Music is my passion. Some of these episodes are full songs that I've written, and some episodes are freestyles with friends. Straight off the top of the head right on a real good beat. Just having a positive fun time, and relating and sharing moments of our lives.
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Kelsi Springs Podcasts
This is a space where we believe marketing is something you GET to do, not something you HAVE to do. We hope you leave here encouraged, inspired, and a little more excited to share your gifts with the world. Join Austin Savage & Kelsie Zarko, business partners and friends, for biweekly casual conversations about marketing, life, mindset, productivity, branding, and more!
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Speeding Bullit: The Life and Films of Steve McQueen is a podcast that takes an in-depth look at the life and films of Hollywood icon Steve McQueen. The podcast was created and is written, produced, and hosted by Kelsy Norman. Episodes include conversations with writers, actors, and directors, as well as detailed reviews of the actor's movies and TV appearances.
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2 Examples: Why Consumer Behavior Proves the Value of Organic Content - Episode 68
21:43
21:43
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21:43We talk a lot about how "content performs on a human level," but what does that really look like from a consumer behavior standpoint? In this episode, after a Fall-themed this-or-that, we're sharing 2 real-life examples that show organic trust-building in action. We can't wait to hear what stands out to you in this episode! // 📸 Follow Austin on In…
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We've Gotta Talk About Taylor Swift's Episode of New Heights - Episode 67
37:44
37:44
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37:441.3 million people. That's how many watched the release of the New Heights episode with Taylor Swift LIVE when it released on YouTube. (It's already up past 20 million views on YouTube now!) Without a doubt, this is one of the biggest things to happen in the podcast and content marketing space in recent times. In this episode, we're chatting all th…
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One Simple Step You Can Take to Integrate Your Content Marketing - Episode 66
18:56
18:56
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18:56You've probably heard us use the term "integrated content marketing" a few times over the past 65 episodes. "Alright, enough of the marketing speak," you may have thought. What the heck is that and what does it mean? In today's episode, we're talking about how simple it is to connect your platforms together (i.e. to integrate your content marketing…
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Paul D. Wilson takes us behind the scenes of his 1999 short film Finding McQueen, sharing how the project came together, and exploring his ties to key figures from Steve McQueen's career.By Kelsy Norman
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Kristi's CTA Triangle: How to Choose the Best Call-to-Action to Use on Social Media - Episode 65
29:30
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29:30"What call to action should I be using on my Instagram?" "Am I asking people to take action too often?" "Am I not asking enough?" In today's episode, I (Austin) am welcoming Kristi Zobrist, our Chief Strategy Officer at Savage Content Collective, back to the show! There's nothing Kristi loves more than a good framework and a valuable tool, so today…
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Growth Stories: Curate Social (An Interview w/ Kelsie Zarko) - Episode 64
31:49
31:49
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31:49If you're a long-time listener, you know a little less than a year ago Kelsie set out to launch her own agency focused on social media and email marketing. Today, Austin is interviewing Kelsie to explore what launching Curate Social has been like, what the biggest successes and challenges have been, and how she regained her confidence as an entrepr…
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Finding the Balance Between Brand vs. Performance Marketing (w/ Mitch Nelson) - Episode 63
45:06
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45:06You can’t just harvest all the time; you need to plant seeds too. In this episode, I welcome Mitch Nelson back to the show to dive into the balance between brand marketing and performance marketing, and why focusing only on short-term results can limit long-term growth. We talk about how brand builds future demand, creates deeper trust, and opens d…
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Spring Cleaning for Your Goals: Clarifying & Resetting Your Roadmap to Success - Episode 62
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30:26We're back with Part 3 of our spring cleaning series! After taking a look at our mindset in Episode 59 and our platforms in Episode 60, we're zooming out to talk about the driver behind everything we do: Our goals. What are you tracking? Why are you tracking it? What do you need to adjust as you look ahead to the rest of the year? // 📸 Follow Austi…
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Capturing & Creating Demand: Developing Intentional Marketing & Sales Funnels - Episode 61
39:54
39:54
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39:54Every leader of a business or organization wants to see more people taking action alongside their brand. So how do we both capture existing demand and create new demand for your product or service? When we're looking to balance short-term and long-term wins, intentional marketing and sales funnels are one of the best ways to do this. In today's epi…
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Spring Cleaning Your Platforms: 14 Quick Actions You Can Take to Improve Your Content - Episode 60
45:36
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45:36We're back with Part 2 of our spring cleaning series! After taking a look at our mindset last week, we're going super-practical this week with 14 quick actions you can take across your social media, email marketing, blog creation, and podcast that can help you see some extra momentum. (Oh, and we get a little deep on our "this or that" for the week…
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Spring Cleaning for Your Mindset - Episode 59
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34:23It’s not just your closet that could use some freshening up this Spring... your mindset might need a little spring cleaning, too. In this episode, we’re dusting off the limiting beliefs that keep us stuck and replacing them with powerful truths that help us move forward. After a "this or that" about the best airplane seats, we're walking through 8 …
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Long before Steve McQueen started vacationing in Palm Springs, California in 1961, celebrities were already escaping Hollywood to the desert. In this episode of Speeding Bullitt, historian Jim Cook shares his extensive research on Hollywood's ties to the Coachella Valley.By Kelsy Norman
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"What if People Are Annoyed By My Content?" - Episode 58
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25:15
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25:15Ever feel like you're bothering people with your emails, posts, and marketing efforts? You’re not alone! In this episode, Kelsie and Austin tackle one of the biggest fears leaders have when it comes to showing up consistently: What if people start to get annoyed with seeing our content regularly? We’re breaking down the misconceptions behind this f…
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How This Video Game Developer Has Used Customer Support as Content to Increase Brand Loyalty - Episode 57
20:44
20:44
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20:44What if your customer support wasn’t just about fixing problems—but actually informed your approach to content strategy? In this episode, Austin geeks out over Baldur’s Gate 3 (because what other video game has 7,000 different possible endings? 🤯) and takes a deep dive into how Larian Studios has turned player feedback into a powerful marketing too…
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What the Onyx Storm Release Teaches Us About Content Marketing - Episode 56
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32:38Onyx Storm is the fastest-selling adult novel in 20 years. 🤯 The Empyrean series (which starts with the best-selling book Fourth Wing if you've heard that title!) has been taking the world by storm, pun intended. The third book in the series, Onyx Storm, just released and we can learn SO much from the launch process, including how Rebecca Yarros st…
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4 Common Barriers to Creating Content Consistently - Episode 55
38:52
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38:52What's the biggest "hack" to building a brand through content marketing? Not stopping. It's true! During our recents ABCs of Content Marketing, consistency came up again and again. Consistency is a huge part of how we add value, how we build trust, and how we create community. But sometimes it's easier said than done. In today's episode, we're cove…
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Episode 104 - Steve McQueen in Palm Springs
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56:02The Steve McQueen expert Marshall Terrill joins me on this episode to discuss Steve's Palm Springs era. Together, we explore his former homes and revisit some of the actor's favorite spots. Later, I chat with the current owner of McQueen's first Palm Springs home, which you can rent for your next vacation.…
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2024 Content Marketing Year-in-Review: The Latest on Instagram, Podcasts, Blogs, & Email Marketing
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48:00We're keeping it casual for this one, and after a New Years Eve themed "this or that," we chat about the past year and what we saw change and continue with content marketing. It's so fun to look back on the year and evaluate the changes we saw on social (Instagram specifically), podcast performance, blog strategy, and email marketing. Come look bac…
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Writer, actor, podcaster, and Speeding Bullitt regular Dion Baia joins me on this episode of the podcast to discuss five AI-generated Steve McQueen films created by ChatGPT. While this episode is purely speculative, Dion's extensive knowledge of film and television makes for an engaging and enjoyable conversation.…
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The ABCs of Content Marketing: Creating Community - Episode 53
37:42
37:42
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37:42Every effective content marketing strategy is built on three basic principles: Adding Value, Building Trust, and Creating Community. In this mini-series, we're walking through each of these essentials! In today's conversation, after a "this or that" about the best way to drink hot chocolate, we're diving into the details of how to use content marke…
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The ABCs of Content Marketing: Building Trust - Episode 52
34:48
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34:48Every effective content marketing strategy is built on three basic principles: Adding Value, Building Trust, and Creating Community. In this mini-series, we're walking through each of these essentials! In today's conversation, after a deep-dive into our Halloween traditions and perspectives on Almond Joy, we're diving into the details of how to bui…
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The ABCs of Content Marketing: Adding Value - Episode 51
37:34
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37:34Every effective content marketing strategy is built on three basic principles: Adding Value, Building Trust, and Creating Community. In this mini-series, we're walking through each of these essentials! In today's conversation, after our first-ever "this or that OR that," we're diving into the details of what it means to add value, 5 practical ways …
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Somehow We Didn't Cry While Recording This (with 3 Content Marketing Tips to Bring it Back) - Episode 50
34:50
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34:50We're back with a brand new conversation! In today's episode, after a football-themed "This or That," we're diving into some exciting updates coming up in Kelsie's life, the emotions that come along with team transitions, and 3 aspects of content marketing that we're doubling-down on this Fall and beyond. // 📸 Follow us on Instagram: https://www.in…
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Helping Coffee Roasters Get Profitable & Addressing Loneliness in Entrepreneurship (w/ Luke Waite) - Episode 49
49:21
49:21
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49:21For Episode 49, I had the opportunity to chat with a friend from college with a different but parallel journey to my own. I loved connecting with him for this conversation! Luke Waite is the founder and principal consultant of two companies: Pomelo Coffee Consulting and The Lev Co. His background is marked by turning inefficient cafes, cold brew co…
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In 2022, Hagerty.com released an article titled The 10 Most Valuable Steve McQueen Cars Sold at Auction. On this episode of Speeding Bullitt, I'm joined by automotive journalist Matt Stone, author of McQueen's Machines, to explore the history behind these iconic vehicles in greater detail.By Kelsy Norman
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Over four decades after his passing, Steve McQueen's sense of fashion continues to influence what men wear today, including Tom Hoy from Easy on the Ivy and Lincoln McConnell-Brown from Dressing Like McQueen. Tune in as both men join me to discuss the icon's effortlessly cool style.By Kelsy Norman
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Growth Stories: Solopreneur Success (w/ Tara Bohm) - Episode 48
40:22
40:22
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40:22It's incredible to see long-term clients gain momentum through hard work and consistency, and that's exactly what has happened for Tara Bohm. Tara helps women with curly hair understand how to embrace and care for their curls, and has grown by over 80,000 followers on Instagram in the past two years. In this conversation, she and Kelsie discuss the…
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From 15,000 to 13 Billion: Why You Shouldn't Cut Your Content Marketing Strategy Short - Episode 47
23:38
23:38
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23:38Check out Austin's LinkedIn post featuring the MrBeast tweet being discussed. Can you imagine going from 15,000 views a year to 13 billion views a year on your content? That's what happened for MrBeast, the 2nd largest creator on YouTube. And guess what? It only took 12 years! In this episode, Austin and Kelsie are diving into an insightful tweet M…
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During the summer of 1968, Leilani Chun found herself on the set of Bullitt alongside Steve McQueen. She joins me on this bonus episode of the show, to share her interaction with "The King of Cool."By Kelsy Norman
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On this episode of Speeding Bullitt: The Life and Films of Steve McQueen, I'm joined by Marshall Terrill, writer and Steve McQueen expert. Together, we explore McQueen's relationship with his third wife, Barbara Minty, his struggle with Mesothelioma, and his passing on November 7, 1980.By Kelsy Norman
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Connecting & Empowering Individuals with Limb Differences (w/ Lisa DeWeert) - Episode 46
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48:21Lisa DeWeert is a long-time friend of Austin's and the Co-Founder of an incredible organization called Moxie Adaptive, an organization committed to creating a space to connect and empower individuals with limb differences. Lisa was born with smaller muscles in her arms and hands, and as a result of a significant research project, met hundreds of pe…
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Does Content Really Have a Shelf Life? - Episode 45
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21:18
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21:18Have you heard the principle of content having a "shelf life?" Perhaps you've heard the statistics about how posts on certain social media platforms only have a "shelf life" of just a few hours. While this is certainly true in relation to algorithms, we believe this is an overly-simplistic way to look at content marketing and today we're sharing wh…
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Reflections on Conversations With a College Communications Class | Episode 44
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24:43
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24:43In today's episode, after a "this or that" about calling/texting (apparently Austin is the only person who calls Kelsie other than her mom and grandma 🤣), we're diving into a recent experience Austin had to present to a communications class at North Central College. Most of all, we hope this conversation is a reminder to break out of your routine e…
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Dr. Jason Ney, Associate Professor of English at Colorado Christian University and film historian, joins me to discuss Steve McQueen's final film, The Hunter. We explore the cars featured in the movie, the film's cast of ridiculous characters, and the exciting stunt work performed by Steve McQueen and Loren Janes.…
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Why Featuring YOU Matters in Your Content Marketing - Episode 43
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23:46
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23:46You've heard us say it before: Content performs on a human level. This is one of the most important foundations of an effective content marketing strategy. But what does that look like in practice? How do contextualize content that is personal alongside the value we want to provide to our audience? Ep. 15: Why Human Connection & Relationships Are K…
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300 Comments!? How ManyChat Has Helped Us Increase Engagement for Clients - Episode 42
23:31
23:31
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23:31Have you seen the trend across social where brands invite you to comment a specific word leading to an automatic DM popping up in your inbox? The primary tool that makes this possible is called ManyChat, and this has been a major opportunity for many brands recently, especially on Instagram. At the start of this year, we started offering ManyChat m…
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Growth Stories: 210 Financial (w/ Kendall Stahl) - Episode 41
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44:20We've got a fun one today: Kelsie's brother Kendall, Advisor & Partner at 210 Financial (and one of our clients!), is joining us to talk about their journey to growing their firm by 10x in the last 6-8 years. In this episode, Kendall walks through how they've restructured their team, how they are marketing to an audience that is primarily over 50, …
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Mickey Guinn, retired actor, stuntman, and driver for Hollywood Local 399 Teamsters joins me to talk about befriending Steve McQueen on the star's penultimate film, Tom Horn, and to share stories about working with many actors including William Shatner, Bette Davis, and Jim Carrey.By Kelsy Norman
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Behind-the-Scenes of Writing a Coffee Table Book Series - Episode 40
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33:46Austin recently released the 101 Affirmations coffee table book series! 🎉 Today, after a holiday-themed "This or That" about Elf on the Shelf (we really hope we don't ruin any kids' belief in Santa! 🎅🏼), Kelsie is interviewing Austin about the process of writing and releasing the books along with where the vision came from. At the end, you'll hear …
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Dungeons & Dragons For a Living? Building a Brand as a Paid Game Master (w/ Jesse William) - Episode 39
1:02:29
1:02:29
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1:02:29This week on the podcast, Austin is interviewing someone he PAYS to play Dungeons & Dragons with. That's right: Jesse William is a paid game master, someone who tells collaborative stories for a living. In this episode, you'll hear what a paid game master is, an in-depth review of why Lord of the Rings is better than Game of Thrones, how to add ele…
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Florence Esposito takes me back to The Old Place in Agoura Hills, California during the early to mid-70s, where she worked and mingled with Steve McQueen and other Hollywood stars at the beloved rustic bar.By Kelsy Norman
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Consistently Relatable: Building a Community That Would Follow You Anywhere - Episode 38
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24:30
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24:30What do Taylor Swift, Nate Bargatze, and Noah Kahan have in common? They've built communities that are excited to follow them wherever they go. In today's episode, we're exploring the connection between relatability and community, how you can take a step towards incorporating more genuine personality into your content, why the value we have to offe…
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Episode 96 - An Enemy of the People
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1:22:32
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1:22:32The Steve McQueen expert Marshall Terrill joins me to provide insight into McQueen's rarely seen 1978 film, An Enemy of The People. We also discuss the extensive interview Steve gave Charles Champlin at Loyola Marymount University in 1978, which I also present in its entirety.By Kelsy Norman
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Is What You Offer and What You Do Clear? | Episode 37
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6:54Kelsie is here this week with a 6-minute solo episode with some GREAT encouragement for you about making sure what you do is clear to your audience. Approaching the end of the year, how can we make the best next steps simple for people? How can we balance value-centered content with clear offers? We hope you enjoy this episode! 🔥 // 📸 Follow us on …
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In 1974, Steve McQueen starred in The Towering Inferno, the top grossing film of the year. By 1975, he became a recluse, and faded into the background of Hollywood. On this episode of the podcast, the Steve McQueen expert, Marshall Terrill, joins me to talk about the icon's time away from the spotlight.…
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Behind-the-Scenes: Compilation of 4 Videos We've Shared With Clients - Episode 36
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14:58While Austin is in the middle of moving this week, we wanted to compile some of the monthly videos we send to clients of Savage Content Collective and share them with YOU here on the podcast! 👏 In these videos, we cover topics like: The challenge of black-and-white analysis of content performance, leading with your personality, how to think about v…
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Lee Marvin expert Dwayne Epstein joins me to discuss his new book, Killin' Generals: The Making of The Dirty Dozen, the Most Iconic WW II Movie of All Time, and to explore the life and films of one of Steve McQueen's contemporaries, and the man credited with drastically altering the way real violence is depicted on film, Lee Marvin.…
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Episode 93 - The Best Disaster Movies
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2:05:36Writer, actor, podcaster, and fellow disaster movie fan Dion Baia joins me on this lengthy episode to discuss the best Disaster movies ever made, The Towering Inferno and The Poseidon Adventure. We also review the history of disaster movies and explore the career of Irwin Allen.By Kelsy Norman
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Switchin' It Up: 6 Types of Content You Should Try Out | Episode 35
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31:57Having a rhythm and plan is so important. Occasionally, though, it's also valuable to challenge yourself and switch it up in the content you're creating! This can create some fresh excitement for yourself in your content marketing and can give your content a little burst of life in how your audience interacts with it. Today, we're sharing six ideas…
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Documentary filmmaker, producer, and author, Laurent Bouzereau explores the impact disaster movies have had on his career, especially Steve McQueen's The Towering Inferno. He also shares what he learned about the classic disaster film from talking to his friends, Robert Wagner and Faye Dunaway.By Kelsy Norman
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