Best Margin Maximizers Podcasts (2025)

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Why Corporate Jobs Are Quietly Collapsing 13:44

Play Pause

2d ago13:44

13:44

In this episode, Eric and Neil unpack the death of the corporate job and the hidden economy of nonsense. They discuss how corporate bloat, AI automation, and shifting job data reveal the end of traditional roles — and what that means for modern marketers. The duo explores AI-powered agentic workflows, smart micromanagement, burnout myths, and how f…

1
How To Get B2B Attribution Right The Easy Way 31:50

3d ago31:50

31:50

In this episode, Eric and Neil discuss proven B2B attribution strategies, highlighting why the obsession with perfect multi-touch tracking misses the bigger picture. They explain the benefits of blended CAC, layering conversion pixels, UTM tracking, and the value (and limits) of “How did you hear about us” forms. Also covered are surprising traffic…

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Is AI in a Bubble Right Now? 25:40

4d ago25:40

25:40

By Eric Siu and Neil Patel

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One Year, One Question, 12 Experts – How Can Lenders Maximize Profitability? 20:20

4d ago20:20

20:20

1
AI Is Making You Dumber (study) 19:10

2d ago19:10

19:10

By Eric Siu and Neil Patel

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AJA #45: Pump Accuracy & Cheap Carbon Parts 58:49

8d ago58:49

58:49

Hear why that “psst” when you pull the chuck is just hose air (not lost PSI), how to set smarter pressures for tandems and “big-butt” weight splits using a bathroom scale, and what tread actually grips on loose-over-hard. Josh also demystifies analog vs. digital gauge accuracy (and drift) and tackles the carbon-on-the-cheap question—when a bargain …

1
AI Companies Are Taking a Lot of The Good Marketers 21:19

9d ago21:19

21:19

In this episode, Eric and Neil talk about how AI companies are outbidding everyone for elite marketers, why many would join an AI rocket ship if starting today, and the reality of 996 work cultures. They debate “hire fast, fire fast,” share real exec hit rates and expectation-setting, and double down on why sales follow-up beats first-touch wins. T…

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Why Framing Is Everything 16:51

10d ago16:51

16:51

In this episode, Neil and Eric dive into the psychology of framing, from how child-mortality data shifts when reframed to the power of decoy pricing in guiding customer choices. They discuss why consistent brand building compounds most after 10 years, share lessons from Single Grain’s reset, and explore how SEO, referrals, and content mix evolve ov…

1
Google AI Mode is About to Get More Popular 20:47

11d ago20:47

20:47

In this episode, Eric and Neil unpack Google AI Mode’s Chrome integration and how 100M MAUs could ignite a new distribution flywheel—fueling ads, partnerships, and startup pressure. They compare Google’s gen video/image capabilities, debate the “free subsidized by ads” model, and analyze YouTube’s latest updates: TV-style ad swaps, title tests, AI …

1
Elon Musk's 'Daddy's Home' Insane Work Schedule 28:00

12d ago28:00

28:00

In this episode, Neil and Eric dissect Elon Musk’s “Daddy is very much home” grind—from Optimus engineering to late-night Tesla chip reviews and a Colossus 2 data center walk. They explore Musk’s DESA method for ruthless prioritization, why relationships saved Tesla and SpaceX, and how barrels, drivers, and pushers define execution and leadership u…

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AI has changed SEO forever (SEO vs GEO) 21:41

16d ago21:41

21:41

In this episode, Neil and Eric break down how to win both Google rankings and AI citations. They compare short-query SEO factors like backlinks, authority, and technical signals with AI-driven co-citations and long conversational prompts. You’ll learn practical plays such as building FAQ sections, crafting concise fact nuggets, bundling subtopics, …

1
Marketing Agencies Are Feeling an Artificial Uptick in Business 24:08

17d ago24:08

24:08

Agencies face pressure but smart M&A chances emerge. We cover deal math, asset vs. stock pitfalls, ops fixes, “artificial upticks,” and brand-safety risks—plus lessons from Federer, Jerry Jones, and LinkedIn’s SEO surge. Key takeaways Agency deals: Buy assets, check contracts, cross-sell, and use AI. Growth reality: Upticks are old deals; fix ops a…

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This is 100x Better Than Netflix 19:16

18d ago19:16

19:16

Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hireIn this episode of Marketing School, Eric Siu and Neil Patel talk about why building a business can feel “better than Netflix,” the trap of over-reading versus doing, and how to balance …

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Best Bike Split Founder Ryan Cooper 59:36

19d ago59:36

59:36

Marginal Gainers are familiar with Best Bike Split -- the website where using rider data you can forecast a finish time on a specific course. It has been a great tool for years for amateurs and pros alike. Josh has frequently referenced BBS on the show. Fatty and Hottie have discussed it on their Leadville Podcast. But we wanted to know what is und…

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ChatGPT vs Gemini | The Empire Strikes Back 23:03

19d ago23:03

23:03

Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire ChatGPT vs Gemini: who’s really winning the AI race? In this episode, we break down Google Trends data, why Gemini’s “Nano Banana” launch spiked usage, and why Google’s massive distribu…

1
GEO is not different than SEO. BUT… 31:05

23d ago31:05

31:05

In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore how platforms like Reddit and YouTube now shape search visibility, highlight the risks of short-term SEO hacks, and share lessons from creators like MrBeast on growth, focus, and profitability…

1
What to Do If Someone Copies Your Product? 20:34

24d ago20:34

20:34

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with proven growth. They also touch on work-life balance, employee wellbeing, and close with insights into financial trends and major tech performance. TIME-STA…

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How to Win Big Enterprise Logos 18:06

25d ago18:06

18:06

In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads, and why in-person interactions and events are key to building credibility and driving business growth. TIME-STAMPED SHOW NOTES (00:00) Winning Big En…

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AI Doesn't Drive Revenue Today! 20:40

26d ago20:40

20:40

In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI-driven outcomes. They stress the need to push AI experiments into production and spread AI fluency across organizations. The conversation also touche…

1
Millionaire CEO’s PR Disaster, Elon’s Visionary Skills, and the $28B Pop Mart Lesson From China 19:38

1M ago19:38

19:38

In this episode #3039, Eric Siu and Neil Patel discuss a wide range of business lessons, from a viral US Open controversy to Elon Musk’s unique communication style and the rise of Pop Mart in China. They highlight Xiaomi’s customer development strategies, the importance of learning from both large and small competitors, and insights from the Chines…

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How Pathways AI and Giatec are Decarbonizing Concrete 43:10

1M ago43:10

43:10

In this episode of the Construction Revolution Podcast, Giatec CEO and co-founder Pouria Ghods speaks with Leise Sandeman, CEO and co-founder of Pathways AI. Together, they explore how Environmental Product Declarations (EPDs) are evolving from compliance tools into powerful drivers of decarbonization and competitive advantage. Leise shares insight…

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Agency Trends, Capitalism vs Socialism, and Gary Vee’s Blueprint for the Next Generation 25:58

1M ago25:58

25:58

In this episode #3038, Eric Siu and Neil Patel break down agency growth and revenue trends, highlighting the effectiveness of outbound marketing in driving results. They also compare capitalism and socialism, pointing to the strengths of capitalism, and close by discussing how different content formats can shape audience engagement. TIME-STAMPED SH…

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Maximizing Returns on AI Investments With Seever Sulaiman | August 2025 Data 42:53

1M ago42:53

42:53

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How to Create Content for AI, Gymshark’s Sorority Play, and Rethinking Burnout 22:13

1M ago22:13

22:13

In this episode #3067, Eric and Neil discuss how content creation is shifting from keyword-heavy tactics to covering topics in depth, especially with AI reshaping SEO. They highlight the value of platforms like Reddit and YouTube for engagement, the role of AI in strategy, and the importance of addressing burnout by focusing on motivation and small…

1
AI Is Killing Junior Jobs, Here’s What’s Replacing Them 20:29

1M ago20:29

20:29

In this episode #3036, Eric and Neil discuss how AI is reshaping the job market, with fewer junior roles available and a growing demand for senior talent. They highlight the importance of adapting through upskilling, while also stressing how education and personalized learning will play a key role in preparing future workers. TIME-STAMPED SHOW NOTE…

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Top Talent Left Zuck for Elon, Cloudflare’s Bold Bet, AI Pilots Keep Failing, and YouTube’s AI Advantage 32:43

1M ago32:43

32:43

In this episode #3035, Eric Siu and Neil Patel discuss the AI talent shift from Meta to Elon Musk’s XAI, the challenges of adopting AI, and the tough truths of angel investing. They also explore YouTube’s Gemini AI updates and why managing talent with a focus on revenue and training matters more than ever. TIME-STAMPED SHOW NOTES (00:00) Elon Musk …

1
$3.6M SaaS Founder Starts Selling Courses, The Video Formula That Made $500K 24:03

1M ago24:03

24:03

In this episode #3034, Eric Siu and Neil Patel discuss how to achieve virality by understanding algorithms, the rise of young entrepreneurs, and why focus is critical for business success. They also explore how to evaluate investment opportunities, avoid shiny object distractions, and the future of AI in driving social shopping. TIME-STAMPED SHOW N…

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AJA #44: Hookless Controversy, Tire Myths, and Aero Hacks 59:23

1M ago59:23

59:23

Josh tackles the fallout from his viral “hookless is a scam” comment, clarifies the real risks and physics behind hookless rims, and dives deep into tire pressures, gauges at altitude, and disc wheel aerodynamics.

1
Will Your Business Sell? Let’s Talk Brutal Truths. 25:50

1M ago25:50

25:50

Most business owners assume they’ll sell when they’re ready. But the harsh truth? Most businesses aren’t even close to being sale-ready. In this episode, Soonah and Karen break down the brutal reasons why deals fall over - and what you can do about it now. Topics we’re not sugar-coating: 🔷 Owner-dependency is a death sentence 🔷 Your financials? The…

1
AI for Agencies, Content From CEOs... What’s Actually Worth Doing? 15:27

1M ago15:27

15:27

In this episode #3033, Eric Siu and Neil Patel share VC perspectives on how AI is reshaping automation, while stressing that strong relationships remain key in service-based industries. They also highlight why executives need to create content that speaks directly to their ideal audience and leverage personal experiences to build trust and engageme…

1
How We Maximize Conference ROI and the Truth About Google vs. ChatGPT 16:09

1M ago16:09

16:09

In this episode #3032, Eric Siu and Neil share how they’re preparing for the HubSpot Inbound Conference, focusing on maximizing ROI through networking and building relationships, especially with platforms like LinkedIn. They also discuss the evolution of search, comparing ChatGPT’s rise to Google’s dominance, and how AI and deep research are reshap…

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How ChatGPT's Search Algorithm Works, Is ChatGPT the New Distribution?, AI Recruiters vs. Humans, Does Traffic Even Matter Anymore? 16:59

1M ago16:59

16:59

In this episode #3031, Eric Siu and Neil Patel break down ChatGPT’s ranking model, the value of fresh content, and how AI is changing marketing and hiring. They also stress linking traffic to revenue and the need to build AI skills to stay ahead. TIME-STAMPED SHOW NOTES (00:00) Understanding ChatGPT's Ranking Model (03:08) The Importance of Freshne…

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How to Rank SEO #1 Forever, ChatGPT Traffic Crash, and a Short Form Sales Hack 15:38

2M ago15:38

15:38

In this episode #3030, Eric Siu and Neil Patel discuss how SEO strategies are evolving, stressing the need for quality content and an omnichannel approach. They break down traffic shifts from platforms like ChatGPT and Reddit, while also exploring effective content creation through YouTube and webinars to drive engagement and leads. TIME-STAMPED SH…

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Axiom Trade Invite Code : (kickback) Save 15% Discount On Trading Fees | Axiom Trade Referral Code 2:36

2M ago2:36

2:36

Axiom Trade Invite Code : (kickback) Save 15% Discount On Trading Fees | Axiom Trade Referral CodeBy shaileshs

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How Piggybacking on Big Brands Drives Sales + Is Liquid Death’s Hype Killing Its Brand? 20:38

2M ago20:38

20:38

In this episode #3029, Eric Siu and Neil Patel discuss how brands can leverage popular culture in marketing, drawing lessons from companies like Nintendo and Liquid Death. They highlight the risks of expanding product lines, the influence of investor pressure, and the ongoing challenge for businesses to stay relevant in competitive markets. TIME-ST…

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Will Lower Rates Spark a Marketing Boom?, Hormozi’s $105.5M Funnel & Why Everyone Hates Course Sellers 34:25

2M ago34:25

34:25

In this episode #3028, Eric Siu and Neil Patel discuss how interest rates, advertising budgets, and private equity shape marketing strategies. They critique the course-selling industry and break down Alex Hormozi’s successful webinar, emphasizing the importance of smart positioning in today’s economy. TIME-STAMPED SHOW NOTES (00:39) Interest Rates …

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AI Is Changing the Workplace, Agency Reality Check, Cold Emails That Work, and Marketing’s New Price Tag 22:40

2M ago22:40

22:40

In this episode #3027, Eric Siu and Neil Patel discuss the future of work and how technology is reshaping industries, from gaming in education to the evolving role of doctors. They also dive into SaaS valuations, the challenges agencies face in today’s market, rising marketing costs, and how AI disruption is influencing company performance. TIME-ST…

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Rethinking Balcony Construction with Modular Methods 39:14

2M ago39:14

39:14

In Giatec's new episode of The Construction Revolution Podcast, we’re joined by Antonio Manchisi, Vice President of Construction at Sapphire Balconies. Antonio shares how Sapphire is pushing the boundaries of safety, sustainability, and modular design in the balcony construction space. With decades of experience in offsite manufacturing and large-s…

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The Truth About Personal Brands, $236K to Manage a CEO, LinkedIn vs. X, and AI’s Biggest Shift 20:37

2M ago20:37

20:37

In this episode #3026, Eric Siu and Neil Patel discuss the growing importance of personal branding and building distribution in today’s media landscape. They cover the challenges of starting a media company, the role of CEO branding, differences between LinkedIn and X, and how AI is reshaping work expectations. TIME-STAMPED SHOW NOTES (00:00) The I…

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The Brutal Truth About Business Sale Value What Most SME Owners Miss.mp4 37:15

2M ago37:15

37:15

With over a decade of front-line experience, Mick Godwin has seen the real - and often brutal - truth behind business exits. As a Senior Business Broker at Benchmark Business Sales, Mick doesn’t sugarcoat it: most SME owners are sitting on a ticking time bomb of misplaced expectations when it comes to the value of their business. Known for his dire…

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You Think Your Views Matter?, The Government Paid $620M for a Website, SEO Is Back!, $22B vs. $3.5B Startup 23:38

2M ago23:38

23:38

In this episode #3025, Eric Siu and Neil Patel highlight why audience influence matters more than follower counts, how market competition shapes strategy, and the pros and cons of performance-based deals. They also discuss the resurgence of SEO with AI, the falling costs of intelligence, and why strong execution ultimately wins, using Brex vs. Ramp…

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Easiest Way to Grow Your LinkedIn Following as an Entrepreneur (But Should You Do It?) 21:58

2M ago21:58

21:58

In this episode #3024, Eric Siu and Neil Patel discuss how to grow a LinkedIn following through strategies like using controversial content, staying authentic, and embracing multi-channel marketing. They also highlight the importance of recruitment, building strong teams, and leveraging relationships to drive business growth. TIME-STAMPED SHOW NOTE…

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Brendan Johnston: Racing, Resilience, and Results 1:19:00

2M ago1:19:00

1:19:00

Australian cycling champ and Grand Prix contender Brendan Johnston shares the races that shaped him, the setbacks that tested him, and an upcoming project that may become his ultimate proving ground.

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Ryan Trahan’s Bike Boom, AI’s Winners & Losers, and the SEO Comeback 35:01

2M ago35:01

35:01

In this episode #3023, Eric Siu and Neil Patel discuss influencer marketing, shifting economic signals, and the role of ideation in creating impactful content. They cover website optimization, AI’s growing influence in marketing and business efficiency, and the need for strong customer development, ending with insights on how AI is reshaping SEO an…

1
Female Models Close 67% More Deals, the Hidden Costs in Ad Targeting, and Snapchat’s Money Play 17:42

2M ago17:42

17:42

In this episode #3022, Eric Siu and Neil Patel discuss how FIMO models can boost sales close rates, the cultural shifts reshaping marketing strategies, and the evolution of advertising across platforms like Snapchat and Pinterest. They emphasize the importance of aligning brand messaging with and deeply understanding the ideal customer for more eff…

1
Closing More Leads, Losing Google Traffic, and Calling Out SEO’s Biggest Lie 15:48

2M ago15:48

15:48

In this episode #3021, Eric Siu and Neil Patel discuss Erewhon’s creative marketing approach, earnings of top OnlyFans creators, and how entitlement can block success. They also share how luck, hard work, and networking together shape business achievements. TIME-STAMPED SHOW NOTES (00:00) Air One's Marketing Genius (02:59) OnlyFans Revenue Insights…