After 15 years in the fashion industry, I'm now a fashion brand consultant working 1:1 with new & innovative clothing brands. My focus with The Fashion Brand Clinic Podcast is to open up the conversation & highlight the many roles within the fashion industry & also educate emerging fashion brands with industry information they can't find online.
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At the Whiteboard is your one-stop-shop for everything Learning & Development. Nicole North interviews the best leadership experts to seek the "ONE THING" that we can do to be more empathetic, graceful, and impactful leaders that get results.
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Fashion Originators Podcast helps you build a fashion career on your own terms! Each episode, fashion’s next-generation innovators share their top advice, routines and resources, all to inspire your career and personal goals.
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Season 3 - Episode 001 - The Key Shifts Needed to Scale Your Fashion Brand with Host - Elizabeth Stiles
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14:26🎙️ The Fashion Brand Clinic — Season 3 Episode 1 The Key Shifts Needed to Scale Your Fashion Brand Host: Elizabeth Stiles Welcome to Season 3 of The Fashion Brand Clinic Podcast! I’m back from a short break and excited to kick things off with a brand new format ... yes, we’re now on YouTube too 👀 In this solo episode, I’m diving into the essential …
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The Fashion Brand Clinic Podcast - Season 3 Episode 003 - From Law School to Lingerie: How Sofia Panwar Built Unndr to £2M from Her Bedroom
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54:26Today I’m joined by the incredible Sofia Panwar, founder of Unndr, the UK-based lingerie brand that’s grown from humble beginnings to over £2 million in sales! Sofia is one of the most transparent founders out there and in this episode we get into what it really looks like to build a fast scaling, subscription based brand while navigating cash flow…
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Season 3 Episode 002 - Inside AYM : The Fashion Brand Behind the Viral Videos with Founder Alie Mackintosh
51:14
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51:14Today I’m joined by Alie Mackintosh, the brilliant mind behind AYM! It’s a British womenswear brand known for its empowering, timeless pieces and commitment to sustainable UK production. In this honest chat, we go behind the seams of AYM’s journey from its early days as Boom Boom Boutique, to dressing Kim Kardashian! Plus we chat about Alie becomin…
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Tune in as Nicole North introduces our new co-host, Julia Hagon, and teases Season 10 of the At the Whiteboard Podcast. This season, we're answering all of our listeners' work-related questions, ranging from bad managers and resistant employees to virtual burnout and giving feedback. We are listening....and today, we are answering a listener -submi…
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Season 2 BONUS - Aimee Smale's Rapid Rise to an 8 Figure Turnover with Odd Muse
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1:01:55We dive into the fascinating journey of Aimee Smale, the founder of fashion brand Odd Muse. Aimee reflects on her experience as a buyer in commercial retail & shares valuable lessons she carried forward into her own business venture. As a multifaceted entrepreneur responsible for various aspects of her business, she also reveals her methods for ens…
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Season 2 Episode 010 - Sell Out TikTok Launches with Katie @ Katharina Lou
47:57
47:57
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47:57Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! KT Mildren launched ‘Katharina Lou,’ her fashion business in 2021 after having lots of spare time (& creative ideas!) in lockdown. Since then she has grown a cool community online of fashion followers and has also become best known for her hit Olly Rose dress! Startin…
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Season 2 Episode 009 - Sales Strategies to Grow Your Fashion Business With Sarah Mathias
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1:00:33
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1:00:33Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! Meet Sarah Mathias, a corporate dropout and ex retail buyer with over 12 years experience working with huge brands and Far East factories. She launched her own product business in 2018 and now she can be mostly found helping other small businesses achieve their goals …
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Season 2 Episode 008 - The Power Of Storytelling to Grow Your Online Business With Ramona from Rani & Co.
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53:30Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! Rani and Co started as a fashion brand in 2017 when Ramona started selling feminist clothing with slogans & selling jewellery on the side. The jewellery was doing really well and actually selling more than the clothes so in 2020, Ramona pivoted and turned it into a je…
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Season 2 Episode 007 - Navigating Fashion's Toxic Culture & Avoiding Burnout with Sarah Galley @ Design Gals
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59:57
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59:57Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! Sarah Galley is an ambitious graphic designer who firmly believes in the power of stepping out of your comfort zone to bring about a positive change. We met about 10 years ago when we were both at Miss Selfridge and she’s since gone on to work for some other leading b…
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Season 2 Episode 006 - Josh Cook : Building a 7 figure business with ADHD, Data Strategy & Risk Taking
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54:51
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54:51Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! I had the pleasure of speaking with the incredible Josh Cook, a seasoned e-commerce expert with a strong passion for data-driven strategies. In this conversation we spoke about fashion E-com, (including co-founding Adanola & Another Version) growth hacking and the pow…
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Season 2 Episode 005 - Embracing Simplicity and Prioritising Play with Faith Rowan Leeves
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1:01:32Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! Faith started her fashion career studying at London College of Fashion & launched a lingerie brand straight out of uni & moved to Australia. Amid a global pandemic, she was back in Brighton & Faith embraced the perfect moment to embark on her next creative journey. Fa…
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Season 2 Episode 004 - The Power of Being Loud and Proud : Building a Community Around Your Fashion Brand with Phoebe Sherman @ Girl Gang Craft
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53:59
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53:59Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! This week we dive deep into the world of fashion, creativity, and building communities with Phoebe Sherman, founder of Girl Gang Craft. We’re discussing the power of well-behaved women not making history and the importance of stepping outside of our comfort zones to m…
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Season 2 Episode 003 - Lydia Bolton: From Small Brand to Big Collaborations in the World of Sustainable Fashion
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51:21
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51:21In today's episode, we have the talented and inspiring Lydia Bolton, a fashion designer and founder of her own brand. Lydia's journey in the fashion industry has been nothing short of remarkable, filled with twists and turns that have led her to where she is today. Lydia Bolton is a sustainability creator and a slow fashion designer who founded her…
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Season 2 Episode 002 - Fashion, Freedom, and Fulfillment: Finding Your Path to Break Free From Burnout with Calypso Barnum Bobb - Self Discovery Coach
59:26
59:26
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59:26Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! Welcome to another episode of The Fashion Brand Clinic where we dive deep into the world of fashion, personal growth, and overcoming challenging obstacles that hold us back. In today's episode, I’m welcoming my pal Calypso Barnum Bobb - ex fashion buyer turned Self Di…
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Season 2 Episode 001 - Superfans and Controversies: Lucy Greenwood on Navigating Lucy & Yak Through Rapid Growth
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59:37
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59:37In this season 2 premiere of The Fashion Brand Clinic, I sit down with Lucy Greenwood, founder of the renowned fashion brand Lucy & Yak. Lucy and Yak is a British clothing brand that has gained popularity for its sustainable and ethical approach to fashion with distinctive colourful designs & a particular focus on comfortable and practical clothing…
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Nicole is joined by France Tailleur who is a mom & Certified Conscious Parenting Coach. She has an innate gift at finding unconventional & practical solutions to parenting challenges that arise. She guides & challenges you to raise your parenting standards, challenges everything that takes away your freedom, to raise your standards for how your chi…
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Nicole is joined by Steve Ware who is a Performance trainer, Coach and Podcast Host. He is all about improving employee well being through no BS mindfulness workshops. He's helped thousands of employees all across the globe build their resilience and lower their stress levels. Today they talk about what no-BS mindfulness really means and how you ca…
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Nicole is joined by Elizabeth Stiles who is a fashion brand consultant with 15 years experience in the retail industry working for some of the biggest high street brands. She’s incredibly passionate about helping creatives make more money in their business to become financially independent! For the past 3 years she has focused on launching & scalin…
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Limitless Simulations with Kris Ryan
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1:01:38Nicole is joined by Kris Ryan who is a trained actor for 40 years, primarily in theatre but also worked in commercials and TV. He started in the training world, almost by accident working with a company who did workplace simulation. Today they talk about all things experiential learning and the role of simulations in training. Simulation is not rol…
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Nicole is joined by Dr. Lisa Weeks a Naturopathic doctors who's goal is to uncover and treat the root cause of your health concerns; not suppress the symptoms. Today they talk about everything workplace wellness and how we can create cultures of wellness, as well as creating leaders who promote wellness. PLUS some incredible tactical tips and strat…
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Gary Brennan is back! 2021's top podcast guest is back to chat with Nicole about all things confidence. Would you believe that you have all the confidence you need already right inside you? Well Gary shines the light on that spark that's already inside you!
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Limitless Diversity & Inclusion with Sertrice Grice
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53:07Nicole talks with Sertrice Grice, Co-Founder & Chief Consulting Officer of Mattingly Solutions, a woman-owned diversity, equity, and inclusion (DEI) consulting firm. She is passionate about helping organizations use metrics to create data-driven DEI strategies that drive meaningful change. Get ready to look at diversity and inclusion in a whole new…
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Limitless Entrepreneurship with Renee Boudreau
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29:31
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29:31Nicole is joined by former hair stylist, former client and friend, Renée Boudreau. Renée is the Founder & CEO of Wisp Collective, and is a 2021 YWCA Women of Distinction Nominee in the Pandemic Innovator category. They discuss how incredibly tough 2020 was in so many ways, for individuals and small businesses alike and how Renée accepted the challe…
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Are you “in flow”? Speaker and Violinist, Diane Allen, is an expertise in The Positive Psychology of Peak Performance: The Flow State. Nicole and Diane take a deep dive into the flow state and how both leaders and followers can break through to reach their highest potential. You’ve never heard a podcast like this one. Get ready to hear some beautif…
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Can you really do your best work regardless of your work environment? Dionne England says YES! As an author and Business Consultant, Dionne’s literature focuses on her unique perspective on doing our best work and leadership strategies for professionals in large organizations. She challenges mainstream perspectives and connects in a genuine way wit…
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133 - Healing Your Mind with Confident & Killing It Author Tiwalola Ogunlesi
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45:26Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! I recently met today’s guest at a women’s empowerment event in collaboration with Squarespace & The Stack World! We were on separate tables but managed to have a quick chat & secure her place as a guest on the podcast! Tiwalola Ogunlesi is a globally recognised coach …
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Limitless Creativity with Monica Zimmerman
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31:34
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31:34Is being creative at work important? The answer is YES! Nicole is joined by Monica Zimmerman, author of Creative Leadership for Modern Leaders, holds multiple Masters in Fine Arts and has over 20 years of experience in business operations, executive management, and art education. Together they talk about her mission is to unleash your creativity, i…
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132 - What it Takes to Become a Millionaire with Strategist Lisa Johnson
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39:06
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39:06Welcome to another episode of The Fashion Brand Clinic with me, Elizabeth Stiles! Today I’m chatting to Lisa Johnson, a business strategist specializing in using passive income to scale businesses. I wanted to chat to her because she’s bold & straight talking telling people the practicalities of how they increase their earning potential! In this ep…
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131 - The Easy Way to get PR for Your Brand with Nicola @ Press Loft
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37:49
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37:49Today I’m joined by Nicola @ Press Loft! It’s the largest online PR tool that connects brands, PR and Digital Marketing agencies with journalists, bloggers and social influencers. Back in 2006 Nicola needed a system to manage her clients' images for her PR Agency! Hosting images, influencer info & press releases all in one place allows journalists …
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Nicole is joined by the multitasking powerhouse Tiana Fech! A Calgary mom of three kiddos, an educator with over 16 years of experience and also the host of "The Part-Time Jungle Podcast" which creates conversation and community about swinging motherhood and work in a way that works best for each of us and our families. Tiana helps businesses confi…
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130 - Fashion Manufacturing in London with Joss @ Aesthetic Laundry
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40:10
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40:10Aesthetic Laundry is born from Heidi’s passion to design wearable, creative pieces of clothing that people fall in love with, treasure and never want to take off. Heidi was determined to create a company which stood against every attitude and issue that was thrown her way during her time in the industry & inspire young women to know that they can d…
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129 - Spiritual Streetwear Brand @notthatdeepstore
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55:46
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55:46NOT THAT DEEP® is a spiritual streetwear brand focused around manifesting, law of attraction, spirituality and mindset. 'It's not that deep' became Sarah & Jason’s life mantra during the dark times which we touch on in this episode The brand speaks to a community of people who want to enjoy the short time that we are here on earth by connecting wit…
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128 - BONUS! How to Convert Your Followers into Loyal Customers
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9:07
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9:07This week I’m sharing a BONUS episode every day where you can listen to the IGTV Lives I’m hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :) In this episode I’m sharing all the nitty gritty details about what you can expect when signing up to The Visibility Project! If you …
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127 - BONUS! WTF is a Marketing Strategy?
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22:57This week I’m sharing a BONUS episode every day where you can listen to the IGTV Lives I’m hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :) Have you ever actually tried googling a marketing strategy for small businesses? Honestly it’s no wonder this phrase usually makes pe…
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Limitless Authenticity with Meridith Grundei
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41:39
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41:39Nicole invites Meridith to join the podcast again for another amazing chat about how to be your authentic self with speaking to a group and how the pandemic changed everything with regards to the once basic work presentation. If you want to be a more confident speaker or if you want to stop tossing money out the door because your presentations suck…
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126 - BONUS! Why People Aren't Buying Your Stuff!
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24:54This week I’m sharing a BONUS episode every day where you can listen to the IGTV Lives I’m hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :) Do you wonder why people are engaging … but not buying? Selling online isn't as simple as product + customer = sales I mean if was th…
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125- BONUS! Hustle vs hard work to grow your organic sales with Sasha @ Cheeky Zebra
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23:16This week I’m sharing a BONUS episode every day where you can listen to the IGTV Lives I’m hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :) Are your sales slow at the moment? If the answer is yes then let’s do something about it together 💕 Last month Sasha had her best mon…
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124- BONUS! Why your Business Feels Invisible at the Moment
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25:03This week I’m sharing a BONUS episode every day where you can listen to the IGTV Lives I’m hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :) Does your business feel invisible online at the moment? That’s what I’m discussing on this episode today! Perhaps you feel like there…
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123- BONUS! How to Repeatedly Create Content About the Same Thing with Lucy Hitchcock
25:47
25:47
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25:47This week I’m sharing a BONUS episode every day where you can listen to the IGTV Lives I’m hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :) I invited Lucy onto my page for a chat because she successfully manages to promote a very small range of products over and over again…
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122 - How to Create Content Without Burning out With Jess Bruno
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35:23
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35:23This week we have another great social media expert on, the lovely Jess Bruno! We actually recorded this episode as an insta live to show you that it’s possible to re-purpose your content with ease :) Jess has a background in the music industry so understands how to work with creatives and bring out the best in them as if you had a strategist BFF i…
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What brings you joy? It may seem like a simple question but have you really stopped and thought about it? Nicole sits down with Eli Hans, artist, playwright, producer and holistic cancer coach to discuss that very thing and why it's so important to answer. They also discuss Eli's incredible one-man show infused with humor and original music, Out of…
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121 - How to Use TikTok as a Fashion Brand with Maz @ Strategise with Care
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47:56A couple of months ago I hosted a live with some of my favourite content creators called TikTok talk and Maz was obviously in the line up as she provides such an incredible amount of value for her audience over there! If you don’t follow Maz, she’s a freelance content strategist and founder of Strategise with Care. With nearly 5 years of experience…
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120 - Sustainable Sourcing in the UK with Danielle Hissyfit Clothing
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44:29Danielle is the founder and designer at Hissyfit Clothing ! 🌼 From starting in her nanas spare room, to now owning a bingo hall that will house her manufacturing, fulfilment, and marketing all in one place! 🌼All her fabric is deadstock/ rejected fabric from other big retailers 🌼Some fabrics have been traced back … one customer’s nan had a Bonmarché…
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119 - What to do When Your Account gets Hacked with Jakelle Studios
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39:21
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39:21Jade is the founder and designer of Jakelle Studios, an independent clothing brand focusing on ‘bringing a little bit of spice to sustainability’. All of her pieces are ethically made to in Devon, U.K, in a small women-led factory using organic and recycled fabrics. I actually worked 1:1 with Jade a couple of years ago & we’ve always stayed in touc…
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Nicole is joined by Joseph Bennett, a multi passionate podcaster, life coach, improviser, retreat leader, poet, assemblage artist and wanna be stand-up comedian! So get ready to laugh and understand what limitless rest can be for you and why we feel the need to have exhaustion as a status symbol in our lives. Pull out your pen and post-it notes bec…
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118 - SEO Tips for Fashion Brands with Loud Mouth Content
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42:48
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42:48We’ve had a couple of episodes without a guest so I’m excited that from now on we’ll be welcoming back some very insightful conversations! A couple of weeks ago I was asked for soem advice on SEO & this isn’t my area of expertise at all so I put out a message on instagram to see if anyone wanted to join me for a chat! Char emailed me with the detai…
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117- A Motivational Message About Posting on Instagram
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4:23
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4:23I spent the past couple of days at a trade show & have been speaking to lots of small brands about the ‘I’ word … Instagram! Here’s a couple of bits of advice for you that will hopefully get you out of a funk :) links mentioned in the episode You can keep in touch with me via the links below: https://www.elizabethstiles.co.uk/thevp https://www.inst…
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116 - My Opinion on *that* Missguided Documentary
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33:36
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33:36For anyone that missed the live I did a while back, I’m resharing the IGTV where I shared my opinion on that infamous Missguided documentary Welcome to The Fashion Brand Clinic Podcast! I’m currently on holiday in Mexico so I’m digging into the archives of my IGTV to share some of the most popular videos & I bet lots of you have never even seen! So…
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115 - Get to know me on a personal level!
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25:01For anyone that missed the live I did a while back, I’m resharing the IGTV where I shared a behind the scenes look at who I am without mentioning the word fashion! Welcome to The Fashion Brand Clinic Podcast! I’m currently on holiday in Mexico so I’m digging into the archives of my IGTV to share some of the most popular videos & I bet lots of you h…
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114 - An Interview with Illustrator Veronica Dearly
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43:37If you don’t know the name Veronica Dearly then quickly jump onto google and type her name in because I guarantee you’ll recognise her work! She’s s based just outside West London and runs a design studio dedicated to spreading happiness featuring fun hand lettered and illustrated designs. Veronica is a light-hearted designer who believes in pourin…
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