Ex Israeli Special Forces, undercover agent and BJJ black belt, Itamar Marani, shares the actionable tactics to Elite Performance he’s honed from coaching 100+ 7-9 figure entrepreneurs and being mentored by The Mossad’s top performance psychologist. No motivational rah rah or biohacking nonsense, just clear systems to get clarity, uncover your blindspots and confidently execute at an elite level.
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Itamar Marani Podcasts

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How to Beat Imposter Syndrome | Elite Performance Podcast #74
27:53
27:53
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27:53Still chasing confidence before taking action? That’s the trap. This episode breaks down why imposter syndrome isn’t about competence, it’s a psychological glitch from survival wiring. You’ll learn how to strip emotions from decisions, use objectivity as a weapon, and move even when it feels uncomfortable. Itamar shares two practical tools to beat …
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Is "Being Comfortable Being Uncomfortable" BS? | Elite Performance Podcast #73
31:00
31:00
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31:00Have you ever found yourself feeling frustrated when you’re taking action but it doesn't flow and feels clunky? In this episode, Itamar breaks down why the belief that you should feel “comfortable being uncomfortable” can drain energy and kill your momentum. He shares a story of a nine-figure client who was struggling to be “comfortable while being…
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Breaking Through Plateaus with w/ Peter Shallard | Elite Performance Podcast #72
58:08
58:08
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58:08"A lot of people are mistaking intensity for consistency." In this episode, I talk with Peter Shallard, the "Shrink for Entrepreneurs," about why executing on big goals scares entrepreneurs and how to break through plateaus in business. We discuss how burnout for entrepreneurs doesn’t stem from overwork, and why playfulness and creativity are essen…
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Black Belt Lessons for Business: 8 Lessons from BJJ for Entrepreneurs | Elite Performance Podcast #71
20:45
20:45
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20:45"A black belt is someone who got choked, swept and submitted thousands of times and kept coming back for more. Someone who turned those painful lessons into wisdom." As Itamar gets ready to receive his second stripe on his BJJ black belt, he shares eight crucial lessons from martial arts that have helped him coach successful entrepreneurs. Covering…
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How to Stop Drinking and Step Into A Stronger Identity w/ James Swanwick | Elite Performance Podcast #70
35:14
35:14
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35:14James Swanwick reveals how high performers can break free from alcohol without willpower or AA. He shares why even occasional drinking costs you money, clarity, and connection - and how an empowering mindset shift makes alcohol freedom feel like an unfair advantage rather than deprivation. Key Topics: Why successful people struggle to give up alcoh…
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Don’t Get Left Behind - How to Have An AI First Mindset | Elite Performance Podcast #69
9:36
9:36
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9:36"The pilots who survive aren't the most skilled—they're the ones who adapt fastest." In this episode, I explain why your current identity—the expertise you've built over years—might be your biggest obstacle to adapting at AI speed. I break down the “OODA loop” and how it can determine your success in business. Key Topics: Why a sense of stability c…
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The 3 Performance Archetypes: How Your Mindset Holds You Back | Elite Performance Podcast #68
1:02:52
1:02:52
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1:02:52"Action beats intention. Results beat ego." What if the reason you're stuck isn’t about talent, skill, or even motivation? It’s because of how your mind reacts under pressure. And whether you realize it or not, you’re likely playing out one of three patterns that sabotage high performers: The Go Harder Guy, The Mr. Nice Guy, or The Chip on the Shou…
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Can Low Expectations Make You A Better Performer? | Elite Performance Podcast #67
28:02
28:02
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28:02"If you're just having all these expectations of things that you can't control, you can't have an agreement about or you can't set a standard about, you’ll just get frustrated all the time." Many think that having high expectations of everyone shows respect and kindness. In reality, unrealistic expectations create frustration and anger, making us t…
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Donald Trump's Mindset: Breakdown by Special Ops Mindset Coach | Elite Performance Podcast #66
48:52
48:52
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48:52"Success isn't about your current competence. It's about your belief in what you can figure out." In this episode, Itamar Marani and Alex De Fina analyze the mindset tools behind Trump's ability to maintain momentum through resistance. No politics—just clear, actionable strategies for entrepreneurs seeking extreme clarity and peak performance. Key …
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How Israeli Hostages Survived Hamas Captivity: Exclusive Interview with Chief Mossad Psychologist Glenn Cohen | Elite Performance Podcast #65
1:18:58
1:18:58
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1:18:58"The story you tell yourself about what you've been through defines your identity. It’s not the event but how you interpret and grow from it that shapes your future... We are all capable of much more than we imagine" Glenn Cohen, former chief psychologist of the Mossad and Air Force pilot, shares raw insights from working with Israeli hostages and …
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The One Missing Link To Crush Your Goals In 2025 | Elite Performance Podcast #64
8:32
8:32
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8:32“Remember, success isn't just about knowing where you're going - it's about being prepared for the journey ahead.” In today’s quick episode, I share the one thing people forget to do when setting goals that makes all the difference between success and failure. Key topics cover: Why most goal-setting systems fail Inspired January vs. Year long resil…
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2024 Recap - Guilt & Shame, Showing Up and a Military Grade Mindset | Elite Performance Podcast #63
28:17
28:17
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28:17“The guilt. It never ends. And it's true for everybody. It's part of the human condition that there are always new levels of guilt. But guilt and shame in and of themselves, without driving positive action, are unhelpful. They don't help you, and they definitely don't help anyone else.” In today’s episode, I recap 2024. I open up and share my 3 mai…
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Mindset for Poker - 400k pots, Rising to #6 in the World and “Clarity of Focus” W/ Farid Jattin | Elite Performance Podcast #62
51:34
51:34
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51:34“This summer I ended up getting second place for over 400K, and then another 220K score a week later. The summer was just full of scores… When you put yourself first in an unselfish manner, you’re able to give everyone else your best version. You have to give yourself permission not to feel guilty about it.” In today’s episode, we’re joined by Fari…
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How To Stop Self Sabotage, Step Into Leadership and a 20K MRR Jump - W/ Brendan Tully | Elite Performance Podcast #61
34:46
34:46
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34:46“I started using this reframe in the biz and hit my Arena goal (+20k rev per month) 10 days later. I did the hard (not really that hard even) things that I've been putting off for years.” In today’s episode, we’re joined by Brendan Tully to talk about why sometimes overcoming plateaus can be simpler than we think. Why it’s sometimes not about overc…
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Does Stoicism Actually Work? W/ William Jaworski | Elite Performance Podcast #60
49:56
49:56
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49:56“Your job is to command your emotions, not foolishly try to eliminate them.” In today’s episode, we’re joined by Dr. William Jaworski to talk about his book “Ask Aristotle” and break the myth of Stoicism. We cover why stoicism has become so trendy and why it’s dangerous to follow it to a T. Key topics cover: Self-discipline vs. Self-denial Why peop…
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How to Shatter 1,000 Beliefs and Crush a 7-Figure Exit W/ Hursh Dodhia-Shah | Elite Performance Podcast #59
42:52
42:52
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42:52“It’s like you said, an identity can shatter a thousand beliefs” What if the next time you thought to yourself “This is hard,” you also thought to yourself, “So what? I love challenges, so LET’S GO!” In today’s episode, we’re joined by Hursh Dodhia-Shah, an Arena alumni, as he shares how he was able to tap into an identity that overpowered any self…
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Overcoming The Fear of Growth and Graduating from Marketer to CEO W/ Jason Barnard | Elite Performance Podcast #58
42:35
42:35
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42:35“It doesn't matter if you feel uncomfortable as long as you know you've made the right choice.” In this episode of the Elite Performance Podcast, I interview a 1 on 1 client, Jason Barnard on how he overcame a fear of growth, starting closing 6-figure deals and graduated from being a savvy marketer to a powerful CEO. We covered how to identify when…
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From Limiting Beliefs to Limitless Success | Elite Performance Podcast #57
50:26
50:26
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50:26"A prisoner cannot free himself from his own prison." In this episode of the Elite Performance podcast, I'm joined by Alex as we discuss how certain parts of us actually want to limit our success and what we can do about it. We explore why people hold on to these limitations, even when they know they hurt their ability to succeed. If you feel held …
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How to Avoid Emotional Decision Making | Elite Performance Podcast #56
50:15
50:15
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50:15Ever find yourself doing a lot but not getting the results you want? In this episode of the Elite Performance podcast, Alex and I talk about one key question to shift your mindset into elite performance mode: “Are you problem-focused or emotion-focused?” Key topics covered: How to make sure you keep your eyes on the prize and don’t get distracted b…
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Trump Shooting Breakdown (From a Former Undercover Agent) - Secret Service’s Mistakes, Trump’s Mindset and Lessons for Business Leaders | Elite Performance Podcast #55
1:02:21
1:02:21
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1:02:21In this unique episode of The Elite Performance Podcast, Itamar and Alex break down what happened during the failed Trump assassination and how many of the lessons can be translated to business. They cover: The tactical mistakes the Secret Service made A framework to understand risk Trump’s reaction and what that says about how he’s wired The possi…
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10xing The Business, Opening 2 New Ventures And The Key to Overcoming Being an Introvert W/ Jabez Reuben | Elite Performance Podcast #54
48:57
48:57
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48:57“We’re not achieving all we can with what we have in hand” In today’s episode Jabez Reuben joins us to share his post-Arena story of 10xing his main business while growing 2 new ones by uncovering his hidden blocks. We cover why he was in a unique position where he didn’t need more frameworks or structures to achieve much bigger success and how to …
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Hypnosis, Championship Poker and Winning the Inner Game W/ Elliot Roe | Elite Performance Podcast #53
44:41
44:41
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44:41In today's episode, I'm joined by Elliot Roe, a mindset expert and the author of the new book, "A-Game Poker: Master The Mental Game, Create A Winning Mindset, & Dominate The Modern Poker Game." This episode delves into topics that go beyond poker. It features a spirited 'sparring session' where Elliot and I exchange ideas on optimizing mental perf…
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Overcoming Procrastination And Anxiety To Build A Bigger Business | Coaching Series #6
26:08
26:08
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26:08In this installment of the coaching series Tom and I discuss how he can transition to the new version of his business and the practical steps he needs to take to overcome what currently holds him back from doing that and drains his energy. Key topics covered: Dealing with Change and Client Reactions Overcoming Procrastination and Anxiety The import…
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“I Can Do Things Regardless of How I Feel” W/Ry Hickey | Elite Performance Podcast #51
47:07
47:07
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47:07If you find yourself setting big goals but then procrastinating or backtracking to something smaller today’s episode is for you. In today’s episode Coach Ry Hickey, joins us to share how he 2X’ed his business and went from despair to taking consistent action and going into an upward “success cycle” Topics covered: What helped him 2x the business Is…
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Episode 50 AMA! | Elite Performance Podcast #50
1:55:23
1:55:23
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1:55:23To celebrate 50 podcast episodes we asked for questions from the audience. They ranged from performance to fitting into the current world we live in and I tried to answer them as best I could. Expect to have questions answered around masculine vs. feminine thinking and “toxic masculinity”, my main learnings as a coach so far, my coaching origin sto…
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Scaling From 3 to 20 Franchises Without Losing Lifestyle Freedom W/Neel Parekh | Elite Performance Podcast #49
42:35
42:35
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42:35If you feel stuck between wanting to grow your business and not wanting to sacrifice the lifestyle and freedom you’ve gotten yourself, this is for you. In today’s episode Neel Parekh, the founder of MaidThis, joins to talk about how he scaled from 3 franchises to 20 while actually having more lifestyle freedom. He broke down why he hesitated to gro…
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Billionaire’s Top 3 Money Mindset Mistakes Exposed by His Head of Security | Elite Performance Podcast #48
37:15
37:15
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37:15Few things can hurt your success in business more than a divorce, depression, or burning out because you’re dissatisfied with your life and don’t want to play this game anymore. For 3 years I worked for a billionaire as his head of security. I got to see the good, the bad and everything in between. In today’s episode, we cover the 3 WORST money min…
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3Xing Your Business and Going from Sleeper to Winner W/Kevin Miller | Elite Performance Podcast #47
40:23
40:23
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40:23In today’s episode Kevin Miller joins us to share his story of going from buying businesses that were on growth trajectories and seeing them falter to 3Xing his current business and putting it into a 10x trajectory on top of that. We cover the 5 part framework that enabled him to find more business success, but also what allowed him to show up in a…
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The Top 10 “Money Stories” that Hold Entrepreneurs Back W/Mike Brown | Elite Performance Podcast #46
1:05:01
1:05:01
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1:05:01Mike Brown, a former F-18 pilot and entrepreneur with an 8 figure exit, turned wealth advisor joins us to talk money stories and why entrepreneurs hold themselves back from true financial success. In this gem of an episode we cover: Why we only allow ourselves to be as successful as we feel we deserve & what to do about it The 10 money stories that…
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How Our Wants Make Us Stupid & Why We Rebranded the Pod | Elite Performance Podcast #45
47:36
47:36
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47:36Ever wondered why you made such a bad decision about that employee you hoped would work out or the project you really want to see succeed? In this episode, Itamar and Alex break down why the projects that we’re most invested in often bring the worst out of us and how to avoid that. They cover: How to avoid our blindspots “The Set” and the 4 step pr…
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AMA - War, Winning and Clear Thinking in Dark Times - The Hammas Terror Attacks in Israel | Elite Performance Podcast #37
1:11:09
1:11:09
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1:11:09Itamar’s personal account of the unprecedented situation in Israel, the Hammas terror attacks against innocent civilians and his frameworks on maintaining a winning mindset during crisis, chaos and dark times. The difference between acute and chronic stress and how to handle each How to be useful during times of crisis How to effectively support an…
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The podcast is growing and first off I want to say thank you. Thank you for downloading and trusting me with your time and attention. Our goal is always to give the most helpful tools in as concise a manner as possible and we want to share these tools with more entrepreneurs and high achievers. In short we’re looking to have me go on other podcasts…
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Itamar’s Insecurity and How He Overcame It | Elite Performance Podcast #17
28:22
28:22
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28:22Why do we not do the simple things that we know will lead us to success? In today’s episode Itamar shares a recent experience of his. How he recognized an insecurity was pulling him to act in ways that didn’t serve him or his business. Itamar and Dr. Emil cover: 1) How to spot the root issue of why we sometimes overcomplicate things 2) "Why a man w…
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New Year, Same You? | Elite Performance Podcast #16
37:18
37:18
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37:18Will your new year's resolution actually make it easier for you to succeed or will it make it more difficult? Will it create a smoother environment that will result in “an upward spiral” or will it end up creating more friction to an already maxed out system? In today’s episode Itamar and Dr. Emil cover what to do to actually create a new you in 20…
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Tough Conversations and Standing Up To Rude People (Part 2) | Elite Performance Podcast #15
27:07
27:07
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27:07A follow up to the previous podcast. Itamar and Dr. Emil go more in depth on 2 main issues: 1) The Recruiting Method that is a prerequisite to having tough yet productive conversations. 2) The difference between you being rude or standing up to someone else who isn’t being considerate. Subscribe: https://bit.ly/3vzkXYx Connect with Itamar: - Sign u…
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Avoiding Holiday Friction and Mindset Regressions | Elite Performance Podcast #14
32:51
32:51
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32:51Have you ever noticed how people start acting like kids when they visit their family? Even the best of us can revert back to old thought patterns, behaviors and even identities. In this holiday-relevant episode Itamar and Dr. Emil discuss this important topic. How to enjoy your family holiday without having a mindset regression. They cover the two …
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Tough Conversations & How to Assert Boundaries | Elite Performance Podcast #13
47:30
47:30
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47:30Often the difference between having an argument instead of a tough yet productive conversation comes down to two things. Clarity and permission. It’s about you first getting clear on what you actually want in life and then giving yourself permission to speak up instead of holding things in, letting them pent up and priming yourself for a blowout. I…
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Why Most Mindset Programs are Nonsense | Elite Performance Podcast #12
34:39
34:39
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34:39“Mindset is fluffy. It doesn’t really work.. Mindset programs have left me feeling pumped for a bit but then it fades and then it’s back to square one…” In this episode Itamar and Dr. Emil cover what the difference is between good and bad mindset programs, and how to spot and avoid the bad ones. Listen in to understand why mindset is often deemed a…
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Attacking the Core Issue | Elite Performance Podcast #11
34:01
34:01
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34:01Are the limits of your language putting a ceiling on your success? In this episode Itamar and Dr. Emil explain how to avoid wasting time on solving the wrong mindset problems. Listen in to understand the one key thing entrepreneurs need to expand to increase their effectiveness and why labels like “imposter syndrome” are sometimes just unhelpful la…
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Achieving The “Unreasonable” | Elite Performance Podcast #10
46:36
46:36
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46:36Is what you want to achieve truly "unreasonable" or is it only unrealistic for someone who’s weighed down by fear, self doubt and insecurities? In this nothing held back style episode Itamar and Dr. Emil cover 2 main things: 1. The biggest reason why some entrepreneurs achieve BIG things and why other’s settle for what they deem possible. 2. The no…
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Addition by Subtraction [Part 2] - From 10k to 70k MRR | Elite Performance Podcast #9
44:25
44:25
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44:25In this workshop-style episode, Itamar shares a system to resolve mental blocks, insecurities and fear. Have a notepad ready as he walks you through impactful exercises to: 1) Create clarity on the subconscious mental blocks that influence your behavior. 2) A framework to resolve them 3) A tool to conquer your mind and not let your subconscious dic…
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Addition by Subtraction [Part 1] - From 10k to 70k MRR | Elite Performance Podcast #8
24:06
24:06
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24:06In this episode, Itamar shares how Nathan, a former client, grew his business from 10k to 70k MRR in a few short months by removing one block. We cover how sometimes what creates the most impact isn’t adding anything, it’s resolving the things that hold us back. Itamar also introduces the “Hierarchy of Elite Performance” and a simple framework to a…
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Overcoming Imposter Syndrome and How to Work Less and Earn 4x More – Ben McAdam | Elite Performance Podcast #6
42:48
42:48
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42:48Get the complete, nothing held back, Emotional Fortitude micro course to overcome imposter syndrome: https://Itamarmarani.com/course In this episode Ben McAdam joins us to talk about his transformation and how several small steps helped him go from working crazy hours for $5-10k months to making $20-40k a month while working three days a week and t…
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How to Overcome Insecurity to Gain Clarity - 200k Profits Months and Finally Feeling Happy After 50 Years | Elite Performance Podcast #5
30:53
30:53
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30:53In this episode Itamar and Dr. Emil discuss the case study of Ian who came from a place of unconscious insecurities to clarity, fulfillment, and 200k profit months. This episode covers the #1 mistake people make when going about to find clarity and what to do instead and what results that can create. (03:29) "I suspect that a lot of people spend mo…
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The Price of Creating A Great Life, "Head Trash" & Going From Mid-5 Figures To Mid-6 Figures | Elite Performance Podcast #4
28:14
28:14
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28:14In this episode Noel Andrews joins us for a very honest conversation about his transformation and what getting clear on what you want in life can do. He discusses the challenging lifestyle changes that his realization about what he wanted out of life demanded, strategic thinking and why both of those led to him growing his mid five figure side proj…
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The Hierarchy of Elite Performance | Elite Performance Podcast #3
37:09
37:09
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37:09In this episode we share how Nathan, a former client, grew his business from 10k to 80k MRR in a few short months just by nailing in the 4th and final rung of the “Hierarchy of Elite Performance.” We share a simple and tangible framework to help you, the listener, clarify what rung of the Hierarchy of Elite Performance you're on and what's holding …
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I'm Better Than That with Scott Philips | Elite Performance Podcast #2
52:10
52:10
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52:10In this episode, Scott Philips joins us for a second time. Scott first shared his unbelievable story on the Elite Foundations podcast and people kept asking for round #2. Business wise, Scott went from 10K a month to 3 million dollars a month in less than two years. He shares how he went from the lowest of lows and accepting mediocracy in life wher…
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Lessons from the Special Forces and Mossad's Top Psychologist | Elite Performance Podcast #1
23:53
23:53
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23:53In this first episode Itamar takes us back to where it all started. He talks about his biggest failure in the special forces, the run in with Al Qaeda and his work with the Mossad’s top psychologist. We dive into the three core fears, the motivation fallacy and why most entrepreneurs are unknowingly chasing fool's gold when it comes to elite sustai…
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