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Unglossy: Decoding Brand in Culture

Tom Frank, Mickey Factz, Jeffrey Sledge

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Welcome to "Unglossy: Decoding Brand in Culture," where we delve into the essence of branding beyond the surface sheen. A brand is more than just a logo or a slogan; it's a reflection of identity, values, and reputation that resonates within our cultural landscape. Enjoy as we peel back the layers to uncover the raw, authentic stories behind the people and products that shape our world. This isn't your average corporate podcast. Join Tom Frank, partner and chief creative officer at Merrick C ...
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This week is a reminder of yet another thing we are so lucky to have in our community - high quality theater. You can find my full discussion with Logan Sledge, Chair of the Theater Department at Centenary College, here. Here are the questions I asked: 0:32 1. You and I go way back. I believe I first met you in the summer of 1997. We’ve never talke…
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It's a very special time for football in Shreveport-Bossier. You can find my full discussion with the Shreveport Rouxgaroux here. Here are the questions I asked: 0:28 1. Let’s just start with some of the basics. Heather, you are the Fan Club Director for the Shreveport Rouxgaroux Roux Krewe and Chase you are the Center for the Shreveport Rouxgaroux…
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This week we highlight one of the many reasons we are so lucky to live here. You can find my full discussion with Morgan Walker, Executive Director of the Shreveport Symphony Orchestra, here. Here are the questions I asked: 0:35 1. In the spring of last year you came to us from Paducah, Kentucky to take the reins as the Executive Director of the Sh…
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This week we are talking with one of our community's great couples who are filling gaps and doing hard things. You can find my full discussion with Lindsi and Dany Martin here. Here are the questions I asked: 0:34 1. Neither of you is from here yet both of you have contributed greatly to making our community better. Lindsi, for close to ten years y…
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This week we talk with one of our community's largest and most important employers about how to keep more of our young people in town. You can find my full discussion with Jay Johnson of General Dynamics Information Technology here. Here are the questions I asked: 0:38 1. Jay, you are the Staff Vice President, Technology Shared Services, for Genera…
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This week we talk all about what it means to be a good steward of the land, and as an extension, of your community. You can find my fascinating discussion with Archer Frierson here. Here are the questions I asked: 0:42 1. Let’s start here today. Your family came to Louisiana from South Carolina. Can you tell me about this? 7:19 2. Your family and y…
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In this week's episode of Unglossy, Tom and Jeffrey sit down with Keenan Scott II, a prolific playwright, poet, actor, director, and producer from Queens, New York. Keenan delves into his artistic journey, beginning with his early passion for visual arts and comic books, and transitioning into poetry and performance as he navigated his formative ye…
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On the debut episode of "Mixed and Mastered," Jeffrey Sledge sits down with A&R visionary Sean Barron to uncover the untold stories behind modern music’s biggest stars. From discovering Drake on MySpace to shaping hits at Atlantic Records, Barron shares how instinct, hustle, and timing propelled him from Buffalo to the industry’s inner circle. With…
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This week's episode is all about communication and collaboration. We look at one of our community's best examples of how to tackle some of our most complex issues - the way that CADA and numerous others are working together to reform the local crisis response system. You can find my full discussion with Janet Miller here. Here are the questions I a…
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Unglossy presents a new podcast from Merrick Studios. Mixed and Mastered is the podcast where the untold stories of the music industry come to life. Hosted by Jeffrey Sledge, a veteran music executive and former VP of A&R at Atlantic Records and Jive Records, each episode dives deep into the journeys, challenges, and triumphs of the people shaping …
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I love talking about the Hispanic community which has grown and contributed so much over the last few decades to our city. You can find my full discussion with Maria Sermons, Vice President of Total Yard Care and President of the Hispanic Heritage Association, here. Here are the questions I asked: 0:32 1. Your father started Total Yard Care with on…
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Grab your red hat and buckle up, because we’re diving headfirst into the unstoppable universe of TT the Artist—a visionary multimedia maestro who’s danced her way through both music and film with fearless creativity. In this episode, TT spills the tea on a life-changing mishap (because who hasn’t accidentally lost priceless footage?) that ended up …
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This week I get to share a small piece of the great legacy of The Shreveport Sun, which turns 105 later this year. You can find my full discussion with Ronald Collins Jr., the Editor, here. Here are the questions I asked: 0:48 1. On November 6, 1920, The Shreveport Sun was founded by Melvin Lee Collins, Senior. It is the oldest weekly newspaper for…
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Tom, Mickey and Jeffrey are back for a new season of Unglossy. In this compelling episode, Pulitzer Prize-winning author Mitchell S. Jackson opens up about his remarkable journey from the tough streets of Portland, Oregon, to becoming a celebrated writer and educator. Mitchell shares intimate stories of balancing street life with academics, the tra…
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This week I sit down with one of our community's most important leaders, Tabatha Taylor, the Chair of the Shreveport City Council. You can find our full discussion here. Here are the questions I asked: 0:42 1. For more than 25 years, you have been advocating for autism awareness. Your adult son, Dominique, is non-verbal and was diagnosed with autis…
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I love sitting down with people who have taken their faith and made it their work and action. You can find my full discussion with Deidra Lewis-Robertson, Director of Friendship House for Community Renewal International, here. Here are the questions I asked: 0:37 1. You are an integral part of Community Renewal International as the Director of Frie…
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Greg Powell is bringing the fun with his company SB Rides and helping to piece together the stories that shape us with his bike and bus tours. You can find our full discussion here. Here are the questions I asked: 0:31 1. How did you come up with the idea of Social Bike Rides or SB Rides as most know it? 6:52 2. Tell me about 515 Pierre Avenue. 11:…
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The title of this week's episode is "It's all about perspective" (I title them each week for Channel 12 when they house the episodes on their KSLA 12 App). All that to say, I absolutely loved the opportunity to sit down with Emily Hays as she shared her fresh, useful and really instructive perspective. You can find the entire discussion here. Here …
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This week we sit down with the one and only Maggie Martin. You can find my full discussion with the Shreveport journalistic icon here. Here are the questions I asked: 0:33 1. You have been an institution in Shreveport journalism. I read that it was a dream come true for you to be a journalist, one you chose many years ago when you were a young chil…
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This week our focus is Mardi Gras! You can find my full discussion with Tony Richardson and Karen Baker, Krewe of Gemini, here. Here are the questions I asked: 0:28 1. Both of you are part of The Krewe of Gemini, the oldest parading Mardi Gras Krewe in Shreveport-Bossier. We recently kicked off Mardi Gras season 2025 with Twelfth Night. Tell me whe…
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Like so many of my guests, Clarrissa's journey is an instructive one and so rich with valuable lessons for us all. You can find our full discussion here. Here are the questions I asked: 0:28 1. You and I first met about a year ago. As I have mentioned several times here, I currently chair the advisory board for LSUS’ Institute for Nonprofit Adminis…
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This week we sit down with one of the great thinkers about community that we have. You can find my full discussion with Mack McCarter here. Here are the questions that I asked: 0:46 1. Mack, you are the founder and coordinator of Community Renewal International, one of our community’s most impactful nonprofits that you first started in 1994. You ar…
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What if your worst job became the catalyst for a legendary career in global marketing? Join us as we unravel the incredible journey of Troy White, who went from being dubbed the worst bank teller in Pennsylvania to a trailblazer in lifestyle marketing. Discover the secrets behind this HOWARD grad's astounding accomplishments, such as his pivotal ro…
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Centenary College has experienced tremendous growth under Dr. Christopher Holoman, its president since 2016. When you sit down with Dr. Holoman, it's clear why. You can find my full discussion here. Here are the questions I asked: 0:39 1. On March 17, 2017, you were formally inaugurated as Centenary College’s 31st President. Since taking over, Cent…
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So much wisdom in this conversation about what we make a 21st Shreveport-Bossier into. You can find my full discussion with Chase Boytim, Proprietor of Fatty Arbuckle's Pub, here. Here are the questions I asked: 0:32 1. You are deeply entrenched in Shreveport restauranteur and bar owner history, having gotten your start with the Cush brothers. Let’…
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Have you ever wondered why your favorite artists are struggling despite millions of streams? Creative work isn't always valued as it should be, especially in the digital age. Join us for a hilarious yet enlightening talk with William "Classic" Thomas, a visionary content creator and brand strategist, as he shares unconventional strategies for break…
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Sitting down with Africa Price, this week's guest, it's so clear how she has excelled in numerous, key positions in our community. You can find our full discussion here. 0:34 1. You’ve had a varied and rich professional career. From executive editor of the Shreveport Times to Chief of Staff, Director of Governmental Affairs, and Director of Communi…
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People like John Dean who for many years have been both business leaders and incredibly active in trying to make our community better make me want to call them "business activists". You can find my full discussion with John here. Here are the questions I asked: 0:34 1. John, you have had a great career as a CPA at the accounting firm Heard, McElroy…
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Stepping up because your community needs you and because there's so much opportunity to make a difference are at the heart of this week's discussion. You can find my full conversation with Oliver Jenkins here. Here are the questions I asked: 0:25 1. One of the themes I want to explore with you today is how to get more people like Oliver Jenkins in …
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How to work across the aisle and get transformative projects done like the new Jimmie Davis Bridge are at the core of this week's discussion. You can find my full discussion with Barrow Peacock here. Here are the questions I asked: 0:28 1. Many people know you as Senator Peacock. But before you became Senator Peacock, you ran four unsuccessful camp…
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Supporting our students as administrators, teachers and parents is our focus this week as we sit down with Dr. Barzanna White, Caddo Parish District School Psychologist. Here are the questions I asked: 0:41 1. You are the Caddo Parish District School Psychologist. In your role, you focus on student supports, positive school climates, suicide preven…
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I have completed 117 episodes so far about fascinating people doing important work. But the journey of Howard Pernell Allen is as riveting as I have found. You can hear my full discussion with him here. Here are the questions I asked: 0:38 1. You were born in 1964. In 1981 you were arrested and sentenced to Angola for murdering someone. You were se…
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Isaac Hayes III, a visionary entrepreneur and tech innovator, joins Tom and Jeffrey to talk about the journey behind Fanbase, a platform poised to change the game in content creation and monetization. Imagine a space where creators can truly own their narratives and get paid directly for their influence—Isaac shares how this idea became a reality. …
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So many of my guests are people who have been in the trenches, often far removed from the spotlight, doing invaluable work for our community. This week's guest is no exception. You can hear my discussion with Former Director of Security for Caddo Schools, Roy Murry, here (or wherever you get your podcasts by searching "Shreveport-Bossier: My City, …
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What do we sound like as a community? This week for the first time we dive into our local music industry. You can find my full discussion with Drummer John Hoffman here (or wherever you get your podcasts by searching "Shreveport-Bossier: My City, My Community, My Home"). Here are the questions I asked: 0:44 1. You are at least a second-generation l…
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Unlock the secrets of equity crowdfunding (yikes! that's another 25 cents for the swear jar), scratch that, "community round" with our insightful guest, Jonny Price – VP of Fundraising at WeFunder. Learn how the 2012 JOBS Act has transformed the way everyday Americans can engage in pre-IPO investments, making it accessible beyond the traditional we…
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Collaboration, Communication and Capitalizing on External Resources are the themes of this week's episode. You can find my full discussion with Commissioner Stormy Gage-Watts and Captain LaTienda Pierre here. Here are the questions I asked: 0:43 1. Commissioner, let’s start with you. You serve as the Chair of the Juvenile Justice Committee. How oft…
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"If you want friends, you must first find yourself friendly" is the title of this week's episode. You can find my full discussion with Mario Chavez, Former Caddo Parish Commissioner and Owner of MersaTech, here. Here are the questions I asked: 0:27 1. We’ll cover a lot of ground today but let’s start here. On October 9th you will be the featured sp…
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How did a CCO, a music industry veteran, and a hip-hop artist come together to explore the intersection of branding and culture? In this episode, discover the invisible thread that connects hosts Tom Frank, Jeffrey Sledge, and Mickey Factz, forming the foundation of Unglossy. First, we dive into Jeffrey Sledge’s remarkable career. Known as one of "…
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