Experiences, tips, and strategies from a successful 23-year-old Australian cleaning business owner. Join me as I discuss everything on the topic of owning and scaling a cleaning business!
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'Cross County Lines is a podcast that discusses many topics about the region of Appalachia. It will cover the pride that Appalachians have, and the concerns that come with being from the region. This will be, mostly, from the point-of-view of recent college students/graduates that have grown up in Appalachia their whole life, until they went to college and experienced the city. We ask you to join us as we dive into many topics about the wonderful people of Appalachia! This podcast is produce ...
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Welcome to "The Grind 24/7," the ultimate podcast for all things sports, performance, and culture. Join your hosts Gee and Dev, the dynamic duo behind the renowned Level 40 sports performance facility, as they take you on an exhilarating journey through the world of elite athleticism and human potential. In "The Grind 24/7," Gee and Dev bring you unparalleled access to the realm of professional sports and the inner workings of the training community. With a guest list that includes professio ...
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Get Uncomfortable | How to Get to Where You REALLY Wanna Be (#72)
46:10
46:10
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46:10If you've ever dropped your price to "keep the client happy" or agreed to a service you don’t offer just to avoid an awkward conversation, this episode is for you. In this one, we’re talking about the power of saying no, setting boundaries, and why being uncomfortable in the short term leads to long-term strength in your business. Stop training cli…
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In this episode of Self Maid, I break down how a simple TikTok landed me a spot on The Morning Show with Larry and Kylie. I take you behind the scenes of flying to Sydney, walking into the Channel 7 studios, and what it was like sitting on national TV. But more importantly, I dive into how it happened — through consistent organic content, finding m…
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Jim’s Empire | Meet the Man Behind Australia’s Famous $500,000,000/yr Franchise (#70)
1:26:14
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1:26:14In this episode of Self Maid, I sit down with Jim Penman — the man behind the beard and the $500 million Jim’s Group empire. What started with just $24 and a lawnmower has become Australia’s most recognisable franchise network, spanning everything from mowing to dog washing to bookkeeping. We dive into how Jim built it, why he still personally hand…
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I Interviewed Jim Penman... Episode Coming Wednesday! | What It’s Like Talking to the Billion Dollar Man (#69)
12:12
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12:12What’s it like to chat 1-on-1 with the man behind one of Australia’s most iconic brands? In this solo episode, I reflect on my conversation with Jim Penman—the founder of Jim’s Group, a half-a-billion-dollar empire with over 5,000 franchises worldwide. From servant leadership to fierce franchisee loyalty, Jim dropped so many gems that it deserves i…
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I turned 24 today. Just wanted to jump on here quickly and say a big thank you to everyone listening! Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business! https://bookedoutcleaners.com.au/join…
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Document the Journey | Make Your Success Undeniable (#67)
28:09
28:09
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28:09In this episode, I talk about the power of documenting your journey. Whether it’s through journaling, voice notes, or video. Not for likes or followers, but for you. When imposter syndrome hits or you feel stuck, these raw moments can remind you just how far you’ve come. Your journey deserves to be recorded, even if no one else sees it—because one …
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Business is Hard - It's Even Harder if You're an Idiot | Know Your Numbers (#66)
27:23
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27:23In this episode of Self Maid, Jason breaks down the real reason most businesses fail — and it’s not the economy, competition, or bad marketing. It’s financial blindness. From Uber Eats on Afterpay to pawn shops loaning against handbags, we’re living in a time where people will do anything but learn how money actually works. Jason brings it back to …
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Answering Your Questions in Sydney Harbour! ft. Kings Cleaning Co (#65)
49:10
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49:10In this special Q&A episode, we’re coming to you straight from Sydney Harbour, with the iconic Harbour Bridge as our backdrop. I sat down with Scott and Gabby from Kings Cleaning Co to answer real questions about the cleaning industry and share insights from the businesses we run. We cover everything from growing a team, handling client challenges,…
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Water Restoration Training in Sydney ft. Scott & Gabby from Kings Cleaning Co. (#64)
1:08:54
1:08:54
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1:08:54In this episode of Self Maid, I’m joined by Scott and Gabby from Kings Cleaning Co for a laid-back but powerful convo about all things business growth and what it takes to scale in the cleaning industry. We talk about the water restoration course we’re doing in Sydney, how they’re using TikTok to grow their brand, lessons learned from hiring staff,…
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Good Is the Enemy of Great | Are You Growing or Just Coasting? (#63)
23:25
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23:25Is your cleaning business running smoothly, but not really growing? In this episode, we unpack why "good enough" can be the biggest threat to greatness. If you’re stuck in comfort mode, it’s time to snap out of it and level up. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans …
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Is This Really a Big Deal? Shifting Perspective on Business Challenges (#62)
28:26
28:26
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28:26As business owners, it’s easy to let one small issue consume our entire day. A single complaint, a minor mistake, or a difficult customer can feel like a massive problem—even when the bigger picture tells a different story. In this episode of Self Maid, we break down why we fixate on the negative, how to shift our mindset, and why overreacting to s…
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Sell Like Amazon, Hire Like Harvard: My Secret Business Growth Formula (#61)
32:56
32:56
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32:56If you want to grow your cleaning business (or any business), you need to do two things: make it ridiculously easy for customers to buy from you and make it much harder for people to work for you. In this episode, we break down why removing friction for customers leads to more sales and higher conversions—just like Amazon does. But when it comes to…
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The Fortune Is in the Follow-Up: HOW TO MAKE MORE MONEY! (#60)
30:27
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30:27Most cleaning business owners either fear following up or think they shouldn’t have to. But the reality? It takes 7-15+ touchpoints to close most sales! In this episode of Self Maid, I break down why so many business owners avoid follow-ups, how to shift your mindset, and the exact strategies to turn more quotes into booked jobs. If you’re not foll…
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Decentralized, Not Disorganized: Systemizing a Cleaning Business Without Micromanaging (#59)
21:21
21:21
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21:21How do you scale a cleaning business without micromanaging every move your team makes? In this episode of Self Maid, we dive into the systems and strategies that eliminate the need for blind trust in a decentralized business. Learn how to accurately calculate travel time for cleaners, implement accountability tools, and create a structure that keep…
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Control the Sale: How to Lead, Close, and Win More Cleaning Clients (#58)
30:47
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30:47First impressions matter, but confidence closes the deal. Learn how to lead the conversation, take control of in-person quotes, and win more clients without feeling pushy. 🚀 Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/sc…
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Drop the Mop | How to Delegate Your Way to a Succesful Business (#57)
28:16
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28:16Live from Melbourne! Are you stuck doing all the cleaning in your business? In this episode, we break down why delegation is the key to scaling and how to escape the “Technician Trap.” Learn how to shift from cleaner to CEO, build systems, hire the right team, and free yourself from the daily grind—so your business runs without you doing all the wo…
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This One Simple Mistake Cost Me $20,000+ | Begin With the End in Mind (#56)
30:02
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30:02In this Self Maid episode, we cover why having a clear long-term vision is crucial for building a scalable, profitable cleaning business. Learn how structuring your business correctly, defining your niche, and creating systems early can help you avoid costly mistakes and grow with confidence. Whether you’re just starting or looking to refocus, this…
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Doubling Down on Commercial Clients | Getting Clear With Your Intentions (#55)
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22:58Happy CNY!In this episode, I dive into the importance of getting clear with your intentions and planning ahead to achieve your business goals. I share why I’ve decided to focus all my efforts this year on growing our commercial customer base rather than our residential sector. Tune in to hear how intentional planning, clear priorities, and a target…
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The bottom of the funnel isn’t the sale—it’s when a customer leaves your business. In this episode, I’ll share why focusing on service over sales is the key to reducing churn, creating loyal advocates, and building a sustainable cleaning business. Tune in to rethink your customer journey and transform how you view the funnel. Follow Jason Shipway o…
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The Palessi Experiment | How to Make People Pay 15X More for the Same Damn Thing!
20:51
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20:51In this episode, we dive into the fascinating story of how Payless Shoes created a fake luxury brand called "Palessi" and sold $40 shoes for nearly $600 to unsuspecting people. What does this teach us about pricing, perceived value, and the power of branding? We’ll explore how these lessons apply directly to your cleaning business, from framing you…
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The Story of the 3 Bricklayers | How to Create a Team Powered by Purpose
11:48
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11:48In this episode, we explore the timeless parable of the three bricklayers and uncover how its lessons on purpose, attitude, and vision can transform the way you approach your cleaning business. Discover the difference between a job-oriented cleaner, a growth-oriented cleaner, and a purpose-driven cleaner, and learn actionable strategies to inspire …
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Episode 51 | A Mrs Muscle Christmas (Part 2/2)
1:03:19
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1:03:19In Part 2 of my interview with the amazing Mrs Muscle Cleaning, we dive into the challenges of running a cleaning business and discussing the world of trauma and crime scene cleaning. From breaking myths to sharing the mental resilience needed for such sensitive work, this episode is packed with insights and stories to inspire and inform. Don’t mis…
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Episode 50 | A Mrs Muscle Christmas (Part 1/2)
1:09:08
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1:09:08In Part 1 of my interview with the dynamic team at Mrs Muscle Cleaning, we explore what it takes to build a thriving cleaning business from the ground up. We also have a fun and relaxed chat where you can get to know us better, sharing stories, laughs, and behind-the-scenes moments from our journeys in the cleaning industry. From starting out to sc…
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The Yes or Yes Close | Simple But Powerful Sales Tactic
10:05
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10:05Stop hearing “no” in your sales conversations! In this episode of Self Maid, Jason teaches you the Yes or Yes Close — a simple strategy to guide clients toward choosing your services. Learn how to present two positive options, use anchoring to highlight higher-value offers and close deals confidently. Perfect for cleaning business owners ready to c…
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Dust Settles, But You Shouldn’t | How & Why to Rethink Your Pricing
15:06
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15:06In this episode, we tackle one of the most impactful changes for your cleaning business: raising your prices. I share my journey from being undervalued and overworked to restructuring my services and confidently increasing rates. We’ll cover: The "yes or yes" close to simplify price increases. Repackaging services to boost perceived value. How high…
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R-I-S-E-N Framework | Simple Method to Master AI in Your Business
15:08
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15:08In this episode of Self Maid, we're looking into the transformative power of AI for cleaning business owners. Learn how the RISEN framework—Role, Input, Steps, Expectation, and Narrowing—can help you harness AI tools like ChatGPT to streamline your marketing, optimize operations, and elevate customer service. From crafting the perfect social media …
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The Kaizen Method | How to 10x Culture & Productivity
22:19
22:19
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22:19In this episode of Self Maid, we dive deep into the Kaizen method—a powerful approach to continuous improvement that can transform your cleaning business from the inside out. Join us as we explore how you can use this method, alongside other innovative strategies, to foster a culture of growth, excellence, and loyalty within your team. Discover pra…
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Automate, delegate, and delete your way to cleaning business utopia. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business! https://bookedoutcleaners.com.au/join…
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Create Contingencies | How to Eliminate Operational Fear & Risk
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14:04When a plane experiences a catastrophic failure at 30,000 feet with hundreds of people on board - you bet your shiny tail feathers there are fail-safe systems in place to execute a backup. Your business should be no different. Contingency plans aid in eliminating the anxiety, stress, and risk that come with operating a business at scale. Use what y…
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Swift Sword | Know When to Cut Through BS... Fast!
21:53
21:53
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21:53How I'm able to make the right decisions, and make them quickly. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business! https://bookedoutcleaners.com.au/join…
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The Answer is Advertising | Increase Your Output
36:43
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36:43Most people aren't advertising NEARLY enough. Are you one of these people? Increasing the volume at which you advertise could be the one big domino that knocks down all your other problems and gets you out of the vicious cycle of never having "enough" and never being able to grow. Follow Jason Shipway on social media to stay up to date. Instagram l…
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Here's my $0.02 on what sort of cleaning chemicals to use, simplifying, and why you should better educate yourself on the products you use for more sales and more authority in the field. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today…
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Last week I was in Australia's Gold Coast and had a lot of fun at theme parks, theatre plays, dinner cruises, and cabarets, and with that fun came a lot of ideas and perspectives about the customer buying journey that I wanted to share. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jaso…
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The price you anchor your services at can either have a very positive compounding effect, or a very negative one. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business! https://bookedoutcleaners.com.au…
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In business, we either pay for progress with our money or with our time. Which one would you pick? We'll also be taking a look at how to align ourselves with a new identity in business to grow and achieve the success we strive for. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cle…
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Lately, I've been working on my communication and conflict resolution skills with my business coach, and I wanted to share some of the nuggets I got here, along with a few other rambles. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today…
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Sometimes all we need to do is take action - A lot of the big and ugly problems we face in business often have simple solutions. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business! https://bookedout…
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We had our worst week in business EVER! Let's talk about that. I also had a bit of an online scuffle with Kacie Stephens from For All which we'll get into as well. Buckle up. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/s…
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A Chat With Stacy, Operations Manager at Enhanced Cleaning Bunbury (Part 2/2)
1:32:37
1:32:37
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1:32:37Stacy was my very first employee, and in the 3 years she's been with me, she has climbed the ranks to now be running our largest location in Australia. In her time as operations manager at Enhanced Cleaning Bunbury, she has added over $500,000/yr in recurring revenue, become financially independent for her 2 daughters after a divorce, built the tea…
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A Chat With Stacy, Operations Manager at Enhanced Cleaning Bunbury (Part 1/2)
1:30:32
1:30:32
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1:30:32Stacy was my very first employee, and in the 3 years she's been with me, she has climbed the ranks to now be running our largest location in Australia. In her time as operations manager at Enhanced Cleaning Bunbury, she has added over $500,000/yr in recurring revenue, become financially independent for her 2 daughters after a divorce, built the tea…
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How You Do One Thing Is How You Do Everything
17:31
17:31
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17:31How to realize your personal values and bring yourself in alignment with them to start living a life of definitive purpose. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business! https://bookedoutclean…
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Cleaners' Roundtable (Ft. Mrs Muscle, Kings Cleaning Co, Valley to Beach Forensic)
1:01:58
1:01:58
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1:01:58Awesome episode full of value for you today - Myself, Arlene (Mrs Muscle Cleaning), Scott & Gabby from Kings Cleaning Co, and Megan Warr from Valley to Beach Forensic Cleaning have all gathered in Brisbane for a trauma and crime scene cleaning course to become fully qualified and licensed in the trade. This is the day we completed our training and …
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Today I'm flying out to Brisbane to learn how to clean crime scenes with some of my favourite people (Mrs Muscle Cleaning, Kings Cleaning Co, and Valley to Beach Forensic Cleaning). Lots of great podcast content to come - I'll be doing some awesome interviews with the folks I'm doing this training with in Brisbane, so stay stuned! Follow Jason Ship…
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Join now at www.bookedoutcleaners.com.au/join Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business! https://bookedoutcleaners.com.au/joinBy Jason Cleans
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Become a content machine for your business today and reap the rewards down the track. This new generation of social media and business is all about CONTENT! Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning…
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History likes to repeat itself, especially in business. As entrepreneurs, we constantly need to pounce on these patterns and put a stop to them before they become a bigger beast. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and sta…
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Being an entrepreneur can be the most stressful thing on Earth, full of euphoric highs and tantalizing lows - and I've been no stranger to the rollercoaster of business. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale …
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Increasing your prices is an inevitability in business - here's some useful tips for how to do it correctly and effectively. Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business! https://bookedoutclea…
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"System" is a big and scary word in business - Let's break it down to its simplest form so you can harness and apply it in your own business today! Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.cleans (click me) Join Booked Out Cleaners today and start/scale your cleaning business…
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In this episode, I'll be talking about my experience at VIVA's House of Spills from start to finish, including a behind the scenes look at what it's like to be on live national radio ad TV, and the effects it had on my business ! Follow Jason Shipway on social media to stay up to date. Instagram link @jasoncleans (click me) TikTok link @jason.clean…
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