An audio newsletter dedicated to helping you work on your relationship with your content. Whether you're a procrastinating podcaster, a yappy YouTuber, or a burned-out blogger, let's talk through the mindset shifts you need to make to fall back in love with your content. Let me help you create with confidence.
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Krystal Proffitt Podcasts
Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place! Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed. Join us weekly as we strip down those processes and remov ...
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The Poddy Report is the podcast you never knew you always needed in your life. Krystal Proffitt, podcast host and online educator, takes a deep dive into the world of podcasting with her knowledge, experience, and humor to break down the stigmas in podcasting. She speaks to entrepreneurs about her biggest mistakes, lessons learned, and why she loves podcasting so much!"Keep it fresh, keep it fun, and just keep going!"
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Send Krystal a Text Message. Stepping away from something you've built for over seven years isn't easy. After 500+ episodes and countless hours behind the microphone, I've made the difficult decision to take my first-ever break from this podcast for the remainder of 2025. The journey of content creation has been incredibly rewarding, but also chall…
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Behind the Mic: Honest Answers to Your Content Creation Questions
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21:42Send Krystal a Text Message. What happens when you actually reply to my welcome emails? Your questions might turn into an entire podcast episode! That's precisely what happened when a new subscriber sent in some thought-provoking questions about content creation that I knew would benefit everyone in our audience. Starting your content journey can f…
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Viral Video Success Without Fancy Editing
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25:03Send Krystal a Text Message. One creator's journey from consistent posting to viral success demonstrates what's possible when you adopt a long-term approach to content creation. Amy Connell recently shared her YouTube success story, in which her video on lifting weights during perimenopause increased from 50-80 views to over 18,000. What's remarkab…
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3 Time Management Tools to Avoid Podcast Burnout - My PM25 Talk
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27:00Send Krystal a Text Message. Feeling like your podcast is sucking the life out of you? You're not alone. The real problem isn't that you don't have enough time—it's that you're not protecting the time you have for what truly matters. As someone who has published over 1,500 podcast episodes and coached thousands of content creators, I've discovered …
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Podcast Movement 2025: What I Learned Speaking and Why Practical Advice Beats Flashy Growth Stats
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23:31Send Krystal a Text Message. Ever wonder what really happens behind the scenes at industry conferences? I'm pulling back the curtain on my Podcast Movement 2025 experience, and honestly, some of it might surprise you. From the uncomfortable headphone situation to the talk that almost didn't happen, this episode is packed with the real, unfiltered t…
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Email Marketing for Content Creators: 5 Mistakes Killing Your Open Rates (And How to Fix Them)
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24:42Send Krystal a Text Message. Are your emails getting lost in crowded inboxes? After years of helping creators leverage their podcasts and YouTube channels to build thriving email lists, I've identified five common mistakes that can drastically hurt your open rates and connection with your audience. The first mistake is launching email marketing wit…
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How to Prepare for a Conference Presentation as a Speaker
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26:18Send Krystal a Text Message. Preparing a knockout conference presentation doesn't happen by accident. It's a deliberate process that most audiences never see—until now. Join me for an exclusive behind-the-scenes look at my preparation journey for Podcast Movement 2025, where I'll be speaking about tools to help creators avoid burnout. Most speakers…
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Preventing Content Burnout: 3 Mistakes That Drain Creators and How to Avoid Them
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20:59Send Krystal a Text Message. Feeling burned out with content creation? You're not alone. Many creators face exhaustion and frustration, often due to three key mistakes. First, poor planning can overwhelm you. Implementing the PREP'M Method (Plan, Record, Edit, Publish, Market) allows successful creators to prioritize planning, which in turn gives t…
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"Help! I Recorded My Intro But Can't Record Episode One"
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13:58Send Krystal a Text Message. The dreaded publish button. That moment when your finger hovers over the keyboard, second-guessing everything you've created. Sound familiar? Today, I'm walking and talking about the universal fear that plagues nearly every content creator: publishing your first piece. After speaking with countless creators who have the…
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Send Krystal a Text Message. When I hear tech visionaries claim that AI will replace human connections, I can't help but notice an important fact they often overlook: our evolution has been shaped by togetherness and communication. In this conversation, Joe explores the importance of genuine human connection, even as technology continues to evolve.…
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Building Consistent Creators Through Community, a Message from Kit Studios
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14:10Send Krystal a Text Message. The magnetic pull of being in rooms with inspiring people can transform your creative journey. After recording in Nathan Barry's podcast studio in Boise during Craft and Commerce, I reflected on how proximity to motivated creators fuels success. This year's Kit event highlighted how connections formed at conferences evo…
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Behind the Scenes of Successful Affiliate Marketing
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30:09Send Krystal a Text Message. Have you ever wondered how successful course creators built their empires? It often comes down to strategic affiliate partnerships rather than just clever marketing or hefty ad budgets. Laura Sprinkle, founder of Rootabl and former affiliate manager for industry leaders like Amy Porterfield, emphasizes the importance of…
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The Power of Showing Up: Mastering the Art of Solo Content Creation
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18:45Send Krystal a Text Message. Want to know how I've created over 1,500 podcast episodes since 2018? The secret lies in mastering solo content creation—a skill that's widely underestimated but extraordinarily powerful when done right. From 2020 to 2023, I produced a daily five-minute podcast called The Potty Report, resulting in more than 900 episode…
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Business for Sale: A Recovering Perfectionist's Guide to Adventure
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18:16Send Krystal a Text Message. Hannah Soto shares a powerful truth that resonates with many creators and entrepreneurs: "The year I hit 2 million was the year I was the most miserable." This striking confession sets the tone for a meaningful discussion about prioritizing growth over comfort and living a purpose-driven life. After 12 successful years …
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Behind the Scenes at Craft and Commerce 2025
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32:48Send Krystal a Text Message. "Kit just blew my mind!" I'm coming off my third consecutive Craft and Commerce conference in Boise, Idaho. This annual gathering, hosted by Kit, brings together influential creators in the economy for a unique experience of genuine masterminding, where deep listening and vulnerable sharing lead to unexpected insights. …
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Proven Strategies to Grow Your Business with a Podcast (Even If You’re Starting Small)
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47:17Send Krystal a Text Message. What if securing professional opportunities is less about networking and more about being a decent person? In a conversation with Lisa Cooper Ellison, a trauma-informed writing coach and host of the "Writing Your Resilience" podcast, we explore how authentic connections can open unexpected doors in content creation. Lis…
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How to Become the Best Digital Marketer with 2 Essential Frameworks
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44:24Send Krystal a Text Message. Many business owners experience frustrating plateaus due to a misunderstanding of how their business operates. If you've been creating content without a clear direction or struggling to achieve results despite consistent effort, you're not alone. Fortunately, there are solutions that don’t require you to work harder. Tw…
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Finding Your Voice Takes Time, Not Perfection
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52:49Send Krystal a Text Message. Finding your authentic voice as a content creator can be challenging, but Dan Woerheide's journey offers valuable insights. After launching several podcasts since 2019, he discovered his true calling after recognizing that speaking was easier for him than writing. Overcoming the discomfort of hearing his own voice, Dan …
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How to Succeed in Digital Marketing: Lessons From 20 Years
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16:42Send Krystal a Text Message. After 20 years in marketing, I'm sharing exactly what I would do differently if I were starting over today in 2025. These three fundamental strategies will help you stand out in the digital marketing landscape and achieve sustainable success without burning out. • Storytelling is your competitive advantage against AI an…
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Send Krystal a Text Message. Have you ever wondered how those super-successful content creators seem to be everywhere at once? They're not superhuman content machines—they've mastered the art of repurposing. Most podcasters are sitting on a goldmine of content but failing to extract its full value. You've already done the hard work of creating incr…
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Why Do Podcasters Ignore Systems & Workflows?
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27:33Send Krystal a Text Message. Ever wonder how some content creators maintain a relentless publishing schedule without burning out? It's not superhuman discipline or mysterious productivity hacks—it's all about systems and workflows. After recording over 1,500 podcast episodes and publishing more than 500 YouTube videos weekly, I've learned that cons…
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Why Do Podcasters Ignore Monetization Until It’s Too Late?
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35:37Send Krystal a Text Message. Have you been putting off monetizing your podcast because you're "not big enough yet" or afraid of sounding salesy? You're not alone—and it's costing you more than you realize. After creating over 1,500 podcast episodes since 2018, I've learned that waiting to monetize is one of the biggest mistakes content creators mak…
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Send Krystal a Text Message. Staring at your podcast numbers can feel like facing a report card for a test you didn’t study for, and many creators share this experience. Whether you have millions of downloads or are just getting started, those metrics can feel personal. But it's important to remember that your numbers don’t dictate your worth as a …
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Send Krystal a Text Message. Is your podcast growing as quickly as you'd like? If not, you might be overlooking the most powerful growth engine available to you—your existing audience. In this eye-opening episode, I tackle the surprisingly common tendency among podcasters to create content without fostering meaningful connections with listeners. Dr…
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Send us a text Thanks for listening to the podcast! To receive updates, make sure you're on our email list by going to krystalproffitt.com and adding your name and email at the bottom of the page.By Krystal Proffitt
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Your Podcast Needs a Tagline—Here’s How to Create One That Sticks
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31:59Send Krystal a Text Message. What’s the one phrase your listeners instantly associate with you? If you’re drawing a blank, this episode is your reminder of just how powerful a podcast tagline can be. A memorable tagline isn’t just a cute sign-off—it’s the anchor that turns casual listeners into loyal fans. After hundreds of episodes, I’ve learned t…
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Springtime, Q2, and all the planning mistakes I’ve made 🤦♀️
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4:01Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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Who Cares About My Podcast? (Spoiler: More People Than You Think)
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50:54Send Krystal a Text Message. Storytelling often feels intimidating when you believe your experiences aren’t dramatic enough to matter. That’s why Reme Mancera’s approach is so refreshing. As a Personal Brand Story Strategist and host of the Who Cares About My Story podcast, she helps coaches, consultants, and service providers turn ordinary moments…
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Ever feel like you’re in over your head? You’re not alone!
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4:20Send us a text Thanks for listening to this week's episode!By Krystal Proffitt
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What Content Creators Need to Focus on in 2025 (Insights from Our Annual Survey Report)
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25:55Send Krystal a Text Message. Ever feel like you're the only one struggling with your content creation journey? Our annual audience survey results are in, and the findings might surprise you. With over 50 respondents and 12 in-depth follow-up interviews, we've uncovered the three universal struggles plaguing creators across all platforms: consistenc…
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Sneak Peek: How we’re all struggling with the same things
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4:31Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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500 Episodes Later: The Hard Truth About Podcasting, What’s Next & How to Monetize Your Show
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36:44Send Krystal a Text Message. What does it take to create 500 podcast episodes? Beyond the microphone setup and editing software, there's a deeply personal journey filled with unexpected twists, hard-earned wisdom, and surprising revelations about what truly matters in content creation. When I pressed record on episode one in 2018, I was obsessed wi…
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Because who doesn’t love freezing in a tent for fun? ⛺
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4:17Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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My Must-Have Podcasting Tools for Growth, Marketing, and Productivity
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39:50Send Krystal a Text Message. Ready to take your podcasting journey to the next level? In this episode, I unveil the core tools that shape my tech stack and streamline my content creation process. From tried-and-true platforms like Buzzsprout for podcast hosting to the innovative features of Riverside for recording, I share insights into the systems…
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thinking about new tools? these are worth the spend
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3:42Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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Why You Need a Podcast Website and How to Create One Easily
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53:45Send Krystal a Text Message. Dive into the world of podcasting with our special guest, Dave Jackson, a pioneering figure in the industry with an incredible journey that started back in 2005. In this episode, we explore why every podcaster should have a dedicated website. Dave shares valuable insights on the importance of discoverability and how a w…
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too many ideas? here’s how I decide what to focus on
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3:42Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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Why We Moved to from Kajabi to Mighty Networks: A Behind-the-Scenes Look
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35:26Send Krystal a Text Message. What if there was a way to foster genuine community engagement without distractions? Join us as we uncover the strategic decision to switch from Kajabi to Mighty Networks, revolutionizing our community-building approach. Inspired by Cathy from the Caregiver Cup podcast, we explore how Mighty Networks offers a cohesive a…
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Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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Building a Business That Honors Faith, Family, and Flexibility
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47:16Send Krystal a Text Message. What if you could create a business that not only thrives but also aligns with your personal values and family commitments? Join us as we welcome Kelly Roach, a celebrated business strategist who has successfully navigated the shift from corporate executive to entrepreneurial leader. Kelly opens up about her journey in …
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Taglines? You’ll want one after reading this!
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5:22Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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The Turning Point: How One Investment Changed My Business Forever
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38:19Send Krystal a Text Message. What if a single decision could change the course of your entire career? That's exactly what happened when I enrolled in B-School with Marie Forleo back in 2019. In today's episode, I take you on a journey through my remarkable transformation from a stay-at-home mom unsure of her path to a thriving podcaster and entrepr…
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Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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Monetize Your Message: How Podcasters & Creators Can Publish a Profitable Book
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58:55Send Krystal a Text Message. Ready to ignite your writing journey? Five-time bestselling author and founder of the Thought Leader Academy, Sara Connell, joins us for an enlightening episode, sharing her profound insights. From the pages of her childhood journals to the grand stage of TEDx talks, Sara's story is a testament to the power of storytell…
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Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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6 Podcasting Tips for Every Level: From Launching to Thriving
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38:17Send Krystal a Text Message. Are you ready to take your podcast to the next level or finally hit “record” on that show you’ve been dreaming about? In this episode, we’re diving into podcasting tips for every level—whether you’re a beginner just starting out or a seasoned podcaster looking to refine and grow. From defining your “why” to upgrading yo…
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from sippy cups to AirPods–a content creator’s journey
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5:05Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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How to Land Sponsorships in 2025: A Roadmap for Content Creators Without a Massive Following
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1:00:35Send Krystal a Text Message. Sponsorship coach extraordinaire Justin Moore joins us again (for the third time!), bringing insights and strategies from his new book, "Sponsor Magnet." Have you ever wondered how to maximize your content's earning potential beyond traditional product sales? Thanks to Justin's guidance and expertise, you'll discover ho…
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Workflow secrets that’ll change how you create content forever 🤫
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3:35Send us a text Thanks for listening to this week's episode.By Krystal Proffitt
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The Most Powerful YouTube Strategy You're Not Using
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37:04Send Krystal a Text Message. Are you ready to transform your content strategy and harness the unique power of YouTube alongside your podcasting efforts? Join me, Crystal Profit, as we explore the art of balancing these two platforms to maximize audience engagement. Discover how integrating video into your podcast strategy can foster deeper connecti…
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