This podcast is all about empowering you to create the change you want to see in your practice. As a private practice strategist, I have dedicated my career to transforming the way that healthcare functions. Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to un ...
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Brandon Seigel Podcasts
A podcast about the war on drugs and the people caught in the middle, brought to you by dedicated science and drug policy journalists Christopher Moraff, Zachary Siegel, and Troy Farah.
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Securing an Insurance Reimbursement Rate Increase
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16:34Send us a text In this episode of the Private Practice Survival Guide, we discuss the single most impactful strategy for successfully negotiating higher insurance reimbursement rates—making a strong, data-driven ROI case. We break down how to quantify your value to insurance companies by tracking revenue generation, cost savings, and clinical outco…
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Strategies For Negotiating Insurance Contracts
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36:24Send us a text In this episode of the Private Practice Survival Guide, we discuss proven strategies for negotiating better insurance contracts and securing higher reimbursement rates for your private practice. We break down why insurance rates often remain stagnant, how to use data and analytics to strengthen your negotiation case, and ways to pres…
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The Art Of Communicating Constructive Feedback
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13:53Send us a text In this episode of the Private Practice Survival Guide, we discuss how to provide constructive feedback in a way that promotes growth, strengthens relationships, and enhances team performance. We explore feedback frameworks like the “sandwich method” and emphasize the importance of being specific, timely, and solutions-focused. The e…
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Effective Communication: Tackling Challenging Leadership Conversations
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34:05Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practice owners can navigate difficult conversations with staff, clients, and stakeholders while maintaining professionalism and emotional intelligence. We break down conflict resolution strategies, explore the importance of listening and empathy, and offe…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the power of storytelling in building an emotional connection with your audience and turning your brand into a memorable experience. We explore the essential components of a compelling brand story and how to use it across marketing channels to increase engagement and …
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to build a purpose-driven brand that resonates with your ideal clients and reflects your practice’s core values. We break down the key elements of brand identity—including mission, vision, values, and messaging—and how they shape client perception and loyalty. The…
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Why Private Practice Owner's Get Stuck With A Toxic Workforce
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15:07Send us a text In this episode of the Private Practice Survival Guide, we discuss the challenges private practice owners face when dealing with toxic employees and how fear of legal action or workplace disruption often leads to inaction. We explore how toxic behaviors can negatively impact morale, productivity, and staff retention, as well as strat…
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Crafting An Employee Improvement Compliance Structure
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33:12Send us a text In this episode of the Private Practice Survival Guide, we discuss how to develop a structured employee improvement and compliance framework that supports performance growth and minimizes legal risks. We explore essential components such as clear feedback channels, targeted training programs, and goal-setting strategies that drive ac…
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Determining An Owner's Financial Benefit Valuation
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12:49Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practice owners can accurately assess their total financial benefit from the business—not just their salary. We explore how to calculate net profit, factor in perks and discretionary expenses, and account for non-recurring costs to get a comprehensive view…
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Breaking Down Your Profit & Loss Statement
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34:41Send us a text In this episode of the Private Practice Survival Guide, we discuss how to effectively analyze your Profit & Loss (P&L) statement to gain a clearer understanding of your private practice’s financial health. We guide you through breaking down expenses, identifying revenue streams, and understanding key ratios that impact profitability.…
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Crucial Delegation Blunders In Private Practice
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12:29Send us a text In this episode of the Private Practice Survival Guide, we discuss the most common mistakes private practice owners make when delegating tasks and how to avoid them. We break down issues like unclear instructions, micromanagement, lack of accountability, and poor follow-up, all of which can derail productivity and lead to frustration…
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The Art Of Delegating Management Functions In Your Private Practice
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31:23Send us a text In this episode of the Private Practice Survival Guide, we discuss the importance of mastering delegation in private practice management to maximize efficiency and leadership capacity. We explore the key steps in identifying tasks that can be delegated, assessing the skills of your team, and structuring responsibilities for optimal o…
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Episode 91: Drug Surveillance Won’t Stop at Opioids with Liz Chiarello
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55:15Opioids are some of the best drugs ever invented. News flash! But that’s not something you’ll hear from the mainstream media anymore. No, the official message is that opioids are only problematic and even in the instances where they are prescribed by doctors, there’s this baggage, this stigma and shame attached to it. And no, recognizing the value …
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Supercharging Your Local Search Marketing Efforts
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12:21Send us a text In this episode of the Private Practice Survival Guide, we discuss advanced strategies for optimizing your local search presence and attracting more patients in your community. We explore how to maximize your Google My Business profile, encourage and manage online reviews, and create locally focused content that ranks in search resul…
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Drawing Up Your Digital Marketing Approach
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31:44Send us a text In this episode of the Private Practice Survival Guide, we discuss how to craft a comprehensive digital marketing strategy that maximizes your online visibility and attracts more patients. We evaluate the pros and cons of SEO, social media optimization, and local search marketing to help you determine which strategies align best with…
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3 Ways That Private Practices Fail in Executing Their Employee Handbook
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13:26Send us a text In this episode of the Private Practice Survival Guide, we discuss the most common mistakes private practices make when implementing and maintaining their employee handbooks. We highlight why failing to update the handbook regularly, neglecting to collect employee signatures, and lacking clear disciplinary policies can lead to compli…
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Differentiating Between an Employee Handbook & Policies & Procedures
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32:45Send us a text In this episode of the Private Practice Survival Guide, we discuss the distinct roles of an employee handbook versus detailed policies and procedures, and why both are essential for private practice compliance and consistency. We explore how the employee handbook serves as a foundational document outlining rights, responsibilities, a…
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The Difference Between Cash-Basis Analysis & Accrual-Basis Analysis
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13:28Send us a text In this episode of the Private Practice Survival Guide, we discuss the pros and cons of cash-basis versus accrual-basis accounting and how each method impacts financial reporting and decision-making. We explore why some private practices benefit from the simplicity of cash-basis accounting, while others need the deeper insights that …
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Understanding Financial Metrics That Drive Your Practice's Success
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35:36Send us a text In this episode of the Private Practice Survival Guide, we discuss the essential financial metrics every private practice owner should monitor to ensure long-term profitability and sustainability. We break down the difference between basic metrics and key performance indicators (KPIs), highlighting which numbers truly impact your bot…
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Crafting An Employee Career Ladder That Does Not Include Management
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13:50Send us a text In this episode of the Private Practice Survival Guide, we discuss how to create growth opportunities for employees who don’t aspire to traditional management roles. We explore how career ladders that focus on skill development, mentorship, and specialization can boost employee engagement and retention. This approach empowers your te…
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Deciphering Your Leadership vs. Management Approach
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36:33Send us a text In this episode of the Private Practice Survival Guide, we discuss the fundamental differences between leadership and management and why private practice owners need to master both. While management focuses on processes and day-to-day operations, leadership is about inspiring, guiding, and empowering your team to reach long-term goal…
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Why We Measure a Client's Net Value vs. Gross Value When Calculating ROI
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11:52Send us a text In this episode of the Private Practice Survival Guide, we discuss the critical difference between evaluating gross revenue and net value when calculating your practice’s ROI. We explain why focusing on net value—after deducting all operational costs—gives a more accurate picture of profitability and long-term sustainability. This ap…
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How to Determine Your Ideal Marketing Budget
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31:21Send us a text In this episode of the Private Practice Survival Guide, we discuss the steps to creating a marketing budget that drives growth while safeguarding your bottom line. We break down how to calculate your client’s lifetime net value and why this figure is essential for determining how much you can afford to spend on acquiring new patients…
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Secret To Sourcing Candidates Without Indeed
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14:13Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practices can go beyond traditional job boards like Indeed to source top talent. We explore creative strategies such as hosting continuing education events, building synergistic networks, and incentivizing current staff to refer strong candidates. By focus…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to shift your recruitment strategy from simply filling positions to attracting talent that will stay and grow with your practice. We explore the common barriers private practices face in today’s competitive job market, including remote work demands and shifting em…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss what a business algorithm truly is and why it’s the foundation of a thriving private practice. We explore how this “recipe” allows you to create repeatable, scalable outcomes that align with your financial and operational goals. By identifying the key ingredients in y…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the concept of a business algorithm and how it acts as the blueprint for your private practice’s success. We break down how a well-crafted algorithm can create consistent outcomes by guiding key decisions related to staffing, operations, and financial planning. You’ll…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the core mission behind the Private Practice Survival Guide and its commitment to supporting private practice owners in navigating the complexities of modern healthcare. We explore the evolving landscape of private practice management and how this series equips owners…
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Episode 90: Navigating Shifting Chemical Landscapes with Claire Zagorski
1:10:53
1:10:53
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1:10:53The endless whac-a-mole of the drug war, banning one chemical as soon as three more become popular, can never be won. That just isn’t how chemistry or human nature works. But that hasn’t stopped profiteers and special interest groups from pushing the same old strategies, none of which has resulted in significantly lowering overdose deaths or making…
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Episode 89: Can Good Drug Policy Survive 2025?
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45:01Last year was a crazy time for drug policy and 2025 is looking to up the ante on the chaos. Narcotica hosts Chris Moraff, Aaron Ferguson and Troy Farah reflect on what went wrong, what can be done and what to hope for, even in the midst of an escalating crisis. They discuss the recent counts in overdose deaths, how fentanyl is changing (and even di…
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Episode 88: Helping Harm Reduction Flourish with Joy Rucker
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54:58
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54:58Harm reduction means so many different things to so many different people, and some have even grown weary of the way the term has now been weaponized. How do we get back to the true core of helping people? Maybe by returning to the roots of the harm reduction movement to understand why these practices evolved in the first place. On this episode, Na…
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Episode 87: Drug Testing Equals Empowerment with Dr. Nabarun Dasgupta and Charlton Roverson
1:06:30
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1:06:30On today’s episode, we’re going to talk about drug testing but not the tedious ways in which you should (probably) do it. There are plenty of great guides out there which we’ll link to one or two in the show notes. Instead, we’re going to discuss how drug testing equals empowerment. It’s more than just knowing what you may or may not be taking. It’…
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Bonus Episode: When Nothing Changes Nothing Changes from Naturally Noncompliant
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32:08Narcotica and Narcomedia are proud to share an exciting new sibling podcast, Naturally Noncompliant, which is about people who stand in line and fight for safe supply, especially methadone, the original safe supply. Methadone is the first frontier in this fight, and this show emphasizes the voices of patients and directly impacted people in that ba…
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Episode 86: Why Naloxone Still Matters with Nancy D. Campbell
1:15:04
1:15:04
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1:15:04Naloxone is a miracle drug. Calling any drug a miracle can be problematic, but admittedly there are a few of them, in my opinion: penicillin, insulin, mifepristone and misoprostol, thorazine, viagra (cough, cough) and yes, naloxone. I think it qualifies as a miracle drug, something that works so well it is astonishing. So many people fought so hard…
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Episode 85: “Narcoterrorism” is just another forever war lie with Oswaldo Zavala
1:09:41
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1:09:41If you only get your international drug policy history from Netflix, you might think that the drug traffickers in Mexico are a smart, coordinated system of violent sociopaths that control the government. They are cartels. Therefore they have leadership, and hierarchies and tangible targets that can be taken out just like in a Call of Duty game. Thi…
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Episode 84: How Drug Seizures Damage Public Health with Drs. Bradley Ray, Jennifer J. Carroll and Brandon del Pozo
1:09:30
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1:09:30Like some kind of perverse fishing expedition, we’re all familiar with the drug warriors’ favorite form of theater: the drug bust. Every police department seems to do this, posing their officers with huge (or even tiny, inconsequential) bags of drugs, stacks of cash and sometimes a cache of weapons, propping everything up as if it’s the prize that …
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Episode 83: The Parents Who Oppose The War on Drugs with Tamara Olt and Gretchen Bergman
1:19:30
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1:19:30The War on (People who Use) Drugs has claimed over a million victims in the last two decades, every fatal overdose representing deep policy failures that attempt in vain to control normal human behavior: self-medicating and inducing euphoria. None of this wonky policy bullshit matters much when you’re the parent of a child who dies from an overdose…
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Episode 82: Drug War Activism and the Future of Harm Reduction with Louise Vincent
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1:12:18The Drug War is more brutal than ever. Overdose deaths are still shattering records, there’s talk of war with the cartels, increased penalties are just making things worse, there’s little money for harm reduction programs or addiction treatment, yet plenty of cash for prisons, cops and the DEA, weird new drugs are appearing that no one knows how to…
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Episode 81: Harm Reduction Against the Prison-Industrial Complex
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1:15:43Harm reduction is an imperfect philosophy that serves as the only wedge between prohibition and what we all really want, which is a healthy, productive society. If more police and prisons could make drugs safer, we’d have a lot less overdose deaths and problematic addiction. But that’s not what’s happening. Drugs are more available than ever, while…
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Episode 80: A Messy History of Methadone with Dr. Zoe Adams
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1:16:58At Narcotica, we’ve often talked about how methadone is one of the most over-regulated substances on the planet. It’s not a perfect drug — nothing is — but it helps a lot of people. So why is it so hard to access? On this episode, the crew (Zachary Siegel, Chris Moraff and Troy Farah) speak with Dr. Zoe Adams, an internal medicine resident at Massa…
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Episode 79: Is California Really Progressive on Drugs? with Dr. Isaac Jackson
1:12:41
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1:12:41People have this conception that San Francisco’s streets are just overflowing with human shit and people injecting drugs in the open. Stereotypes about California being overrun with homeless encampments and open-air drug markets abound, as if these things don’t exist in other states, while politicians in Arkansas and Oklahoma, for example, warn aga…
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Motivation With Metrics In Order To Move The Needle!
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44:07Send us a text Brandon breaks down the motivation behind metrics and how to create a story that ultimately moves the needle. Brandon builds a strategy around using metrics with patients, employees, and even insurance companies to optimize your trajectory. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Br…
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Choosing The Right Personality Test To Build A Cohesive Team
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49:19Send us a text In this episode, Brandon will break down the role of utilizing a personality test to build a cohesive team. He will highlight 3 common personality tests that many organizations utilize, and share real feedback from each test and the impact it would have on Brandon if he were to hire or manage himself as a team player based on the res…
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Breaking Down Your Financial Profit & Loss Statement: Secrets To Budgeting For An Upcoming Year
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40:11Send us a text This episode will breakdown the essential data points in your profit and loss statement. It will give you industry standards on notable metrics connected to your profit and loss statement. It will also share strategies on how to build a budget based on your profit and loss. http://www.wellnessworksmp.com Welcome to Private Practice S…
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Episode 78: Drug Use in a Post-Roe World with Dinah Ortiz
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54:31A future where abortion drugs like mifepristone and misoprostol are trafficked just like fentanyl or methamphetamine or where birth control is sold on the street corner like crack cocaine is really not that distant of a reality, if it’s not already happening. The drug war is deeply intertwined with reproductive rights. That’s not always obvious to …
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Episode 77: Harm Production — The Hazards of Drug Courts with Dave Lucas
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1:04:45The United States sure loves to cage people. Incarceration statistics can be shocking, but they can be cited so often that they can lose their potency. It can seem abstract or just the way things are. But it is completely immoral that the U.S. throws more people into cages than any other country for which we have reliable data. In order to partiall…
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Crafting Your Employee Benefits Package As A “Mom & Pop” Size Private Practice
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45:47Send us a text In this episode, we uncover creative strategies to develop a benefit package that is valued, creates retention, and stands out from the traditional approach to employer sponsored benefits. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness …
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Episode 76: How To Change Your Mind About ALL Drugs with Veronica Wright
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49:51
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49:51Certain celebrity authors want to help you accept that certain drug use is OK—and there’s nothing wrong with psychedelic exceptionalism, but it overlooks the biggest destructive forces of the drug war. Yet, legalizing drugs like meth, heroin and cocaine remains a hard sell for even the most progressive of drug policy reformers. So how do we cross t…
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Send us a text In this episode, Brandon uncovers the different types of medical billing audits to be prepared for as a private practice. In addition, Brandon brings strategies and checklists for preparing to do a self audit of your documentation and medical billing processes. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide…
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Episode 75: Copaganda — The Favorite Tool of Drug Warriors with Alec Karakatsanis
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58:01No matter what the problem is, whether it’s fentanyl overdoses or mass shootings, the solution to all of our problems is always more money and bigger budgets for police, prosecutors and prisons. Funny how that works, right? If crime goes up we need police, if crime goes down it’s because of the police, so we still need more police. They can’t lose!…
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