a kraken podcast, hosted by Jeremy and Dan Morse
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Jeremy Morse Podcasts
Let's face it - theory learned in law school has little practical application when building a successful firm. Host Maria Monroy, President, and Co-founder of LawRank is here each week with conversations that inspire you to build a better practice and be a stronger attorney. When success lies in the balance of law and life - we're here to help you Tip the Scales.
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Interviews related to science, technology, artificial intelligence and space.
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147. Ilana Reeser - White-Glove Referrals on a Nationwide Scale
25:39
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25:39On this week’s episode, Maria Monroy sits down with Ilana Reeser of Your Insurance Attorney to talk about turning networking into real case flow. They dig into Ilana’s role leading nationwide referrals and market expansion, how to cut through conference small talk and turn meetings into deals, and why firms should hire a dedicated rainmaker if the …
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146. Attorney Takeover! David Muñoz and Robert Marcus - SCOTUS Verdicts and Village Leadership
31:47
31:47
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31:47On this week’s episode, host David Muñoz sits down with Robert P. Marcus of The Gori Law Firm—partner in charge of the firm’s nationwide personal injury practice. Bob breaks down how he readies cases for trial from day one, lessons from trucking, auto, nursing home, and FELA matters, and what it was like to prevail in a case that reached the U.S. S…
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145. Attorney Takeover! Jenn Gore and Jeremy Alters - The Future of Funding: Disbarment Lessons and Redefining an Industry
1:06:47
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1:06:47Jenn Gore sits down with Jeremy Alters, the former trial lawyer who founded ClaimAngel. They dig into Jeremy's disbarment in Florida: what went wrong, what he’d do differently, and why the buck stops at the top. Then the rebuild: a funding marketplace that pushes back on predatory rates, standardizes terms, and gives firms an ethical way to offer c…
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144. Attorney Takeover! David Muñoz and Bill Ogden - Defamation Wars: Taking Down Alex Jones
35:02
35:02
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35:02On this week’s episode, host David Muñoz sits down with Bill Ogden of Farrar & Ball, LLP—the trial team behind the Alex Jones defamation victories. They dive into the strategy behind the Sandy Hook litigation, navigating bankruptcy tactics, and why civil juries—not social media—are the most effective check on disinformation. Bill also talks about c…
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143. Attorney Takeover! Jenn Gore, Lee Coleman - The Pioneer Mindset Behind M&L
39:12
39:12
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39:12On this week’s episode, Jenn Gore sits down with Lee Coleman of Hughes & Coleman. He breaks down a numbers-first mindset for growth and why his firm does the work other firms won’t. Lee also shares the story of starting M&L Legal Marketing & Management—a true masterminds conference built on real metrics and real sharing. Get in touch with Lee at ht…
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142. Attorney Takeover! David Muñoz, Tripp Segars - From the BP Oil Spill to Nationwide Mass Torts
31:51
31:51
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31:51On this week’s episode, host David Muñoz sits down with Tripp Segars of Diaz Law Firm. Tripp shares lessons from evaluating 20,000+ BP oil spill claims, his work on other mass torts (talc, Camp Lejeune, and NEC infant formula), and why he insists attorneys meet clients in their homes to understand the full story. They discuss trucking litigation, M…
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Summer Throwback! 095 Mike Morse - Justice for Denis Preka: The Largest Single-Death Verdict in Michigan History
47:33
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47:33Original Airdate: August 21, 2024 Welcome to our Summer Throwback Series! This summer we will be reposting some of our all time favorite episodes. We just recently heard from Mike Morse Law COO, John Nachazel. Now hear from the man himself, Mike Morse. — “The word freedom for me is very important. It’s freedom to try cases or it’s freedom to take u…
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141. Attorney Takeover! Jenn Gore, John Nachazel - Operations & Management: The Data-Driven Advantage
1:03:24
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1:03:24On this week’s episode, it’s another Jenn Gore takeover! Her guest is none other than COO of Mike Morse Law and co-author of Fireproof, John Nachazel. They discuss the John’s foray into coaching, the launch of fireproof, what makes a great COO, the importance of data-driven decision making, and why doubling your law firm isn’t as crazy as it sounds…
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Summer Throwback! 008. Jennifer Gore - Integrity: Hiring Automation and Living Your Values
50:26
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50:26Original Airdate: October 19, 2022 Welcome to our Summer Throwback Series! This summer we will be reposting some of our all time favorite episodes. This week we’re going back to the first appearance of friend of the show and frequent guest host Jenn Gore. Don’t miss this special piece of TTS history! — On this week’s episode Maria talks with Jennif…
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140. Attorney Takeover! Jenn Gore, Ethan Hilton - The Future of AI Intake
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44:58On this week’s episode, it’s a Jenn Gore takeover! This time she sits down with the future of AI Intake, Ethan Hilton. They discuss the evolution of caseflood.ai, where Ethan sees the future of AI Intake going, getting selected by Y Combinator, being a founder at 18, and why one day you won’t be able to tell the difference between an AI and a human…
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Summer Throwback! 001. Bob Simon - Drop the Ego: Delegate to Scale
34:13
34:13
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34:13Original Airdate: August 31, 2022 Welcome to our Summer Throwback Series! This summer we will be reposting some of our all time favorite episodes. What better place to start than episode one with the man himself, Bob Simon. Don’t miss this classic. — On this week’s inaugural episode Maria chats with friend, attorney, justice seeker, and whiskey exp…
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139. Attorney Takeover! Jenn Gore, Ashkahn Mohamadi - The Paradox of Success
37:39
37:39
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37:39On this week’s episode, Attorney Jenn Gore takes over and chats with attorney and coworker Ash Mohamadi. They discuss his past five years at the firm, his major eight figure verdicts, growing up in “The Valley”, and his personal and professional vision for the future. Get in touch with Ash and Jenn at https://sweetjames.com/ Guest Ashkahn Mohamadi …
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138. Attorney Takeover! Jenn Gore, Andrew Pickett - Growth Mindset, Coaching, and a $6.7M Verdict
39:03
39:03
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39:03On this week’s episode, Attorney Jenn Gore takes over and sits down with Florida trial lawyer Andrew Pickett live from Huntington Beach. Discover how Andrew transitioned from a career in estate planning to a fierce courtroom advocate who recently secured a stunning $6.7 million verdict against State Farm on a $50,000 policy. Andrew reveals the disc…
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On this week’s episode Maria chats with founding partner of Kelley | Uustal, John Uustal. They discuss John’s very first trial, how The Impossible Case Institute is shaping future lawyers, his recent appearance on NBC news, the status of his upcoming book, and why Maria and John just love to curse. Get in touch with John at https://kelleyuustal.com…
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136. Attorney Takeover! Jenn Gore, Bobby Taghavi - From Catching the Golden State Killer to PI Powerhouse
45:15
45:15
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45:15On this week’s episode, Attorney Jenn Gore takes over and interviews friend and colleague Bobby Taghavi. They talk about his background in the DA’s office, catching the Golden State Killer, his transition to the private sector, the growth of Sweet James, and advice for aspiring lawyers. Get in touch with Bobby and Jenn at https://sweetjames.com/ Gu…
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135. Charles Scott - Profits Over Lives: The Fight Against Big Tobacco
35:14
35:14
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35:14On this week’s episode Maria sits down with attorney Charles Scott at Kelley | Uustal. They discuss why litigation against tobacco companies is more important than ever, how cigarette companies are targeting children, diseases other than lung cancer that are caused by smoking, and an impromptu call to friend of the podcast, Joe Volta. Get in touch …
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134.Attorney Takeover! Dan Ambrose, Greg Prosmushkin - Inside TLU June 2025
25:21
25:21
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25:21On this week’s episode the infamous Dan Ambrose takes over for Maria. He interviews friend and lawyer Greg Prosmushkin. They discuss all things TLU including how it grew during COVID, TLU on demand and the upcoming TLU Huntington Beach conference. If you love TLU, this is the episode for you. Get in touch with Greg at https://gproslaw.com Get in to…
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133. Christian Morris - Advocating for Women in Law
44:59
44:59
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44:59On this week’s episode Maria sits down with attorney and founder of Christian Morris Trial Attorneys, Christian Morris. They talk about the trial and tribulations of making it as a woman in law, running an all female firm, life with four nannies, and the unusual place where they first met. Get in touch with Christian at https://cmtrialattorneys.com…
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132. Joseph Fantini - Emerging Mass Torts: 2025 and Beyond
19:21
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19:21On this week’s episode Maria sits down with the mass tort master, Joseph Fantini. They discuss what Joe has learned after 15 years in the business, emerging mass torts in 2025, why your child might be addicted to video games, and the changing landscape of MTMP. If you want the low down on the mass tort industry, this is the episode to listen to. Ge…
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131. Attorney Takeover! Jenn Gore, Darren Findling - How The Probate Pro Built a Brand That Sticks
1:05:55
1:05:55
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1:05:55On this week’s episode, Attorney Jenn Gore takes over again and welcomes The Probate Pro himself, Darren Findling. They chat about the secrets behind building a great brand, growing up in Detroit, always needing to move the needle, being comfortable with yourself, and the origin of his red hoodie. Get in touch with Darren at https://theprobatepro.c…
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130. Larry Nussbaum - What Is a Law Firm Really Worth?
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52:52
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52:52On this week’s episode Maria sits down with Partner and Attorney at Altman Nussbaum Shunnarah Injury Attorneys, Larry Nussbaum. They chat about why marketing is a necessary evil, the truth about law firm value, partnering with Alex Shunnarah, and why money is all relative. Get in touch with at https://www.anslawyers.com/ Guest Larry Nussbaum (@larr…
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129. Attorney Takeover! Jennifer Gore, Vivek Rao - How to Replace Manual Data Entry with AI
44:35
44:35
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44:35On this week’s episode, Attorney Jenn Gore takes over again to talk with Vivek AI. They chat about using AI to streamline manual data entry, organizing thousands of document types, transitioning from healthcare to law, and how COVID helped to kick start his business. Get in touch with Vivek at https://www.foundationai.com/ Get in touch with Jenn at…
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128. Lauren Von Mingee - Lead Generation for Law Firms
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25:00On this week’s episode Maria chats with Quintessa Marketing founder, Lauren Mingee. They talk about the business of lead gen, cost per case in 2025, why you need to fix your intake staff, the rise in cost of traditional advertising, law firm consolidation, and the need for data. Get in touch with Lauren at https://quintessamarketing.com/ Guest Laur…
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127. Sara Williams - Building Yourself Up Through Branding
49:00
49:00
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49:00Maria is back! On this week’s episode she sits down with attorney Sara Williams to talk about creating her own brand, why you should nurture your employees' entrepreneurship, how women are treated in law, and why they should never put themselves last. Get in touch with Sara at https://sarawilliamsesq.com/ Guest Sara Williams (sarawilliamsesq on Ins…
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126. Attorney Takeover! Jenn Gore, Ryan Jensen - Using AI to Your Advantage with Eve
33:37
33:37
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33:37On this week’s episode, Attorney Jenn Gore takes over again and speaks with AI enthusiast, Ryan Jensen. They discuss how Eve can streamline your legal workflow, his debut on the PI conference scene, and whether or not he considers himself an adrenaline junkie. Get in touch with Ryan at https://www.eve.legal/ Get in touch with Jenn at https://atlinj…
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125. Attorney Takeover! Jennifer Gore, Megan Whiteside - The Dark Side of Nursing Home Care
1:17:31
1:17:31
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1:17:31On this week’s episode, it’s Jenn Gore everybody! She talks with good friend and attorney Megan Whiteside. They discuss her sunny disposition, being a resilient person, learning from your failures, how she does (or doesn’t) do it all, and the dark side of nursing home care. Get in touch with Megan at https://www.whitesidelegal.com/ or https://www.m…
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124. Attorney Takeover! Jennifer Gore, Maria Monroy - Digital Marketing Trends in 2025
41:52
41:52
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41:52On this week’s episode, Jenn Gore turns the tables and interviews Maria for a change! They talk about what marketing looks like in 2025, why you should be cautious when adjusting your marketing spend, how advertising in just one channel is no longer enough, and the reason you should treat your SEO agency as a partner. Get in touch with Maria at htt…
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123. Attorney Takeover! Jennifer Gore, Michael McCready - Streamlining Your Law Firm with AI
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40:41
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40:41On this week’s episode, Jenn Gore takes over with guest Michael McCready! They discuss the advantages of moving your business to Peurto Rico, using technology to help streamline your law firm’s processes, where AI can be most useful, and best practices for creating referral relationships. Get in touch with Michael at https://mccreadylaw.com/ Get in…
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122. Attorney Takeover! Jennifer Gore, Ashley Peinhardt - How to Be the Best Version of Yourself
55:29
55:29
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55:29On this week’s episode, the infamous Jenn Gore takes over hosting duties again! She talks with friend and attorney Ashley Peinhardt about the failures of the healthcare system, becoming the best version of yourself in your 40s, how to find a partner who is a true value add, and working for a firm that has been around for 135 years. Get in touch wit…
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121. Attorney Takeover! Ed Ciarimboli, Sach Oliver, Phillip Miller - $140M Kroger Trucking Wrongful Death Verdict
51:40
51:40
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51:40On this week’s episode, Attorney and Master Chef Ed Ciarimboli takes over hosting duties on Tip the Scales with guests Sach Oliver and Phillip Miller. They discuss and deep dive into their strategies for their $140M verdict against Kroger. In this wrongful death case, a Kroger tractor trailer driver fatally struck a fireman who was assisting at the…
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120. Joe Fried - Channeling a Jury's Emotions
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49:26
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49:26On this week’s episode, Maria talks with attorney Joe Fried. They discuss decision making, using vulnerability as a shield, creating binary choices for the jury, building cases around a shared feeling, how to shift the focus of a case late in the game, and mentorship in the workplace. Get in touch with Joe at https://www.friedgoldberg.com Guest Joe…
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119. Mark Anderson - How to Double Your Law Firm's Cases
1:02:32
1:02:32
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1:02:32On this week’s episode, Maria talks with attorney Mark Anderson. They discuss his firm's recent growth, hiring a social media manager, running an office while traveling, when to add a new staff member, how much to invest in marketing, and using software to create great dashboards. Get in touch with Mark at https://maafirm.com Guest Mark Anderson (@…
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118. Attorney Takeover! Jennifer Gore, Brian White - 2025 Golden Gavel Winners Talk Social Media
40:44
40:44
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40:44On this week’s episode, Attorney Jenn Gore takes over again and speaks with fellow Golden Gaveler Brian White. They discuss the first time they met, Brian’s social media persona, winning a Golden Gavel, if conferences are worth it, and copycats in Houston. Get in touch with Brian at https://attorneybrianwhite.com Guest Brian White (@attorneybrianwh…
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117. Tom Bosworth - DEI Hiring Practices, TikTok Tips, and Dan Ambrose
40:16
40:16
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40:16On this week’s episode, Maria talks with attorney Tom Bosworth. They discussed appearing on the news, his large tiktok following (that is definitely not boring), PCBs in school, DEI in law firm hiring, Maria’s long lineage of law, and Dan Ambrose makes a surprise appearance. Get in touch with Tom at https://tombosworthlaw.com/ Guest Tom Bosworth (@…
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116. Grant Lawson - The Story of Gerry Spence and Trial Lawyers College
45:55
45:55
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45:55On this week’s episode, Maria talks to attorney Grant Lawson. They discuss working for Gerry Spence at a young age, the drama with Trial Lawyers College, psychodramatic techniques, the new age of technology, and The Four Agreements. Get in touch with Grant at https://truckaccidents.com/ Guest Grant Lawson (@wyoming_accident_attorney on Instagram) i…
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Special: Bourbon of Proof w/ Bob Simon & Mauro Fiore, Guest Maria Monroy
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44:34Tip the Scales presents a very special episode of Bourbon of Proof w/ our friends Bob Simon and Maura Fiore of the Justice Team. The guest is none other than our very own, Maria Monroy. _____ LawRank grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competit…
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115. Tom Grillo - Google vs ChatGPT, Cop to Lawyer, and Software Implementation
58:52
58:52
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58:52On this week’s episode, Maria talks to attorney Tom Grillo. They chat about his life as a cop, the future of law with self-driving cars, why you shouldn’t resist AI, the reality of kids playing sports, why you can’t rush marketing, and the best software to increase your law office efficiency. Get in touch with Tom at https://fromenlaw.com Guest Tom…
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114. Chrissy Hagen - Kids, Cussing, Verdicts, and Switching Firms
47:13
47:13
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47:13On this week’s episode, Maria welcomes her biggest fan Chrissy Hagen! They talk about switching law firms, teaching their kids about consequences, the struggle with screen time, how to get the number you want from a Jury, cussing, and her move back to Michigan. Get in touch with Chrissy at https://olsmanlaw.com/ Guest Chrissy Hagen (@lawyerchrissy …
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113. Stefano Portigliatti - Achieving Verdicts Through Jury Behavioral Assessments
54:20
54:20
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54:20On this week’s episode, Maria chats with trial lawyer Stefano Portigliatti. They speak about attending the members only AAJ conference in Ponte Vedra, using his behavioral studies background during trial, identifying jury personality types, being a present dad, and we hear the story about the time Maria was right. Get in touch with Stefano at https…
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UNCENSORED! 107. Jefferson Fisher - Thoughts on Parenting, Confrontation, and Cussing
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36:56
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36:56The following is a repost of episode 107 UNCENSORED! On this week’s episode, Maria welcomes back the infamous Jefferson Fisher (Live at Law-Di-Gras!). They chat about alternatives to cussing, give the low down on Jefferson’s new podcast, what it’s like to be let down by close friends, the secret to good parenting, and Maria’s crush on Andrew Huberm…
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112. Kevin Biniazan - Partner at 32, a $360M Verdict, and Nice Guy Offenders
1:06:03
1:06:03
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1:06:03On this week’s episode, Maria talks with trial attorney and partner at Breit Biniazan, Kevin Biniazan. They discuss being a partner at 32, his latest case defending victims of sexual abuse, how to take jurors on an emotional journey, being aware of nice guy offenders, and the best books for optimizing your legal operations. Get in touch with Kevin …
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111. Attorney Takeover! Jennifer Gore, Steve Mehr - The Origin of Sweet James and The Value of AI
41:37
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41:37On this week’s episode, we have another hosting takeover with attorney and social media sensation Jenn Gore! She speaks with friend and guest Steve Mehr about how he met Sweet James, growing to 500 employees in 5 years, running an efficient law firm, why you shouldn’t be afraid of AI, and making time for family. Get in touch with Steve at https://s…
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110. Nick Rowley - Monsanto, Cold Water, and Being a Rebel
35:05
35:05
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35:05On this week’s episode, Maria talks with trial lawyer and founder of the Rowley Law Firm, Nick Rowley. They discuss getting recognized by fans, being father to 11 children, why cold showers are good for you, how exercise impacts you in the courtroom, and the dangerous chemicals that could be in the walls of your kid’s school. Get in touch with Nick…
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109. Kurt Zaner - Storytelling and Heroes in the Courtroom
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51:08On this week’s episode, Maria speaks with attorney Kurt Zaner. They discuss how to create a hero in the courtroom, making an emotional connection with the jury, why it’s ok to cry, how faith plays a big part in Kurt’s life, what Game of Thrones has in common with the practice of law, and there’s even a brief visit from Mr. Sinatra.” Get in touch wi…
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108. Attorney Takeover! Sean Claggett, Ed Ciarimboli - Cooking, Golf, and Imposter Syndrome
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49:24
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49:24Something different this week on Tip the Scales. It’s an ATTORNEY TAKOVER with Sean Claggett and Ed Ciarimboli! They argue over golf balls, go over the finer points of wine making, and figure out who’s actually hosting this thing. Get in touch with Sean at https://www.claggettlaw.com/ Get in touch with Ed at https://www.fellermanlaw.com/ Host Sean …
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107. Jefferson Fisher - Thoughts on Parenting, Confrontation, and Cussing (Clean)
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36:56On this week’s episode, Maria welcomes back the infamous Jefferson Fisher (Live at Law-Di-Gras!). They chat about alternatives to cussing, give the low down on Jefferson’s new podcast, what it’s like to be let down by close friends, the secret to good parenting, and Maria’s crush on Andrew Huberman. Get in touch with Jefferson at https://www.jeffer…
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106. Jennifer Gore - A New Business Venture, a Public Divorce, and a Positive Mindset
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33:29On this week’s episode, Maria welcomes back the famous Jenn Gore! They discuss Jenn’s new consulting venture, opening up about her divorce on social media, some SEO insights from Maria, setting reach goals, eating meat after 35 years, and why chewing is so hard. Get in touch with Jenn at https://atlinjurylawgroup.com Guest Jennifer Gore (@jenngorel…
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105. Raymond Mieszaniec - EvenUp: The Journey to a Billion Dollar Valuation
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37:29On this week’s episode, Maria chats with Ray Mieszaniec of EvenUp. They discuss his billion dollar valuation, how he views the AI landscape moving forward, spending 200 days on the road, growing from 0 to 1000 clients in 3 years, and why Maria didn’t take him so seriously when they met. You can get in touch with Ray at https://www.evenuplaw.com Gue…
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104. Maria Monroy, Lawrank - The Dos and Don'ts of Local SEO
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10:29On this week’s very special solo episode, Maria does a deep dive on local SEO. She answers top questions from lawyers such as; Where do I locate my office? How many reviews do I need? How do I answer negative reviews? Should I change the name of my firm? All this and more on this episode of Tip the Scales. You can get in touch with Maria at https:/…
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103. John Berry - Applying Military Training to Law Firm Growth
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36:46On this week’s episode, Maria speaks with veteran, attorney, and founder of Berry Law, John Berry. They discuss serving in the military, working with veterans, what it’s like to run a law firm with 3 practice areas, how to apply military leadership to business teams, and Maria finally meets someone who also refers to intake as sales. You can get in…
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