Best Filipe Santos Podcasts (2025)

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Scam Proofing The Future with AI Kitboga | Season2 EP4 - PhraSEOlogy+AI Podcast 59:13

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3M ago59:13

59:13

Get ready for an inside look at the world of online scams—and the cutting-edge technology fighting back. In this episode of The PhraSEOlogy + AI Show, host Filipe Santos sits down with legendary scambaiter Kitboga, known for outsmarting scammers using creativity, humor, and now, a powerful AI toolkit. Kitboga shares stories from his nearly eight ye…

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How AI is Transforming the SEO Landscape with Britney Muller | PhraSEOlogy+AI S2 EP3 43:41

4M ago43:41

43:41

Today, we have the incredible Britney Muller with us, a powerhouse in AI and marketing, who takes us on a journey through the rapidly evolving landscape of AI in digital marketing. As your host, Filipe Santos, I dive deep with Britney into the game-changing ways AI is revolutionizing marketing strategies, from content creation to personalized outre…

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Building AI-Powered Marketing Tools with No Coding Skills with Allie Grace Garnett 40:14

5M ago40:14

40:14

In this episode of the PhraSEOlogy + AI podcast, we dive into AI-powered marketing and decentralized technology with our guest, Allie Grace Garnett. As an experienced professional in web three, AI, blockchain, and finance, Allie shares her unique journey from financial marketing to mastering AI. Despite her initial fear of AI and lack of coding ski…

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Data Storytelling and Visualization Through AI: Key Advice from Chloe Allerton 48:44

5M ago48:44

48:44

Welcome back to Season 2 of The PhraSEOlogy + AI Podcast! In our premiere episode, we're thrilled to have Chloe Christine Allerton join us. Chloe is an accomplished digital marketing and data expert who has lived in over 10 countries and mastered multiple languages. She's a data guru with a strong background in Google Ads, data visualization, and a…

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Goodbye 2024, Hello 2025 - Season One in Review 17:30

7M ago17:30

17:30

PhraSEOlogy + AI dives into the highlights of 2024! This video recaps 15 engaging podcast episodes, exploring key moments, insightful discussions, and standout guests. Perfect for catching up or reliving your favorite moments from the show. Tune in for a recap of captivating content on AI from 2024. CHAPTERS 00:00 Introduction 00:28 Rohan Kulkarni …

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AI Takeover: The Power of Automation and the Future of Work with Helena Liu - PhraSEOlogy+AI EP15 24:26

7M ago24:26

24:26

Welcome to The PhraSEOlogy + AI Show! I'm Filipe Santos, your host. Join us as we delve into AI and automation with expert Helena Liu. With 12+ years in analytics and project management, and 3 years in AI, Helena offers deep insights. This episode tackles universal basic income (UBI) as AI reshapes the workforce. Helena shares the effects of automa…

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AI and Language Insights from a Linguistic Expert with Joao Victor Pessoa Rocha 56:42

8M ago56:42

56:42

In this episode, we drive into the fascinating world of artificial intelligence and its revolutionary impact on language understanding and sociolinguistic trends. Joao Victor Pessoa Rocha is a distinguished linguist and NLP expert specializing in Brazilian Portuguese and the integration of AI in sociolinguistics. Joao shares his extensive experienc…

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The AI-Driven Marketer Revolutionizing Everyday Marketing Skills with Conor Martin 42:03

8M ago42:03

42:03

Welcome to The PhraSEOlogy + AI Show, where we delve into the dynamic intersection of artificial intelligence and digital marketing. In today's episode, titled "The AI-Driven Marketer Revolutionizing Everyday Marketing Skills - PhraSEOlogy EP13," our host, Filipe Santos, sits down with digital nomad and content creator extraordinaire Conor Martin. …

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How AI is Rapidly Changing Search Results as We Know It with Duane Forrester - PhraSEOlogy + AI EP12 1:00:57

9M ago1:00:57

1:00:57

This week on the PhraSEOlogy + AI show, we dive deep into the rapidly evolving world of search with our special guest, Duane Forrester. Together, we explore how artificial intelligence is transforming the way we interact with information, breaking down the fundamental shifts in consumer behavior and search engine dynamics. From the unexpected insig…

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Optimizing the Future Integrating AI in SEO and Marketing with Lazarina Stoy - Episode 11 1:00:42

11M ago1:00:42

1:00:42

On this episode of The PhraSEOlogy + AI Show, we have a special guest, Lazarina Stoy, a seasoned organic search and machine learning consultant, educator, and founder of ML for SEO. She's here to dive deep into the evolving landscape of SEO and digital marketing, mainly focusing on the integration of AI and machine learning. Lazarina shares her exp…

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Mastering E-E-A-T and AI for Higher SEO Rankings with Jonathan Boshoff - EP10 PhraSEOlogy + AI 31:47

12M ago31:47

31:47

Welcome to the latest episode of The PhraSEOlogy + AI Show! In this episode titled "Mastering E-E-A-T in SEO and AI for Higher Rankings," we are joined by SEO expert Jonathan Boshoff. With over 12 years of experience in the industry and a recent focus on AI tools, Jonathan provides a comprehensive look into the evolving landscape of SEO and the piv…

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Enhancing Project Management and Marketing through Artificial Intelligence - EP09 with Genesis Aquino 51:15

1y ago51:15

51:15

This time on the "PhraSEOlogy + AI Show," we are thrilled to bring you an in-depth conversation with Genesis Aquino. Genesis, a marketing strategist with an MBA and over six years of experience, dives into the transformative impact of AI on project management and marketing. From risk analysis and time estimation to enhanced productivity for softwar…

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The Myth of Global Content Adapting for Every Market With Lee Densmer on PhraSEOlogy + AI EP08 39:00

1y ago39:00

39:00

We dive deep into "The Myth of Global Content Adapting for Every Market" with our esteemed guest, Lee Densmer, on this episode of PhraSEOlogy + AI. With 23 years of experience in the translation industry and expertise in global content strategy, Lee will share insights on how businesses can significantly boost their ROI by strategically leveraging …

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Unleashing Entrepreneurial Potential AI Growth Strategies and Resilience - PhraSEOlogy EP07 - S.A Grant 59:02

1y ago59:02

59:02

In today's episode, our host, Filipe Santos, sits down with entrepreneur and digital marketing professional S.A. Grant to delve into the dynamic world of AI and its impact on business and content creation. Together, they tackle pressing concerns such as the potential misuse of AI for deepfakes, the importance of AI fluency, and practical tips for p…

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SEO is Dead, Long Live SEO! - Winning at SEO in the Age of AI with Ann Smarty - PhraSEOlogy + AI Episode 6 45:03

1y ago45:03

45:03

Welcome to Episode 6 of The PhraSEOlogy + AI Show! In this riveting episode, your host, Filipe Santos, sits down with the prominent digital marketing strategist and SEO expert, Ann Smarty. Together, they navigate the turbulent waters of the AI revolution in SEO, exploring the impact of declining Google traffic on publishers and e-commerce businesse…

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Customers React - Behaviors and Trends in AI Everything - PhraSEOlogy+AI Ep05 - Eva Dong 38:13

1y ago38:13

38:13

In this episode, our host, Filipe Santos, is joined by Eva Dong, a senior expert manager at McKinsey and an experienced AI marketer. Together, they delve into the world of AI in marketing, discussing its impact on consumer behavior, businesses, and the future of search engine experiences. Eva shares her insights on the rapid advancement of AI and i…

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Revolutionizing Content Creation With AI as a Muse - PhraSEOlogy + AI EP04: Brooks Lockett 55:24

1+ y ago55:24

55:24

Have you been asking yourself, how am I going to build the right kind of quality and conversion oriented content in an AI transitioning world? Maybe you'll grapple with hype and try to determine what's real and good enough to actually apply to your business. And stick around for this entire interview. You're not going to want to miss a single tip o…

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PhraSEOlogy+AI Podcast Episode 3: LLMs, SEO Content, and AI in SEO Marketing Strategies (AI-Assisted SEO Rankings) 45:58

1+ y ago45:58

45:58

Have you ever wondered how all of this AI magic Works? What are LLMs? Are there any caveats I need to be aware of when integrating AI into my workflow? Perhaps you've also wondered how to determine if an LLM or solution won't make the grade. Listen to this episode to get some answers. Dive deep into the future of digital marketing with this must-wa…

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PhraSEOlogy+AI Podcast Episode 2: AI for E-Commerce Domination with John Lawson (ColderIce) 47:50

1+ y ago47:50

47:50

In this exciting episode, we address and explore pertinent topics of interest to SMBs in e-commerce, which are now facing faster changes in the artificial intelligence age. We chat with the esteemed entrepreneur, advisor, speaker, and author John Lawson to uncover tips and strategies for making AI work for businesses. John Lawson is a tech entrepre…

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PhraSEOlogy+AI EP1 - Rohan Kulkarni of TheWordSmith.AI, Unlock Gen-AI Quality Content at Scale 36:37

1+ y ago36:37

36:37

In PhraSEOlogy + AI, Episode 1, we speak with Rohan Kulkarni, Founder of TheWordsmith.ai, and pick his brain on artificial Intelligence, marketing, and content tools. Watch the entire episode to learn what you can do to be ready to successfully navigate the change in the artificial intelligence age. About Rohan: Prior to starting TheWordsmith, Roha…

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PhraSEOlogy + AI Podcast Trailer 2:07

1+ y ago2:07

2:07

This is the official PhraSEOlogy + AI podcast trailer. We're bringing bleeding-edge information on AI as an intersection of digital marketing and SEO. Dive deep into the world of SEO and AI with the PhraSEOlogy+AI podcast. Join Filipe Santos and Miguel Santos as they explore how AI bridges the gap between SEO, marketing tools, and digital strategie…

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Impact Entrepreneurs in a World of ESG with Professor Jasjit Singh 35:06

2y ago35:06

35:06

What is the role of a social entrepreneur in a world where every corporate talks about doing good? In this episode INSEAD Professor Jasjit Singh explains what pursuing impact as a social entrepreneur in a world of ESG entails. We discuss how to get rigorous about your approach and how to ask difficult questions about whether and how you really make…

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Creating system change with Cynthia Rayner and Jeroo Billimoria 26:48

2y ago26:48

26:48

A social enterprise can scale impact in different ways, but the deepest and largest way lies at the systems level. Joining Katell Le Goulven to explore the complex dynamic of system change are INSEAD Alumna Cynthia Rayner and serial social entrepreneur Jeroo Billimoria. They unpack what it takes to have impact at a systemic level, how a social ente…

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Partnering with corporates to scale impact with Felipe Monteiro and Fabio Tentori 25:06

2y ago25:06

25:06

How can corporates partner with impact enterprises to mutually benefit each other, both from a business standpoint but also to grow impact. Listen in as Katell Le Goulven speaks to INSEAD Professor Felipe Monteiro and Felipe Tentori, Head of Innovation and Sustainability at Enel X. In this episode they explore both the theory and practice of how co…

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Partnering with Governments to scale impact with INSEAD Alumna Mila Lukic 24:34

2y ago24:34

24:34

In this episode we explore how the impact of public service delivery can be increased by using a method of contracts based on 'pay for success' compared to the traditional 'pay for service' contract. Listen in to find out how these outcomes-based contracts work as we speak to the Co-Founder of Bridges Outcomes Partnerships and INSEAD alumna Mila Lu…

1
Scaling Impact, with Filipe Santos and Alexandra Machado 23:27

2y ago23:27

23:27

In this episode we learn about the 4 different stages in the lifecycle of a social enterprise and unpack the different ways social entrepreneurs can scale their impact. Our guests are Girl MOVE Academy CEO Alexandra Machado and Filipe Santos, Visiting Professor of Social Entrepreneurship at INSEAD and Dean of Católica Lisbon School of Business and …

1
Founding Social Entrepreneurship with Bill Drayton 20:47

2+ y ago20:47

20:47

In 1970 Bill Drayton coined the term Social Entrepreneur, he then went on to set up Ashoka, a network addressing the world’s most pressing problems. Listen as Bill takes us on a journey from the beginning of the social entrepreneurship movement, how he coined the term, what it means to be a social entrepreneur, how Ashoka works with social entrepre…

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Transforming the built environment through corporate activism with Magali Anderson 25:46

3y ago25:46

25:46

Cement is the most used material on earth after water and accounts for 7% of global greenhouse gas emissions. A Zero-carbon, nature positive concrete will be a cornerstone of a net-zero global economy and sustainable growth of the built environment. Listen in as we speak to Magali Anderson the Chief Sustainability and Innovation Officer. She is on …

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Turning Plastic Waste into Sustainable Goods and Jobs with Lorna Rutto 26:06

3y ago26:06

26:06

With more than 300 million tons of global waste plastic produced each year, listen in as Co-Founder of EcoPost, Lorna Rutto, shares how she is turning plastic waste into durable goods and sustainable jobs for people in marginalized communities while conserving the environment.

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Making Nature Count in Finance with Simon Zadek 32:58

3+ y ago32:58

32:58

With more than half of the world’s economic output dependent on nature, how and why should financial institutions count nature in their Financing Decisions? Listen in as Chair of Finance for Biodiversity, Simon Zadek, shares more on nature’s impact on the financial performance of organisations.

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Reimagining Capitalism with Rebecca Henderson 27:55

3+ y ago27:55

27:55

In this episode Harvard Professor, Rebecca Henderson, shares why modern capitalism is not functioning in free and fair markets and simply put – is not working. Outlining the pragmatic roadmap for businesses to catalyse systemic change, she highlights case studies and key learnings from her book with over 15 years of research and discusses ways capi…

1
Restoring coral reefs through sustainable tourism 24:33

3+ y ago24:33

24:33

Can responsible tourism protect and restore the oceans’ biodiversity, while engaging local economies? Dr. Megan Morikawa, Global Director of Sustainability Office at Iberostar Group shares how they make this both possible and successful.

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MTC season 2 - an introduction with Harrison Ford 5:48

3+ y ago5:48

5:48

More changemakers, more environmental solutions, and one special introduction from Harrison Ford! Join us for Season 2 of INSEAD Hoffmann Institute’s Mission to Change as we continue to talk to changemakers in business with solutions for the daunting challenge of climate crisis. Are you ready? Here we go.…

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Sustainability sourcing at The Gap with Agata Smeets - Episode 5 32:11

4y ago32:11

32:11

In this episode of Mission to Change - INSEAD Hoffmann Institute’s podcast series about changemakers – Executive Director, Katell Le Goulven, speaks to Agata Smeets. The Director of Sustainability Sourcing Strategy, Agata shares more on how best practices in water management helped build a sustainable supply chain, while helping the organisation me…

1
Redesigning fashion with science with Patrik Lundström 27:56

4y ago27:56

27:56

In this episode, Patrik Lundström shines a spotlight on Renewcell’s unique technology that is making fashion sustainable. The CEO speaks of the need for fashion evolution instead of a fashion revolution, and why it’s important to seek solutions that protect the planet.

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Saving Forests through Business Innovation with Nicole Rycroft 31:55

4y ago31:55

31:55

We speak with Nicole Rycroft about transforming global supply chains with her not-for-profit, Canopy. Her award-winning environmental initiative drives efforts for forest conservation and advances indigenous rights.

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Business solutions for social problems with Dr. Rasha Rady 26:54

4+ y ago26:54

26:54

Hear from Dr. Rasha Rady as she shares her entrepreneurial journey about Chefaa, its mission to help chronic patients get access to their medicines, and why she feels social problems require business solutions.

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Mission above Strategy with Hubert Sagnières 23:38

4+ y ago23:38

23:38

Catch our very first episode of Mission to Change – Hoffmann Institute’s brand new podcast series – as our Executive Director Katell Le Goulven speaks to Vice-Chairman of EssilorLuxottica Hubert Sagnières on what happens when you put purpose above strategy. We also hear about how he made it the mission of the world’s largest eyewear company to fit …

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Announcing the launch of our new podcast 'Mission to Change' 1:41

4+ y ago1:41

1:41

Join our Founding Executive Director, Katell Le Goulven, every month as she speaks to inspiring figures who have transformed their businesses and initiatives to drive positive change. What were their challenges, why did they choose to walk the talk, and what have they learned? Listen in and be inspired to drive your own mission to change.…

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PICK-A-Pick UP ep. 1 1:28

6+ y ago1:28

1:28

Here’s a podcast about an open local organization that you can be a volunteer and help to preserved our seas & underwater creatures through having fun!