Does marketing ever feel hard and time-consuming? What if instead, growing your business was as easy as talking to an old friend? Join Rob Drummond, Matthew Bliss, and me, Peter Daly-Dickson, to explore how, on Help Before You Sell. A podcast created by and for Activate Your Podcast. If you'd like to get started with your podcast, head to https://activateyourpodcast.com/.
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Every Wednesday, join your host, actor, producer, and former tech entrepreneur Peter Daly-Dickson, for a deep dive into the zig zag journeys through the lives of entrepreneurs and artists. And entrepreneurial artists! Together, we want to shatter the myth that it's ever too late to be who you want to be, and give you hope, inspiration and self-belief that the journey from where you are to where you want to get to is possible. It's just not a straight line! NEW: Thursday through Tuesday, tune ...
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Sales, Digital Transformation and CRM/Marketing Automation Professionals come to together to talk about all things sales and marketing, and how to put them to work in your business. We talk about the strategies that you can put in place to make your business explode.
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1
When artistic acts only make sense later: introducing my new monthly format
21:35
21:35
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21:35Get in touch via https://notastraightline.life/chat. To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or f…
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1
The people who make me certain and the questions that give me clarity
10:19
10:19
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10:19Get in touch via https://notastraightline.life/chat. To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or f…
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1
More certain or less certain? The question that filters your relationships
8:31
8:31
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8:31To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
I love me (and why that made me cry during breathwork)
7:03
7:03
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7:03To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
Opportunity comes attached to ________ (and why that matters)
7:12
7:12
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7:12To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
The Art of the Interview (Why It’s Really About Conversation)
27:25
27:25
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27:25What makes a great podcast interview? In this episode, Peter Daly-Dickson, Rob Drummond, and Matthew Bliss discuss the real craft behind interviewing or, as they prefer to call it, having meaningful conversations. Drawing from their own podcasting and client experiences, the hosts unpack why reframing "interviews" as conversations leads to more aut…
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The Sales Architect || The Connector || The Unshackled Entrepreneur with Matt Elwell
1:27:49
1:27:49
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1:27:49In this deeply moving and powerfully vulnerable conversation, I sit down with the brilliant and courageous Matt Elwell, whose life, like so many of ours, has been anything but a straight line. From growing up in a home filled with love, chaos, unpredictability, and a father navigating bipolar disorder, to the freezing cold tile showroom in derelict…
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What do you really want? (No, really...what?)
7:35
7:35
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7:35To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
Trapped in the 'My Value is What I Do' Prison? This One's For You...
18:27
18:27
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18:27To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
The Best Time Was a Year Ago, The Second Best Time is Now
5:32
5:32
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5:32To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
My Coach's Million-Dollar Mistake (And Why I'm Not Repeating It)
8:24
8:24
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8:24To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
The Power of Your Own Media Platform: From Strangers to Collaborators
10:43
10:43
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10:43I highly recommend you check out Jason Leister at https://jasonleister.co. To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚…
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1
Podcasting & Storytelling (feat. Gord Vickman)
1:12:08
1:12:08
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1:12:08If you’ve ever wondered how podcasting fits into a slower, more human approach to marketing, this episode is packed with insight. Pete, Rob, and Matt are joined by Gord Vickman—former radio host and producer, now the man behind Strategic Coach’s entire podcast network. Gord shares how he uses storytelling, structure, and a whole lot of personality …
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The Storyteller || The Founder || The Belonging Champion with Jodie Bentley
1:26:03
1:26:03
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1:26:03Jodie Bentley is an actor, coach, and entrepreneur whose journey began at age 10 when she discovered theater playing Marta in "The Sound of Music." Growing up with a sister who had cognitive disabilities, Jodie learned early to be the "perfect child," always putting others' needs before her own. This pattern of caretaking shaped her identity but al…
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JB Minton's Substack is at https://substack.com/@jbminton To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe…
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1
From 5AM Routes to 8AM Routines: One Year Later
3:42
3:42
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3:42To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
The Journey IS the Destination: Lessons from Ashleigh's 32-Year Dream
4:44
4:44
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4:44To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
A Message to Frustrated Creatives: The Space Must Come First
10:11
10:11
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10:11To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
The One Question That Can Change Everything: Morgan Burns' Powerful Challenge
7:52
7:52
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7:52To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
The Last-Minute Audition That Led to This Public Declaration
14:18
14:18
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14:18To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
The Copy Mechanic || The Pivot Master || The Storyteller with Pete Reginella
1:25:30
1:25:30
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1:25:30Pete Reginella is a natural creative who has weathered multiple career pivots while balancing family responsibilities and personal challenges. As a child, he always carried a sketchbook, finding joy in art and music until missing entry into a Disney animation program by half a percent in math crushed his artistic dreams. This setback led Pete down …
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1
No Plan, Just Gratitude: The Morning Call That Made My Day
2:35
2:35
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2:35To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
Beyond Unhealthy Self-Esteem: Understanding the Contempt Connection
6:24
6:24
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6:24To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
How Are You, Really? When 'Fine' Isn't Fine At All
7:02
7:02
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7:02To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
Zoom Out: Your 'Failure' Might Be the Middle of Your Success Story
11:38
11:38
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11:38To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
Your External Reality Reflects Your Inner World: A Truth I've Finally Embraced (and you can too ☺️)
8:23
8:23
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8:23To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
The 'Help Before You Sell' Guide to Podcasting
36:20
36:20
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36:20In this episode, the team talk about our bread and butter: podcasting. But this isn’t a step-by-step how-to. It’s a conversation about why podcasting can be such a useful, human, and surprisingly low-effort way to build trust with your ideal clients… before you ever sell them anything. Pete, Rob, and Matt discuss how Help Before You Sell came to be…
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The Poetic Researcher || The Brand Translator || The Question Curator with Morgan Burns
1:43:09
1:43:09
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1:43:09Morgan Burns is a fractional brand leader who transforms businesses by uncovering their authentic stories and translating them into powerful brand frameworks. With deep roots in the arts—studying poetry, film, dance, and music—Morgan brings a uniquely creative lens to business challenges. Her unconventional approach stems from a childhood immersed …
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1
The Right Path is the Path You're On: Embrace Your Non-Straight Line Life
11:10
11:10
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11:10To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
Deliberate Practice Makes Perfect: My 21-Day Self-Tape Challenge
8:38
8:38
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8:38To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some …
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1
Overcoming My Mind: The Daily Practice of Following Intuition
16:00
16:00
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16:00To find out more about starting your own podcast, visit https://activateyourpodcast.com And would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Peeps and tings mentioned in this episode... HypnoBreath work & Corene Phelps - https://corene-phelps.com Tap with Brad - E…
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1
The Surrender Experiment: When Letting Go Leads to Opportunity
8:19
8:19
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8:19To find out more about starting your own podcast, visit https://activateyourpodcast.com Peeps and tings mentioned in this episode... Hypnobreath work - https://corene-phelps.com/ Ed Dale's episode of 'not a straight line' - https://open.spotify.com/episode/7LeTNeJXzKNmRQ1WsaYNml?si=AtsJU0CNRsmJ_Vzaorg4cw The Surrender Experiment - https://www.world…
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1
Being Paid to Be You: The Journey to Financial & Personal Fulfillment
15:39
15:39
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15:39To find out more about starting your own podcast, visit https://activateyourpodcast.com Would you like to be a guest on a Wednesday episode, or know someone who should be? Visit https://podcast.notastraightline.life/guest. Peeps and tings mentioned in this episode... Izzy Stevens - https://indiespunk.com Corene Phelps - https://corene-phelps.com/ A…
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1
The Power of Non-Negotiables: Making Hard Commitments for Real Change
13:48
13:48
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13:48Peeps and tings mentioned in this episode... Thanks for listening to 'not a straight line' 🙏💚 Please subscribe or follow, and leave me a Rating & Review! Here are some instructions on how: https://podcast.notastraightline.life/rate. And share the episode with a friend 🤗 Would you like to be a guest on a Wednesday episode, or know someone who should…
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In this episode, we dive into online webinars — the good, the bad, and the often overwhelming. Rob shares his behind-the-scenes experience of running high-stakes webinars with Peter & Matt. They talk about when they’re worth doing, what makes them effective, and how they fit into a help-before-you-sell approach. We cover how to structure a webinar …
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The Outsider || The Persistent Hustler || The Freedom Seeker with Isaiah Baker
1:09:56
1:09:56
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1:09:56Isaiah Baker is a former Goldman Sachs derivatives trader who recently abandoned Wall Street to run a parking lot striping franchise in South Florida. His journey exemplifies the non-straight line path, marked by unexpected turns, persistent hustle, and a constant search for purpose beyond financial security. Isaiah began as a self-described "chubb…
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1
Three Habits I Wish I'd Started 20 Years Ago
9:48
9:48
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9:48Peeps and tings mentioned in this episode... Ashleigh Harvey - https://www.thestoryteam.org/ Ashleigh's episode of not a straight line - https://open.spotify.com/episode/0MWPWNPSDvmCcM60zxeU6z?si=dW-s09NoRM243HVIUtjWdw Rennie Gabriel - https://wealthonanyincome.com/ The Richest Man in Babylon (book) - https://www.worldofbooks.com/en-gb/products/ric…
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1
Articulating Who You Are: Why Artists & Entrepreneurs Need a Daily Practice
20:08
20:08
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20:08Welcome to the first daily episode of 'not a straight line'! 🤗 Every Wednesday I'll continue to drop a deep and inspiring guest conversation at 3pm UK time. And Thursday-Tuesday, the episodes will be bite-sized, train-of-thought musings to explore the depths of who I am, why I'm here, and the magic that happens when you regularly and consistently e…
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1
Running Live, In-Person Workshops That Actually Help
36:51
36:51
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36:51In this episode we dig into live events, explore why they’re one of the most effective ways to help people before you sell, and how to run them well. We talk about the unique power of in-person workshops to build trust and clarity with your ideal clients, what makes a good event (and what absolutely doesn’t), and the balance between giving value an…
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1
The Marketing Rebel || The Actor || The Wordsmith with Ashleigh Harvey
1:19:11
1:19:11
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1:19:11Ashleigh Harvey is a South African-born performer and entrepreneur who transformed early adversity into a foundation for resilience and success. Growing up in a broken home with an alcoholic father, she found her way through creative pursuits, developing a deep love for theatre and writing while learning crucial lessons about financial independence…
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1
The 'Help Before You Sell' Approach to Networking
22:47
22:47
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22:47Have you ever gone out networking to promote yourself and your business? Every business needs a support network to succeed, so good networking skills are widely transferable. Listen in as we share our top insights. Thanks for listening to Help Before You Sell! If you'd like to find out more about how we can help you start your podcast, head to http…
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1
The Voice || The Actor || The Tile Hill Boy with Ian McIntosh
1:29:23
1:29:23
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1:29:23Ian McIntosh is a working-class kid from Coventry who turned his childhood love of Elvis and Les Misérables into a remarkable West End career. Growing up in Tile Hill with older siblings and a challenging home life, he found solace and purpose in music, often singing for pocket money at the local social club. A pivotal moment came at age 16 when, i…
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Every coach and consultant on the planet seems to offer a 'free discovery call' as a way to individually help potential clients. (We're no different - you can book one here!) The trouble is, you only ever want to be on calls with qualified, interested prospects. How do you make that happen? Find out in today's episode! Resources mentioned: Jason Le…
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1
The Actress || The Creator || The Joy Seeker with Ajarae Coleman
1:17:58
1:17:58
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1:17:58Ajarae Coleman is an actor, coach, and entrepreneur whose journey exemplifies the power of following one's artistic calling while building meaningful communities along the way. Growing up in New Jersey, she found early academic success that led her to boarding school through a fortuitous scholarship, followed by Harvard where she studied biological…
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There's a lot of talk online about the importance of 'authentic marketing'. To be authentic, you need to share some of your story... which is where the wheels fall off! We tend instead to second-guess ourselves, assuming that: We haven't done anything interesting. Our clients only care about themselves and their own problems. Our story is a distrac…
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1
The Magician || The Matrix Demolisher || The Freedom Alchemist with Jason Leister
1:25:40
1:25:40
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1:25:40Jason Leister is a transformational business mentor who helps people align their authentic selves with sustainable success. Growing up in a strict Mennonite household, he started as a "straight-A sheep," pursuing classical music as a pipe organist and following expected paths until life began showing him different possibilities. Through early ventu…
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1
Optimising and Refining your Follow-up Systems
27:58
27:58
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27:58Finding new clients and making new sales isn't something you can do perfectly on Day 1 - you need to take the time to practice, refine and test the optimal method and process for you. In this episode of Help Before You Sell, Rob, Peter, and Matthew talk about refining and testing your marketing efforts. Drawing from their diverse experiences in ads…
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1
The Dragon || The Flow Seeker || The Love Alchemist with Rachel Elnaugh-LOVE
1:39:24
1:39:24
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1:39:24Rachel Elnaugh-LOVE is a former Dragon's Den investor and entrepreneur who founded Red Letter Days, pioneering the experience gift industry in the UK. Growing up above her father's electrical shop in Essex with four brothers, Rachel developed strong business instincts early on. After receiving multiple university rejections, she found her way into …
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