Marketing Operations Perspectives & Hot Takes in 5 Minutes or Less. Email questions, feedback, or topics you’d like to hear at: [email protected]
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Marketing Ops In Five Podcasts
As publishers turn to low-value and AI-generated content, they’re missing out on authenticity and original points of view. Conversations with MarTech is a new series highlighting interesting points of view and interesting roles in the marketing and marketing operations space. Season 1 of Conversations with MarTech debuts in January 2025. The premier season has already recorded five episodes, including: Kara Heater, Director of Marketing for the Savannah Bananas baseball club (What can market ...
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Become an EMPOWERED INVESTOR. Survive and thrive in today's economy! With over 2,000 episodes in this Monday, Wednesday, Friday podcast, business and investment expert Jason Hartman interviews top-tier guests, bestselling authors and financial experts including; Steve Forbes (Freedom Manifesto), Tomas Sowell (Housing Boom and Bust), Noam Chomsky (Manufacturing Consent), Jenny Craig (Health & Fitness CEO), Jim Cramer (Mad Money), Harvey Mackay (Swim With The Sharks & Get Your Foot in the Door ...
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2364 FBF: Barrack Obama – A Financial Terrorist with Bill Tatro
39:28
39:28
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39:28This Flashback Friday is from episode 526 published last June 9, 2015. Bill Tatro is an economist and is a former radio show host of It's All About Money. This is Bill's second time on the Creating Wealth show and Jason catches up with him on what's new in the economy. Bill talks on Gen Y's disinterest in golf and tennis, Gen Y being more money sav…
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2363: Men on Strike: Why This Monumental Social Topic Impacts Real Estate and Household Formation with Helen Smith PhD
47:38
47:38
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47:38Jason sets the stage for an interview with Helen Smith, Ph.D., author of Men on Strike, emphasizing the book's wide-ranging impact on household formation and real estate investing. Shifting focus, Jason predicts a new, accommodative Federal Reserve chair who will promote "easy money" and lead to lower rates and increased mortgage credit availabilit…
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The CDP Fantasy Is over: Data Chaos Ends Here with Tejas Manohar
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44:02Customer data platforms promised clarity, unity, and true personalization — but reality didn’t live up to the hype. In this episode, Hightouch Co-CEO Tejas Manohar joins Marc Sirkin to dismantle the outdated CDP playbook and reveal why modern teams are shifting toward composable data architectures and AI-driven decisioning. Tejas shares the inside …
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2362 FBF: Why Real Estate is Still A Better Option Than Stocks
43:16
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43:16This Flashback Friday is from episode 484, published last March 02, 2015. Jason and mortgage expert Randy champions the superior wealth-building capacity of real estate compared to the stock market. They center on the strategic use of leverage and the concept of inflation-induced debt destruction to dramatically boost investor returns, arguing that…
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2361: Delisting Houses and Unlocking Amazing Deals: 18 Months of 0% Interest Business Credit for Your Real Estate Portfolio
33:19
33:19
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33:19Jason discussed upcoming virtual events and market trends, particularly focusing on changes in credit markets and the current real estate market conditions where sellers are becoming less motivated. He highlighted significant shifts in the money supply and economic conditions, predicting a surge in real estate and asset markets that investors shoul…
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Too many teams chase speed and action instead of building the solid foundation and strategy needed for real outcomes.By Marketing Ops In Five
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Why isn’t there more creativity in B2B marketing?
19:10
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19:10Are B2B organizations passing up an opportunity to resonate with their prospects and customers because their messages lack creativity? Today, I’m talking to Jacob Sanders, Scott Monty and Ryan Wellman, the creators of ROI: The Musical, to discuss why so many B2B organizations seem to steer away from getting creative in their marketing. Creativity i…
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2360 FBF: Daniel Pink Motivation and the Hidden Science of our Lives with Host of National Geographic's Crowd Control
56:53
56:53
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56:53This Flashback Friday and 10th episode is from episode 460 published Last January 3, 2015. In the first Creating Wealth Show of 2015, Jason Hartman details some of the most important things you should consider when forming your new year's resolutions, including making your assets work for you and using every asset you have available to you. Today's…
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2359: The 50-Year Mortgage: A Formula for a Massive Win for Investors
32:50
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32:50Jason talks about the housing market's current state and potential impacts of various policies, including the elimination of capital gains taxes and interest rate changes. Jason explored the challenges and opportunities in different markets, highlighting issues like supply-demand imbalances, regulation concerns, and the need for fiscal responsibili…
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2358 FBF: Dr. Ben Carson – What We Can All Do to Save America's Future with 2016 US Presidential Candidate
37:53
37:53
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37:53This Flashback Friday is from episode 464 published last January 14, 2015. Today on the Creating Wealth show, Jason returns from the Meet the Masters event and tells his listeners that he still believes that investing within the United States is your best option as oppose to internationally. He also introduces his guest Dr. Ben Carson on the show w…
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2357: The Coming 50-Year Mortgage Housing Boom and Gold's Untapped Potential: Putting the $24 Trillion Asset to Work with Jeff Deist
50:30
50:30
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50:30Jason discussed the introduction of 50-year mortgages in the United States and their potential impact on real estate affordability and demand, while highlighting favorable market conditions including sliding interest rates and the end of quantitative tightening. He explained how extended mortgage terms can be financially beneficial through inflatio…
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Blowing up the Dashboard: Rethinking Data, AI and the Real Customer Journey with Philip Armstrong
37:23
37:23
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37:23What if everything you thought you knew about being “data-driven” was wrong? In this episode of Playbook Broken, host Marc Sirkin talks with Philip Armstrong, SVP and Go-to-Market Head of Insights & Analytics at Truth in Data (and formerly of Nike), about why most dashboards fail, how to overcome data paralysis, and why AI might be breaking more pl…
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Causes and Long-Term Strategies Over Symptoms and Quick Solutions
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3:05In Marketing Ops, there is often greater value in addressing broader systemic causes rather than repeatedly treating the same symptoms.By Marketing Ops In Five
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2356 FBF: How Investors Profit When Homeownership Drops & Washington Post Op-Ed Analysis
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33:47This Flashback Friday is from episode 474 published last February 9, 2015. Today on the Creating Wealth show, Jason talks about some of the latest things he is up to as well as talks about an interesting opinion article published by the Washington Post. He does not have a guest for today's show, so he does a deep dive into the real estate market an…
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Challenges teams face that keep them from achieving results. Focusing on tech over strategy Neglecting solid training and onboarding Doing the same things while expecting different resultsBy Marketing Ops In Five
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2355: The Pass-Through Asset Truth: Why Massive Rent Increases Are Coming SOON and Long-Term Care Insurance with Aaron Miller
36:04
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36:04Jason champions a view of real estate as a "packaged commodities" investment, emphasizing the financial advantage of the 30-year fixed-rate mortgage. They also stress the importance of adjusting financial figures for inflation, noting that reports of skyrocketing luxury home sales are misleading when not accounting for the dollar's diminished purch…
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For the past several years, “data-driven” and “marketing” have gone together like milk and cookies. You might even describe yourself as a “data-driven” marketer in your LinkedIn profile. But have you thought about what comes next? Neej Gore, chief data officer at Zeta Global, says advances in AI and predictive capabilities might soon mean data-driv…
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2354 FBF: John Michael Greer – Externalities Examined & Explained with Author of 'The Wealth of Nature'
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51:50This Flashback Friday is from episode 488, published last March 12, 2015. In Jason Hartman's introduction portion of the show, he answers a listener question about the due on sale clause and transferring your property into a single member LLC. Jason also welcomes guest John Michael Greer to the show. He is the author of several books with the most …
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Obsess Over Outcomes & Goals, Not Tech & Features
4:34
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4:34When it comes to ops, it's often much more about mindset than tech.By Marketing Ops In Five
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2353: Booms, Doom, and the Real Picture: 2026 Prediction: Looking at the Data, Don't Expect Affordable Housing or a Booming Economy
40:22
40:22
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40:22Jason focuses on the housing market and broader economic trends. He shares parts of a video by a financial YouTuber named Brian Kim, who presents data on home prices and mortgage interest rates, arguing that the market is resilient despite localized drops and that prices will likely continue to rise due to Federal Reserve rate cuts and quantitative…
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Your Workflow Is Dead! How AI Just NUKED Marketing as We Know It
41:35
41:35
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41:35This podcast is produced by MarTech, a Third Door Media property.By MarTech.org
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2352 FBF: Sara Silverstein – How To Lie With Statistics and Ridiculous Correlations, Business Insider
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41:01
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41:01This Flashback Friday is from episode 475, published last February 11, 2015. In today's Creating Wealth show, Jason first talks about statistics and how so many people use it to manipulate others. He also talks about how there are still a few Meet the Masters home study courses left, so do not forget to order them now while supplies last! Sara Silv…
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2351: Doomers vs. Bears and Why the Empowered Investor Should Always Maintain Control
34:34
34:34
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34:34Today, Jason offers investment guidance, beginning with a discussion on the United States housing market, noting the significant pent-up demand from would-be buyers due to high interest rates and low sales volume. He then promotes income property as the most historically proven asset class, emphasizing the benefit of inflation-induced debt destruct…
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How to make sense of all of that marketing data with Anssi Rusi
11:43
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11:43Marketers are collecting more data than ever before in the rush to be data-driven, but the amount of data is overwhelming, especially for small teams that don’t have access to data scientists. In this conversation with Anssi Rusi, CEO of Supermetrics, we dive into the challenges marketing teams face with their data and whether AI is the force equal…
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Finding the Balance Between Overengineering and Oversimplifying
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2:01Discussing the challenge of falling into patterns of either overcomplicating processes or underthinking core foundational structure, using lead source tracking as an example of how easy it is to miss the forest for the trees.By Marketing Ops In Five
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2350 FBF: John Gray - NY Times Bestselling Author of 'Men Are From Mars, Women Are From Venus'
58:04
58:04
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58:04This Flashback Friday is from episode 270 published last July 24, 2012. Relationship expert and best-selling author, Dr. John Gray, joins Jason Hartman to talk about research studies and Dr. Gray's new work, "Boys to Men." Dr. Gray talks about how his observations have been backed up by and further explained by brain studies, showing obvious differ…
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2349: Massive Housing Demand Opportunity: How Declining Household Sizes and Marriage Rates Drive Real Estate Profits
31:49
31:49
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31:49Jason discusses various economic and cultural trends impacting real estate investment. The core argument revolves around the decline in household size due to factors like lower marriage and fertility rates, the rise of feminism, and government policies like welfare programs, which consequently increases demand for housing units. Jason connects thes…
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Playbook Broken: Mind Over Machine: Nate St. Pierre's AI Uprising
39:48
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39:48Playbook Broken: Mind Over Machine: Nate St. Pierre's AI Uprising Join us as we discuss with Nate St. Pierre, founder of Youbots.ai, about democratizing AI, the nuanced role of AI in creativity, and the balance between human ingenuity and automation. Discover insights into marketing strategies in the age of AI, evolving agency playbooks, and enabli…
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"Let MOps cook." -Walter White of Marketing OperationsBy Marketing Ops In Five
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2348 FBF: Mitchell Zuckoff – How To Spot Bad Deals & The Original Ponzi Scheme with Author & Professor at Boston University
47:07
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47:07This Flashback Friday is from episode 457 published last December 27, 2014. Jason is extremely excited about the upcoming Meet the Masters event and hopes you'll be able to join him this year. In his Creating Wealth intro, he talks about Houston, oil prices, the negatives of investing in North Dakota, and looking out for the crooks that just want t…
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2347: Co-Living Secrets: Unlocking 37% Annual ROI and 14% Cash-on-Cash Returns
31:40
31:40
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31:40Today's episode is an excerpt from Jason's Wednesday masterclass podcast focusing on co-living as a real estate investment strategy, featuring an expert named Eric Halverson, focusing particularly on the Phoenix market. Jason explains his previous skepticism and newfound confidence in co-living due to the increasing housing shortage and shrinking a…
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Content and brand tips for the AI era with Drew Brucker
24:43
24:43
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24:43AI is creating a lot of anxiety among content creators and creatives, but that doesn’t have to be the case. AI can help these teams scale their work, deliver better results and assist in amplification in ways humans alone could only dream. Among the tasks where I can help creatives: Atomizing long-form content. Assisting in draft and ideation. Help…
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