Helping stylists reach their full potential by sharing unfiltered stories from industry artists & leaders. The stories you are about to hear are from real people that have conquered fear, failure, and risked it all to reach their desired level of success. Nina, a former salon owner/stylist turned business coach and speaker. And J, salon owner/stylist and educator, have created this platform to allow you to dig deep, help you move past your insecurities, conquer your fears, and become the abs ...
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J Ladner Podcasts
An educational podcast to help salon professionals succeed. Created by the founders of 124Go. A learning podcast for hairstylists, salon and spa owners, salon managers, cosmetology students, and spa professionals. In this podcast Co-hosts, Chris Sulimay and John Palmieri of @salon124group and @124.go have conversations with some of the salon industries most prolific educators, salon owners and beauty industry social media influencers. Shop Talk has one mission, to share information to the am ...
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The Client Experience is the NEW Marketing
27:16
27:16
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27:16Buckle up.. In this week's episode we talk - Old marketing = posting, ads, discounts - New marketing = unforgettable client experience that does the talking for you I- n 2025, your reputation is your marketing Key Points: VALUE x VALUE ✔️ The Experience Starts Before They Sit in Your Chair Booking process, confirmation, vibe check—all part of your …
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From Chaos to Connection: Leading a Unified Salon Team
20:08
20:08
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20:08In this episode, we’re diving into what it really takes to bring your team together—and why connection is the foundation of every successful salon culture. If you’re feeling tension in the room, noticing cliques, or struggling to get your team moving in the same direction, this one's for you. You’ll learn how to: Build trust without micromanaging L…
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In this episode, we’re diving into what it really means to own your client experience—starting with relationship-building. From the first hello to the post-appointment follow-up, every touchpoint matters. We are sharing simple ways to strengthen client trust, boost retention, and build genuine loyalty that goes way beyond hair. Plus, a few hot tips…
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Achieving Salon Business Growth With Gina Bianca | EP 308
56:12
56:12
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56:12A thriving salon business is not just about great hair. It is also about business growth and creating an amazing experience clients keep coming back to. John Palmieri chats with Gina Bianca about the reality of salon ownership, the shift to a hybrid salon model, and what it takes to retain both clients and stylists. From pricing challenges to leade…
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Welcome back! In this episode, we’re diving into the shifts shaping the beauty industry—from the evolution of retail and how clients shop for products to the one thing they consider most when spending money in 2025. Plus, we’ll explore the growing emphasis on self-care and what it means for the future of salons and hairstylists. If you want to stay…
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In this episode, we dive into where the industry is headed and how to stay ahead by focusing on what truly matters. Key Takeaways: -The Future of Beauty – Trends shaping the industry & what to expect -Where to Focus Your Time & Energy – The biggest opportunities for growth and success -What Matters Most to Clients – Beyond great hair, clients crave…
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How Great Salon Leaders Build A Legacy That Lasts With Philip Barrington
50:45
50:45
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50:45Leadership and legacy are the foundation of a thriving salon business. In this episode of Shop Talk, host John Palmieri sits down with financial advisor Philip Barrington to discuss how salon owners can step into leadership roles, build a lasting legacy, and secure their financial future. Philip shares insights on mentorship, creating a culture of …
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Scalp Cooling: Keeping Hair And Hope Alive With Bethany Hornthal
51:53
51:53
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51:53Scalp cooling is revolutionizing the cancer journey for many, and Bethany Hornthal is one of those people leading the charge. In this conversation, the executive director and co-founder of HairToStay dives into the empowering option of unique procedure. Learn how scalp cooling minimizes hair loss during chemotherapy and how HairToStay is working to…
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Strong Leaders Don't PLAY! They SLAY! In this episode, we’re diving into the anatomy of a strong leader the four key traits that define a strong and impactful leader in the beauty industry. If you’re ready to elevate your leadership game, this one’s for you! 1️⃣ Adaptability 2️⃣ Emotional Intelligence These are just the start. Join us as we go thro…
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Creating A Thriving Salon Culture With Amber Pope
53:51
53:51
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53:51What does it take to build an exceptional salon culture? Join John Palmieri and Chris Sulimay as they chat with Amber Pope, owner of Salon 27, who shares her incredible journey to becoming a passionate and thriving salon owner. Amber opens up about the many challenges and various triumphs of building a business, leading a well-rounded team, and cul…
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Digital Marketing And SEO Tips To Boost Your Salon’s Brand With Lucas Renfroe
44:08
44:08
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44:08Digital marketing and SEO optimization are buzzwords thrown around when talking about building your brand online. But how do you know when to invest and where? Here to share his expertise is Lucas Renfroe. Lucas is a founding partner of Salon.Marketing, a digital marketing agency specializing in the salon and spa industry. He is also a founding par…
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From Chaos to Clarity: Simplifying Your Salon Workflow
18:09
18:09
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18:09In this episode, we’re breaking down practical ways to simplify your salon business, eliminate overwhelm, and focus on what truly matters. Whether it’s pricing your services with confidence, mastering client consultations, or resetting your schedule, these tips will help you work smarter, increase profits, and stay inspired. Just a few things we co…
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Salon Insights: Research on Changing Industry Dynamics
32:14
32:14
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32:14In this episode, we’re diving deep with Steve Reiss from Pivot Point into: 🎓 Post-Pandemic Education – How the beauty industry’s approach to learning has evolved and why staying adaptable is key to your growth. ⚖️ New School vs. Old School Divide – What both sides can teach each other and how to merge modern trends with timeless techniques. 🌟 Closi…
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In this week's episode we discuss the rise of the popular Hybrid salon model. We will cover why It works, how it can impact your business, and if it's the right business model for you. J and Nina come from 2 different perspectives on this so tune in to see where you align. Does the hybrid model offer a win-win approach, creating more opportunities …
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How to Navigate the TROLLS and the Haters
13:03
13:03
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13:03In this episode, we dive into five ways to handle online trolls and haters, keeping your peace of mind intact: Don’t Engage! Respond with Positivity! Or hey... respond with a joke. We got you all the way down to the BLOCK button. Tune in for a quick, actionable guide to maintaining your sanity and staying focused on what really matters!…
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Let's get down to business. The days of blaming everyone else for what's happening in YOUR biz is out! ACCOUNTABILITY is in. We are sharing our tips to navigate this and overcome the FEAR of looking within. JOIN US
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It has been a wild year! Some are crushing it and some are really struggling. Today we want to offer you some support and resources to help you through this season. We are sharing our top 3 areas of focus in getting you to move the needle in 2024. TUNE IN. Sponsored by Oligo Professionnel Check out my latest blog on this topic here…
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Do you see roadblocks or opportunity in your business? Is fear driving your decision making? Learn how to shift your mindset and get out of your own way so you can create true success in your business. TUNE IN Sponsored by Oligo Professionnel
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OOH do we have a treat for you. Meet friend and fellow business coach Steve Gomez. He has been on the industry for 31 years and is so knowledgeable in the finance and salon growth space. From Profit and Loss statements. Increasing profit to managing RETAIL sales. He is on the task for sharing such valuable information to help you grow a profitable …
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3 Ways to Grow your Biz with Danielle Keasling
22:21
22:21
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22:21Danielle Keasling is a former salon owner and has been in the industry for over 28 years. She works with multiple brands and is the winner of the coveted North American Hairstylist of the Year award. Now her focus is helping stylists grow their business in more ways than one. She has created a new platform called Hair Biz and Beyond to help stylist…
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Top 3 Characteristics to Becoming Successful
17:27
17:27
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17:27What is it that's holding you back from greatness? Maybe it's YOU? Maybe it's your systems? I know this is a tough pill to swallow but we are getting into it in this episode. Unclog your ears and listen up because this episode is a heavy hitter. We got you... Sponsored By Oligo Professionnel
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Are you experiencing a loss of clients and inconsistencies in your salon business? It's time to take action! Join us as we address the root causes, including inconsistent pricing and a lack of client follow-up. Losing clients can be costly, but we're here to help you get back on track. Sponsored by Oligo Professionnel, we'll share the top three str…
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Yes! We said PINTEREST! Pinterest can do great things for your business. You just have to have a little know how and some tips to help you along the way. We give you stats, tips, and a real time look at what this can do to help you grow your business. Dive in with us. Sponsored By Oligo Professionnel…
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Mastering the full client experience with Missy Megginson
36:17
36:17
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36:17Today we are joined by our friend Missy. She is the Director of Sales and Business Development for Schedulicity and is also a hairstylist and former salon owner. Missy is a wealth of knowledge and today will offer great insight on: Streamlining your client booking experience The importance of client follow ups Topics for email campaigns And pre boo…
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Get ready to feel EMPOWERED! Our friend Keya is back and she is a force to be reckoned with. She is an educator, DEIB coach, Industry Activist and founder of The Koulour Kulture and Texture VS Race. On today's episode we are diving into VALUE and FEAR. Is fear driving your business? When times get tough in your business do you revert back to fear? …
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Feeling pressure to show up in a way that doesn't align with who you are and what your brand stands for? We get it. Today we are going to give you some guidance on how to stay the course and remember who you are and how being your TRUE self is what is actually going to help you grow your business. Sponsored by Oligo Professionnel…
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Happy NEW year! Do we have a SHOW for you today! Our girl, content creator extraordinaire and salon owner Emily Chen is our special guest today. She will be sharing tips on how to show up on social media to help you grow your business. Her tips on recording and editing her videos. Plus LEADERSHIP. How to lead from confidence as a salon owner in 202…
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What you see and hear isn't always the truth. Today we are breaking down the TOP 7 myths in our industry and we are giving you the good, the bad, and the ugly. This is our LAST episode for the year. So you know we went all the way in. Tune in.
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Branding is NOT what you may think. It is a huge asset when it comes to your business and can no longer be overlooked. In 2023 and beyond it is an absolute MUST if you want to build a business that stands out. John Mosley is an expert in this area and speaks from pure experience. He was the NAHA 2022 Educator Of The Year, The Host of the @nobody_li…
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The tea about AI and Chat GPT with Corey and Lexi
33:14
33:14
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33:14You have heard all the chatter about AI and chat GPT. But what is it? How can it help you in your business? And why is it important for you to lean in as opposed to turning a blind eye. Our friends Corey Gray from Hairdustry and Lexi Lomax have taken the leap into AI head on and are ready to spill the tea on how Chat GPT can become your absolute be…
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The 1 PRICING conversation you MUST be a part of.
12:26
12:26
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12:26Are you feeling STUCK because of your prices? Do you fell like everyone is doing the MOST in their business when it comes to pricing and you are floating through? Join us in this pricing conversation that will help you move through some barriers that may be keeping you still and stuck in your business. PLUS the 5 factors of pricing. You can check o…
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Covid exposed us, our businesses, and our brands. Leaving some feeling naked and afraid. But now we are putting the layers on piece by piece. It's time to take rebuilding to the next level and STAND out! Join us as we share the 3 areas of focus on how to stand out amongst the crowd and how you can be the GO TO salon/stylist in your area. Sponsored …
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Increase your revenue WITHOUT attracting a new client
17:36
17:36
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17:36No need to stress about getting new clients. Should you be on the hunt for new clients? YES! But there is so much money to be made in your business why stress about time, money and energy on attracting new clients when you can make more money from WITHIN your business. Tune into this one and tell your stylists friends too. Sponsored by Oligo Profes…
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Which pricing structure is best for you? Not what's trending or what is hot at the moment. In this episode we are going to break down the most popular pricing structures and we are giving you the best tips on how to choose which structure suites your business long term. TUNE IN. Sponsored by Oligo Professionnel…
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Efficiency is where it's at. The Why? How to get started? And how it can truly change your business. How you can make more money, have more time on your hands, and more freedom to do what you love. Give yourself and your clients the gift of TIME! Let's get started. Join us. Sponsored By Oligo Professionnel…
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Our special guest Nick Arrojo is sharing his perspective on some of the most important topics in our industry TODAY! Skill set, social media, independent artists, building relationships, the future of the commission structure and so much more. This is a MUST tune in episode. Nick has thirty-plus years as a hairdresser, he has become a modern icon o…
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Looking Back and Moving Forward with Kristin Rankin
31:18
31:18
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31:18Kristin is a force to be reckoned with. They are a salon owner at Fox and Jane and the founder of The Dress Code Project. The mission at the Dress Code Project is to empower and help educate hair stylists and barbers to give people haircuts that help them look the way they feel. They envision a world where every hair salon and barbershop is a gende…
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Looking back and moving forward with Hunter Donia
28:42
28:42
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28:42Happy Pride my friends! In partnership with our sponsor Oligo Professionnel, we are looking back and moving forward and sharing the stories of 2 beautiful and brave souls this month. First we are chatting with our friend Hunter Donia. Hunter shares his powerful story, tips on how to create an inclusive and safer salon space. And we talk a lot about…
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In honor of mental health awareness month we wanted to offer some resources and share some tips on how to care for your mental health. J and I are committed to making sure you are supported not only during the month of May, but every single month. Join us as we share a bit of our own struggles with mental health and some great resources you can tap…
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The 1 thing You might be missing in your consultation
11:23
11:23
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11:23Consultations are one of THE most important conversations you will have with your client. It builds trust an d helps you understand their hair goals long term. But guess what? There are two parts to a successful consultation. And this is exactly what we are going to share with you in this episode. Increase client retention and keep clients longer w…
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WE'RE BACK!!! Do you find yourself getting lost in the HAIR of it all and not focused on revenue and ways to boost your sales? Well this quick episode is for you. We are going to break down the top 3 areas of focus when it comes to making more money and growing your business. TUNE IN!
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Having a salon walk out is incredibly tough. It's scary and it is very emotionally draining. In this episode we want to shed some light as to why stylists end up walking out and what it feels like for an owner going through it. Plus we want to point out a few areas that owners need to reassess in their business to ensure it never happens again. Joi…
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How do we grow together as an industry? How do we continue support each other even when we don't agree with all the things? It's called respect and kindness. Understanding there is more than 1 way to grow a business and that's OK. Are you paying more attention to what's going on across the way or are you looking within? This is a quick one but don'…
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Lindsey Young / From suite renter to salon owner
52:30
52:30
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52:30Is this the Salon Model of the Future - Lindsey Young Talks Quality Over Quantity In this conversation Lindsey Young, Owner of Luna Salon and Masters of Balayage Trainer, shares why she is choosing quality over quantity to grow her salon and how it is attracting the perfect stylists for their salon culture. She also shares lessons she is learning t…
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Jack Martin l A colorful conversaton
1:00:18
1:00:18
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1:00:18If you haven’t seen the work of this incredible, and humble human being than you are in for a treat! In this conversation, John and Chris give Jack the title of Hair Color Transformation King of the World. He is a multiple-time Behind the Chair #OneShot finalist. And WE GOT HIM TO SHARE ALL OF HIS SECRETS! Jack began his career, in his home country…
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What’s it like to grow 9 salons? Ask Lorean Cairns owner of Fox and Jane Salons and Skin Habit
1:09:02
1:09:02
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1:09:02What’s it like to grow 9 salons and two skin spas? Just ask Lorean Cairns co-founder of Fox and Jane Salons and Skin Habit. To think her journey as an owner started under 10 years ago is miraculous! In this conversation, Lorean shares her philosophies on leadership, culture, coaching and her plans for the future. This is a conversation for every le…
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Wake up Call Part 2 with Nicki Wildflower
34:15
34:15
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34:15How in tune are you with your BUSINESS? Not with the latest trends in hair, but your business! Our guest and friend Nicki breaks things down in this episode that you just may need to hear. Boundaries, efficiency, CONSISTENCY. All the things that you need to run a successful business. Plus, if you know her she keeps it all the way real and speaks he…
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She Doubled Her Prices / Rachael Ford and Work-Life Balance
47:05
47:05
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47:05She Doubled Her Prices! In this very special episode John and Chris interview Rachael Ford, and Rachael represents well, a lot of you - and if you're new to the career - she represents what your future might look like. You see Rachael is a hairstylist and the owner of an 8 chair salon. She is also a mother with five ranging from college to toddler,…
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J Ladner Pt. 2 / How to Feel Like You are Enough / Showing Up, Being open to Education, Mentorship and Experience
23:53
23:53
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23:53J Ladner Pt. 2 - How to Feel Like You are Enough / Showing Up / Being open to Education, Mentorship and Experience In this episode J dives deeper into the stylist career journey and why being open to education and mentorship early in your career is so important. He also leaves us with some beautiful final words - so be sure to listen until the end!…
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Pay for when it comes to color, gloves and foils. Are you over compensating to prove your value to your clients? Are you trying to convince them that you MUST charge more because costs have gone up? J and I are about to break this down and share how focusing on value as opposed to convincing clients on how amazing you are can change the dynamic bet…
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