and enhancing…

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B2Believe and LinkedIn's New Product Announcements 21:07

1y ago21:07

21:07

✨ Dive into our latest exploration where we uncover the highlights and insights from the recent LinkedIn's B2Believe event in New York City. From impactful discussions on new product features and APIs to lively panel sessions and networking opportunities, this podcast episode is your go-to source for the latest trends and strategies in LinkedIn adv…

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Measuring What Matters: LinkedIn Ad's New Measurement Tools 33:59

1+ y ago33:59

33:59

✨ Dive into our latest exploration, where we inviteJohanna and Jae from the LinkedIn to uncover the intricacies and developments in LinkedIn ad's new measurement products. From the evolution of privacy measures and the importance of data foundations to innovative tools like the Conversions API and Website Actions, this episode is your go-to source …

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How to Find the Riches in the Niches on LinkedIn 12:54

1+ y ago12:54

12:54

✨ Dive into our latest exploration, where we uncover the secrets to finding riches in the niches on LinkedIn! This episode is your go-to source to learn how to identify lucrative niches and tailor your strategies to maximize campaign engagement and optimize ROI results. 🔑 Key Takeaways: Tailoring advertising efforts to specific market segments impr…

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Triple Threat Document Ads 31:41

1+ y ago31:41

31:41

Are you ready to turn your PDF files into an engaging LinkedIn lead magnet? If you want to optimize your guides and document reports to attract your audience, tune in! Let’s explore how you can captivate and spark meaningful interactions using the triple threat document ads! In this episode, you’ll learn the latest LinkedIn advertising features tha…

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Top LinkedIn Predictions for 2024 18:14

1+ y ago18:14

18:14

Holiday break is over and 2024 officially starts. Are you ready for LinkedIn as your most powerful tool as a B2B marketer? Equip yourself with the knowledge and strategies needed to navigate the exciting changes that lie ahead in LinkedIn marketing. In this episode, you'll hear the most anticipated LinkedIn predictions for the year 2024. We'll brin…

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Prepare for a Big Q1 with LinkedIn Ads 9:15

1+ y ago9:15

9:15

The first quarter of the year is undeniably a unique window for opportunity. It's a fresh new start; businesses are gearing up for ambitious goals, and marketers are seeking new opportunities to start the year strong. In this episode, you'll learn how to prepare and get your LinkedIn marketing ready for a big Q1. We'll walk you through what you nee…

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Thought Leader Ads with Taina Palombo-Price from LinkedIn 22:39

1+ y ago22:39

22:39

Tune in to our latest episode of LinkedIn Ads Radio where we unlock the secrets of LinkedIn's newest ad format: Thought Leader Ads! Join us and our guest, Taina Palombo-Price from LinkedIn, as we dive into how these ads are transforming the B2B marketing landscape. Learn about their unique ability to boost individual profiles, hear about the many w…

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New LinkedIn Ads Features! 18:51

1+ y ago18:51

18:51

Do you want to power up your LinkedIn ads game and stay ahead in the ever-evolving digital marketing landscape? Tune in as we unravel the new features that LinkedIn has introduced to make your advertising efforts smarter, more targeted, and undeniably impactful! In this episode, you’ll learn what’s new to the LinkedIn Ads platform and how to use th…

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Q4 LinkedIn Ads Optimizations to Finish the Year Strong 11:59

1+ y ago11:59

11:59

Are you ready to finish the year strong with LinkedIn advertising? You may be someone who is looking for ways to optimize your ads and find success during the holiday season; then this episode is for you! Discover how to make the most out of this dynamic platform to achieve your year-end goals and maximize your ad campaign impact. You’ll learn the …

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[Masterclass] 8 - Next Level LinkedIn Advertising: Strategies for Scaling 16:24

2y ago16:24

16:24

Scaling is one of the most exciting topics to talk about because this means that the marketing foundations you implement are working, and now you are ready to propel your LinkedIn ad campaigns to create more profit and growth. In this final episode of the LinkedIn Ads Masterclass, we’ll reveal the next-level advertising strategies and tactics for s…

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[Masterclass] 7 - Optimizing Your Campaigns Analytics and Performance Tracking 19:33

2y ago19:33

19:33

Do you want to see if your LinkedIn Ad campaign is working or not? Look at the data and understand the numbers. Easier said than done, right? It's true looking and figuring out the numbers can be difficult and confusing, but if you understand your campaign well, it will help you make better decisions for your next campaign's success. In this episod…

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[Masterclass] 6 - Advanced Techniques: Using LinkedIn's Ad Tools and Features 18:21

2y ago18:21

18:21

LinkedIn's Ad tools go far beyond the basics, providing a goldmine of opportunities for businesses and marketers like you seeking to elevate their marketing efforts. In this episode, we'll explore the advanced techniques LinkedIn tools and features offer to help you maximize your reach, engagement, and conversion on the world's leading professional…

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[Masterclass] 5 - Craft Compelling Ads: Copywriting and Design Best Practices 18:46

2y ago18:46

18:46

In the world of advertising, the right words and visuals can make all the difference. A copy that resonates and a visually appealing design not only demands attention but also delivers results. In this episode, we'll discuss strategies and best practices in crafting your campaign materials that can elevate your LinkedIn and captivate your target au…

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[Masterclass] 4 - Targeting: How to Reach Your Ideal Audience on LinkedIn 32:26

2y ago32:26

32:26

Linkedin offers a treasure trove of potential clients, partners, and industry influencers, but finding and engaging with your ideal audience can be a challenge. If you are looking for ways to reach your ideal audience but are not sure how to target them on LinkedIn, tune in! In this episode, we’ll discuss the LinkedIn targeting strategy and how to …