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Selling From the Heart Podcast

Larry Levine, Darrell Amy

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Welcome to the Selling From the Heart podcast, your home for authentic, effective, and socially-integrated sales strategies to help you master the art of selling. Join your hosts Darrell Amy and Larry Levine along with some of the world's best sales thought leaders and practitioners as we explore ways to grow your sales.
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The fastest-growing agencies aren’t just built on strategy—they’re powered by accountability. In this episode, I sit down with Joel McKinley, our Director of Accountability at UPP and a 20-year U.S. Army Ranger veteran, to talk about how true ownership transforms teams from task-driven to results-driven. We dive deep into what it really takes to cr…
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Mike Stromsoe is a highly respected insurance agency owner, elite coach, and the founder of Unstoppable Profit Producer (UPP). With more than 35 years of industry experience, Mike is on a mission to help agency leaders, sales teams, and entrepreneurs grow revenue, build meaningful relationships, and develop systems that lead to long-term success. H…
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Dr. Yaniv Zaid, also known as Doctor Persuasion, is a global expert in persuasion, public speaking, and communication strategy. As an economist, attorney, and professional speaker with over 2,500 keynotes across four continents, Dr. Zaid helps sales professionals, executives, and entrepreneurs influence with impact and speak with purpose. He is the…
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Forrest Derr is a Fractional COO, EOS® Integrator, and founder of Derr Consulting. Specializing in helping business leaders bring structure to chaos, Forrest partners with organizations to align strategy with execution, drive accountability, and scale efficiently, all while preserving company culture. A former full-time Integrator for companies run…
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Lee Salz is the founder and CEO of Sales Architects®, a globally recognized sales management strategist, bestselling author, and keynote speaker. Widely respected for challenging outdated sales methods, Lee equips organizations with powerful sales strategies, playbooks, and processes that drive explosive, profitable growth. His insights have helped…
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True leadership isn’t about tasks—it’s about unlocking the greatness inside your people. In this episode, I talk with Natty Lewis, an entrepreneur who has built and sold seven companies and now leads Ascend EQ, helping agencies harness emotional intelligence to elevate culture, retention, and revenue. Natty shares powerful insights into why so many…
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Chad Eudy is a passionate advocate for servant leadership with over 30 years of experience at FHI. Rising through the ranks from Handler to Senior Regional Manager, and now serving as VP of Leadership Development, Chad founded Leadership Laces, an FHI company dedicated to crafting leadership development programs that drive measurable team growth. C…
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The agencies that will win in the future are the ones embracing AI today—and Daniel Metcalf is laying out the roadmap. In this episode, I talk with Daniel about how generative AI and automation are transforming independent insurance agencies into faster, smarter, more profitable operations. As we continue to break down AI and integrate it into real…
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Scott Ramey is a keynote speaker, coach, and founder of the Scott Ramey Group, with 30+ years of experience helping high-performing leaders and sales professionals overcome anxiety, build authentic relationships, and communicate with clarity. He's the creator of The Ramey Method and The Resonance Edge™, frameworks that empower individuals and teams…
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Jeff Hancher is a USA Today bestselling author, executive coach, and veteran. With over two decades of leadership experience in Fortune 500 companies and successful entrepreneurial ventures, Jeff founded Jeff Hancher Enterprises to help leaders unlock their full potential. His coaching focuses on developing high-trust cultures through clear communi…
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Mike Robbins is a bestselling author, keynote speaker, and leadership expert who helps sales professionals and teams boost performance through trust, authenticity, and meaningful connection. A former pro baseball player turned thought leader, Mike works with top companies to cultivate cultures where people show up fully, communicate openly, and lea…
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The smartest agencies aren’t just selling insurance—they’re reimagining how every back-office process works. In this conversation with Chris Paradiso, I explore how he’s using AI and automation to transform his agency’s operations while giving his team the tools to work faster, smarter, and with greater accuracy. Chris shares how platforms like the…
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Bob Moesta is a renowned innovator and the co-creator of the Jobs to Be Done (JTBD) framework. As President of The ReWired Group and Research Fellow at the Christensen Institute, Bob has helped launch over 3,500 products. His latest book, Job Moves, offers a step-by-step roadmap for making meaningful career progress. With teaching experience at Har…
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Eric Bam is the EVP of Sales & Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. With over 25 years in sales leadership, Eric is also a keynote speaker and bestselling author of 10 Pillars of Big Day Energy and Big Day Wisdom. Known for transforming ordinary conversations into high-energy sales experiences, Eric inspires others to lea…
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The fastest way to lose a prospect is friction, and Ray Huang is helping agents eliminate it for good. In this episode, I sit down with Ray, Head of Growth at Canopy Connect, to explore how their insurance data intake platform is helping over 12,000 agents collect complete, verified client information in seconds. Ray and I discuss why reducing the …
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Stan Christensen is an Adjunct Lecturer at Stanford University and host of All Things Negotiation, a series that explores high-stakes decision-making and negotiation with top industry experts. With a unique blend of academic theory and real-world consulting, Stan teaches sales professionals, business leaders, and students how to navigate complex co…
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Rick Denley is a keynote speaker, leadership coach, and founder of Peak Performance Leadership Services. With over 30 years of experience guiding organizations through transformational change, Rick empowers sales teams and leaders to embrace growth, develop trust-based cultures, and lead with courage. Blending engineering expertise with real-world …
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Dave Won is a TEDx speaker, Certified Money Coach® (CMC), former Air Force Captain, and founder of Dave Won & Co. He empowers B2B sales teams to overcome money-blocks and shift their mindset toward confident, value-driven conversations that close higher-value deals. Through his unique blend of coaching and neuroscience-informed frameworks, Dave hel…
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Debra Eckerling is the award-winning creator of the DEB Method®—a simplified goal-setting system designed to help professionals, entrepreneurs, and executives turn big dreams into actionable plans. She is the bestselling author of 52 Secrets for Goal-Setting & Goal-Getting, a dynamic speaker, and a sought-after coach. Through her engaging workshops…
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Diving into the crucial topic of why you MUST monitor your online presence. From branding essentials to cutting-edge tools, Mike shares invaluable tips to help you enhance your brand identity and consistency. He recommends Donald Miller’s book “Building A Story Brand” for mastering brand messaging and discusses the importance of social media engage…
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Dre Baldwin is the CEO and Founder of Work On Your Game Inc. A former professional basketball player, Dre has delivered four TEDx Talks, authored 41 books, and amassed over 103 million views on his content. His Work On Your Game MasterClass podcast has over 3,300 episodes and 7.6 million listeners. Dre teaches entrepreneurs, athletes, and business …
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The future isn’t coming—it’s already here, and it’s AI-first. In this powerful conversation with Erik Jensen, I uncover what it really takes to build an agency from the ground up with automation, bots, and agentic AI at the core. Erik, a seasoned executive leader and founder of InsureCor and Hatteras Insurance, brings over two decades of experience…
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Connie Kadansky is the President of Exceptional Sales Performance and a Master Certified Coach who helps sales professionals overcome call reluctance and build authentic confidence. With nearly three decades of experience, she empowers individuals to sell with purpose, emotional intelligence, and heart. Connie is a trusted voice in the sales world,…
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Max Porter is a seasoned business leader and operations strategist with a strong track record in scaling organizations through intentional culture, streamlined processes, and servant leadership. With a background in marketing, consulting, and executive operations, Max brings a people-first approach to business growth. As the author of Self, for Chr…
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ABOUT THE GUEST(S) Morgan J. Ingram is a dynamic sales strategist, keynote speaker, and content creator who specializes in modern sales development and personal branding. As Founder and CEO of AMP Social, Morgan is passionate about helping sales professionals level up their skills through mindset shifts, storytelling, and authentic engagement. Wide…
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