In this episode of Spearhead Conversations, host Xavier Mercado sits down with Jez Hernandez, founder of The Sweet Shop 28 and Mini Stacked MKE. Originally from Guadalajara, Jalisco, and raised in California and Wisconsin, Jez shares her inspiring journey of immigrating to the U.S. and finding her path as an entrepreneur. Her love for fashion, infl…

In this episode of Spearhead Conversations, Xavier Mercado sits down with Milwaukee’s own Cre$po, a rising reggaeton artist whose sound is helping shape the city’s Latin urban music scene. From his early beginnings on Milwaukee’s south side to earning spots on major stages, Cre$po’s journey reflects resilience, talent, and a deep connection to his …

In this episode of Spearhead Conversations, host Xavier Mercado sits down with Milwaukee artist and producer Richie P. Goldchain to explore his journey, creative process, and the experiences that have shaped his career. Richie discusses how his Southern roots and Milwaukee upbringing influenced both his personal identity and musical style. From dig…

In this inspiring episode, Xavier Mercado sits down with Milwaukee creative and community leader Ray Nitti. Ray shares his journey from emerging artist to a powerful force uplifting both Milwaukee and his native Virgin Islands. He opens up about his evolving music career and the realization that the perfect time to act is always “now.” Ray highligh…

Brian C. Wilson Jr. joins Spearhead Conversations for an inspiring episode that charts his powerful transformation from facing adversity to leading with purpose as a successful entrepreneur and changemaker. As the founder of Seven Generation Contractors LLC, the only American Indian-owned commercial, residential, and military concrete company in Wi…

In this episode of Spearhead Conversations, host Xavier Mercado sits down with Benny T, the visionary behind SayWerd, a Milwaukee-based vintage shop that brings nostalgia to life through iconic pieces from the ’80s, ’90s, and 2000s. Benny shares how his love for community and culture inspired the creation of a space where memories are rekindled thr…

In this energetic Episode of Spearhead Conversations, Xavier Mercado interviews Meg Strobel, a dynamic Milwaukee-based photographer. Growing up in Menasha, Wisconsin, she was drawn to the arts but initially saw them as an unlikely career path. Over time, her passion for photography took center stage, leading her to develop a distinctive style of ex…

In this episode of Spearhead Conversations, host Xavier Mercado sits down with Micah Emrich, a Milwaukee-based vocalist known for his early 2000s Pop-Soul inspired sound. Balancing a full-time music career with another job, Micah’s journey is marked by dedication and resilience. Mastering instruments like the cello, guitar, and drums, gives proof t…

On this episode of Spearhead Conversations, host Xavier Mercado interviews Keylime, a phenomenal musical producer who has made Milwaukee’s music scene his home. Born in Annapolis, Maryland, he began producing as a teenager using GarageBand, with his first song, Phone Calls, serving as a tribute to a late friend. Over time, he developed a versatile …

In this episode of Spearhead Conversations, host Xavier Mercado welcomes Zach Petersen, founder of ZP Construction, to share his journey from a young entrepreneur to a leader in the construction industry. Growing up in Racine, Wisconsin, Zach took on responsibility early, developing the resilience and work ethic that would shape his success. What s…

In this episode of Spearhead Conversations, host Xavier Mercado speaks with Donna Gallardo, founder of SheWolf MKE, a women’s boxing gym on Milwaukee’s south side. A pioneer in the sport, Donna’s journey is one of resilience, passion, and breaking barriers. Raised in Milwaukee, Donna discovered boxing at 12, secretly competing in amateur fights. Af…

On this episode, host Xavier Mercado welcomes Huey V, a rising recording artist signed to Warehouse Music Group/ROCNATION. From Milwaukee’s northside to the national stage, Huey V’s journey is a testament to resilience, talent, and hard work. Inspired by legends like Tupac, he began with poetry before transitioning to music, drawing influence from …

In this episode of Spearhead Conversations, host Xavier Mercado sits down with acclaimed videographer TeeglazedIt, whose journey from Milwaukee to Los Angeles is a testament to hard work, creativity, and perseverance. Raised by a single mother, TeeglazedIt developed a strong work ethic early on, juggling multiple jobs as a teen. His passion for fil…

In this episode of Spearhead Conversations, host Xavier Mercado talks with Anthony Buchanan, known as Cardiac the Pulse, about his journey, music, and personal growth. Raised by his grandparents in Milwaukee, he found inspiration in a wide range of artists, from The Stylistics to Hootie & the Blowfish. Therapy helped him embrace authenticity, shapi…

In this episode of Spearhead Conversations, host Xavier Mercado sits down with Koby Krueger, a rising MMA fighter from Milwaukee, Wisconsin. Training under the renowned Anthony Pettis camp, Koby is determined to make his mark in the competitive world of Mixed Martial Arts. Koby shares his journey growing up on Milwaukee’s south side, overcoming cha…

In this episode of Spearhead Conversations, host Xavier Mercado sits down with Mazen Muna, a prominent Milwaukee entrepreneur, to discuss his journey, business ventures, and community impact. Born and raised in Milwaukee, Mazen displayed an entrepreneurial spirit from a young age. After navigating multiple majors at UW-Milwaukee while working full-…

In this episode of Spearhead Conversations, host Xavier Mercado sits down with Adam Skiff, the visionary founder of SNR Flooring. With nearly 20 years of experience, Adam has built one of southeastern Wisconsin’s most respected flooring companies by overcoming challenges like ADHD and boldly rejecting the traditional 9-to-5 grind to chase his entre…

In this episode of Spearhead Conversations, host Xavier Mercado interviews Ryan Schultz, founder of Underdog Productions and Eros Films, as he shares his journey from Racine, Wisconsin, to becoming a respected creative in video production. Ryan launched Underdog Productions in 2021, inspired by personal experiences of feeling underestimated. In 202…

In this episode of Spearhead Conversations, host Xavier Mercado interviews multifaceted artist and actor Protegé, whose journey through music, acting, and modeling highlights the power of creative expression and personal growth. Raised in Milwaukee, Protégé found solace in music from an early age, using songwriting and beat-making as a form of ther…

In this episode of Spearhead Conversations, host Xavier Mercado interviews legendary battle rapper Charlie Clips, exploring his rise to fame, challenges, and lasting impact on the industry. Clips reflects on transformative moments, including a pivotal underground battle that tested his adaptability and led to legendary introduction to a field he’s …

In this episode of Spearhead Conversations, host Xavier Mercado interviews DJ GEMINI GILLY, one of the official DJ’s for the Milwaukee Bucks and a rising star in the local music scene. GILLY shares her journey of breaking barriers in a male-dominated industry, emphasizing the importance of hands-on experience, authenticity, and trusting the process…

In this episode of Spearhead Conversations, host Xavier Mercado talks with entrepreneur Nimesh Ruparel, known as “Nemo,” about his inspiring journey. Nimesh shares his pivotal role in Antetokounbros, home of a lifestyle brand created in partnership with the Antetokounmpo family, where he helped design the store and shape its merchandise strategy wi…

In this heartfelt episode of Spearhead Conversations, host Xavier Mercado sits down with Emily Landers, founder of A Little Something, A Lot of Love. A mother of three and former teacher, Emily shares how her own miscarriage at 15 weeks inspired her mission to support families experiencing pregnancy loss, miscarriage, and stillbirth. Emily’s “joy b…

In this episode of Spearhead Conversations, host Xavier Mercado interviews Joshua Jones, founder of Broke Life, about his journey from record-breaking athlete to successful entrepreneur. Joshua shares stories from his high school days in Fresno, where he excelled in football, basketball, and track, earning All-City honors and setting records that s…

In this inspirational and impactful episode of Spearhead Conversations, host Xavier Mercado welcomes Melany Viruet, the creative mind behind Childlike Faith, a brand inspired by her Christian faith. Growing up in a bilingual, Puerto Rican household in Milwaukee, Melany’s journey is one of resilience and purpose, shaped by her family’s support and s…

In Episode Spearhead Conversations, host Xavier Mercado interviews the talented and resilient artist Jessica Je’ Love. From her roots in Indianola, Mississippi, to becoming a key figure in Milwaukee’s music scene, Jessica’s journey reflects hard work and determination. Starting her musical exploration at age of 6 and growing as an artist in communi…

In this episode of Spearhead Conversations, we explore the journey of Puerto Rican reggaeton artist Eric Damian Crespo Roman, also known as Erian C.R. Born in Milwaukee and raised in Puerto Rico, Erian returned to Milwaukee, where he developed a deep connection to the city and its vibrant music scene. He credits Milwaukee’s gritty culture with teac…

Ian Bennett’s journey is one of resilience, hard work, and dedication to his sport and community. Born and raised in Hamilton, Ontario, Bennett overcame challenges like asthma to excel in soccer and football, ultimately attending Marian University in Indiana, where he balanced athletics and academics, earning a degree in sports management. Bennett’…

In this episode of Spearhead Conversations, host Xavier Mercado welcomes Martin Moore Jr., a content creator, radio host, and creative force. Known for his varied career as a mechanic, photographer, vlogger, and podcast host of “Said No One Ever,” Martin shares his journey from aspiring carpenter to mechanic, and finally to content creator, fueled …

In this episode of SPEARHEAD CONVERSATIONS, host Xavier Mercado sits down with Roger Gonzales Jr., founder of Gonzales Visuals. Raised in Waukesha with a stint in Texas, Roger has transformed a challenging upbringing into a story of entrepreneurial success. He shares his journey from feeling like an outcast in school to discovering his passion for …

In this inspiring Episode of Spearhead Conversations, host Xavier Mercado speaks with Japhet Banda, founder of “I’m So MKE” and a graphic designer from Milwaukee’s inner city. Growing up as one of twelve siblings, Japhet used art to express himself, even reimagining Dragon Ball Z characters as Black. Though he initially aspired to be a chef, advice…

Frank Flores founder of ‘World Class Tattoo Co.’ exemplifies perseverance, passion, and entrepreneurial spirit. Raised in Milwaukee’s South Side, his childhood was marked by instability, but his love for art emerged early, nurtured by a family friend. His artistic journey truly began when he was introduced to graffiti and the bold colors of the hip…

In this episode of Spearhead Conversations, host Xavier Mercado sits down with Austin Rumberg, a rising entrepreneur in Milwaukee who's turning heads with his auto detailing business, Rumberg Auto. Austin shares his inspiring story, from his roots in San Francisco to discovering his passion for cars through his father’s influence, and how that led …

In this episode of SPEARHEAD CONVERSATIONS, host Xavier Mercado interviews battle rapper Korbel Jordan also known as LL Coogi. Born and raised on Milwaukee's North Side, LL Coogi shares his journey from humble beginnings to international success. He discusses his career beyond rap, including merchandise and fan engagement, and stresses the importan…

In this electrifying episode, host Xavier Mercado dives into an inspiring conversation with Zonk Rolan, a dynamic Latin artist from Milwaukee. Born in Las Piedras, Puerto Rico, Zonk takes us on a thrilling journey from his childhood move to the U.S. at ten, to his unstoppable rise in the punk rock scene. With a fearless, spontaneous approach to mus…

In this energetic episode of Spearhead Conversations, Elizabeth Kay joins host Xavier Mercado for a compelling discussion about her journey, career, and the lessons she's learned along the way. Known for her prominent role in the 'Elizabeth and Radar Show’ on 99.1 The Mix, Elizabeth offers listeners an inside look at what makes her a beloved figure…

In this episode of Spearhead Conversations, host Xavier Mercado talks with Rick Taylor, a content creator from Milwaukee with deep ties to the city's culture and creative scene. Rick shares his journey from a young music enthusiast to becoming a prominent figure in Milwaukee's podcasting industry. He recounts his early musical influences, inspired …

In this episode of Spearhead Conversations, host Xavier Mercado chats with Milwaukee comedian Tavaris Smith, who uses humor as a bridge and balm in life. Tavaris shares how he turns social media criticism into comedy, using it as a therapeutic outlet while highlighting the importance of understanding different perspectives for mental health. The co…

In this captivating episode of Spearhead Conversations, host Xavier Mercado chats with Kaiyissa Ambriz, owner of Calla (Kya) and Asher, a thriving charcuterie business. Raised in Milwaukee, Wisconsin, Kya shares her journey from a free-spirited childhood to discovering her passion for culinary arts. Influenced by her Mexican heritage and her father…

This week on Spearhead, the energy is out this world! Host Xavier Mercado sits down with the multifaceted Joey Santiago also known as Joey Dee, a man of many talents and experiences. Joey, who has lived in both Milwaukee and Chicago, shares his journey from a struggling high school student to a successful entrepreneur. His story is a testament to r…

In this episode of Spearhead Conversations, host Xavier Mercado chats with comedian Ethan Murray. Born in Russia and raised in Brookfield, Wisconsin, Ethan shares his journey into comedy. His background provides a unique perspective, merging cultural influences from both his birthplace and upbringing in the Midwest. Starting with hobbies like magic…

In this episode of SPEARHEAD CONVERSATIONS, host Xavier Mercado interviews audio engineer and photographer Eli Stamstad about his career journey and the experiences that have shaped him. Originally from Cincinnati, Ohio, Eli has made a significant impact on Milwaukee's music scene since interning at High Five Studios in 2018. He credits many mentor…

In this riveting episode of Spearhead Conversations, host Xavier Mercado sits down with rising star Shane Mosley Jr., a talented professional boxer making waves in the sport. Shane, known for his remarkable wins and impressive resilience, takes us through his journey from venturing into boxing at age 15 to achieving his ambitious goals in the ring.…

In this episode of Spearhead Conversations, host Xavier Mercado sits down with the uniquely inspiring guest known simply as Seven. Seven, whose real name is Joshua Taylor, is an artist and clothing designer from Milwaukee. His brand, Finna, has become a recognizable name in the city, celebrated for its accessible art and clean, meaningful designs. …

In this episode of "Spearhead Conversations," host Xavier Mercado is joined by elite athlete Shelby McEwen, a standout high jumper aiming to reach his fullest potential and compete in the Paris Summer Olympics. Shelby delves into his journey from a creatively inclined high school student and avid basketball player to a decorated track and field cha…

In the latest episode of "Spearhead Conversations," Xavier Mercado interviews poet and spoken word artist Jonah Denae from Milwaukee. Jonah shares her journey from a modest upbringing, crediting her first-grade teacher, Miss Davis, for igniting her passion for poetry. She reflects on how poetry has given her a voice and contributed to her resilienc…

In this episode of SPEARHEAD CONVERSATIONS, host Xavier Mercado interviews Sam Curro, the co-founder of Third Coast Heating and Cooling. Sam discusses the immense stress and financial pressures he faced while launching his HVAC company, sharing motivational stories about his journey. He proudly recounts key milestones, such as acquiring a box truck…

In this energetic episode of "Spearhead Conversations," Xavier Mercado interviews Brandis Frater, known as Mr. New York, a DJ and prominent figure in Milwaukee nightlife. Mr. New York shares career highlights, including a night with NBA star Giannis Antetokounmpo and his memorable first Summerfest show, discussing the challenges he has overcome to …

In this episode of Spearhead Conversations, host Xavier Mercado interviews the talented music producer Steve Hybicki, also known as 'The Sauce.' Steve shares his journey from discovering artists on Instagram to creating hit songs in the studio. He delves into his collaboration with artist Valerie Lighthart and discusses the challenges of working re…

In this episode of SPEARHEAD CONVERSATIONS, host Xavier Mercado sits down with Ravonn Posey Jr. also known as ‘Big P’, a dedicated and passionate hip-hop artist from Milwaukee. They delve deep into the various barriers Big P has faced in his rap career, including the pressure to conform to certain stereotypes within the industry and the challenges …