The UN-Market Your Business podcast gives you tested, effective, tried-and-true marketing strategies that really work to help you convert marketing into money. Get ready to discover marketing strategies that are true to who you are and how you want to present your business to the world.
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Carol J Dunlop Podcasts

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E|185 The UN-Conventional Summit Strategy that Generated $25k
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43:02In this episode of the UN-Market Your Business podcast, host Carol J. Dunlop reveals her unconventional summit strategy that generated $25,000 in revenue over just a few weeks. Discover how to host profitable one-day summits using live streaming technology, eliminate the overwhelm of multi-day events, and create multiple revenue streams from a sing…
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E|184 Building Your Business with Minimal Social Media
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42:28In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop reveals her proven strategy for building a successful business while using social media minimally. Discover how to break free from the content creation hamster wheel and use social media as a strategic tool rather than becoming enslaved by algorithms and endless posting sc…
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In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop interviews real estate expert Susie McDonald, who has appeared on HGTV's House Hunters International and specializes in helping foreigners purchase property in Mexico's Riviera Maya. Discover the real facts about buying property in Mexico, debunk common myths, and learn th…
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E182 Unleashing Your Ultimate Game-Changer Edge
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59:52In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop interviews Dr. Lougenia J. Rucker, a transformational strategist, speaker, author, and book coach who helps faith-based entrepreneurs create generational wealth and legacy, who shares her powerful story of transformation and resilience. Get all the resources mentioned in t…
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E181 Create Authority + Stronger Connections with Trauma-Informed Content
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51:44In this episode of the UN-MARKET Your Business podcast, Carol J. Dunlop interviews Sierra Janney, founder of The Lighter Society, about trauma-informed marketing and content creation. Learn how implementing trauma-informed practices can help you build stronger connections with your audience, establish trust, and position yourself as an empathetic a…
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In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop explains why email marketing remains essential for business growth and revenue generation. Discover a proven three-step system (Prep, Produce, Premiere) to build an effective email list that converts to consistent income, even if you're just getting started with zero subsc…
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E179 Level Up: Branding That Gets Eyes and Buys
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1:04:23In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop interviews LaTrend Fleece, a visual branding specialist who helps entrepreneurs transform their vision into compelling visual identities. Discover how effective visual branding can capture attention, tell your story authentically, and convert prospects into paying clients.…
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E178 The Success Trifecta: Authorship, podcasting, and virtual summits
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35:00In this episode of the UN-MARKET Your Business podcast, Carol Dunlop reveals her best UN-marketing strategy - a powerful trifecta of authorship, podcasting, and expert summits. Discover how these three interconnected elements can help purpose-driven entrepreneurs expand their visibility, establish credibility, and create sustainable revenue streams…
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E|177 Teaching Your Genius for Kingdom Impact + Your Own Success
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1:06:34In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop interviews Rene Padmore, who shares her innovative KAV model for effective teaching and learning. Discover how this powerful framework - built on Knowledge, Action, and Value - can help you teach anything effectively and position yourself as an authority in your field. Lea…
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E|176 How to Embrace AI in your Marketing
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44:39In this episode of the UN-MARKET Your Business podcast, Carol J. Dunlop shares her experiences with embracing AI in marketing, particularly focusing on chat bots like Claude and ChatGPT. Discover how AI can save you time, enhance your business strategy, and help you create comprehensive marketing plans that convert leads to clients without feeling …
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E|175 The Power of Pivoting: Embracing Change in Business and Life
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48:37In this episode of the UN-MARKET Your Business podcast, Carol J. Dunlop interviews Deandra Jalisa, an entrepreneur who has successfully pivoted multiple times in her career. From hairstylist to balloon artist to coach, Deandra shares her journey of embracing change and following her intuition. Discover how pivoting can lead to growth, fulfillment, …
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E|174 Be Grateful for Slipups, Slowdowns, and Stalls
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43:39In this empowering episode of the UN-MARKET Your Business podcast, host Carol Dunlop tackles a rarely discussed but universally experienced challenge: business slowdowns. Discover ten practical strategies to help purpose-driven entrepreneurs overcome slip-ups, slowdowns, and stalls in their business. Carol shares personal experiences and actionable…
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E|173 Strategic Secrets to Double Your Revenue with AI
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1:09:57In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop interviews AI marketing expert Rob Schultz who reveals how Purpose Driven Entrepreneurs can use artificial intelligence to double your revenue while working less. You will discover how to leverage AI as your personal assistant to improve your marketing messaging, analyze y…
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In this episode of the UN-MARKET Your Business podcast, Carol J. Dunlop shares her expertise as a 10X Amazon bestselling author and explains how writing a book will transform your business. Also, discover how becoming a bestselling author will create multiple income streams and establish you as an authority in your field, plus get details about the…
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E|171 Become a Best-Selling Author in 30 Days
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46:09In this episode of the UN-MARKET Your Business podcast, host Carol Dunlop shares her proven framework for becoming a bestselling author in just 30 days. As a 10-time Amazon bestselling author who has helped nearly 100 entrepreneurs achieve bestseller status, Carol breaks down the essential research and preparation steps needed before writing your b…
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E|170 Lessons Learned from Building a Successful Online Community
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1:20:57In this episode of the UN-MARKET Your Business podcast, Carol J. Dunlop interviews Josh Hall, founder of Web Designer Pro community, about his journey building a successful online membership platform. Discover proven strategies for creating engaged communities, effective member communication, and sustainable growth. For more information and to get …
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In this episode of the Un-Market Your Business podcast, host Carol J. Dunlop reveals the powerful strategy of using virtual summits to help entrepreneurs make money, attract clients, build their email list, and establish authority in their niche. Drawing from her extensive experience of creating 15 summits, Carol breaks down exactly how you can lev…
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E|168 How to Create a Powerful Brand That Builds Your Business
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57:59In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop interviews branding expert Alexia Clements, founder of Visual Vibe Design Co. Discover how to develop a strategic brand that goes beyond just logos and colors to create genuine connections with your ideal clients. Learn actionable tips for identifying your target audience …
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E|167 Dominate Your Niche with the B.E.S.T. Content Marketing System
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1:03:15In this episode of the UN-MARKET Your Business podcast, host Carol Dunlop interviews her "biz bestie" Naty Mullings, CEO of Naty Mullings Marketing Agency, about effective content marketing strategies. Discover Naty's proven BEST system for creating content that attracts ideal clients and drives consistent traffic to your website. Key Topics Covere…
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E|166 The Unpredictability of Entrepreneurship
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1:01:52In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop interviews UK-based designer Sean Lane about conscious entrepreneurship. From technical difficulties to health setbacks, they explore how business owners can build resilience and adapt when life throws curveballs their way. Get more info and access all links mentioned in t…
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E|165 Turn Podcasting Pitfalls into Biz Success
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31:26In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop shares her extensive experience creating 11 successful podcasts and reveals the key strategies for turning your podcast into a profitable business venture. Drawing from her journey since 2009, Carol provides actionable insights on how to avoid common pitfalls and transform…
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E|164 Functional Medicine for Entrepreneurs
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42:08In this episode of the UN-MARKET Your Business podcast, we dive deep into functional medicine and holistic healthcare with Dr. Julie Hafner, a functional medicine practitioner and founder of Doc Stress Busters. Discover how to take control of your health through understanding functional medicine, making informed healthcare decisions, and implementi…
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In this special panel episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop brings together successful entrepreneurs who are running their U.S.-based businesses while living abroad. From Mexico to Germany to Namibia, these business owners share their authentic experiences, challenges, and triumphs of maintaining thriving businesses f…
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E|162 Cracking the Code to Close High-Ticket Sales with Althea-McIntyre
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1:13:02In this episode I'm interviewing sales expert Althea McIntyre about strategies for successfully selling high-ticket offers. Althea shares valuable insights on building sales confidence, overcoming mindset blocks, and closing high-value clients. Key Topics Covered: Common mistakes female entrepreneurs make with high-ticket sales How to shift from fo…
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A Message of Gratitude and Business Growth In this special Thanksgiving episode, Carol J. Dunlop shares a heartfelt message about gratitude, personal growth, and building an international business. Speaking from Playa del Carmen, Mexico, where she now lives, Carol reflects on the importance of being grateful while continuing to pursue growth and ex…
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In this episode, Lissa Figgins, a time management strategist for busy Christian women business owners, discusses how to view time as a gift rather than something to be managed. She also emphasizes how this perspective shift can lead to better business outcomes and work-life balance. Key Takeaways Time is a gift from God with a purpose Choose faith …
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E|159 Meet the Women of Color Web Designers
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1:06:45In this special episode of the UN-MARKET Your Business podcast, speccial guest host Nadine Mullings interviews four successful women of color web designers about their entrepreneurial journeys, business strategies, and tips for creating impactful online presences. Learn how these industry leaders have built thriving web design businesses while serv…
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I'm back! After taking time to revamp and reorganize, I'mexcited to relaunch the UN-MARKET Your Business podcast with powerful new content and proven strategies. In this comeback episode, I share how I've grown from a 3-time to 10-time bestselling author, helped over 70 authors achievebestseller status, and successfully took my business global by m…
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E|157 Create Multiple Paydays with Online Summits
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25:56Marketing is about getting the word out about what you do to the people who will pay for it. Simple, yes? It really is especially when you know the correct vehicle to use. In this episode, I'll show you how to create multiple paydays using online summits. Stay tuned. ~~~~~~~~~~~~~~~~~~~~~~~~ Attention entrepreneurs! Ready to Pivot? Looking for corr…
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E| 156 3 Tools That Create Livestream Sucess
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25:34I hope you're well and safe and at home. Right now, everyone and their momma is either livestreaming or watching a livestream. Even the National broadcasters have had to resort to using the tools marketers like myself have been using for years like Skype, Zoom, and Facebook Live. However, there's a HUGE problem, YOU're NOT livestreaming! Right now,…
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You thought there was a lot of noise in your email inbox? You really ain't seen nothing yet. Marketers and business owners are all vying for your attention and the attention of your audience, you know the ones who you're trying to get the attention of?? What's an entrepreneur to do? First thing is Don't Give Up! Second thing is buckle down on your …
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E|154 5 Ways to Salvage Your In-Person Event
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21:49Yes, this is an unprecedented time we're in right now. So much of our daily lives, as we know it, has changed, especially meeting in person. I've received no less than 4 notices this week regarding scheduled events I'd planned on attending but are no longer happening. In-person networking events are one of the main ways most entrepreneurs get leads…
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E|153 Shane Bonilla Talks Marketing for His Fitness App
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32:43After training for over 10 years, in his brick and mortar facility, Shane Bonilla has ventured into the growing online space. Today, Shane shares with us how he became a sought-after personal trainer, tripled his gym space, and why his gym is known as the "Love Gym." He also shares with us why he created his new fitness app and how you can use it t…
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If it's one thing I've learned about people is that we all follow the crowd. We say we don't, but if the crowd is doing something, pretty much anything, we're IN. They call it FOMO-Fear of Missing Out. It's a thing. And it drives people to do things they may not otherwise do. What if you create that FOMO feeling around you and your business? Today,…
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E|151 What Married At First Sight Taught Me About Marketing
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18:55I have several guilty pleasures - don't we all? One of them is the TV show Married At First Sight. It's a modern take on the old concept of arranged marriage. This is the show's 10th season. My husband and I have watched since Season #2. As we watched the latest episode, it hit me that there are some great lessons that you can use in marketing. I b…
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If there's on thing that makes me pause and count my blessings, its Gratitude. In these crazy times of politicians fighting back and forth, the impeachment trial, losing great people from this earth, and ongoing international tensions and uncertainty, gratitude keeps me grounded. Gratitude can change your attitude, if you let it. Today, I'll share …
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We're still in January, YAY! Sometimes it feels like time is flying by. Who am I kidding? Most of the time, it is flying by! But we have to be the master of our time instead of it mastering us. That's why I want to make sure you take time out for gratitude. Specifically, gratitude for your business. In this episode, I'll share with you how you can …
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If you're in real business, meaning making money from what you do, you have to be out and seen by the people who want to hire and pay you. Today, I'll share 5 ways you can be visible to your target audience and get paid on the regular. ************************* Have you joined the Business Visibility Challenge? It's not too late. All the training v…
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E|147 5 Client-Getting Strategies for 2020
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19:58Happy New Year! It's 2020, a new year and a new decade. Whatever happened or didn't happen in 2019 is over and DONE! Now is the time to look ahead, keep moving forward, and make your client-attraction plans. Today, I'll reveal my TOP 5 client-getting strategies that really work. If you want to get in front of the people that will pay you, join my F…
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In less than 3 weeks you'll come face-2-face with the biggest and most wide-spread income opportunity ever -- the Black Friday Experience. That's what I call it anyway. Because there's 5 days of free-flowing spending going on and your list needs to be ready. Today, I'll tell you how to do it. ----------------------------- If your website isn't Blac…
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E|145 Create Success Using Cause Marketing
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22:48When a for-profit company aligns with a not-for-profit, or non-profit organization what happens? A WIN for both and it's called Cause Marketing. I talk about it in my book, UN-Market Your Business: 10 Ways for Savvy Entrepreneurs to Stand Out, Stop Struggling, and Start Profiting. When you attach your business to an organization you believe in, it …
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E 144 | How to Find the Right Collaboration Partners
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38:08Since September is collaboration month, I want to share with you how to find the right collaboration partners. It's very important to be Yoked - as the Bible says - with the right person who has your best interest at heart and you feel the same towards them. Take it from me, I've worked with the gamut; from someone who started out on fire but fizzl…
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As the saying goes, whether you think you can or you can't, you're correct. Why does this saying ring true? Because you have everything you need within you to succeed and it's your choice whether or not to activate it. It all comes down to your thoughts and how you control them. Because mindset IS everything. As we move forward to the end of the ye…
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The last couple weeks have been rough for me and apparently some of my colleagues as well. No less than 4 of my closest BizzBuddies have said to me that they're tired and thinking of quitting their business. Oh No! And then it hit me. What is going on? Today, I'm addressing this situation head on. Here's what to do when you want to quit, listen in.…
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SEO has always been one of those subjects that use to make my head hurt just saying the words. But I'm the kind of person who loves a challenge. When something seems impossible, too much to think about,or insurmountable . . . I'm like a firefly, I head straight to the light. (If it's what I want to conquer) So today, come along with me as I teach y…
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E140 | Marketing With Your Story - How NOT to Tell It ALL
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24:02Your story: how you got started, what obstacles you've overcome, how you do what you do and why you do it, is what connects you to your target audience. You want to share it with them to inspire and motivate them and get them to work with you. However, what you don't want to do is scare them away by telling too much. On this episode, we're talking …
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Sharing is caring, as the saying goes. Today, we're talking about sharing your story. And of course when you share your story, you're showing your audience that you care about them and their problems and you are making it known that YOU are the one to solve those problems. But exactly how does that work? That's what we're talking about today, how t…
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E 138 | Using Keywords to Promote Your Blog
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22:29If you can't be found, you can't sell. Keywords and keyword phrases are the cornerstone element that lead potential clients to your homepage. More eyeballs on your content mean more opportunities to sell and welcome new clients. In this episode, I'm breaking down the world of keywords and why you need to be using them. Check out my new post, Blog P…
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haiTRzxhVMcOVeUzAXhGNo sales, no business. If you want to know exactly how to build an audience that buys from you over and over again, you're in the right place. Today, I'm sharing my step-by-step method how to do it.------------------------If you are striving to create your first or next $10k Month, join me each Tuesday at 10am EST in my Facebook…
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E136 | Connect with Influencers Using Social Media
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26:05Influencer marketing is one strategy for you to use to grow and expand your business. What's really kewl about influencer marketing is that you can make huge strides, as in leaps and bounds over your competition with a few or event one post, tweet, or mention about you from an influencer. Sometimes its completely organic and then all of a sudden yo…
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